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#398 - The Old Way Doesn't work

In this episode, I'm calling out the thing nobody says out loud: your major gift program isn't really a program. The gifts come in, but you can't predict them. Your board member lands a home run, then goes quiet. Your ED holds all the relationships in their head, and when they leave, the revenue le…
Here's what nobody tells you: when a founder gets $47M in liquidity, they don't call you. They call their advisor. And by the time you find out they exist, the giving decision's already locked in with someone else. Most nonprofits are still running the old playbook. Cold outreach to newly wealthy …
When I started this podcast in 2018, I had no strategy. No content calendar. Just a cheap microphone and a genuine desire to connect with busy nonprofit friends who never had time to grab coffee. I didn't think I was doing marketing. I thought I was just... connecting. Turns out, that's exactly wh…
I had a board member, let's call her Lena, who told me she'd rather stick hot needles in her eye than ask her friends for money. So I asked if we could count on her for the $35,000 check instead. She said yes, done, no problem. Then she spent the next several years opening her home and hosting peop…
अस्वीकरण: इस पृष्ठ पर एम्बेडेड पॉडकास्ट और कलाकृति Rhea Wong से हैं, जो इसके मालिक की संपत्ति है और Listen Notes, Inc. से संबद्ध या समर्थित नहीं है।