928 - SEO Testing Methodologies You Can Try
What if you don’t know where to start, though? SEO expert Gert Mellak lets you in on methods the pros use.
918 - Losing Money on SEO
SEO strategist Gert Mellak discusses how to ensure your investment is worth it.
Search Everywhere Optimization for Law Firms with Gert Mellak
Search everywhere optimization is the strategy of making your law firm discoverable across every platform where your future clients are forming decisions, long before they ever land on your website. By the time a potential client reaches out, they have already watched videos, scanned Reddit thread…
Counsel Cast Compendium: Q2 2026 | The Future of Legal Marketing, AI Search & Building Authority Beyond Google
Legal marketing is entering a new era where visibility is no longer determined by Google alone. AI search, LinkedIn, digital authority, and third-party credibility are changing how prospective clients discover, evaluate, and choose law firms. The firms that thrive will not be the ones adopting eve…
How to not only get traffic but also conversions from Google
In this video, we learn from Gert Mellak, Founder & CEO of SEOLeverage.com how to not only get traffic but also conversions from Google. Watch here: https://youtu.be/LR-9mkyj4pA Listen on top podcast platforms here: https://pod.link/thekajstudio Subscribe to us on YouTube for instant updates on l…
Gert Mellak: Bot Impressions and the SEO ROI Myth
Gert Mellak has been doing SEO for 20 years from Madrid, and he came on to tell Jeremy that the number at the bottom of every SEO spreadsheet is fiction. Search Console impressions? "Lots of bots produce impressions. All crap." Search volume as a metric on its own? Close to worthless. And the ROI …
934 - Getting More from Your SEO Implementation
SEO Leverage's Gert Mellak discusses what goes into an effective SEO campaign.
928 - SEO Testing Methodologies You Can Try
What if you don’t know where to start, though? SEO expert Gert Mellak lets you in on methods the pros use.
918 - Losing Money on SEO
SEO strategist Gert Mellak discusses how to ensure your investment is worth it.
The Search Everywhere Pyramid: Why Your Buyers Decide Before They Ever Google You —/ Gert Mellak
Gert Mellak is an SEO consultant and the founder of SEOLeverage and PlatformLeverage . He is a straight-shooting SEO and digital marketing pro known for simplifying complex strategies . Author of Fix Your Online Reputation and creator of the ERICA framework, Gert brings practical, battle-tested ap…
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