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In this episode of The Ad Project, Joe Shelerud talks with Ad Advance Developer Roger Branham about how AI is disrupting eCommerce. They explore: ChatGPT’s new instant checkout and what it means for sellers How the OpenAI x Stripe commerce protocol could reshape online transactions Why Walmart mig…
Episode 170 of The Ad Project was recorded at Amazon Live Studios in New York City, where Joe Shelerud sat down with Destaney Wishon (BTR Media) and Jennyfer Guone (Amazon Ads) to discuss the launch of Creative Studio, announced at Amazon Accelerate. What you’ll learn in this episode: How Creative…
Live from Amazon Accelerate, Joe and Adobe’s David Devisser unpack the new Adobe Express integration with Amazon Ads. You will see how to discover policy-ready templates, connect your Creative Asset Library, run real-time checks, and export to the right specs in one flow. Key takeaways You can st…
In this special episode, recorded live at Amazon Live’s NYC studios, Joe Shelerud sits down with Destaney Wishon of BTR Media to explore: The rapid evolution of the Amazon Ads ecosystem How AMC unlocks new insights like path to purchase and ad type overlap Why audience targeting + analytics are re…
In this episode of The Ad Project, Joe and Maarja discuss the latest Amazon Ads algorithm changes shaking up Sponsored Products Key takeaways: Auto campaigns now account for nearly 40% of impressions, with broad match also climbing. Exact match still drives the highest conversion rates (>20%), …
Paunawa: Ang podcast at artwork na naka-embed sa page na ito ay mula sa Ad Advance, na pag-aari ng may-ari nito at hindi kaakibat o ineendorso ng Listen Notes, Inc.