Holiday SEO Roundtable Discussion with Kristine Schachinger, Jenny Halasz, and Ryan Jones.
Jim Hedger hosts a Holiday SEO Roundtable Discussion with Kristine Schachinger, Jenny Halasz, and Ryan Jones.
6 signs you need to migrate your ecomm store
Now that online shopping season is ending it’s the time for migrations
https://litextension.com/blog/6-signs-website-replatforming
18 years Co…
Google Penguin Launch Announcement Imminent
More on Google Penguin Update as Google: is said to be Working On The Penguin Launch Announcement. That and more are discussed as Jim Hedger welcomes Jenny Halasz and Thom Craver. Jenny Halasz is President and Founder of JLH Marketing, a marketing consulting firm focused on developing scalable acqu…
120: SEO Ranking Factors, A/B Testing & The Evolution of Google w/Will Critchlow
What does Google core updates have to do with the now old concept of the “Google Dance”? The Google Dance was an SEO nuisance from years ago, and the core updates are a more modern challenge.The connection lies in the fact that you can’t separate the past of SEO from where we are today. And you can…
The It's the End of the Year as We've Known It Edition
An all star SEO panel made up of Mordy Oberstein (Wix Studio), Mark Traphagen (seoClarity), and Jenny Halasz (JLH Marketing) joins hosts Jim Hedger and Kristine Schachinger to look back at the events, changes, and ideas of 2024 and into a new world of even more rapid change as AI grows from its inf…
SEO vs GEO (Generative Engine Optimization): Why SEO Is Still SEO In 2025
Welcome to the very first episode of The Principals' Office, the quick-hit round table from New Media Advisors. In just 15-30 minutes, Stephan Settanni, Laura Lee, Jason Cook, Jenny Halasz, and Tom Dwyer kick things off by asking the question on every marketer’s mind: Is SEO really dead, or is AI j…
Redefining the Role of SEO in an AI World
AI Search may represent just a small percentage of website traffic today, but its influence is reshaping how SEO needs to fit within organizations.
In this episode of The Principal’s Office, Jason Cook is joined by Stefan Settanni, Tom Dwyer, Laura Lee, and Jenny Halasz to explore how AI is changin…
The It's Getting to Look A Lot Like A Core Update Edition
It's the middle of December and throughout the Web, all the crawlers are stirring and AI Bots getting fed. The products displayed on folk's sites with due care, in hopes that St. Googlishous would bring traffic there. Suddenly somewhere in GA4 there arose such a clatter, I had to get off of my ass …
Jenny Halasz: Google Is Going To Win The AI Race, Invest In SEO or Get Left Behind
Jump to the 11:00 minute mark for SEO-specific info! (We spent a little time talking about consulting vs agencies and the climate of doing SEO/work first!)
Jenny is a Principal Advisor & Senior SEO at New Media Advisors, with expertise in e-commerce, hospitality, financial, pharma, education, B2B …
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