Eps. #79 Cheat Codes & Skipping Steps to Success, Insight from NFL QB Coach, Quincy Avery, on Jordan Love & CJ Stroud, and Chad Responds to Reel Comments

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This is Nothing by Anarchy, the show that explores and subverts sports, entertainment, media, hollywood, a bunch of other stuff.
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Whatever you think is interesting, let me do it here.
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Welcome to Nothing by Anarchy.
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Alright, welcome to Nothing by Anarchy.
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I'm Chad Sanders and I have two devices in front of me today.
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Because I am delirious, because I ate last night at Tim's house Sweet Chick, I had a bacon, cheddar, waffle, barbecued fried chicken, jalapeno, hush, puppies and cheese grits, and then I was up in the middle of the night last night.
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Because of that, do you know what hush puppies, why they're called hush puppies?
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I think didn't you just tell us this?
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I don't know why are they called hush puppies?
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No, maybe I shouldn't.
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Did you get this from True Detective or something?
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No, I got somebody else told me this why.
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Because of history.
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Well, go ahead and tell us, Morgan, now that you've made a part of our opening segment tell us.
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Like when slaves were running, the dogs were chasing them.
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They would give them that.
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Throw them fried cornmeal.
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Yeah.
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Okay, thank you.
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Happy Martin Luther King Day to you all.
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That is Morgan's slave history segment.
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So glad we got to that.
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Okay, so moving on, morgan never changed.
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I talk about you just every single day now, because everybody in my life knows about you.
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My friend today this morning somebody was like I'm moving to DC, and one of my friends who you know was like oh, he was recommending someone in DC who I should work with and he was like he said something like oh, like he's kind of like Morgan, but like not as good, and I feel like that's how people feel about a lot of people.
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Anyway, okay, that's not the point.
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There's a lot of shit for us to get to today.
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Today is one of those shows.
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Sometimes I come in here and by the time I stand in front of this camera, I'm like already so worked up about something that it's very easy for me to just like exercise it in front of you.
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And today is not one of those days, and I think it's because of my delirium.
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The snow, it's like really nicely, beautifully snowing outside, which hasn't snowed this much in Morgan tells me, 700 days, was really nice.
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This morning I got to like wake up.
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There was snow outside.
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Let my dog out in the snow.
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She was like sniffing it and believing paw prints everywhere and running around and stuff.
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It was really cute.
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But then I was stuck in traffic on the way in here.
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You guys don't care.
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All right, let's get to the point.
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The point is, the point is today we are flipping the show, so usually I come in and I do.
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I can feel my chipmunk cheeks from these headphones.
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I hate the chipmunk cheeks.
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Usually we come in and we do, you know, we do the segments and then when we get to the end of the show, we kind of like turn it on.
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You know, we turn the lens on you, the audience, and we do like okay, what questions were asked on Instagram?
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What did people comment?
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Blah, blah, blah.
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Something is happening right now.
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The reason why eight partially, why eight so ravenously last night, is because our live show is on February 8th, but that's a Thursday in Washington DC, so I have about three weeks.
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Is that three weeks?
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How many?
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How many weeks is that from Thursday?
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Is that it's three weeks from Thursday?
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Yeah.
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Wow, that's pretty soon.
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Two, three, yeah.
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Okay, we have to figure some things out.
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Um, but live shows three weeks from Thursday.
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So, like, that's generally about how much time I give myself to like, eat healthy, work out three times a week and feel how I want to feel when I get to the thing.
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So why did I even mention that?
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Oh, that's why it grows yesterday, because that starts today.
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Now, regarding the live show, okay, there's a couple things we're going to talk about today that I think regard building audience, building audience and like, just like, building.
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Let's call this an act, okay, because I don't know what else to call it.
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Yes, it's a podcast, yes, it's a show, but, like those don't tell you what it is.
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Like.
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This is in the way that you know you might have a traveling Uh, what's the word?
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Like improv group or an artist or the next thing or the next thing.
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Like this is an act.
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It has layers.
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Part of one of those layers is that it comes to your town and does it show in front of you, and I have been thinking since we set the date for the live show.
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I'm going into this because people ask me frequently.
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I just got a question this morning about, like, creative process on some of these projects and launching things.
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I've been thinking frequently about you, the audience, the consumer, the user, the watcher, the whatever, the commenter.
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Um, because there's some combination of giving you what I think you want and giving you what I want you to have.
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That goes into deciding what the material is like, what the, what the run of show is for the live show, and I'm just going to be honest, I'm going to stop waving this iPad around, I'm just going to be honest.
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Um, I recently had a conversation with Tim about Dave Chappelle and I think every artist has the sweet spot is when what you want to give someone is the exact same thing that they needed or wanted, like when what you have to offer and what you feel right offering what you feel good offering is the thing that they want and where there is attention.
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I find for any writer, director, actor, producer, producer, comedian, comic, whatever where there can sometimes be attention is when the thing that you have, like the thing you feel inspired to give, is at odds with what the audience actually wants, like what they actually came to get from you, and I think that we sometimes honestly give too much generosity to the artist when they don't give us what we want and we say, oh well, they're an artist, like they were so inspired they just had to give us this thing.
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That was asked, even though what I really came for was this, and what I see in Dave Chappelle right now I'm going to use, I'm going to co-op Tim's words.
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Tim's words were and I'm paraphrasing, so I hope I don't fuck it up but like there's someone who is doing a show, giving a performance, and also someone who, in his own mind, is taking some sort of stand and his stand is against being told what he can and cannot say, that offends LGBTQ communities, trans communities, etc.
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Let's like leave, like leave the moralities of that just like aside.
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The point for me is this there's someone who is standing on a stage saying this is what I want to give them, regardless of what they want, and I think Dave Chappelle is probably at a place in his career, when he has done so much of the former, which is giving the audience what they want, that he is either disenchanted with the audience and what they want or just regard, just disregards it all together, because he's like I don't care, this is what I want to say, I don't care.
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This is how I feel this is what I'm going to give you one way or another, whether you order pizza or a burger or spaghetti, you're getting scrambled eggs.
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I don't care.
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I currently and this is and this, I think, is a mistake that many creative people walk into the creative path with I came into this path with some level of entitlement about what my own vision was for what I wanted to give to the world, and I told myself I'm going to write what I want, I'm going to create what I want, I'm going to spew what I want, regardless of what's marketable, regardless of where they're, and not in totality, not in absolutes right.
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Once I actually started to craft the things that I was making, like my book, I was sensitive to okay, what are the market trends?
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Oh shit, george Floyd, now's a good time to put my book out.
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Hurry up, simon and Schuster Like, let's go, let's do this, but like, by and large, I came into this.
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I think the way that so many young creative people do, which is my voice, is special and I have something to say.
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I don't care what people want from me.
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I don't care what's selling in the marketplace right now.
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I don't care what the studio is like.
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I don't care, I don't care, I don't care, like I'm nice, this is what I do, and, as a result, I watched marketers who pay very close attention to what audiences want and what studios want and just like what's already selling.
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And I think those people push to the front of the line, regardless of their creative talents, because what they could do even if they couldn't do what I could do, which is sit in front of a computer and write something compelling, or sit in front of a computer, and then they had a phenomenal draft and craft a scene.
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They had something we're going to talk about cheat codes later and this is a cheat code.
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They had an understanding of.
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They had an understanding and ability to sell, like they had an sorry, they had an understanding of what was sellable and they had an ability to sell.
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And so they could reach over to people like me and grab at our plates and sucker us into giving them like oh, that's so cute, chad, that you're working on your little screenplay or whatever.
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Like, hey, do you think you could give me this thing for my thing?
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And then they take that, and then they take that and they run off and sell it.
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But that's because they're focused on something that's very important, which is the consumer, the audience, the marketplace.
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I think at this point in my path, I feel quite full with regards to my own almost selfish creative experience.
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I've done some projects that are, I think, quite artistic, have a very singular point of view, have been prestigious, have been complimented, have been written about, have been shared.
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But I think, in my process, in my career and in my actually like truly in my life right now, it is time to focus a little bit on what does somebody else need?
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Like what?
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Like what will be generous if, if somebody comes to our Nothing but Anarchy live show and they only get 100% of what they as a, I've seen already, like Morgan and I.
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We haven't talked about ticket sales, we'll talk about them afterward, but I know, I think I know a dozen people off the top of my head who at least have said that they bought a ticket, and I think of all of them as super fans of this show, all 12 of them.
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I think of Morgan's checking right now in front of me.
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Don't do that, morgan, because I'm going to see your face, whatever it turns into, morgan.
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I know, I know I know so.
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So I can't believe you, morgan.
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So what I'm saying is what has brought me joy, what has brought me joy and some peace when I feel nervous thinking about our live show is think about their faces, like.
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Think about when you're standing in front of the room.
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Think about who is looking back at you and what they need to walk out of that room with, what they need to go back into their life, with what they need to go back into their relationships with I mean, just like with humans what they need to go back and stew on.
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What do they need to go back and stir the pot on at work?
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What are they like?
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What thing that they tucked into a drawer somewhere that is truly their creative dream like?
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What's the thing that they need to go back and pull out and dust off and get back to work on, like think about that and if I can literally like take myself out of it and just truly like be a conduit of reflection back to that, I think we will do a good job that regards that, I think I mean I've heard so many artists offer this and like not to be too cute about it.
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This is something I have learned over time myself by trial and error.
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Is you want to be like the whistle, like the wind blows through the whistle and the sound comes out on the other side?
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We're going to talk about cheat codes.
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Morgan asked me or she brought up today, as I'm sitting, I sent Morgan a 10 second clip of myself sitting in standstill traffic today and this was either right before or right after we talked about the docket.
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But she brought up cheat codes, which I love.
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I'm always looking for cheat codes.
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Like I followed Tim Ferriss, I listened to I quite literally listened to probably 30 to 50 interviews a week, because I am looking to hear somebody say one or two things in a conversation, maybe that they don't even know they're saying that is poignant or that is insightful or that is genius, that can help me, like, get to where I'm trying to go just a little bit in more straight of a line.
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I ask people who I think are smart all the time if you were trying to get from here to here, which steps would you skip?
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Like, where, like, how do you skip the line on this?
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Morgan shared an example with me regarding cheat codes, which is you were watching drink champs.
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Drinkmasters.
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Drinkmasters.
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Excuse me, my nigga drink came out.
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What is drinkmasters?
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So Drinkmasters is a show on Netflix came out a while ago about mixologists that are really respected in their industry working in bars all across the nation.
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All of them I forget how many started, but let's say there were like 20 that started out.
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One of them was an at home bartender and she had never worked in a bar.
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She got famous off of creating really pretty drinks at home and showing people like you can do it too, basically, and she was first one eliminated from the competition because in the show it was for people used to working in bars quickly at mass volume of drinks or whatever, and so it kind of brought up, like you know, this new age of people getting places through social media, through Tik Tok, through like whatever that get them to skip the steps of you know certain things to get to these levels, whether that's like good, bad, whatever that means.
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So I asked you about that.
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And you said something that also stuck with me, which is like sometimes it can seem as though cheat codes are built to skip the journey a little bit, and sometimes the journey is important, and that's something I want to try to dissect a little bit, because I think there's a truth in the middle there that is valuable, because I do recognize that while I'm always looking for cheat codes, I also very much do enjoy the wander of it all.
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I'll tell you a cheat code that I think is bogus, right.
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I'll tell you a fraudulent cheat code that I think is dated and archaic and it's lying in our face, I'm noticing.
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Right yesterday I interviewed Nina Gloster, who was my high school sweetheart.
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We went to college together.
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She and I were both English majors in college.
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I think she was an English major, sorry, but I think she was she is.
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We worked together on rap shit.
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She's a writer and she's been my friend for 20 years.
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She's almost like family.
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You know what I mean.
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Like her family is like family to me.
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Like her mom is like family to me, you know.
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After we did so, I did a two hour interview with her about love, which was, I think, turned out very, very, very strong and I'm very excited to share that with the world when it's time, which will be soon.
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But immediately thereafter I called her just to follow up, just to see how it went for her, see how she was doing, and we talked for another 50 minutes about the industry, just about the cold-heartedness, the snakishness, the savagery, the two-facededness, the weirdness, the capitalism of it all.
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We just talked about the same things.
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People have been complaining about the industry for a hundred years.
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Right we now.
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Now we are those adult working professionals who pick up the phone and call each other and say God damn, this shit is savage.
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And she has a life that has embedded in it more foundational blocks that are at risk when the industry blows in unpredictable or savage ways.
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She's got kids, she's married, she has a mortgage, like she has a lot.
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You know that I don't have to keep upheld on top of this industry and similarly, my friend Leon.
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I've known Leon since my freshman year of college.
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He's called into this show screenwriter.
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We co-write things together.
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Sometimes he and I pick up the phone, maybe once every two or three weeks, just to catch up, and we always land in the same place on every conversation, which is like damn, this industry is fucked up.
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Those hour long phone calls are like with those types of friends from forever are, in my opinion, so much more valuable than and I'm getting to the thing that I think is archaic and outdated and is not true anymore than any amount of like network that I have in this business.
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Like I would trade 1,000 billion times over, I would trade my relationships to all the fancy famous people that I know for straight up, just those two people.
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Because we are in a new era now and this is where I think there is a real then your network is your network thing I think, is, at least for me, hugely broken, because I think it puts the focus on ingratiating yourself to people with power and access and accolades and track records, and those people are already so well positioned to take advantage of you.
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Once you meet them, the deck is stacked in their favor.
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In my opinion, what's much more valuable right now, in today, is using the tools that you have to build something that makes people have to come to you, which is what we are doing here that attracts the type of people who you want to come and make offers to work with you, like at the beginning of this we set out with nothing, with, like you know, I mean no listeners, no anything.
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10 months ago, I guess that was nine months ago, april right.
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It was April 4th.
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April 4th, so just over nine months ago, which feels both longer and shorter than it has actually been somehow.
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But we set out, we're like, okay, let's go see like who like if anybody wants to fuck with us as sponsors, with nothing right.
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And of course, the response is always like well, can we see the numbers?
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And there were no numbers, there were no numbers.
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Now I think what's likely to happen very soon, now that the numbers have shifted a lot, is that I believe that those conversations will start coming in our direction, because I've seen that happen every.
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Every time you run out there and it's like fuck with me, fuck with me, fuck with me, work with me, work with me, help me, help me, help me, help me.
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And you get the backside of everybody's ass.
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And then all of a sudden, you put one foot in front of the other and now people turn around and they look up and they raise their eyebrows and they say, oh, that's something interesting, let me go get involved with that.
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That's much more valuable than having a famous person's phone number and saying hey, will you please read my screenplay.
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In my opinion, cheat codes All right, I don't have a landing point in this, but what I will say is we're going to talk about cheat codes more in a second, because I think the specific example you just gave about drink masters.
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The woman on drink masters is like the.
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In my opinion it is like the defined.
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This is a good landing point.
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It is like the defining existential conflict of our generations, I would say millennials, gen Z, gen X and these prepubescent creatures that are coming up behind Gen Z.
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That is the tug and pull between what is true artistry and what is just somebody with a following is like something that I think so many of us are actually sitting with and grappling with day over day in real time.
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It's keeping people up at night.
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I'm looking at the docket and it has at the top of it.
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I asked Morgan to mine some legitimate arguments against some of the things that I have said, because we really do get higher and higher engagement now and a lot of that engagement is like people.
00:22:26.682 --> 00:22:45.709
Some people are just being asshole, some people are being positive and then there's people in between who are like they are supportive of the conversation and they just have a different point of view, and those ones I like, because I think there's something that I can go back and forth with a little bit on those on the show, not in the comments, not for me, not yet.
00:22:45.709 --> 00:22:49.965
Let's finish this thing on the cheat codes, though.
00:22:49.965 --> 00:22:54.151
So, like I said, I'm always looking for cheat codes.
00:22:54.151 --> 00:23:09.109
I think that the thing about cheat codes, in my opinion, that is complex, or that is where there's conflict, is there are these two areas.
00:23:09.109 --> 00:23:14.368
One is I think a lot of times the cheat codes are in broad daylight.
00:23:14.368 --> 00:23:33.229
People are offering them, they are yelling them from the rooftops, they are in every direction you turn, you run right into the cheat code over and over, but you try to force your own logic and your own point of view on how you want your journey to go through the cheat code.
00:23:33.229 --> 00:23:34.541
Here's my example.
00:23:37.380 --> 00:23:51.474
Maybe the first or second conversation I had with my manager when I was trying to get started in this 2016, 2017 ish was start having a presence on your socials, start documenting your journey here.
00:23:51.474 --> 00:23:52.765
This is interesting to people.
00:23:52.765 --> 00:23:54.085
People will be into this.
00:23:54.085 --> 00:23:56.346
Quincy used to tell me the exact same thing.
00:23:56.346 --> 00:23:57.525
He's like why are you not?
00:23:57.525 --> 00:24:00.180
This is like 2016, 2017, 2018.
00:24:00.180 --> 00:24:03.970
This is getting my first book deal going to Hollywood with Los Angeles.
00:24:03.970 --> 00:24:06.006
I'm going to Hollywood with Spike Lee.
00:24:06.220 --> 00:24:07.886
This is writing on grown ish.
00:24:07.886 --> 00:24:10.448
This is sitting in the room with Kenya Barris.
00:24:10.448 --> 00:24:17.853
This is driving around Calabasas with Terrence J and going in Kanye's house.
00:24:17.853 --> 00:24:24.263
This is, quite honestly, this is the stuff that is a lot more interesting than what my life is like right now.
00:24:24.263 --> 00:24:36.026
My life is a lot more contained to a few processes and a different group of people that I think I have a more productive relationship with.
00:24:36.026 --> 00:24:44.887
That was a part of my life and a process that would have been valuable for people to see, especially people who are just getting started.
00:24:45.700 --> 00:24:55.131
But I used to tell myself the thing that I think a lot of people tell themselves, which is one I'm already so far behind the eight ball on this.
00:24:55.131 --> 00:25:04.648
There are people who already have 10, 20, 30, 50, 100, a million thousand followers on these social platforms.
00:25:04.648 --> 00:25:05.824
I am behind.
00:25:05.824 --> 00:25:08.888
I also used to tell myself I'm not good at this.
00:25:08.888 --> 00:25:11.166
That's what people love to say about social media.
00:25:11.166 --> 00:25:12.265
I'm just not good at it.
00:25:12.265 --> 00:25:14.907
I'm just like I don't know my way around the apparatus.
00:25:14.907 --> 00:25:22.362
There is nobody who has that point of view on themselves, who is less technologically savvy than I am.
00:25:22.362 --> 00:25:49.690
Nobody who is under the sound of my voice right now, who thinks that about themselves, is less interested or I should say, less apt to turn a camera on themselves, figure out the right way to format it, figure out the right way to hashtag it, figure out the right way to put it on their stories on this cadence, or share it with these people or tag these people.
00:25:49.690 --> 00:25:55.410
Nobody is less suited to do that than I was, probably less than three years ago.
00:25:58.059 --> 00:25:59.163
The cheat code was obvious.
00:25:59.163 --> 00:26:06.585
My manager used to say it I would go to studios and pitch my projects At the top of the pitch, not the bottom.
00:26:06.585 --> 00:26:13.748
You would be asked to put on the top of my fucking book proposal, not the back page, the front page.
00:26:13.748 --> 00:26:15.545
How many Twitter followers?
00:26:15.545 --> 00:26:17.045
How many Instagram followers?
00:26:17.045 --> 00:26:19.865
What is the size of this person's platform?
00:26:19.865 --> 00:26:37.426
We almost give too much magical power to these studios to think that they have some creative ability to suss out who has a strong, special, poignant point of view, who's got the voice that's going to break through.
00:26:37.426 --> 00:26:40.385
They don't know that they're doing what I'm doing now.
00:26:40.385 --> 00:26:43.087
They're looking at y'all to tell them that.
00:26:43.087 --> 00:26:47.528
You tell them that by clicking follow on the people that you think are creative and interesting.
00:26:49.779 --> 00:26:52.108
I had a conversation with that same Dave Chappelle conversation.
00:26:52.108 --> 00:27:03.367
We were talking about Druski, the comedian who has tried stand up but doesn't like it as an art form, the stalwart comedians, the Kevin Hartz and such.
00:27:03.367 --> 00:27:05.653
They tell him, like you got to get up here and do stand up.
00:27:05.653 --> 00:27:07.164
You got to get up here and do stand up.
00:27:07.164 --> 00:27:14.284
When I think of Druski, I don't actually think of a comic, I think of a producer.
00:27:14.284 --> 00:27:16.085
That's what Druski is to me.
00:27:16.085 --> 00:27:20.130
Druski builds a world that you live in for five minutes, three minutes, 90 seconds.
00:27:20.130 --> 00:27:29.590
He can play any part in it and he can make you laugh and he can make you think a little bit and he can make you reflect and he can give you his honesty in those snippets.
00:27:29.590 --> 00:27:32.323
He's a producer, his cheat code.
00:27:32.323 --> 00:27:40.306
The reason why he's doing Sprite commercials and NBA commercials right now is because it built it.
00:27:40.306 --> 00:27:46.346
It's not cause he did bit parts in little movies and shit like that, like it's cause he, he did.
00:27:46.386 --> 00:28:14.281
The thing that we all know is the thing, and I'm sort of sitting right now in a place where I can see the dimensions of this box and if any one of y'all thinks you're, if any one of you guys thinks you're getting around this to a New York Times bestseller or a green lighted movie or whatever is your creative dream, if you think you're getting around it like, if you think you're getting around.
00:28:14.281 --> 00:28:25.313
I'll be specific Turning that fucking camera on yourself, self-surveying yourself to tell people what you have going on.
00:28:25.313 --> 00:28:38.828
If you think you're getting around it, just remember that that means you are doing something that Issa Rae was not able to do, donald Glover was not able to do, rick fucking Bo Burnham was not able to do.
00:28:38.828 --> 00:28:47.484
Like, the cutoff age at the people who have been able to pull that off reliably is like 40.
00:28:47.484 --> 00:28:51.309
There's a few exceptions to the rules, but that's because there's exceptions to rules.
00:28:51.309 --> 00:28:54.487
Like you don't have to.
00:28:54.688 --> 00:28:59.265
You could do it this other way and it's in like and it's okay, it's not going to wreck your life.
00:28:59.265 --> 00:29:02.549
Like, it's not going to, it's not going to change.
00:29:02.549 --> 00:29:06.644
You know who you are in such an existential way that you don't recognize yourself.
00:29:06.644 --> 00:29:11.506
On the other end, like I'm I know I'm telling you something and you're looking at me and you're like that's scary and I don't believe you.
00:29:11.506 --> 00:29:16.411
But like, what is scarier to me is that your dreams will never come true.
00:29:16.411 --> 00:29:17.422
This is what.
00:29:17.422 --> 00:29:18.866
This is what it is right now.
00:29:18.866 --> 00:29:22.009
But that's a cheat code that I wanted to ignore.
00:29:22.009 --> 00:29:23.944
It's just, it's a, it's a like.
00:29:23.944 --> 00:29:26.030
It was right there in the box, it was right in my face.
00:29:26.030 --> 00:29:33.653
It was a headline and it was like boom, another cheat code is you got to give up bad money.
00:29:33.653 --> 00:29:35.506
Like, you got to say no to bad money.
00:29:35.506 --> 00:29:37.221
You, you, you like.
00:29:37.602 --> 00:29:48.065
I spent two years working on direct deposit and, man, am I proud of the creative outcome of that project.
00:29:48.065 --> 00:30:28.345
But it took so much more than two years out of me in terms of, like, what it cost me, what it cost me in emotional energy, working with the studio, trying to finagle, like, trying to make my the rest of my life work around it as such a like, as such a bomb, in the middle of my whole shit, like, and I knew it at certain points that I could have pressed the eject button, but I was so I had such Stockholm syndrome about being so deeply in it that I just couldn't, like, I couldn't get myself to believe things will be okay even if you don't finish this, and that's something that I can't like.
00:30:28.345 --> 00:30:46.070
Now that I've seen that as a cheat code, like, life always fills in the three months in front of you that you think are just going to be empty if you turn down that other thing yes, morgan nods, because Morgan has a hundred jobs and she's always been offered new ones, so that's another cheat code.
00:30:46.070 --> 00:31:00.804
But the thing okay, now let me get to the point about the cheat codes like knowing, okay, hearing them as step one, accepting them as step two, and then the third step and this is, I think, where most people actually get fucked up is like is application.
00:31:02.259 --> 00:31:09.085
Intelligence to me is not just the ability to absorb and spew information, and God damn it.
00:31:09.085 --> 00:31:13.663
So many men specifically think that's what intelligence is is to know a fact.
00:31:13.663 --> 00:31:14.405
Right?
00:31:14.405 --> 00:31:38.685
So many, all right, now, I'm just going to a slight detour here, but there are so many annoying people in my life not in my life there's so many annoying people who think that to know something is interesting, who think that to know something is valuable, who think that to know something and to be able to tell it to someone else is, in and of itself, a personality trait.
00:31:38.685 --> 00:31:57.009
And, frankly, I am just learning how to process the frustration that I have with those people, because they are the first people to offer you advice when you're trying to make something happen, and so often it is advice that they themselves have not used.
00:31:57.009 --> 00:32:12.105
Intelligence to me is the ability to absorb and apply information, like to learn it and to use it and I find, because of fear, of putting one foot in front of the other, because of failure and because of ego, that your theories might not be right.
00:32:12.105 --> 00:32:13.990
So many people stop after step one.
00:32:14.920 --> 00:32:17.709
You know that you got to do the socials to make things happen.
00:32:17.709 --> 00:32:23.590
If I asked y'all how to do it, you guys would be like you got to build your socials up.
00:32:23.590 --> 00:32:30.692
You would say that to me if I was like hey, y'all, how do I get my next book to sell?
00:32:30.692 --> 00:32:32.423
10x the copies for my first book?
00:32:32.423 --> 00:32:38.470
I got to hope and believe that none of y'all would be dumb enough to tell me write a better book.
00:32:38.470 --> 00:32:40.343
Like, come on man.
00:32:41.265 --> 00:32:47.643
I think the savvy among us and even the less savvy would say you need to build your audience.
00:32:47.643 --> 00:32:52.119
You need to know who you are selling the book to and then sell it to them Like.
00:32:52.119 --> 00:33:08.309
That part is easy, but the hard part is getting through all of your layers of ego that tell you why you're too artistic and too prestigious and too much of a good, normal person to turn the phone on you and self-surveil yourself.
00:33:08.309 --> 00:33:19.429
And then the second step is like getting through the fear, the fear that you will turn that fucking phone on yourself and say yada, yada, yada, and nobody will care.
00:33:19.429 --> 00:33:23.105
This is a surprise question for Josh.
00:33:23.105 --> 00:33:25.946
Josh, I saw your ads start dropping, for your course.
00:33:27.799 --> 00:33:28.402
My course.
00:33:28.402 --> 00:33:30.960
Yeah, Plugged the course real quick.
00:33:30.960 --> 00:33:31.761
It is Be Heard.
00:33:31.761 --> 00:33:35.171
Volume 1, a better guide to conversational podcasts.
00:33:35.599 --> 00:33:36.523
And where can people find?
00:33:36.585 --> 00:33:36.625
it.
00:33:36.625 --> 00:33:40.088
There's a link in my bio at brokenpodcasting on Instagram.
00:33:41.580 --> 00:33:49.779
And I was like I saw you in front of the camera and I was like happy I was why are you laughing?
00:33:50.945 --> 00:33:52.855
It's funny how you said that I was happy.
00:33:52.855 --> 00:33:54.300
Do you?
00:33:54.320 --> 00:33:59.182
guys see what I mean when I say I'll just say some shit and Morgan will just like she's not even like.
00:33:59.182 --> 00:34:01.949
Anyway, you're the best.
00:34:01.949 --> 00:34:03.381
Never change, josh.
00:34:03.381 --> 00:34:04.265
How did you feel?
00:34:04.265 --> 00:34:11.172
How did you feel like having your moving face and body so much, like facing the people?
00:34:11.532 --> 00:34:16.851
I'm not going to lie, I've watched that shit like thousands of times because it's still very weird to me.
00:34:16.851 --> 00:34:38.246
What you're saying is so true, because it's like if you are doing anything creative and even though, like selling a course, people might not see it as creative, but I'm the face of the course People are not going to really fuck with you if they don't know who you are and have an idea of who they're dealing with.
00:34:38.246 --> 00:34:43.130
People have to realize, like familiarity is key to selling anything.
00:34:43.130 --> 00:34:51.585
The more familiar you are to people, even if they don't know you, you have to make them familiar with you in some way, shape or form, and I'm trying to do that.
00:34:51.585 --> 00:34:55.065
I'm selling ass, just like you right now, like I have a ton more promo.
00:34:55.065 --> 00:34:56.585
You're going to be seeing my face a lot.
00:34:56.585 --> 00:34:57.925
I'm going to be talking a lot.
00:34:57.925 --> 00:35:01.048
I'm going to be pimping this shit for a long, long time.
00:35:01.199 --> 00:35:03.327
So yeah, do it Good.
00:35:03.327 --> 00:35:04.661
So, ass, bro.
00:35:04.661 --> 00:35:11.746
By the way, when I get, I think this much is clear.
00:35:11.746 --> 00:35:19.786
But when I get indignant about stuff like this, like I'm talking to myself, I'm coaching myself up chatty.
00:35:19.786 --> 00:35:22.708
It is scary, keep going.
00:35:22.708 --> 00:35:24.425
Like, keep doing the thing.
00:35:24.425 --> 00:35:25.563
It's so.
00:35:25.563 --> 00:35:31.686
It's so scary Like yes, chad, you're going to keep seeing your little snaggle tooth on the bottom row over and over in these videos.
00:35:31.686 --> 00:35:33.786
You're going to think everybody's staring at it.
00:35:33.786 --> 00:35:34.503
You're going to.
00:35:34.503 --> 00:35:38.083
You're going to think you look like a chipmunk because the headphones are squeezing your cheeks.
00:35:38.083 --> 00:35:39.686
But fuck it, keep doing it.
00:35:39.686 --> 00:35:51.949
Yes, you're going to look at this video of yourself promoting the live show, where you just look like you feel like such a nugget and you just feel like so chipper, like a fucking Alvin in the chipmunks, but Morgan says it's good.
00:35:51.949 --> 00:35:53.103
So just post it.
00:35:53.103 --> 00:35:53.907
Like, just do it.
00:35:54.219 --> 00:35:56.427
And it did get more views, likes and comments.
00:35:56.427 --> 00:35:56.668
It did.
00:35:57.519 --> 00:35:58.364
It got way more engagement.
00:35:58.364 --> 00:35:59.302
I'll.
00:35:59.302 --> 00:36:01.909
I'll tell you what, and I think that was because Morgan was right.
00:36:01.909 --> 00:36:11.630
I think being approachable, being smiley, being, um, showing people the side of me that actually is, that person is much more welcoming, especially for a live show.
00:36:12.599 --> 00:36:24.027
And I did something in that video, in the, in the caption, which is quite subtle, I think, to the untrained eye, but it is important and I've learned it over and over and over again as a cheat code.
00:36:24.027 --> 00:36:31.125
It's steep, it seems simple and obvious, but you have to tell people what you want them to do with your shit.
00:36:31.125 --> 00:36:37.190
I wrote in that caption please share this with whoever, whatever, whatever.
00:36:37.190 --> 00:37:00.309
And I came back to my phone, maybe a few, a couple hours after having posted it and five people had shared it and like, maybe that sounds like nothing, but five people with 800 followers means about 50 to 100 people each If they put it on their stories, which means like that's 250 to you know 500 new people that will see that video and maybe three of them will buy a ticket.
00:37:00.309 --> 00:37:02.286
Like that is good enough.
00:37:02.286 --> 00:37:04.760
So I don't know, man.
00:37:04.960 --> 00:37:08.108
Did you want to talk about the journey versus skipping steps?
00:37:08.389 --> 00:37:11.768
Yes, and this is something that I actually believe about.
00:37:11.768 --> 00:37:14.246
I think we're using language right.
00:37:14.246 --> 00:37:24.067
We're, we're, we're bending language to try to make something make sense to us, which is I'm trying to get from here to there.
00:37:24.067 --> 00:37:29.248
How do I get there in a straight line as opposed to a squiggly line?
00:37:29.248 --> 00:37:32.286
That's what I'm calling skipping steps.
00:37:32.286 --> 00:37:34.684
Sometimes, sometimes, like this is man.
00:37:34.684 --> 00:37:36.309
I read this in Peter teal.
00:37:36.309 --> 00:37:37.211
Of all people's books.
00:37:37.211 --> 00:37:40.474
I do not support Peter teal, but I read this in what's his book?
00:37:40.474 --> 00:37:42.563
Good to great, zero to 100, one of those?
00:37:42.563 --> 00:37:46.483
Zero to one, one of those, whatever he said.
00:37:46.523 --> 00:37:52.242
If you have a five year, if you have a five year goal, see if you can get there in six months.
00:37:52.242 --> 00:37:55.626
Sometimes the goal is not what you're actually saying it is.
00:37:55.626 --> 00:37:57.282
Sometimes it's like man.
00:37:57.282 --> 00:38:03.909
If you're telling me that your goal is to be on a TV series, sharpen the goal, because you can make a TV series.
00:38:03.909 --> 00:38:07.969
If what you mean is you want to be on a Hulu show, like that's more specific.
00:38:07.969 --> 00:38:17.065
But if you're telling me, like your goal is, you want to be, you want to have a podcast about soccer, god forbid.
00:38:21.286 --> 00:38:22.047
Like I just don't get it.
00:38:24.300 --> 00:38:28.389
I'm just like huh, but like you could do that.
00:38:28.389 --> 00:38:28.780
You could.
00:38:28.780 --> 00:38:32.427
That podcast could literally be live tomorrow if you so chose.
00:38:32.427 --> 00:38:41.559
So when we talk about journey versus skipping steps, I actually don't think there is any way to skip steps.
00:38:41.559 --> 00:38:46.733
I think it's like the steps are whatever are required to get to the thing.
00:38:46.733 --> 00:38:52.378
Sometimes we add steps that are made up because somebody else told us those steps were important.
00:38:52.378 --> 00:39:13.275
Like I'm sure not to keep using Issa Rae as the example here, but like I'm sure, before Issa Rae started Awkward Black Girl on YouTube, somebody told her the way to have a TV series is you got to go to film school, you got to go intern at a production company, you got to go shadow directors on sets and maybe she did some of those things.
00:39:13.275 --> 00:39:20.054
I don't know the story itself, but like the only thing that's required to have a TV series is to have a TV series.
00:39:20.054 --> 00:39:41.438
Like and I do think it's okay to skip certain steps because you don't actually know where the journey's going Like maybe you're just jumping to, you're jumping from Lily Pad one to Lily Pad four on your way to Lily Pad 25, but you don't, like you can't see what's past Lily Pad four.
00:39:41.438 --> 00:39:45.594
You're just trying to like we're talking about this live show, live show, live show, live show.
00:39:45.594 --> 00:39:53.259
I could have told myself like, oh well, there's some steps I got to go through before I do a live show and charge people for tickets.
00:39:53.259 --> 00:39:56.313
You know like first we got to do a freebie and then we got to.
00:39:56.313 --> 00:39:58.331
Then we got to.
00:39:58.331 --> 00:40:04.393
You know reach, x amount of somebody would have told me 100% if I had asked somebody for permission to do this.
00:40:04.393 --> 00:40:07.914
They would have been like well, you got to have this many downloads per week before you do a live show.
00:40:07.914 --> 00:40:21.753
If I go Google it right now, I'm certain there is some talking face blog person who is out there who would say podcasts only sell tickets if they have this many listeners and this size of audience.
00:40:21.753 --> 00:40:22.737
Et cetera, et cetera, et cetera.
00:40:22.737 --> 00:40:33.398
But it's like no man, if the point of what we're doing here is, at some end I want to be performing for audiences, like we can do that with what we have.
00:40:33.398 --> 00:40:37.476
There's nothing that stops us from that, because I don't know what comes after that.
00:40:37.476 --> 00:40:46.815
I don't know if maybe we get up there and then the next thing is that, oh, we sold out this live show and there were a hundred more people who wanted to buy a ticket, like shit, we could have done two.
00:40:46.815 --> 00:40:49.976
Maybe we'll come back next week, maybe we'll come back next month, whatever.
00:40:49.976 --> 00:40:51.494
Maybe we'll do another one in another city.
00:40:51.494 --> 00:40:52.579
You just I don't know.
00:40:52.579 --> 00:40:56.514
I just I'm being very podcasty today, but this is how I feel.
00:40:56.514 --> 00:40:58.175
Okay, let's move on.
00:41:01.329 --> 00:41:06.393
Last thing I'm gonna say about Journey and cheat codes is cheat codes are part of the journey and the journey.
00:41:06.393 --> 00:41:13.536
To me, enjoying the journey, is not about taking all the extra steps that people say are necessary.
00:41:13.536 --> 00:41:17.740
To me, it's honestly, just about making sure you don't.
00:41:17.740 --> 00:41:33.315
For me, it's like reminding myself to be in each step as I'm in it, like to observe it, to feel it, to notice it, to enjoy it, to, if it's painful, feel the pain of it, like it's that.
00:41:33.315 --> 00:41:38.177
Those are the things that I also am going to need later as I tell the story of what happened here.
00:41:38.177 --> 00:41:41.137
So that's how I feel about Journey and cheat codes.
00:41:41.137 --> 00:41:43.996
Yes, morgan, it's almost one.
00:41:43.996 --> 00:41:51.956
All right, this is an abrupt change, but we're about to call Quincy to talk about CJ Stroud's performance in the playoffs, in the NFL playoffs yesterday.
00:41:51.956 --> 00:41:53.175
Wow, that was incredibly abrupt.
00:41:53.175 --> 00:41:58.735
When we come back, we'll do what I said we're gonna do at the very beginning, which was yeah, we're just starting.
00:41:59.030 --> 00:41:59.411
Which was?
00:41:59.431 --> 00:42:04.898
talk about people's comments and responses to some of our stuff here.
00:42:04.898 --> 00:42:09.797
Yo Hi Quincy, Hello Quincy Avery.
00:42:10.130 --> 00:42:11.594
Can you give me literally three minutes?
00:42:13.773 --> 00:42:14.054
Yes.
00:42:15.269 --> 00:42:16.235
Okay, give me three minutes.
00:42:16.235 --> 00:42:17.655
All right, let me put my headphones on y'all.
00:42:18.150 --> 00:42:19.675
All right, no rush, we're just live.
00:42:19.675 --> 00:42:20.913
I'll start setting it up.
00:42:20.913 --> 00:42:28.217
All right, for anybody who doesn't watch NFL football, the NFL playoffs started this weekend.
00:42:28.217 --> 00:42:46.326
The Houston Texans, led by rookie quarterback CJ Stroud, beat the breaks off of the Cleveland Browns, led by Joe Flacco and Quincy's one, quincy.
00:42:46.326 --> 00:42:50.818
I don't know how Quincy would say, but I'll say Quincy trains CJ Stroud.
00:42:50.818 --> 00:42:52.635
He is one of his pupils.
00:42:52.695 --> 00:42:54.139
Cj Stroud is one of Quincy's pupils.
00:42:54.139 --> 00:42:56.074
He set the league on fire this year.
00:42:56.074 --> 00:42:57.077
As a rookie quarterback.
00:42:57.077 --> 00:43:22.538
He has been one of the best, has had one of the best rookie seasons ever for a rookie quarterback, and I, after each CJ Stroud performance lately, have been texting Quincy to prod him to Peacock about the success of CJ Stroud, to like take a victory lap on how well CJ Stroud is playing right now, and he doesn't seem to want to, which I don't.
00:43:22.538 --> 00:43:26.672
It's like I can't totally put the pieces together on why that's the case.
00:43:26.672 --> 00:43:29.579
Because Quincy is a strong marketer.
00:43:29.579 --> 00:43:48.135
Quincy is also a, I would say, a flamboyant personality when it comes to being being like raising his hand and being like hi, I'm good, I'm really great, like look at me, look at what I can do in a way that, I think, serves his business and probably himself.
00:43:48.135 --> 00:43:49.856
But, quincy, what's the problem?
00:43:49.856 --> 00:43:53.353
Why will you not take a victory lap publicly about CJ's performance?
00:43:55.690 --> 00:44:01.693
Well, I think that I take victory laps in different ways, but I never.
00:44:01.693 --> 00:44:06.476
I never do it when somebody plays and I'm like, oh, I did this right.
00:44:06.476 --> 00:44:13.139
If somebody else says something, I oftentimes will be coasting, but I'm never the one who actually said it.
00:44:13.139 --> 00:44:18.556
Do you remember the time on football night in America where Tony Dungey was talking about me?
00:44:18.556 --> 00:44:23.534
Like I would post it that, but I would have never told anybody like, hey, deshaun played bad.
00:44:23.534 --> 00:44:24.257
He called me.
00:44:24.789 --> 00:44:26.436
We worked out on the field after the game.
00:44:26.436 --> 00:44:28.235
We fixed a lot of the issues.
00:44:28.235 --> 00:44:33.355
I met with the coaching staff, I gave them a plan for practice and then he played his best game.
00:44:33.355 --> 00:44:34.318
That we get to that.
00:44:34.318 --> 00:44:35.755
I would never say those things.
00:44:35.755 --> 00:44:40.436
But if somebody else says it like, yeah, I will repost that.
00:44:40.436 --> 00:44:54.856
But in the same way that if somebody plays bad you have to take credit, then you'd have to do the same thing if you were the front runner on all these broadcasting on one of your guys as well, because I have a lot of guys who don't do well at the same time.
00:44:57.130 --> 00:45:00.581
Okay, well, all right, we'll come back to that.
00:45:00.581 --> 00:45:07.213
Here's what I'm gonna ask you, quincy, do you think CJ Shaw was nervous in his first playoff game?
00:45:09.889 --> 00:45:11.777
Yeah, I mean undoubtedly he was nervous.
00:45:11.777 --> 00:45:15.773
I actually had an opportunity to talk to him a little bit before the game.
00:45:15.773 --> 00:45:18.715
He was nervous, but he was remarkably calm.
00:45:18.715 --> 00:45:27.434
For some of you was nervous right, he's been through a lot of really big moments in his life that I think had prepared him for this situation, but he was definitely nervous.
00:45:28.650 --> 00:45:30.074
I was thinking about you.
00:45:30.074 --> 00:45:31.478
I'm just gonna be honest.
00:45:31.478 --> 00:45:33.476
I was thinking about you in the shower a few days ago.
00:45:34.197 --> 00:45:34.880
Yeah, you.
00:45:37.150 --> 00:45:44.619
And I was thinking specifically that what you do as a coach for these guys.
00:45:44.809 --> 00:45:57.715
I think there are probably translatable theories and methods that would probably work for high performers in a bunch of different arenas.
00:45:58.710 --> 00:46:27.235
Specifically, I was thinking about I'm about to do our first proper live show in DC on February 8th, and I grew up doing plays and I was on a kid's show and played sports in front of audiences and stuff, and truly I do think that I got used to doing stuff in front of live audiences as a kid, but I haven't done that in a really, really long time, like not in a real way.
00:46:27.235 --> 00:46:27.777
You know what I mean.
00:46:27.777 --> 00:46:44.315
And there's, I remember there being a certain level of nervousness that actually would be helpful to what it was that I was trying to do, but if it went too far it would be bad and if it was too low I might not rise up for the moment, kind of thing.
00:46:44.315 --> 00:47:00.396
But I wanted to ask you about like how much of what these guys' professional quarterbacks, like what they do, is so in a microscope and it is so much in front of a live audience of tens of thousands of people.
00:47:00.396 --> 00:47:06.576
Like how much of an impact does the live audience have on them as performers?
00:47:09.597 --> 00:47:15.838
I think oftentimes before the game starts, it has more of an impact than anything.
00:47:15.838 --> 00:47:55.940
Like as you walk into that arena, as you are hearing your name called as you run in, but then after the game starts not in most of your experiences when you were doing your shows but they don't even hear the crowd, oftentimes right into the plays over, like they're celebrated and then they know this, but they don't hear voices, they don't see the fans like they see the football field and they do such a great job of like compartmentalizing the thing that they're doing from all those things around the thing that they're doing, so the pressure happens prior to the play or if they think about the result of what happens.
00:47:55.940 --> 00:47:57.255
If I don't do this thing.
00:47:57.255 --> 00:48:02.101
Well, but it's not necessarily like hearing the fans roar or cheer.
00:48:02.101 --> 00:48:08.300
Yeah, it affects the communication, but it doesn't affect your mental every single play.
00:48:09.190 --> 00:48:13.260
What do you teach them anything about drowning out that noise?
00:48:13.260 --> 00:48:16.655
Or is that something that they show up ready to do when they're professionals already?
00:48:19.449 --> 00:48:22.597
The guys that I have, the guys that I work with at the highest level.
00:48:22.597 --> 00:48:26.019
That's not something that I would work with them on, right.
00:48:26.019 --> 00:48:28.739
That's something that like maybe a mental coach or things like that.
00:48:28.739 --> 00:48:40.536
Like the way that I coach mental is more so that they know that they're prepared for these moments, not so much like let me give you the mental exercises so you're not thinking about this thing at this moment.
00:48:40.536 --> 00:48:57.217
No, all the things that I do mentally are so that they know that when the difficult shit happens like the most difficult part about doing the thing that you're required to do at the highest level happens you're prepared and, over the prepared, you've done something more difficult than the thing that you're about to do in training session.
00:48:58.010 --> 00:48:58.713
You don't want them to be.
00:48:58.713 --> 00:49:01.356
My job is to prepare them in that way.
00:49:02.231 --> 00:49:04.217
You also coached Jordan Love, is that correct?
00:49:04.217 --> 00:49:07.552
Yeah, we've worked together, you've worked together.
00:49:07.552 --> 00:49:12.780
He just annihilated the Dallas Cowboys.
00:49:12.780 --> 00:49:16.536
It looked like he was completely unfazed by every like to the untrained eye.
00:49:16.536 --> 00:49:19.135
It looked like he was totally unfazed by everything they threw at him.
00:49:19.135 --> 00:49:28.079
What is there anything that those two guys have in common in terms of preparation when they like to get up for a moment like this?
00:49:28.079 --> 00:49:29.474
It was a big moment for both of them.
00:49:29.474 --> 00:49:30.193
They were new to it.
00:49:31.050 --> 00:49:31.391
Yeah.
00:49:31.391 --> 00:49:39.432
So the thing about being new is like you can't have confidence in a new moment because confidence comes from knowing that you can do the thing.
00:49:39.432 --> 00:49:45.193
But they're both prepared the highest, of high levels, right?
00:49:45.193 --> 00:49:50.695
I've worked with a lot of guys so I don't think there's anybody who prepares better than those guys.
00:49:50.695 --> 00:49:58.411
Like Jordan Well had the advantage of being in Green Bay, wisconsin, so there's not much else for him to do with the size of football games.
00:49:59.025 --> 00:50:00.311
Not sure people think about him that way.
00:50:00.311 --> 00:50:05.889
Like his life is, go from the office to home and show just one regret.
00:50:05.889 --> 00:50:15.010
You have to know CJ Stroud is in Houston a much different environment, but in the same way he's the type of person that it's 930 and you're at his house and you're like, all right, guys, I'm going to sleep.
00:50:15.010 --> 00:50:16.972
Like he doesn't care what you're doing.
00:50:16.972 --> 00:50:18.610
He can be in the middle of the most fun moment.
00:50:18.610 --> 00:50:23.411
Like he prepared all day and his schedule is his schedule and he's locked into those things.
00:50:23.411 --> 00:50:34.250
So both those guys are supremely talented at being able to lock in on a particular task and doing everything that they can to prepare themselves for that moment.
00:50:35.005 --> 00:50:36.891
Do you think it's possible to over prepare?
00:50:37.545 --> 00:50:43.891
Hmm, I'm sure that there is a way that you could do that, but I'd be hard pressed for an NFL quarterback to do it.
00:50:43.891 --> 00:50:53.130
One person who I know who was really anti-over preparation is like Ben Rafflesberger, who didn't watch a ton of tape at all and was able to play at a high level.
00:50:53.130 --> 00:51:11.914
But the way that these two young men, CJ and Jordan Love, play, they play with such anticipation, knowledge of the defense, understanding what's going on, and they're required to do so much at the line of scrimmage in terms of making checks, getting in and out of plays, that they need all the information that they gather.
00:51:12.704 --> 00:51:19.329
If those guys, because of that thing, whatever it is, their ability to like prepare we were before you came on.
00:51:19.329 --> 00:51:28.931
I was talking about how like to me intelligence is the ability to absorb and apply information.
00:51:28.931 --> 00:51:36.949
Like if you can only absorb it and repeat it back, like a monkey can do that, you know what I mean Like any not to disparage monkeys but like anybody can do that.
00:51:36.949 --> 00:51:55.889
Is there anything about these guys' ability to take in information and then go execute it in such a like crazy fast, high stakes environment that you think would translate to their lives outside of football or that you see translate to their lives outside of football?
00:51:59.668 --> 00:52:09.815
I think that the processing that it takes to be getting football so different from the processing other places, so I'm not sure where it would cross over.
00:52:09.815 --> 00:52:11.409
Where do you think it would cross over?
00:52:11.409 --> 00:52:12.554
That's a better question.
00:52:12.554 --> 00:52:14.090
I was like asking you questions like this.
00:52:14.090 --> 00:52:15.173
I don't know.
00:52:15.385 --> 00:52:22.762
I think it feels amazing what they're able to do.
00:52:22.762 --> 00:52:38.831
I think the speed of it all is so hard to actually see on television and I think that much just from having played sports like with division one athletes who never even made it to the pros Like the speed that they play with is already blur.
00:52:38.831 --> 00:52:40.637
It's already a blur, it's already mind blowing.
00:52:40.637 --> 00:52:47.431
So, like the speed that those guys are playing with, the way things are coming so fast, it just makes me feel like I don't know.
00:52:47.431 --> 00:52:51.615
Maybe these guys could have been like Navy SEALs surgeons.
00:52:51.615 --> 00:53:01.789
I think there's something there that's applicable in business, but I don't know exactly what, like how to name it or what it is.
00:53:01.789 --> 00:53:04.534
I think it would be something around those.
00:53:04.534 --> 00:53:15.510
That level of preparation and then being able to believe in what you see and what you have prepared for, I does think serve you well in like in business and deal making.
00:53:16.724 --> 00:53:19.253
I bet it would serve you well in deal making finance.
00:53:19.253 --> 00:53:29.989
All those things are like you really have to test the preparation you did and like stand on that, shoot right, like even when other people might like have doubts about the things that you're doing.
00:53:29.989 --> 00:53:33.949
You've got to be able to withstand that and stay true to your convictions.
00:53:33.949 --> 00:54:03.570
I think that you see that all the time with things like let's try and throw, that you shouldn't make with CJ, so convinced that he can do it or that it should play out this way that he makes it, and then oftentimes he's successful and a lot of people lose because they see these opportunities and everything's telling them that they should do it, but there's just one small voice in the head that's like no, maybe not, and then they don't do it and I think those are the things that prevent people from successful with anything else.
00:54:04.050 --> 00:54:04.853
But they don't have that.
00:54:04.853 --> 00:54:06.371
That's not a switch that they ask.
00:54:06.371 --> 00:54:10.170
So, yes, they would be successful, probably anything that they decided to do.
00:54:11.125 --> 00:54:14.351
Do you think either one of them are surprised by the success they've had this year?
00:54:15.824 --> 00:54:23.934
No, actually in Austin with Jordan Love before this season, and he was talking about man.
00:54:23.934 --> 00:54:24.474
This is fun.
00:54:24.474 --> 00:54:27.032
This is probably the last time I'm going to be able to do this.
00:54:27.032 --> 00:54:29.407
Like, do what, kick it.
00:54:29.407 --> 00:54:30.853
You know what I'm saying.
00:54:30.853 --> 00:54:32.364
Like, what are you talking about?
00:54:32.364 --> 00:54:34.226
Like, do what you like.
00:54:34.226 --> 00:54:37.070
Be able to just walk the streets and enjoy myself and know about him.
00:54:37.070 --> 00:54:39.150
He knew what he was about to do.
00:54:39.150 --> 00:54:40.190
He nearly is about to.
00:54:40.190 --> 00:54:43.831
I was one of the cars he's about to amp stuff up.
00:54:43.891 --> 00:54:44.713
Like he was about to go.
00:54:44.713 --> 00:54:48.114
You can curse Quincy, just don't fucking use any slurs, jesus.
00:54:50.387 --> 00:54:52.534
I'll just try to keep it PC out of here.
00:54:52.534 --> 00:54:58.311
But yeah, you were afraid to offend monkeys earlier today, so I don't know what kind of fabric with the street.
00:55:01.164 --> 00:55:02.911
So all right, actually that's really interesting.
00:55:02.911 --> 00:55:05.052
That's a box that I would like to open.
00:55:05.052 --> 00:55:09.693
So this man knew his life was about to change.
00:55:09.693 --> 00:55:14.393
He was about to be the type of that is very much true Like his sponsorship dollars about to go up crazy.
00:55:14.393 --> 00:55:19.152
He's not going to be able to walk the streets, pretty much anywhere, without people knowing he's Jordan Love.
00:55:19.152 --> 00:55:21.512
How did he sound or feel?
00:55:21.512 --> 00:55:26.110
Was he like damn man, this sucks, that I'm not going to be able to do this anymore?
00:55:26.110 --> 00:55:28.949
Or was it just like a level of acceptance that my life's about to change?
00:55:30.125 --> 00:55:33.815
I think that he just knew it wasn't an excitement or anything like that.
00:55:33.815 --> 00:55:39.878
And, like this standard conversation like we're having right, there's like a moment hidden, like ah, should?
00:55:39.878 --> 00:55:53.429
This is probably last time I'm really going to be able to do this out here with y'all you know what I'm saying Because he'd gotten out there with other, like we're in place with underpro quarterbacks who had started a bunch of games and the way that they were treated was a lot different than the way he was.
00:55:54.166 --> 00:55:55.434
That'll be he will sit by.
00:55:55.434 --> 00:55:59.492
He was just mad in a shack like, oh okay, this could be a little bit different for me.
00:56:00.346 --> 00:56:01.048
Last question, q.
00:56:01.048 --> 00:56:11.472
Sometimes I like each one of my projects is very important to me.
00:56:11.472 --> 00:56:17.038
It has like a lot of my own humanity and DNA inside of it.
00:56:17.038 --> 00:56:32.313
But once they're out and in the world, like sometimes I look at them as almost like a portfolio of stocks or something like you know, this one does well and it affects the other ones and it gives me more money to invest into the other ones.
00:56:32.313 --> 00:56:36.509
And sometimes you got to cut one off because it's just not going to perform, it's not going to do it whatever.
00:56:36.509 --> 00:56:41.809
Now, they're not people, but they are art and I care a lot about that.
00:56:41.809 --> 00:56:53.132
You work with people, but also I imagine that each individual person you work with like their success or failure has some impact on your business.
00:56:53.132 --> 00:56:54.469
I don't know what that is.
00:56:54.469 --> 00:57:17.652
My question is, like if, for instance, cj or Justin Fields like goes off, blows up and becomes the NFL's new, like Peyton Manning, basically, or Tom Brady, are you able to quantify how much of an impact that does or does not have on your business?
00:57:20.148 --> 00:57:39.954
You know previously I've probably been able to quantify that really well, but I think that I've probably hit like the tipping point beyond like the individual success of my guys right now, like one guy could do good or whatever, and it doesn't really affect my bottom line in that way unless they're like coming to a camp or something.
00:57:39.985 --> 00:57:43.530
The debt might change some camp dollars but doesn't change much else.
00:57:43.530 --> 00:57:58.313
The only thing that I think really moves the needle for me right now in a crazy way is me being more front facing, like forward facing, about just things that I know or things that I see, which turns me more into the voice of quarterback.
00:57:58.313 --> 00:57:59.891
So I think, the voice about quarterbacks.
00:57:59.891 --> 00:58:12.773
I think I've done all I can do because there's more people I can help, there's more people I want to see and really be successful, but I don't think that there's really more that I can do in terms of oh, he trains this guy and this guy too.
00:58:12.773 --> 00:58:15.514
Like I don't think people care about that anymore.
00:58:15.514 --> 00:58:18.253
Like I train enough guy, I train more than anybody else.
00:58:18.253 --> 00:58:22.990
So who is the next person that I'm competing with and that market or that trash?
00:58:24.228 --> 00:58:25.331
So now we're kind of seeing.
00:58:25.764 --> 00:58:28.695
Now it's more about, like, brand building.
00:58:28.695 --> 00:58:34.414
Now it's more about people knowing your face and applying that to what you do.
00:58:35.724 --> 00:58:47.331
Yeah, knowing me, for me, like, not that CJ Straub train it, but the old ex-quincy Avery, the guy who talks about quarterbacks in this way or helps people understand this, but he also trains all the best quarterbacks.
00:58:47.331 --> 00:58:49.190
I need people to say that.
00:58:49.190 --> 00:58:50.273
Second, not first.
00:58:51.346 --> 00:59:05.449
And do you think there's a cheat code, like, do you think there's something that you can do or execute or some way you can make yourself get lucky that will like speed that curve up or like hit a 10x for what you're trying to do there.
00:59:07.034 --> 00:59:14.009
I think so I think I work on a couple of those things now, like they're in the words, like contracts, and we'll see.
00:59:14.009 --> 00:59:16.418
But you never, you never really know.
00:59:16.418 --> 00:59:25.248
But I think that it'll 10x me my bank account will find out soon All right, all right, q, thank you, you done with me.
00:59:25.710 --> 00:59:26.291
Yeah, I'm done with you.
00:59:26.291 --> 00:59:29.353
I got 10 more minutes left to the show and that was.
00:59:29.353 --> 00:59:32.192
That was everything I wanted to know for now.
00:59:32.192 --> 00:59:34.793
Well, good luck to you guys this next weekend.
00:59:34.793 --> 00:59:38.094
It's been really fun following them and rooting for them for you.
00:59:38.094 --> 00:59:40.226
So goodbye, get out of here.
00:59:40.226 --> 00:59:45.190
We got what 10 minutes left?
00:59:46.065 --> 00:59:51.030
I want to do comments, but sorry, sorry, we're going to do better with transitions next episode.
00:59:51.030 --> 00:59:54.371
All right, now we're going to do this.
00:59:54.371 --> 00:59:55.027
We're going to try to.
00:59:55.027 --> 00:59:56.190
I'm going to try to get in the.
00:59:56.190 --> 01:00:10.646
I want to desensitize myself a bit to the comments and this is a way for me to dip my toe into the lukewarm areas of the water, not the boiling hot or ice cold, frigid air, like.
01:00:10.646 --> 01:00:16.702
I want to be able to absorb some comments and respond.
01:00:16.702 --> 01:00:26.931
So, morgan, would you please go one by one through these comments and read to them, give me the context of what they're responding to and then read the comment and I will give my own response.
01:00:26.931 --> 01:00:31.235
I'll say either why I accept that I was wrong or why I still know that I'm right.
01:00:31.704 --> 01:00:40.735
Okay, so the next three that I'm talking about are in the context of your awards ceremony reel.
01:00:40.735 --> 01:00:45.396
The first one is the awards matter, the televised ceremony.
01:00:45.396 --> 01:00:46.186
Not too much.
01:00:47.784 --> 01:00:49.552
And I think the next one is also related to that.
01:00:49.572 --> 01:00:56.094
Right, yeah, the next one is also those awards shows lead to people getting new shows, green lit and new talent getting promoted.
01:00:56.094 --> 01:00:59.525
So I guess both of those are related to kind of the same thing.
01:01:01.454 --> 01:01:01.675
Yes.
01:01:01.675 --> 01:01:10.692
So I think I actually plucked the second one because my argument was that these awards are.
01:01:10.692 --> 01:01:15.411
The value of the awards themselves is diminishing.
01:01:15.411 --> 01:01:36.585
It's diminishing, it's dwindling, it's getting smaller and smaller and smaller, because the audience that cares to watch these shows is getting smaller and smaller and smaller, and I don't know if I made this point super clear in my reel, but the brand awareness of the awards themselves dies a little bit.
01:01:36.585 --> 01:01:41.612
Every single day An old person passes away and a new person is born.
01:01:41.612 --> 01:01:47.532
I believe that my generation cares less about who wins an Emmy than the previous generation.
01:01:47.532 --> 01:01:54.885
I believe Gen Z cares less than we do and I believe the kiddies right now don't probably even know what an Emmy is Like.
01:01:54.885 --> 01:01:55.588
Don't care at all.
01:01:56.264 --> 01:01:56.806
That's not true.
01:01:59.489 --> 01:01:59.992
Maybe not.
01:01:59.992 --> 01:02:13.648
That is a supposition, because we both work in production, and I'm saying kiddies meaning people younger than you, morgan, so don't defend the kiddies.
01:02:13.648 --> 01:02:22.938
Last night, this was the full expanse of my Emmy's awareness last night.
01:02:22.938 --> 01:02:25.431
Last night I'm playing cards at Tim's house watching football.
01:02:25.431 --> 01:02:31.648
He says, oh, the Emmys are tonight, or maybe Morgan had tech.
01:02:31.648 --> 01:02:52.594
Then Morgan texts me she's like I'm about to try to do something ambitious, I'm going to try to watch the entire Emmys, and then she follows up with a text telling me that she has failed to do so because she does not have a streaming service that is showing the Emmys, which, like, is Barton parcel, why I think that the Emmys and these other award shows are going to go away.
01:02:52.594 --> 01:03:02.590
But you could watch that NFL game on multiple streaming services last night and millions and millions and millions, and like tens, dozens of millions of people did, did so.
01:03:02.590 --> 01:03:08.456
That is like that is an immovable object as far as ratings are concerned.
01:03:08.456 --> 01:03:21.371
The NFL cannot do anything harmful enough to humans, civil rights, science, like they cannot do anything to make me stop watching football or anybody else.
01:03:21.371 --> 01:03:22.409
That's what it seems like.
01:03:22.844 --> 01:03:25.474
The Emmys I did not even know we're on.
01:03:25.474 --> 01:03:30.153
I am a screenwriter, like I am a TV writer.
01:03:30.153 --> 01:03:37.869
I did not know the Emmys were on until Morgan told me Like I don't have my head in the sand, I'm on the internet, you guys see me there.
01:03:37.869 --> 01:03:41.193
Like, none of y'all told me the Emmys were on.
01:03:41.193 --> 01:03:43.490
Nobody asked a question about the Emmys.
01:03:43.490 --> 01:03:49.329
I just all of a sudden start seeing photos of black women holding Emmys, which is great.
01:03:49.329 --> 01:03:50.469
I'm not trying to hold y'all.
01:03:50.469 --> 01:03:52.030
That's great.
01:03:52.030 --> 01:03:52.713
I'm happy.
01:03:52.713 --> 01:03:53.728
Your dream came true.
01:03:53.728 --> 01:04:16.050
I just, I personally just know, if I walk into Netflix with an Emmy and Kai Sanat walks in with no Emmy but 200 million followers on YouTube, like and yes, I'm being hyperbolic, but I'm trying to prove the point One of us is getting a meeting.
01:04:16.050 --> 01:04:26.688
We're both getting a meeting, but like, if it's, if it's coming down to, we got $10 million to spend on a show for this guy or this guy, like, he's the guy, he wins, he wins, he wins.
01:04:26.688 --> 01:04:29.664
No-transcript.
01:04:30.052 --> 01:04:34.681
I think that that that discrepancy increases, I think more and more year over year over year.
01:04:34.681 --> 01:04:35.603
But you know what?
01:04:35.603 --> 01:04:36.693
Let's sit on this one y'all.
01:04:36.693 --> 01:04:39.313
Let's see five years from now, right now, what I say.
01:04:39.313 --> 01:04:41.063
Eight million people watch the Golden Globes.
01:04:41.063 --> 01:04:42.309
Nine million people watch the Golden Globes.
01:04:42.309 --> 01:04:43.954
Let's see, we're at five years from now.
01:04:43.954 --> 01:04:48.094
Um, okay, the next one.
01:04:48.094 --> 01:04:50.222
Morgan, can you give me the context?
01:04:50.923 --> 01:04:54.521
um, in this on the same reel, but kind of referring to something different.
01:04:54.521 --> 01:04:58.659
Uh, somebody said depends on what your definition of matters is.
01:04:58.659 --> 01:05:04.172
The cat Williams video doesn't necessarily matter more than the Golden Globes or the Academy Awards.
01:05:04.172 --> 01:05:05.376
It's just more popular.
01:05:05.896 --> 01:05:08.882
Okay, before you answer that, who do you know who wrote the comment?
01:05:08.882 --> 01:05:15.041
Sorry, I didn't mean to interrupt the flow, but I think that'd be a good thing to add.
01:05:16.492 --> 01:05:16.952
It could be.
01:05:16.952 --> 01:05:18.378
I'll respond to it, though.
01:05:18.378 --> 01:05:49.409
So like, okay, this is a thing for me about comments altogether, at a certain point we can do, like we can do a semantics exercise of tweaking and tweaking and tweaking, and like the thing that makes it difficult to sit in front of a microphone and speak in general is, like you can always find some sort of yeah, but like, surface area to try to undermine the point that's being made.
01:05:49.409 --> 01:05:55.422
Um, certainly, I can never say definitively that one thing matters more than another thing.
01:05:55.422 --> 01:06:03.769
All I can say is what, like, all we can determine is we can't say who should be the president.
01:06:03.769 --> 01:06:10.570
We will only know who is the president based on, like, who decided, how many people decided this person is going to be the president.
01:06:10.650 --> 01:06:27.398
And, yes, I understand there's a case against that, but, like Matters as far as I think a network is concerned, as far as I think I am concerned, thinking about these things to me is how many people vote, voted with action, that this thing is Something they want in their day.
01:06:27.579 --> 01:06:29.230
This is thing is something they want in their mind.
01:06:29.230 --> 01:07:04.485
This thing is something they want to share to another person, with another person to represent them, or for conversational fodder and like when, when you tell me that the cat Williams interview doesn't matter because fewer people watched it, I don't know how we're ever going to in an if we're going back and forth and it's an argument, I don't know how we're ever going to get to any like Concrete, definitional sort of answer that determines one thing over the other, if not to point to well, how many people watch this, how many people engage with it, how many people shared it?
01:07:04.485 --> 01:07:15.771
That's, that's, that's kind of all we got like, and, furthermore, the only thing I actually want to say is that the only thing I actually know from the Golden Globes at this point is that somebody bombed the opening Monologue.
01:07:15.771 --> 01:07:17.494
That's literally the only thing I know about it.
01:07:17.494 --> 01:07:18.396
I don't even know one.
01:07:18.396 --> 01:07:20.902
I only know that the beginning of it was bad.
01:07:20.902 --> 01:07:24.753
So Okay, did you figure out who said it?
01:07:25.315 --> 01:07:57.634
So the second comment was black Tina, the first comment or the, but the cat Williams comment was wrench belch or rent belch and the first comment I can't find and and and, to be honest, like when I'm looking at these comments and passing um, what really does matter more to me than who has said the thing is like, what is the argument that's being made?
01:07:57.634 --> 01:08:08.722
Because, like, that's more important to me than unless it's shack, that's more important to me than Like I, I can't do the I'm not going to do the work of going and seeing like, all right, who said this?
01:08:08.722 --> 01:08:09.952
What's their life Like?
01:08:09.952 --> 01:08:10.673
What are they about?
01:08:10.673 --> 01:08:11.074
You know?
01:08:11.074 --> 01:08:11.356
That's.
01:08:11.356 --> 01:08:13.760
That almost feels like too much context for me to have.
01:08:13.760 --> 01:08:15.853
If I'm gonna Rebut, excuse me.
01:08:15.853 --> 01:08:18.261
All right, last one, let's do one more, morgan.
01:08:18.930 --> 01:08:19.752
The obamas.
01:08:19.752 --> 01:08:21.756
This is in context to your obama reel.
01:08:21.756 --> 01:08:25.163
Okay, the obamas are an example of growth as individuals.
01:08:26.650 --> 01:08:47.036
Um, okay, my obama reel was me saying I don't want the president making movies, um, or I don't want to watch the president's movies, even though I watched that one and this particular comment is there is a species of comment which is commenter taking up for famous person.
01:08:47.036 --> 01:08:55.962
Um, taking up for them almost like as Almost for for their human right to do x, y and z, whatever that thing is.
01:08:55.962 --> 01:09:01.837
And I think I said in the episode, if not in the real, so I certainly cannot stop the president for making movies.
01:09:01.837 --> 01:09:08.720
In fact, I feel like no one could stop the president for making movies, so I have no say whether or not that is going to take place.
01:09:08.720 --> 01:09:15.810
Um, I don't know what form of growth this expresses other than, like what I.
01:09:15.810 --> 01:09:25.822
What I do want to say is, man, 90% of famous people who make movies, um, you know, I I asked my friend who works at netflix.
01:09:25.862 --> 01:09:31.417
I was like, what am I supposed to think when I see that the obamas made a netflix movie?
01:09:31.417 --> 01:09:59.670
And his response was uh, defined, made, meaning, like when you all see a famous person's tag as executive producers or producers on a tv show or a movie, most of that means that they were, in some creative person's way who had to get through their notes to get their vision off, like that to me is not the same as some sort of artistic personal growth, um, so I stand behind that one.
01:09:59.670 --> 01:10:02.396
I think the first one was had something to it.
01:10:02.396 --> 01:10:06.813
I think the second one was, um, just trying to obscure.
01:10:06.813 --> 01:10:14.220
At the second comment about the your definition of matters, I think that was just sort of obscuring language and being a little bit obtuse.
01:10:14.220 --> 01:10:17.213
And the third one I dismiss altogether.
01:10:17.213 --> 01:10:22.369
I don't think the obamas grew by having a vanity production credit switch.
01:10:23.011 --> 01:10:27.443
Huh maybe his dream was to make movies as a kid and he became the president.
01:10:28.189 --> 01:10:30.632
Damn, that sucks for him, man.
01:10:30.632 --> 01:10:33.118
He wanted to make movies and he became the president.
01:10:33.118 --> 01:10:35.262
Okay, this has been nothing but anarchy.
01:10:35.262 --> 01:10:39.693
You can find Us at chad's.
01:10:39.693 --> 01:10:41.358
You can find me at chad's and on instagram.
01:10:41.358 --> 01:10:46.645
You can respond to us by DMing mobi williams at mobi williams on instagram.
01:10:46.645 --> 01:10:52.702
Um, you can Come to our live show in washington dc on february 8th.
01:10:52.702 --> 01:10:57.282
Tickets are available right now at the link in my bio on my instagram.
01:10:57.282 --> 01:10:59.778
At chad's sand, february 8th that's a thursday.
01:10:59.778 --> 01:11:00.640
Door is open at 7.
01:11:00.640 --> 01:11:02.564
I'll be on at 7 30 washington dc.
01:11:02.564 --> 01:11:38.948
Tell a friend and and that's it you.