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Veteran New York restaurateur Stratis Morfogen joins host Callie Evergreen to break down how Diner 24 NYC grew without big marketing budgets by mastering search behavior and SEO, social sharing, and modern attention spans. Morfogen shares how “diner near me” became a traffic engine, why six-page menus no longer work, how viral food design beats perfection, and why authenticity consistently outperforms polish.
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