Netlify Co-Founder ($2B): How a Filmmaker Helped Build a DevTools Company | Chris Bach

Presented by Ashurst Perkins Coie. Paul Navarro works with some of the best founders in Latin America, many of them guests on the podcast. I always ask my guests who I should interview next, and the only time anyone recommended a lawyer, it was Paul. Glad to have them as a founding sponsor.

👉 https://rebrand.ly/ASHSP7

Presented by Jumpstart Immigration. Jumpstart is the immigration service I wish I'd had when I moved to the US. Bianca and Fabiano have helped 1,250+ founders get O-1, L-1 and EB visas with a 98% approval rate, and if it doesn't come through, they DON'T charge you. Glad to have them as a founding sponsor.

👉 https://rebrand.ly/JUMPSP7

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Netlify has 10M developers and raised $105M at a $2B valuation. If it had pitched itself as hosting, cofounder Chris Bach says, "there was no way we could have raised a dime." Chris studied film, not code, and he explains why storytelling, the chain from insight to product, adoption, business and scale, is what many technical founders skip.

Also in this episode:

* How to raise when you don't fit Silicon Valley's "Stanford hacker and MBA" mold

* How to market to developers, who hate being marketed to

* Why AI lets a full-service company scale

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Chris's LinkedIn: https://www.linkedin.com/in/christianbachdk/

Enzo's LinkedIn: https://www.linkedin.com/in/enzo-cavalie/