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Isaac Morey sat down with Ben Riggle at Shoptalk Fall in Nashville. Ben is the managing director for Channable in North America, and Channable takes a retailer's product data and optimizes it for each surface the products go out on.
We cover the difference between agentic discovery and agentic checkout, why Ben thinks the word agentic may fade into search and discovery, why product data is the source agents and LLMs rely on, the 30 conversational attributes Google added, why rules fix more than AI does when AI is checking AI, Ben's definition of AI slop, the AI readiness tracker Channable launched, and his hot take on data control.
Channable is at channable.com.
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