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How many ideas have you carried around for months, maybe even years, waiting for the right moment to bring them to life?
The book you've always wanted to write. The business you've imagined building. The conversation you know you need to have.
What if the reason you haven't started isn't a lack of motivation, talent, or even time?
What if you're simply trying to figure out the entire journey before taking the first step?
In this episode of Catalyst Conversations, Desi Bolin welcomes Avery Crumrine, founder of Asterah, entrepreneur, author, and passionate advocate for turning intention into meaningful action.
Avery's entrepreneurial journey began remarkably early. Growing up watching her parents build businesses, she launched her first business at just 10 years old and organized an entrepreneur fair at 12.
Today, she brings that same philosophy of intentional follow-through to aspiring authors, guiding them from the earliest spark of an idea through the process of writing and publishing their books.
And while writing a book provides a beautiful example, this conversation reaches far beyond publishing.
Together, Desi and Avery explore something that affects entrepreneurs, leaders, creators, and dreamers alike: the space between knowing what matters and actually doing something about it.
They unpack why having too much information can become its own form of procrastination, how structure can support creativity rather than restrict it, and why meaningful momentum often begins with a step so small it almost feels insignificant.
One particularly powerful thread throughout the conversation is the relationship between action and self-trust.
Every time we make a commitment to ourselves and follow through, we create evidence that we can trust ourselves.
And every time we continually postpone something meaningful, we risk weakening that relationship.
Avery shares practical insights about simplifying overwhelming goals, creating supportive accountability, and building momentum without depending entirely on motivation.
Desi brings the conversation back to the principles of clarity, structure, and soul, reminding us that sustainable growth isn't about doing everything.
It's about knowing what matters, creating enough structure to support movement, and staying connected to why we're doing it in the first place.
Because sometimes confidence doesn't come before action.
Sometimes action is what creates confidence.
And sometimes the most meaningful transformation begins when we stop waiting for the entire roadmap and simply take the next step.
If there's an idea that keeps asking for your attention, this conversation is for you.
Connect with Avery:
https://averycrumrine.com/
https://asterah.com/
Connect with Desi:
https://talkwithdesi.com
