Why Most Shopify Stores Don’t Work (And How to Fix Them) | Nicholas Reed, 253 Media

Send me your questions on Instagram. 👇https://www.instagram.com/chandlerlyles/The Secret to Building E-Commerce Sites That Actually ConvertMost e-commerce websites are beautifully designed… and completely broken.In this episode, I sit down with Nicholas Reed, founder of 253 Media, to unpack what really makes an e-commerce site successful. From his start selling cycling socks to building a web dev agency that serves fast-growing brands, Nicholas reveals the hard truths behind Shopify, Amazon, and customer conversion.🔥 Here’s what we cover:✅ Why owning your audience beats renting it on Amazon✅ The essential elements of a high-converting website✅ How to use email marketing for long-term growth✅ Why design is overrated and functionality wins✅ The conversion-killers most brands don’t even see✅ How to build a website that educates, engages, and sellsIf you’re running an e-commerce brand—or planning to—this is the playbook you wish you had sooner.💬 Is design more important than function on a website? Let me know in the comments.🔔 Subscribe for more episodes that break down the systems, strategies, and stories behind real business growth.Need help marketing your business?Let's work together to build your marketing strategy. 👇https://www.highbeammarketing.com/contact-usSign up for the best marketing newsletter of all time. 👇https://www.highbeammarketing.com/hightlight-newsletter