TUNGKOL SA EPISODE NA ITO
What happens when AI, pharma, marketing and human curiosity collide?
In this episode, Gordon sits down with Graham Addison, Senior Director, Global Launch & Marketing Excellence at AstraZeneca, for a wide-ranging conversation about AI, innovation, career pivots, leadership, and what it means to stay excited about your work.
Graham shares how an unexpected start in pharmaceutical sales eventually led him into marketing and global strategic roles, why the people around us can have an outsized influence on our careers, and how a passion for snowboarding taught him something about ambition, goals and getting your “mojo” back.
The conversation quickly moves to the future — Graham explores how AI is changing the way pharmaceutical companies operate, from strategic planning and customer engagement to content, market research, forecasting and scenario planning. He also reflects on why experimentation matters, why organizations need to rethink established processes, and why the next few years could represent a genuine inflection point for the industry.
Tune in to know more about the future of pharma and discover why Graham believes we’re entering a significant new chapter in how organizations work.
