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How To Choose the Right Web Design Business Model
After the Simply Profitable Designer Summit, one question kept coming up: which web design business model is right for me? In this solo episode, Shannon Mattern gives you the honest answer... and it's probably not what you expect.
Every model works. Traditional projects, productized services, VIP days, subscriptions, template shops. None of them are broken.
But no model is subconscious-proof. You bring your patterns, your fears, and your blind spots into every model you choose. And if you're switching models to avoid your challenges instead of aligning with your vision and goals, you'll keep hitting the same wall, just with different wallpaper.
Get the full show notes at https://webdesigneracademy.com/191
In This Episode
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Why there's no "right" business model... only the right one for you
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Deep dive into traditional web design projects: freedom, flexibility, and what it really requires
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Productized services: why 80% of your job becomes marketing and sales
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VIP days and one week websites: what makes them succeed and what makes them fail
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The myth that cheaper prices are easier to sell
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The three ways to work with Shannon regardless of what model you're running
What You'll Learn
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How to recognize when you're choosing a business model to avoid challenges instead of align with your goals
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The mindset and identity shifts that make any web design business model work
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Why switching models costs you more time and money than solving the real problem
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How to evaluate your current model through the lens of your strengths and blind spots
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What the traditional web design project model really requires (and why it's more profitable than you think)
Resources Mentioned
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Web Designer Academy: https://webdesigneracademy.com/web-designer-academy-program-reg
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Next Level Mastermind: https://webdesigneracademy.com/next-level-mastermind
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90-Day Shift Private Coaching: https://webdesigneracademy.com/private-coaching/
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Book a Discovery Call: https://webdesigneracademy.com/calendar
Related Episodes
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Episode 183: Pricing Strategy: Inside The Package Matrix Framework
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Episode 185: How To Scale a Web Design Business with Sarah Noked of OBM School
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Episode 189: How To Price Custom Web Design Projects with Shannon Mattern
About Shannon Mattern
Shannon Mattern is a Pricing Strategist and the founder of the Web Designer Academy where she helps experienced women web designers book higher-paying web design projects, charge more with confidence, run projects without overworking and burnout and break through to their next level of income and freedom.
Website: webdesigneracademy.com
For Service Providers: shannonmattern.com
Instagram: @profitablewebdesigner
TikTok: @profitablewebdesigner
YouTube: @profitablewebdesigner
LinkedIn: shannonmattern
