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What happens when you combine Survivor, Squid Game, and Hunger Games…onchain?
Uncover the secrets behind Crypto: The Game's explosive success and its acquisition by Uniswap Labs. Dylan Abruscato, the game's creator, shares insights on building a viral onchain experience that's captivating cryptotwitter with a $150,000 (72 ETH) prize pool. Learn how CTG evolved from a bootstrapped side project to a cornerstone of Uniswap's marketing strategy, and explore the challenges of balancing innovation with sustainability in the ever-evolving Web3 landscape.
This episode also dives into the complexities of crypto media, the long-term vision for blockchain technology, and the exciting potential of AI-powered financial tools for individual investors.
This episode unpacks:
- Bear market tactics when ETH dips under $2K
- Meme hype colliding with deep crypto fundamentals
- Blockworks controversy over media integrity and venture bags
- Crypto: The Game - A blockchain survivor game sparking on-chain drama
- Uniswap's acquisition redefining crypto experiential marketing
- Innovation takes time, echoing the long nose of progress
- Speculative mania versus long-term crypto conviction
- On-chain voting chaos and NFT resurrection mechanics
- AI tools delivering hedge fund insights to individuals
- Mobile gaming apps revolutionizing interactive crypto experiences
Chapters: 00:00 — But first, Coffee (and Market Anxiety) 06:20 — Peak Crypto Nihilism: What Do You Believe In? 16:37 — Periodic Mania vs. Fundamentals in Crypto 24:30 — Should Everything Be a Coin? 29:56 — CTG Breakdown: The Survivor of Crypto 37:03 — Why Uniswap Acquired Crypto: The Game 46:36 — How 400 Players Are Battling for 150 ETH 52:32 — The Blockworks Controversy & Media Integrity 58:27 — The Long Nose of Innovation: Why Tech Takes Time
Internet Explorers is a weekly rundown show where extremely online individuals broadly explore (romanticize, even) new consumer Internet experiences.
Join us live on Twitter/X, Fridays 10am PT / 1pm ET.
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