When Vision and Values Actually Work

Too often, vision and values work ends up as lofty statements that don’t translate into daily practice. But when it’s done well, it can transform how teams collaborate, make decisions, and connect to a shared purpose. In this episode of On Connection, we’re joined by Trisha Moslin from The Nature Conservancy’s Gift Planning team, who helped lead an effort to co-create a vision and values that went beyond words on a page. Together, we explore what made their approach successful, how leadership shaped the process, and why the results have endured—strengthening both team culture and their ability to advance TNC’s mission for the long term.

Guest Bio: Trisha MoslinTrisha Moslin is the Director of Strategy and Planning in the Gift Planning department at The Nature Conservancy. She ensures strategic alignment and continued focus on priorities, works to improve communication and cross-team integration, advises and supports the department lead and management team, and manages cross-functional projects. She led the collaborative creation of TNC Gift Planning’s Vision and Values and works to ensure they’re integrated into the department’s work. Before joining TNC in 2019, she spent 15 years in international development, including as a Peace Corps volunteer. She holds an MPH in Reproductive Health and Population Studies from Emory University Rollins School of Public Health and a BBA magna cum laude in Marketing with an International Business minor from Texas A&M University. She’s traveled to 26 countries and 30 U.S. states, plays a lot of tennis, and is always in the middle of several books.