# Sienna Santer

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Sienna Santer | YouTube Content Creator

This week's guest is Sienna Santer, a content creator with nearly 400,000 subscribers on YouTube. On top of producing lifestyle and college content, she studies at Harvard University; oversees her own personal branding and social media marketing; and is...

Ivy League University: The Most Important Things I Learned

Learn THE MOST IMPORTANT lesson I learned at an Ivy League University. The power of FOCUS and not being distracted by competing information. Focus and use your time well. Life lessons & college. The most important lesson. Most important things in life. Power of focus Dwight Schrute LIFE LESS‮…

Count Sienna In: The Power of Vulnerability and Humanizing Content Creators with Sienna Santer

Sienna Santer is a full-time content creator running a YouTube channel with over 670,000 subscribers and also the Co-President of Harvard Women in Business. Sienna describes her journey with growing her YouTube channel and how her brand has developed in realism and vulnerability over the years. Wi‮…

This Full-Time Harvard Student Went From 0-250K Subscribers in 1 Year with Sienna Santer

What’s the TRUE power of a niche? You hear so often that picking a niche is super important, but how much of a difference does it really make? Our guest this week, lifestyle YouTuber Sienna Santer started vlogging her experience with #dormlife at Harvard and virtually overnight became a viral succ‮…

Inside the World of Talent Management & The Creator Economy | Thomas Drachkovich, Dream Bay Group

What happens when you take Hollywood-level talent management — the contracts, the standards, the deal-making — and drop it into the fastest-growing, most chaotic corner of the entertainment industry? Thomas Drachkovich has lived both worlds. After seven years at Amazon Studios across LA, Mumbai, a‮…