You Have a Story Worth Telling: Why Every Leader Should Write a Book with Matt Harms of Pen For Hire NYC

Everyone has a story—but too many leaders assume theirs isn’t worth telling. In this Hot Topic, David Lykken sits down with Matt Harms, founder of Pen for Hire NYC, to explore why writing a book can be one of the most powerful ways to share your experience, establish yourself as a thought leader, and leave a lasting legacy. Matt breaks down how to uncover the stories you may not realize you have, how ghostwriting can help turn those experiences into a compelling book, and where AI can—and cannot—fit into the creative process. From finding your “why” and developing an outline to choosing between traditional and self-publishing, this conversation offers a practical starting point for anyone who has ever thought, “I don’t have enough to write a book.” As Matt reminds us, every topic may have been written about before—but your story hasn’t.