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Buying software doesn’t solve business problems. Changing behavior does. In this episode of the Ingaged Podcast, Dean Curtis sits down with Matt Verlack, founder and CEO of Precision, to unpack why so many tech deployments fall short and what leaders can do to avoid software buyer’s remorse.
From his start as a firefighter to building and exiting his first SaaS company, Matt shares what he’s learned about driving adoption, aligning incentives, and turning technology into tangible business outcomes.
If you’ve ever struggled with CRM rollouts, sales enablement tools, or tech stack overload, this conversation offers clarity and a better path forward.
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