इस एपिसोड के बारे में
In a world where AI can analyze data, generate ideas, and automate decisions, what does it mean to be a truly creative marketer?
In this episode, Gordon talks to Gael de Talhouët, former VP Brand Building, Marketing, Technology, Data & AI, FMCG B2B Retail at Essity, about creativity, leadership, entrepreneurship and the changing role of marketing in the age of AI.
Gael argues that marketers need to move beyond dashboards and business cases to rediscover intuition, empathy and inspiration — while using AI to bring the best ideas to scale.
Tune in for a provocative conversation about why the future of marketing belongs to those who can combine human creativity with technological scale.
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पिछले एपिसोड्स खोजें
Spikes Excitement Talks के पिछले एपिसोड खोजें।
इस पॉडकास्ट के अन्य एपिसोड
What happens when marketing stops being the “decoration at the end of the value chain” and becomes a genuine lens into the market?
In this episode, Gordon Euchler talks with David Krampe, Head of Marketing & Sales Enablement Europe North at Michelin, about connecting the things organizations to…
What does it take to build a marketing career across Italy, France, Luxembourg, India and China and still stay curious about every new culture and consumer?
In this episode, Alessandro Panella sits down with Amedeo Aragona, Marketing Director for Kinder in China at Ferrero, for a conversation about…
What if plastic waste could become currency for clean water, education, healthcare, connectivity—and a pathway out of poverty?
In this episode, Maik Hofmann sits down with David Katz, founder of Plastic Bank, to explore a radically different approach to business, marketing and social impact. David …
What does it take to build a marketing career, create lasting impact, and stay curious in a world transformed by AI?
In this episode, Gordon talks to Vincent Sieben, Head of Marketing, International Region, Healthcare Informatics at Philips, about purpose-driven marketing, career growth, sustainin…
What if AI isn’t the story but the relationship between humans and machines is?
In this unusual airport episode, Dom Heinrich joins Maik Hofmann for a fast-moving conversation about creativity, technology, design and the future of our industry. Dom brings more than 25 years of experience at the int…
अस्वीकरण: इस पृष्ठ पर एम्बेडेड पॉडकास्ट और कलाकृति The Spikes से हैं, जो इसके मालिक की संपत्ति है और Listen Notes, Inc. से संबद्ध या समर्थित नहीं है।
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