# Richard Kirshenbaum
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richard kirshenbaum (born May 8, 1961) is an advertising executive, best selling author and entrepreneur in New York City. He is also a board member of ArtsConnection, an art program provider to public schools in New York City.
== Career ==
=== Advertising ===
In 1987, at the age of 26 after graduating from Syracuse University Kirshenbaum co-founded Kirshenbaum Bond + Partners, an advertising agency based in New York City.
BRANDING STAR CHIP: Brand Man Legend Richard Kirshenbaum
Global Brand, Advertising Legend, Author & SWAT agency CEO Richard Kirshenbaum joins Charlie in this exclusive interview identifying his “Ad Man” Star Chip at an early age from writing jokes for comedian Joan Rivers to the launch of his first agency with over 300 employees that he eventually sold f…
Dan speaks with Richard Kirshenbaum, CEO and founder of NSG/SWAT – Episode 132
Episode 132: This week on the “Dan’s Talks” podcast, Dan speaks with Richard Kirshenbaum, CEO and founder of NSG/SWAT, a high-profile boutique branding agency launched in 2011. Considered to be one of the most exciting personalities in New York City advertising, Kirshenbaum is an entrepreneur, aut…
Episode 382-The Hollywood Fix with Richard Kirshenbaum
In this episode I spoke with Richard Kirshenbaum about his latest book " The Hollywood Fix". This masterful and sweeping novel is based on true stories from the studio system era and PR machines which have not only created legends but exposed the dirty business of keeping the stars shiny and clean.
The importance of character with Richard Kirshenbaum.
Join hosts J.D. Barker, Christine Daigle, Jena Brown, and Kevin Tumlinson as they discuss the week's entertainment news, including stories about Shein, Sourcebooks, and Anthropic. Then, stick around for a chat with Richard Kirshenbaum!
Richard Kirshenbaum is CEO of NSG/SWAT, a high-profile boutique…
LIVE with Richard Kirshenbaum
Award winning host Tami Goveia sits down with the author of "The Hollywood Fix: The Dirt Business of Keeping the Stars Shiny and Clean" Richard Kirshenbaum. Directed by F Flobo Boyce! #oldhollywoodstars #offcamera #richardkirshenbaum
69. How the Snapple Brand Won Our Hearts in the 90s, Then Lost Them
The strategy at the heart of the Snapple brand's precipitous rise... and its cataclysmic fall... is simple.
"Embrace your roots. Celebrate authenticity."
It's a lesson that's been served up again and again in the brands and marketing ecosystem. But it never seems to sink in.
So in this episode, …
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