TENTANG EPISODE INI
The path to breakthrough ideas starts with… the bad ones.
In a world obsessed with perfection, Jason Keath makes a counterintuitive—and surprisingly liberating—case: bad ideas aren’t the enemy, they’re the engine. As the founder of Social Fresh and a longtime advisor to brands seeking creative edge, Jason argues that creativity is a process, not a personality trait—and the faster we get comfortable with failure, the faster we unlock genius.
In this episode, Jason and Jeremy talk about:
- Why we mythologize creativity—and how to make it practical
- The Fast & Ugly method that beats overthinking
- How constraints fuel creativity rather than stifle it
- What teams get wrong in brainstorms—and how to fix it
- Why “creative blocks” are often just fear in disguise
- The surprising neuroscience behind idea volume and quality
- Why marketers, leaders, and founders need to stop waiting for inspiration
Whether you’re leading a brand, launching a product, or staring down a blank page, this conversation will help you stop polishing and start producing.
Links:
- Jason’s site: jasonkeath.com
- Social Fresh: socialfresh.com
- Jason’s book: The Case for More Bad Ideas (Out now!)
Inggris
Amerika Serikat
TRANSKRIP 🔗
Are you the producer of this podcast?
Add a podcast transcript
Need Audio-to-Text?
Transcribe with Listen411 in Just 60 Seconds
CARI EPISODE TERDAHULU
Cari episode sebelumnya dari FUTUREPROOF. .
EPISODE LAIN DALAM PODCAST INI
Send us Fan Mail
We live in a moment where disagreement feels dangerous.
Politics is polarized. Social media amplifies outrage. Inside companies, dissent is often muted — not because people agree, but because they assume speaking up will damage relationships or reputations.
But what if most of that…
Send us Fan Mail
We're living through the fastest technological acceleration in human history.
Every week brings a new AI model, a new productivity tool, and a new prediction that everything is about to change forever.
And yet somehow, most people feel less focused, less certain, and more over…
Send us Fan Mail
Every company today says it’s data-driven.
Billions are spent on analytics. AI pilots are everywhere. Dashboards glow with real-time metrics.
And yet, only a small fraction of organizations actually transform.
In this episode of FUTUREPROOF., I sit down with Sebastian Wernicke — au…
Send us Fan Mail
We talk a lot about AI reshaping the future.
We talk less about who gets to participate in it.
In this episode of FUTUREPROOF., I sit down with Corbb O’Connor, who leads accessibility advocacy at Level Access. Corbb is blind. He’s spent years consulting enterprise teams — from fina…
Send us Fan Mail
We talk constantly about the future of work — AI agents, automation, leaner teams, productivity gains.
But what if the real drag on performance isn’t technology — it’s coordination?
Unproductive and unnecessary meetings cost companies up to $1.4 trillion every year. Seventy-one per…
Sanggahan: Podcast dan karya seni yang disematkan pada halaman ini berasal dari Jeremy Goldman, yang merupakan milik pemiliknya dan tidak berafiliasi atau didukung oleh Listen Notes, Inc.
Sunting
Terima kasih telah membantu agar basis data podcast tetap terbaru
