TENTANG EPISODE INI
Josh Berger joined Norman Bobrow & Co., Inc., as Director of Commercial Leasing & Investment Sales in 2009 and has quickly become one of the firm's top producing brokers. In 2014, he was named Managing Director of Commercial Leasing & Investment sales for his growing role in educating and training new brokers who join the firm. In 2022 Josh was named Vice President and tasked with running the firm's Broker Development and Summer Internship programs and increasing sales in Manhattan and the Outer Boroughs.
Josh has represented firms in the fields of advertising, technology, non-profit, finance, public relations and fashion amongst others. Some of Berger's clients include: Equinix, Boyar Value Group, Clear Street Management, Jordache Enterprises, MMGY Global, Harborview Capital Management, Museum of Women, PETSMART, The Center for Social Inclusion, TADA! Youth Theater, and Transit Wireless.
Outside of his time in Real Estate Josh explores his many passions including charity work, abstract painting, music production and photography. Josh sits on the Board of Directors (and the Young Leaders Council) of Job Path and is also heavily involved with Lighthouse Guild.
Berger received his B.S. in Marketing/Business Administration from Yeshiva University. He currently resides in South Orange, New Jersey with his wife Kelsey and his two sons Jacob and Benjamin.
What you'll learn about in this episode:
- What a tenant rep broker does, and why having one in your corner is the difference between a good deal and getting taken advantage of.
- Why starting an office move early is everything, and how much runway you actually need based on your office size, including why waiting until the last minute kills your leverage.
- The true costs of an office space from cleaning services and water charges to low-voltage wiring and furniture lead times, including what first-timers almost always overlook.
- How to protect yourself from demolition clauses which is one of the biggest pitfalls in the 2026 NYC market, and how to negotiate notice periods and cost reimbursements if your building gets redeveloped.
- The difference between Class A and Class B buildings, including what they are, what they cost per square foot, and how to decide which is right for your business.
- How the NYC office market defied the "death of office space" narrative, and what's happening with supply, demand, and rents right now, including buildings hitting 4% vacancy.
- How hybrid work is reshaping office strategy from hoteling setups to investing in amenities that make employees want to come in, and what smart companies are doing differently today.
- The team you need before signing a lease: why a specialized NYC real estate attorney, an architect for space planning, and an IT partner are non-negotiables for a smooth move.
