TIETOJA TÄSTÄ JAKSOSTA
Trust rarely disappears in one dramatic moment. More often, it gets chipped away by broken promises, convenient exceptions, and small betrayals that leadership has forgotten but everyone else can still remember. In this episode of Leadruption, Emma Last explores Trustruptcy, the point where even a perfectly reasonable message lands badly because it is carrying the weight of everything that came before.
In this episode, we explore:
- What Trustruptcy is, and why trust can erode gradually rather than collapse all at once.
- Why people may react cynically to a new announcement even when the announcement itself is perfectly reasonable.
- How broken promises, inconsistent behaviour, and repeated exceptions build up over time.
- Why trust is shaped by what people remember experiencing, not simply by what leaders intended.
- A question to consider: What unpaid balance might your latest message be arriving with?
Sometimes the problem isn’t the message in front of people.
It’s the history standing behind it.
Want more Leadruption?
Come and join Emma in Leadruption PodChat to continue the conversation and discover more words from The Leadruptionary.
You can also explore the Say–Do Gap White Paper to go deeper into the gap between leadership intention and lived experience.
https://emmalast.com/leadruption-podchat
