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TENTANG EPISODE INI
Welcome to Season 2! Today I mix things up with a solo episode, sharing my experience launching my first out of home (OOH) campaign.
I cover:
- When and why to consider running a brand campaign
- How we launched our first OOH campaign for Float
- What I learned, and what I would do differently in future
Thanks for listening!
Inggris
Amerika Serikat
CARI EPISODE TERDAHULU
Cari episode sebelumnya dari Standout Startup Brands.
EPISODE LAIN DALAM PODCAST INI
Maya Spivak is a seasoned marketer who has built multiple beloved developer brands, most recently as the VP of Marketing at Gretel, as well as Mux, the video infrastructure platform, and Segment, joining when the company was only 60 people and leaving shortly after its 10x growth in size and ARR, w…
In this episode, we interview Tom Wentworth, CMO of Recorded Future and former CMO at high growth startups including Acquia and Optimizely.Tom shares his thoughts on everything from building internal brand teams to building brand as a strategic asset to why standout brands go beyond marketing teams…
On today’s episode we are interviewing Jess Iandiorio, a repeat startup CMO currently at StarTree, and previously at unicorns including Starburst, Mirakl and Acquia. She covers how to budget for brand, why brand design matters, and how brand fuels demand.
You can learn more by following us on Linke…
Maya Spivak is a seasoned marketer who has built multiple beloved developer brands, most recently as the VP of Marketing at Gretel, as well as Mux, the video infrastructure platform, and Segment, joining when the company was only 60 people and leaving shortly after its 10x growth in size and ARR, w…
Sanggahan: Podcast dan karya seni yang disematkan pada halaman ini berasal dari Amrita Gurney and Janessa Lantz, yang merupakan milik pemiliknya dan tidak berafiliasi atau didukung oleh Listen Notes, Inc.
Sunting
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