אודות פרק זה
Blair identifies three recurring categories of lost sales in creative firms and offers solutions to each. Fixing two of these patterns can reap the dividends immediately, and adjusting your sales approach for all three will pay off for years.
LINKS
"Three Patterns of Lost Opportunities" article by Blair Enns for winwithoutpitching.com
"Slapping Down Your Childlike Glee" 2Bobs episode
"Debriefing After a New Business Call" 2Bobs episode
"Assume an Advantaged Player" 2Bobs episode
"The Rungs You Can Reach on the Ladder of Lead Generation" 2Bobs episode
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חיפוש פרקים ישנים
חפש פרקים קודמים של 2Bobs—with David C. Baker and Blair Enns.
פרקים אחרים בפודקאסט הזה
Which segments of our field will thrive in the near future and which ones will slowly lose relevance, and why? David wants creative entrepreneurs to continue being resilient and reinventing themselves every two years while keeping a watchful eye on constantly evolving industry practices and techno…
Prompted by a recent trip to Europe, David considers how the differences between worker protection laws in Europe compared to North America affect starting and running an agency in this fast-changing global economy.
Links
"Employment Law + Economic Flexibility" by David C. Baker for punctuatio…
Blair sees creative entrepreneurs opening themselves up to pricing resentment from their clients when the value of their contributions diminishes over time, especially when they've created significant economic value at the beginning of a long-term engagement.
LINKS
"Is Your Pricing Creating R…
Blair shares what stuck in his mind about marketing success from listening to a recent podcast interview with Rory Sutherland on Liam Curley's Undisputed Authority.
Links
"Embrace the Marketing Mess" article by Blair Enns for winwithoutpitching.com
Rory Sutherland podcast interview on Liam Cu…
הצהרה: הפודקאסט והגרפיקה המוטבעים בדף זה הם מ-David C. Baker and Blair Enns, שהוא רכושו של בעליו ואינו קשור או מאושר על ידי Listen Notes, Inc.
