#18 Joyee Yang - Simplify Finance for Beginners on TikTok

Joyee Yang is a personal finance creator on TikTok and Instagram. She started her journey in early 2023, sharing her journey of working multiple jobs, managing investments and ways to develop habits to help you achieve financial freedom.

In my conversation with Joyee, she shares her journey of how she started working three jobs at the age of 19 and worked her way to purchasing her first property at 23, her journey with building a following of over 150k within 16 months, and her beliefs in the key factors to succeed as a creator.

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Learn more about Joyee:

Instagram: https://www.instagram.com/joyeeeyangg/

TikTok: https://www.tiktok.com/@joyeeyang0Social

Blossom Profile: https://blossomsocialapp.page.link/joyeeyang

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Videos Mentioned

Joyee’s Most Viewed TikTok: https://www.tiktok.com/@joyeeyang0/video/7243158500996599046

Download Social Blossom: https://www.blossomsocial.ca/

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The Behind The Frames Podcast is owned and operated by Alex Ha.

Youtube: https://www.youtube.com/channel/UCmfbQzELkztAIHzLebqeqeQ

Instagram: https://www.instagram.com/_behindtheframes/

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Show Notes

[00:00] Introduction of the podcast

[02:11] Buying a condo at 23

[06:35] Figuring her target audience

[09:40] Videos that do well

[12:28] Social Blossom

[18:11] Draw your income activity - income stream reveal

[20:50] Joyee’s thoughts on saturated niche

[24:00] Reality as a creator

[25:56] Negative experience with brand deals

[29:55] Future of the Joyee Yang brand

[33:30] Message for the world