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The following podcast is part of the Mind Bodyspirit FM
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podcast network.
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Welcome to Igniting the Spark. I'm your host, Stephanie James.
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Hello listeners, big love to you wherever you are. And
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as always, there's an invitation right now to just pause
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whatever you're doing and just take that deep breath. Then
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I love to invite people to breathe themselves back into
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their bodies. Already, when we get going in the morning,
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we have all this distraction, We have all of our
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energy already outgoing from our bodies, from our minds, and
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so it's just an opportunity to pause and to take
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that deep breath, and if you have a moment to
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put your hand on your heart. I love to put
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one on my heart, one on my belly and feel
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yourself coming back behind your own eyes. When we do that,
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we're clearer thinkers, we have more resolve within us, We've
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got resiliency, and we're connected more to one another. It's
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just occupying that beautiful heart space, that diamond sparkling heart
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that's within each one of us. What if the spark
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within you is exactly what the world needs right now.
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I'm Stephanie James, International speaker, author, psychotherapist, and transformation coach.
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I believe there is a spark within every iconic leader,
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a deeper knowing, a higher calling, and a heartfelt desire
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to make a difference. Together, we move beyond titles to
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uncover the wisdom, courage, and intention shaping our world, sharing
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insights to support you on your highest path. This is
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igniting the spark, guiding today's iconic leaders through inspired conversations.
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Well today, I am thrilled to have with me. Haile
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Schneider Hale is the founder of The Ninth Dimension. It's
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an ads agency where he helps businesses turn paid ads
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into predictable leads and revenue. Part media buyer, part storyteller,
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He's spent his career figuring out what makes a business
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actually scale and how to do it without the hype
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and pressure tactics that give marketing a bad name. That's
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the idea behind his approach to conscious marketing growth that's
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built on real value, honest messaging, and respect for the customer,
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not manipulation. He also hosts the Business of Expansion, a
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podcast that I've been on that I love and I
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invite you guys to check out that explores the intersection
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of entrepreneurship and the expansion of human consciousness. So thrilled
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to have you here today. Welcome Hale.
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I'm really excited to be here, and thank you for
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that breathing exercise you just took us through. That was
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wonderful and I'm always love when I'm reminded to breathe.
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Yeah, thank you. Isn't that interesting. We get going in
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our day and we don't even realize we're only breathing
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sometimes in the top of our lungs, and that's not
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where the filaments are.
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You know.
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We need to take those deep breasts that are concentrated
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in the base of our lungs so we can bring back,
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you know, our parasympathetic nervous system and go like we're
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safe here together.
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Exactly. And I have a pretty robust morning routine where
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I do breathing and meditation, but then sometimes I forget
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later in the day to keep that up. So these
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reminders like this are perfect.
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Ah, thank you, thank you, Hale. Well. I love.
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I want the listeners to know Haile is joining us
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from Brazil, which is I just love that. I love
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that we can connect and it's like wherever we are
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in the world in this moment, there's no time, no space.
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We're absolutely connected. Hell, share with us a little bit
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about your journey. I mean, I imagine you didn't wake
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up at five years old and say I want to
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be a conscious marketer. How did this journey unhold for you?
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Yeah, the journey, well, it's still unfolding, but it's like
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over many years before I went off on my own
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to have my own agency and focus on conscious marketing,
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I worked for many years in the tech industry, working
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for tech startups and in the corporate world doing growth marketing,
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and that was interesting for a while. I learned quite
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a bit. I learned a lot of the fundamentals of marketing.
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But the corporate world is not for me, as I
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found out, and it was so focused on a short
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term profit, short term results. It wasn't looking at the
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long term and really looking at like what kind of
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world are we creating? And that for me in my
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work now is such a key element. When I'm working
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with someone, I want to know what's their vision, what
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world are we going to create together through your business?
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Beautiful?
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Yeah, So that's that's such a different angle and for you,
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so as you kind of made this switch. I'm curious,
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what were challenges that you had to overcome to become
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more of who you wanted to be in the world
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and create your world.
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Yeah, so the switch, I wouldn't say it was a
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like one day I was incorporate and one day I wasn't,
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although I was fired from my last corporate job, so
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there is an element that day it was incorporate, then
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one day it wasn't. But while I was working in corporations,
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I was also on a parallel spiritual path, I guess
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you could call it. And since I moved to Brazil
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eleven years ago, I started like working with plant medicine,
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So that has been a big element of the unfolding
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of my my life in what I'm doing today. But
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the there was definitely a some challenges in making the
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jump from from corporate to working for myself and working
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in the consciousness space. I had a lot of fear
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of judgment, like what are my coworker my former co
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workers going to think? Like what will people think? Like
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how do I explain this? Yeah, it's and it's still unfolding.
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Yeah, yeah, I get that.
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I love that that it's a constant unfolding, right, I
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love the concept like we never arrive. Oftentimes I'll have
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clients say that, like when do we get to be
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done with not the work they're doing with me, but
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just like this work in the world and evolution, if
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you will, And it's like, yeah, we're always in that process, right,
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so we're always becoming exactly Yeah, And so I'm curious
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about the you know, your plant medicine and how that's informed.
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I mean, I love this parallel spiritual journey with what
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you've created in the world, and so can you talk
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a little bit about that, what that's been like for
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you that path?
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Yeah. Absolutely. The main plant medicine I've worked with over
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the years is ayahuasca, although I have worked with with
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other medicines, but that's I think part of that reason
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is obvious because I live in Brazil and it's it's
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legal here, it's accessible, so it's just been around, so
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I have more contact with it. But the one main
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thing I can say about it is like working with
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ayahuasca completely changed my perception of reality, like what what
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is real? What what am when I'm what are we
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perceiving versus what is actually available? And it's hard to say,
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like okay, ye, I had this these experiences, but I
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still continued in normal mainstream life working for companies. It
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wasn't like a break with reality and then I went
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in like lived in the woods or something, well, at
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least not yet, who knows.
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Yeah, yeah, and so that that bigger view, it sounds
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like you tapped into of reality. How how for you
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has that switch things?
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You know? Internally?
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I mean it, you know, I've also done plant medicine,
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so I have an idea of how that's expanded how
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I perceive things in the world, how I want to
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interact with the world, my connection to the divine, and
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how that informs what I do. I'm curious what that's
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been like for you with with ayahuasca.
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Yeah, So a big piece is I guess i'd call
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it the when I've had an experience with ego dissolution,
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where you stop existing as a separateself. And that hasn't
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happened every time that I've sat with plant medicine, but
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it's happened enough that I have the experience of it,
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and that's something that I can reach back to when
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I'm feeling a sense of separation and realize, actually, no,
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the sense of separation that I'm feeling now is an illusion,
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and this you call it non duality. I guess this
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nonduality is what's real. And how that comes into my
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work is because when we're building something or we're creating something,
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we're not creating it just for ourselves. We're creating it
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for everyone because there is no separation. So it's becomes
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impossible to work in an extractive way. You want to
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do your marketing and build your business in a way
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that is elevating humanity. I'd say that's the main way
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that it's influenced. Does that make.
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Sense absolutely, I'm over here, just be mean.
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I love that.
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It reminds me of Larry Darcy saying when the Maharaji
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asks how we treat others, he said, there are no others.
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And that's what I'm hearing you say in your work.
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You know, it's like, this is not about outhering, This
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isn't It's like, yeah, as I help this person, I'm
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helping the whole.
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Exactly. And I want to just be clear that it's
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I'm not in a constant state of non duality. That
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would be nice, but that's not my current reality. So
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it's but I've had the experience and I can reference
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back to it, and that's what the important piece is.
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And so I'm I sometimes forget that I'm that we're
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not separate. I I fall into the illusions separation of often.
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So it's as I think a lot of people do.
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We all do, right, we all know, you know, and
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I love what you're saying is it's the Sufi's called
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it the remembrance, you know. So when they do the
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prayer beads and they're saying the name of God over
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and over and over again, it's the remembrance that we
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are that.
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Exactly. And that's also why I'm a proponent of plant medicine.
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I mean, everyone should make their own decision whether to
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have it or not, but it allows us to have
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these lived experiences of these concepts and reference those experiences
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in our day to day life. For me, that's been
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a huge benefit.
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Yeah, I mean it sounds like Hayle. It's like the
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image that I get is just like this veil or
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this curtain that's held up and all of a sudden
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it's dropped and you get to see behind the veil.
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You get to see behind the illusion of what you know,
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our present tense. If you will reality is exactly well,
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and so let's go in a little bit too then.
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So this, I mean, I really I love when you said,
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you know, conscious marketing. I absolutely love that because it does,
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like like I said in the intro, it's like moving
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away from someone manipulating you or pressuring you, or you
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know that kind of business where people are working together
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and you just you don't feel in alignment. You feel
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that pressure, you feel that. I mean, we're energetic being,
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so we're going to feel that from one another. And
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so what does constitute how do you bring consciousness into marketing?
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Yeah? So as what you were mentioning this manipulation. So
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I just want to be clear that manipulation works, the
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scarcity works, the fake urgency works. There's a reason that
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it's taught in a lot of marketing courses because it
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it does work. But I invite people to ask, like,
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what world is that creating? Well, when you're using that,
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what world are you're creating? You're creating a world of scarcity,
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of urgency, of manipulation. So my view of conscious marketing
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is the opposite of all that. But it's not just okay,
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we're not using bro marketing tactics. It's we're using our
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marketing to create the reality that we want to live in.
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So it's a piece of reality creation.
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Yeah, so say more about that, Like what then what
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does that look like? What are you inviting your clients into?
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So if you want to get into the exact like
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tactics of it, it's like, never use a countdown timer.
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That's fake like this. You've probably seen this a lot.
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There's like, oh, this this deal is only available for
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fifteen minutes, and then the fifteen minutes is up in
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the countdown timer just resets. I'm not saying don't have
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deadlines or have a like actual boundaries around what you're selling,
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but it needs to be based in reality.
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And so when we move away from the scarcity tactics
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and I get it, I mean there is I've seen it.
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I've fallen for it, you know myself when you know
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it's like oh I better sign up for this or
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I better do this. I you know, have you know
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two more hours left to get it we're moving into.
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Is it more of an abundant mindset? Is it more
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of a contribution mindset? How would you define that?
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I would define it as an abundant mindset. Yes, like
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creating the world of abundance that we want to live in,
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and it starts with how we present ourselves and what
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we do to the world. One way I like to
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frame marketing is it's sharing your vision with people. So
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it's not I don't think of it as like we're
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selling a product, but it's taking your vision and sharing
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it to as many people as you can, whereas sales
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is enrolling someone into that vision, so bringing them from
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the sharing to the enrolling, and sales and marketing are
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certainly related, but we can you know, we can keep
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them in separate boxes in this term. But yeah, the
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conscious marketing is sharing this vision you have through your business,
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through what you're bringing into the world.
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Yeah. Beautiful.
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And as someone who's running this, you know, as the
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founder of this, I can only imagine for you what
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it feels like because it's in alignment then with your
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belief system. How powerful is that for you?
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Yes, I mean for me, it's wonderful. And one thing
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that I'm getting better and better at is explaining it
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because a lot of people when they are like, oh,
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I need an ADS agency, they're like, the focus obviously
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is on revenue, on money, on sales, as that is
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definitely a part of what I do. Of course, that's
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part of what I do, but making the case that
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there is an element beyond it that we should also
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be looking for. I found more and more people are
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open to this, and especially over the last few years,
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I'm seeing more and more people are open to it.
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But when I started this work a little over five
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years ago in the consciousness space, it was people weren't
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really talking about it. It wasn't something that I that
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I saw. And if I I would say like, oh,
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I work with conscious entrepreneurs, be like, what's that? What
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does that even mean? And nowadays people are more alert
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about it. I guess if that makes sense now?
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Yeah, yeah, and I feel like there's more identified If
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you will conscious Entrepreneurs, I mean that's your podcast, I
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mean you you're able to have you know, there's a
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community of us that's growing worldwide.
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Absolutely, and yeah on the podcast is it's one of
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my favorite projects that I do because it's I get
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to we explore the intersection of entrepreneurship and the expansion
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of human consciousness and I just get to have amazing
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conversations with entrepreneurs that are building a business and expanding
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consciousness the two things that really light me up. So
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it's been such a wonderful project. And again, thank you
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for coming on. And I like can't wait to share
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your that episode with your audience too.
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Thank you.
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Yeah, I wanted to ask you what you know because
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you and I both I mean, we talked about this before,
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but when you're interviewing people, you know, and I've done
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now over four hundred interviews you know, in my eighth season. Now,
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it's just been one of the most incredible things in
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my life. And some of those people have become my
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closest friends, and I would definitely say so many of
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those people have inspired me. And there's certain things that
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I've taken that just now become a part of who
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I am.
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And so I'm curious for you. Are there a guest or.
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Two that really stand out for you that like, oh
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this is this was a really meaningful conversation or something
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that really impacted you.
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Oh? Man, there's been there's been so many.
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What is the like if someone just stands out or
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comes to mind?
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Yeah, I think at the second episode I did, which
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was with Ali Biner, who is an author and he
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works in the psychedelic world. And for me, that was
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like just such an interesting conversation that we had about Wait,
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we got into like DMT entities and it really went
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in like places that I wasn't expecting to go. And
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that's one thing I really love is that when the
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conversation just goes somewhere that we weren't expecting and turns
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and turns really rich.
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Yeah, yeah, how amazing. I'm going to listen to that episode.
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I'll send the link.
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Yeah, I love.
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That those kind of things, right, I mean, it's like
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it opens up whole new worlds to us, and when
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we don't expect those kind of conversations. I know, we
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have a mutual friend, Jen Hill. I imagine she's been
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on the show. She has, Yes, Yeah, she's just like
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such such a light and such a joy. I'm doing
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a shout out to you, Jen.
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And I mean that was also another very meaningful episode
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because I mean she's such a connector. And she also
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took it. I remember she took us on a an
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activity on that episode of getting into your heart space,
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like heart focused breathing, which is a practice that I've taken.
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I still did. I do it on my own now,
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and it was introducing to me on that episode, So
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like my guests bring such interesting modalities, or I'm learning
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something new every episode I'm interviewing.
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Yeah, and that's right, that's the joy. And then that
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you get to share that, you know that you're you're
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getting something to me, Hale. It feels like that beautiful
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infinity sign, like you're receiving this beautiful conversation and messages
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and information and wisdom, and then you're sharing that out
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for your listener.
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And if anyone's if anyone's listening and they're saying, I
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want to start a podcast, my advice is do it.
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I had the idea for the podcast for years before
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I actually did anything about it, and I you know,
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timing is perfect, but I could have started earlier. I
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could have started that way earlier. But there was just,
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you know, a fear. There was a fear involved, the
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fear of like, will anyone want to be on my show?
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Will anyone listen?
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And the answer is yes, that's right, that's right. And
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I really do believe too, Hale.
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I mean, there's room, there's space for all of us here.
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We all have something important to share, that's right. Absolutely, Yeah, Yeah,
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the world needs your voice that's right, that's right. What
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do you feel like personally? For you is an important
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message that you want to share with people through your
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work through the podcast? Even is there something that's kind
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of like your own personal mission statement that you carry
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with you like this is I can remember for myself, Hale,
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like twenty years ago when I finally started into private practice.
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I'd been doing psychotherapy and all kinds of different capacities,
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but it was just like, you know what, this is
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what I want to do. I want to be a
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transformation coach. I want to do psychotherapy in private practice.
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And I was very clear. My drop in was, oh,
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and you know, my mission is to bring as much
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love and healing to the world as possible to help
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awaken other people's sparks.
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And that kind of ignited this whole thing.
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Yes, so it's something similar, and I would say my
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mission is the expansion of human consciousness, like elevating consciousness.
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And this realization actually came during an ayahuasca ceremony. Surprise, surprise,
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I got this message. I got all this download this message,
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this knowing that like the personal work that I had
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been doing with plant medicine, like it had been all
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about me, and I got the message that like, you've
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done the work, You've done the personal work. Now it's
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time to move like from me to we, It's time
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to bring this out farther. It was since then that
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I became much more public about what I do, like
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talking about it more. The fear of being judged about,
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like the consciousness stuffs. I wouldn't say it's totally dissipated,
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but having that knowing that it was time it's time
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to to not be so focused on myself and put
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the focus outward.
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Yeah, that's so beautiful. I mean, and I feel that
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about you, Hale. I mean from the moment that I
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met you, you do. You just have this beautiful energy
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and this beautiful spark and this beautiful just like I
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can feel that in you, that sincerity of like, yeah,
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I want to help make this place better for us.
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It's on all of us. We all have to take
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part in it.
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That's right, that's right.
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One of the things that I come back to again
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and again is this saying, and I might have shared
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it with you and our conversation, is that I really
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do believe we're all essential golden threads in this tapestry
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of humanity. Like each one of us has this essential
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role to play and we need one another.
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We absolutely do.
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Well. So where do you see yourself?
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You know, as you think about your next how you're
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continuing to bloom? What is the next expansion for Hale?
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Look like what's ahead.
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This year? I've gotten the insight or the message, I
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don't know how to exactly describe it, that this is
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the year I get to step into even greater visibility,
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and that is what I'm focused on. Part of it
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was so I have a podcast. Okay, that's your visible
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you have a podcast. I realized that I was at
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a point like hiding behind the interview Mike, like I
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get to ask the questions and I don't have to
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offer my perspective. So that realization like okay, how do
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I bring my perspective more into into the show for instance?
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But also accepting an invitation like this to come on
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on your podcast, there was some fear involved in it
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for me. I was like, oh man, I'm like, I'm
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the one who interviews people. I don't know if I
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can take the hot seat of being interviewed. And I'm
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obviously very glad that I accepted because this is this
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is wonderful. It's a wonderful experience. But it's a growth
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edge for me, to be honest, and I'm stepping more
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into this this year.
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Oh that's awesome.
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I am so honored to be a part of that
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growth edge with you, because that's it, right, it's and
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hail two. It doesn't come from ego. When we want
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to become more visible and we want to expand, when
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we're in alignment, like I'm hearing from you, when we're
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in alignment with the divine or the greater good if
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you will. When we become more visible, what we're doing
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is we're actually making these messages and this energy more
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accessible for more people, to help.
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More people exactly. And it's not lost on me that
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my work is helping people be more visible through advertising
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and then, but it's also a shadow I'm working through.
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So there's like I get like, okay, like you have
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your job or your whole work is to help people
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be more visible and reach more people, and then so
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you need to obviously we'll look inside and take care
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of that, which is what I'm doing.
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Which is beautiful And isn't that the truth? And we've
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heard that so often, you know, it's like we're teaching
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what we most need to learn, and so here you are,
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you know, showing up and helping other people to do that.
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And it's like, oh, as the mirror reflects back to you.
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How would that be for me? How would that be
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for you? You know, to step into being visible, to
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step up and do really maybe exactly why your soul
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is here to share these things and to expand consciousness
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in certain ways.
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Yes, and I'm excited that you and I are doing
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it together.
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Yeah, yeah, me too, Me too. Okay, So how can
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people get a hold of you, Hail? How can they
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find out about your website?
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Yeah, I'm really easy to find. I'm on social media
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under Heil Schneider on LinkedIn, on Instagram. I'm active on
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both of those also, Hail Schneider dot com is the website,
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the easiest place to find me and all with links
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to everything there h A L E. S h n
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E I D E Er Schneider, the German spelling and
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the podcast The Business of Expansion is available on Spotify,
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Apple podcasts, all the places that you can hear podcasts.
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And perhaps I can give the share the link to
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your episode, Stephanie, and you could share it in the
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show notes.
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Oh wonderful. Thank you. I love that.
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Yeah, so people can get a taste of these conversations
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both ways.
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Yeah, yes, I mean our conversation that we had on
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my show was so beautiful. I think I want more
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people to hear it. I think this is a great
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place to share beautiful.
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Thank you so much, Hal, Yeah, I love that. It's
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been such a joy getting to know you and having
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these conversations with you. If you were to leave today
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an essential message with the listeners, something you just want
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them to know, what would that be.
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I just felt into that and I got the message
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that you are loved, you are loved, and you are
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enough beautiful.
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I just got the chills. That's it, right.
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If we could literally breathe in that essential message today,
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that's what starts embodying us, that's what starts bringing us home.
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So thank Youil, such a beautiful conversation. Thank you so
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much for this. Thank you for the light and love
483
00:30:33.279 --> 00:30:39.720
and spark that you are in the world. Thank you
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00:30:39.720 --> 00:30:43.640
you have been listening to Igniting the Spark with Stephanie James.
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Thank you so much for listening. And a special thanks
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to my amazing and magical producer Tony Faccini. You can
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find Igniting the Spark on all podcast platforms, so make
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sure you subscribe so you get every inspirational episode. For
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more information about this show, my books, my films, and
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my upcoming events, go to Stephanie James dot world and
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ignite your best life
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The following podcast is part of the Mind Bodyspirit FM
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podcast network.
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Welcome to Igniting the Spark. I'm your host, Stephanie James.
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Hello listeners, big love to you wherever you are. And
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as always, there's an invitation right now to just pause
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whatever you're doing and just take that deep breath. Then
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I love to invite people to breathe themselves back into
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their bodies. Already, when we get going in the morning,
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we have all this distraction, We have all of our
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energy already outgoing from our bodies, from our minds, and
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so it's just an opportunity to pause and to take
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that deep breath, and if you have a moment to
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put your hand on your heart. I love to put
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one on my heart, one on my belly and feel
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yourself coming back behind your own eyes. When we do that,
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we're clearer thinkers, we have more resolve within us, We've
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got resiliency, and we're connected more to one another. It's
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just occupying that beautiful heart space, that diamond sparkling heart
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that's within each one of us. What if the spark
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within you is exactly what the world needs right now.
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I'm Stephanie James, International speaker, author, psychotherapist, and transformation coach.
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I believe there is a spark within every iconic leader,
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a deeper knowing, a higher calling, and a heartfelt desire
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to make a difference. Together, we move beyond titles to
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uncover the wisdom, courage, and intention shaping our world, sharing
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insights to support you on your highest path. This is
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igniting the spark, guiding today's iconic leaders through inspired conversations.
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Well today, I am thrilled to have with me. Haile
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Schneider Hale is the founder of The Ninth Dimension. It's
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an ads agency where he helps businesses turn paid ads
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into predictable leads and revenue. Part media buyer, part storyteller,
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He's spent his career figuring out what makes a business
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actually scale and how to do it without the hype
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and pressure tactics that give marketing a bad name. That's
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the idea behind his approach to conscious marketing growth that's
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built on real value, honest messaging, and respect for the customer,
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not manipulation. He also hosts the Business of Expansion, a
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podcast that I've been on that I love and I
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invite you guys to check out that explores the intersection
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of entrepreneurship and the expansion of human consciousness. So thrilled
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to have you here today. Welcome Hale.
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I'm really excited to be here, and thank you for
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that breathing exercise you just took us through. That was
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wonderful and I'm always love when I'm reminded to breathe.
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Yeah, thank you. Isn't that interesting. We get going in
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our day and we don't even realize we're only breathing
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sometimes in the top of our lungs, and that's not
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where the filaments are.
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You know.
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We need to take those deep breasts that are concentrated
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in the base of our lungs so we can bring back,
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you know, our parasympathetic nervous system and go like we're
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safe here together.
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Exactly. And I have a pretty robust morning routine where
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I do breathing and meditation, but then sometimes I forget
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later in the day to keep that up. So these
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reminders like this are perfect.
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Ah, thank you, thank you, Hale. Well. I love.
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I want the listeners to know Haile is joining us
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from Brazil, which is I just love that. I love
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that we can connect and it's like wherever we are
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in the world in this moment, there's no time, no space.
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We're absolutely connected. Hell, share with us a little bit
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about your journey. I mean, I imagine you didn't wake
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up at five years old and say I want to
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be a conscious marketer. How did this journey unhold for you?
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Yeah, the journey, well, it's still unfolding, but it's like
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over many years before I went off on my own
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to have my own agency and focus on conscious marketing,
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I worked for many years in the tech industry, working
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for tech startups and in the corporate world doing growth marketing,
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and that was interesting for a while. I learned quite
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a bit. I learned a lot of the fundamentals of marketing.
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But the corporate world is not for me, as I
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found out, and it was so focused on a short
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term profit, short term results. It wasn't looking at the
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long term and really looking at like what kind of
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world are we creating? And that for me in my
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work now is such a key element. When I'm working
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with someone, I want to know what's their vision, what
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world are we going to create together through your business?
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Beautiful?
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Yeah, So that's that's such a different angle and for you,
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so as you kind of made this switch. I'm curious,
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what were challenges that you had to overcome to become
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more of who you wanted to be in the world
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and create your world.
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Yeah, so the switch, I wouldn't say it was a
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like one day I was incorporate and one day I wasn't,
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although I was fired from my last corporate job, so
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there is an element that day it was incorporate, then
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one day it wasn't. But while I was working in corporations,
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I was also on a parallel spiritual path, I guess
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you could call it. And since I moved to Brazil
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eleven years ago, I started like working with plant medicine,
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So that has been a big element of the unfolding
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of my my life in what I'm doing today. But
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the there was definitely a some challenges in making the
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jump from from corporate to working for myself and working
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in the consciousness space. I had a lot of fear
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of judgment, like what are my coworker my former co
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workers going to think? Like what will people think? Like
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how do I explain this? Yeah, it's and it's still unfolding.
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Yeah, yeah, I get that.
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I love that that it's a constant unfolding, right, I
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love the concept like we never arrive. Oftentimes I'll have
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clients say that, like when do we get to be
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done with not the work they're doing with me, but
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just like this work in the world and evolution, if
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you will, And it's like, yeah, we're always in that process, right,
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so we're always becoming exactly Yeah, And so I'm curious
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about the you know, your plant medicine and how that's informed.
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I mean, I love this parallel spiritual journey with what
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you've created in the world, and so can you talk
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a little bit about that, what that's been like for
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you that path?
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Yeah. Absolutely. The main plant medicine I've worked with over
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the years is ayahuasca, although I have worked with with
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other medicines, but that's I think part of that reason
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is obvious because I live in Brazil and it's it's
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legal here, it's accessible, so it's just been around, so
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I have more contact with it. But the one main
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thing I can say about it is like working with
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ayahuasca completely changed my perception of reality, like what what
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is real? What what am when I'm what are we
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perceiving versus what is actually available? And it's hard to say,
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like okay, ye, I had this these experiences, but I
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still continued in normal mainstream life working for companies. It
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wasn't like a break with reality and then I went
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in like lived in the woods or something, well, at
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least not yet, who knows.
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Yeah, yeah, and so that that bigger view, it sounds
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like you tapped into of reality. How how for you
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has that switch things?
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You know? Internally?
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I mean it, you know, I've also done plant medicine,
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so I have an idea of how that's expanded how
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I perceive things in the world, how I want to
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interact with the world, my connection to the divine, and
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how that informs what I do. I'm curious what that's
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been like for you with with ayahuasca.
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Yeah, So a big piece is I guess i'd call
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it the when I've had an experience with ego dissolution,
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where you stop existing as a separateself. And that hasn't
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happened every time that I've sat with plant medicine, but
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it's happened enough that I have the experience of it,
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and that's something that I can reach back to when
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I'm feeling a sense of separation and realize, actually, no,
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the sense of separation that I'm feeling now is an illusion,
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and this you call it non duality. I guess this
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nonduality is what's real. And how that comes into my
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work is because when we're building something or we're creating something,
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we're not creating it just for ourselves. We're creating it
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for everyone because there is no separation. So it's becomes
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impossible to work in an extractive way. You want to
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do your marketing and build your business in a way
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that is elevating humanity. I'd say that's the main way
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that it's influenced. Does that make.
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Sense absolutely, I'm over here, just be mean.
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I love that.
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It reminds me of Larry Darcy saying when the Maharaji
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asks how we treat others, he said, there are no others.
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And that's what I'm hearing you say in your work.
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You know, it's like, this is not about outhering, This
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isn't It's like, yeah, as I help this person, I'm
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helping the whole.
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Exactly. And I want to just be clear that it's
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I'm not in a constant state of non duality. That
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would be nice, but that's not my current reality. So
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it's but I've had the experience and I can reference
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back to it, and that's what the important piece is.
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And so I'm I sometimes forget that I'm that we're
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not separate. I I fall into the illusions separation of often.
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So it's as I think a lot of people do.
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We all do, right, we all know, you know, and
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I love what you're saying is it's the Sufi's called
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it the remembrance, you know. So when they do the
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prayer beads and they're saying the name of God over
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and over and over again, it's the remembrance that we
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are that.
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Exactly. And that's also why I'm a proponent of plant medicine.
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I mean, everyone should make their own decision whether to
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have it or not, but it allows us to have
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these lived experiences of these concepts and reference those experiences
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in our day to day life. For me, that's been
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a huge benefit.
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Yeah, I mean it sounds like Hayle. It's like the
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image that I get is just like this veil or
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this curtain that's held up and all of a sudden
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it's dropped and you get to see behind the veil.
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You get to see behind the illusion of what you know,
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our present tense. If you will reality is exactly well,
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and so let's go in a little bit too then.
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So this, I mean, I really I love when you said,
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you know, conscious marketing. I absolutely love that because it does,
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like like I said in the intro, it's like moving
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away from someone manipulating you or pressuring you, or you
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know that kind of business where people are working together
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and you just you don't feel in alignment. You feel
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that pressure, you feel that. I mean, we're energetic being,
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so we're going to feel that from one another. And
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so what does constitute how do you bring consciousness into marketing?
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Yeah? So as what you were mentioning this manipulation. So
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I just want to be clear that manipulation works, the
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scarcity works, the fake urgency works. There's a reason that
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it's taught in a lot of marketing courses because it
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it does work. But I invite people to ask, like,
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what world is that creating? Well, when you're using that,
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what world are you're creating? You're creating a world of scarcity,
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of urgency, of manipulation. So my view of conscious marketing
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is the opposite of all that. But it's not just okay,
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we're not using bro marketing tactics. It's we're using our
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marketing to create the reality that we want to live in.
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So it's a piece of reality creation.
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Yeah, so say more about that, Like what then what
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does that look like? What are you inviting your clients into?
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So if you want to get into the exact like
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tactics of it, it's like, never use a countdown timer.
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That's fake like this. You've probably seen this a lot.
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There's like, oh, this this deal is only available for
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fifteen minutes, and then the fifteen minutes is up in
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the countdown timer just resets. I'm not saying don't have
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deadlines or have a like actual boundaries around what you're selling,
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but it needs to be based in reality.
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And so when we move away from the scarcity tactics
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and I get it, I mean there is I've seen it.
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I've fallen for it, you know myself when you know
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it's like oh I better sign up for this or
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I better do this. I you know, have you know
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two more hours left to get it we're moving into.
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Is it more of an abundant mindset? Is it more
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of a contribution mindset? How would you define that?
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I would define it as an abundant mindset. Yes, like
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creating the world of abundance that we want to live in,
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and it starts with how we present ourselves and what
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we do to the world. One way I like to
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frame marketing is it's sharing your vision with people. So
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it's not I don't think of it as like we're
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selling a product, but it's taking your vision and sharing
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it to as many people as you can, whereas sales
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is enrolling someone into that vision, so bringing them from
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the sharing to the enrolling, and sales and marketing are
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certainly related, but we can you know, we can keep
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them in separate boxes in this term. But yeah, the
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conscious marketing is sharing this vision you have through your business,
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through what you're bringing into the world.
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Yeah. Beautiful.
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And as someone who's running this, you know, as the
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founder of this, I can only imagine for you what
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it feels like because it's in alignment then with your
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belief system. How powerful is that for you?
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Yes, I mean for me, it's wonderful. And one thing
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that I'm getting better and better at is explaining it
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because a lot of people when they are like, oh,
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I need an ADS agency, they're like, the focus obviously
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is on revenue, on money, on sales, as that is
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definitely a part of what I do. Of course, that's
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part of what I do, but making the case that
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there is an element beyond it that we should also
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be looking for. I found more and more people are
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open to this, and especially over the last few years,
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I'm seeing more and more people are open to it.
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But when I started this work a little over five
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years ago in the consciousness space, it was people weren't
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really talking about it. It wasn't something that I that
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I saw. And if I I would say like, oh,
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I work with conscious entrepreneurs, be like, what's that? What
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does that even mean? And nowadays people are more alert
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about it. I guess if that makes sense now?
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Yeah, yeah, and I feel like there's more identified If
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you will conscious Entrepreneurs, I mean that's your podcast, I
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mean you you're able to have you know, there's a
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community of us that's growing worldwide.
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Absolutely, and yeah on the podcast is it's one of
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my favorite projects that I do because it's I get
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to we explore the intersection of entrepreneurship and the expansion
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of human consciousness and I just get to have amazing
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conversations with entrepreneurs that are building a business and expanding
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consciousness the two things that really light me up. So
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it's been such a wonderful project. And again, thank you
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for coming on. And I like can't wait to share
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your that episode with your audience too.
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Thank you.
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Yeah, I wanted to ask you what you know because
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you and I both I mean, we talked about this before,
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but when you're interviewing people, you know, and I've done
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now over four hundred interviews you know, in my eighth season. Now,
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it's just been one of the most incredible things in
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my life. And some of those people have become my
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closest friends, and I would definitely say so many of
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those people have inspired me. And there's certain things that
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I've taken that just now become a part of who
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I am.
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And so I'm curious for you. Are there a guest or.
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Two that really stand out for you that like, oh
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this is this was a really meaningful conversation or something
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that really impacted you.
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Oh? Man, there's been there's been so many.
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What is the like if someone just stands out or
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comes to mind?
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Yeah, I think at the second episode I did, which
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was with Ali Biner, who is an author and he
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works in the psychedelic world. And for me, that was
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like just such an interesting conversation that we had about Wait,
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we got into like DMT entities and it really went
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in like places that I wasn't expecting to go. And
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that's one thing I really love is that when the
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conversation just goes somewhere that we weren't expecting and turns
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and turns really rich.
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Yeah, yeah, how amazing. I'm going to listen to that episode.
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I'll send the link.
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Yeah, I love.
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That those kind of things, right, I mean, it's like
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it opens up whole new worlds to us, and when
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we don't expect those kind of conversations. I know, we
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have a mutual friend, Jen Hill. I imagine she's been
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on the show. She has, Yes, Yeah, she's just like
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such such a light and such a joy. I'm doing
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a shout out to you, Jen.
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And I mean that was also another very meaningful episode
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because I mean she's such a connector. And she also
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took it. I remember she took us on a an
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activity on that episode of getting into your heart space,
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like heart focused breathing, which is a practice that I've taken.
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I still did. I do it on my own now,
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and it was introducing to me on that episode, So
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like my guests bring such interesting modalities, or I'm learning
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something new every episode I'm interviewing.
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Yeah, and that's right, that's the joy. And then that
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you get to share that, you know that you're you're
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getting something to me, Hale. It feels like that beautiful
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infinity sign, like you're receiving this beautiful conversation and messages
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and information and wisdom, and then you're sharing that out
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for your listener.
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And if anyone's if anyone's listening and they're saying, I
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want to start a podcast, my advice is do it.
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I had the idea for the podcast for years before
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I actually did anything about it, and I you know,
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timing is perfect, but I could have started earlier. I
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could have started that way earlier. But there was just,
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you know, a fear. There was a fear involved, the
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fear of like, will anyone want to be on my show?
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Will anyone listen?
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And the answer is yes, that's right, that's right. And
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I really do believe too, Hale.
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I mean, there's room, there's space for all of us here.
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We all have something important to share, that's right. Absolutely, Yeah, Yeah,
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the world needs your voice that's right, that's right. What
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do you feel like personally? For you is an important
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message that you want to share with people through your
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work through the podcast? Even is there something that's kind
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of like your own personal mission statement that you carry
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with you like this is I can remember for myself, Hale,
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like twenty years ago when I finally started into private practice.
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I'd been doing psychotherapy and all kinds of different capacities,
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but it was just like, you know what, this is
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what I want to do. I want to be a
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transformation coach. I want to do psychotherapy in private practice.
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And I was very clear. My drop in was, oh,
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and you know, my mission is to bring as much
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love and healing to the world as possible to help
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awaken other people's sparks.
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And that kind of ignited this whole thing.
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Yes, so it's something similar, and I would say my
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mission is the expansion of human consciousness, like elevating consciousness.
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And this realization actually came during an ayahuasca ceremony. Surprise, surprise,
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I got this message. I got all this download this message,
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this knowing that like the personal work that I had
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been doing with plant medicine, like it had been all
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about me, and I got the message that like, you've
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done the work, You've done the personal work. Now it's
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time to move like from me to we, It's time
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to bring this out farther. It was since then that
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I became much more public about what I do, like
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talking about it more. The fear of being judged about,
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like the consciousness stuffs. I wouldn't say it's totally dissipated,
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but having that knowing that it was time it's time
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to to not be so focused on myself and put
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the focus outward.
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Yeah, that's so beautiful. I mean, and I feel that
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about you, Hale. I mean from the moment that I
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met you, you do. You just have this beautiful energy
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and this beautiful spark and this beautiful just like I
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can feel that in you, that sincerity of like, yeah,
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I want to help make this place better for us.
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It's on all of us. We all have to take
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part in it.
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That's right, that's right.
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One of the things that I come back to again
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and again is this saying, and I might have shared
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it with you and our conversation, is that I really
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do believe we're all essential golden threads in this tapestry
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of humanity. Like each one of us has this essential
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role to play and we need one another.
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We absolutely do.
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Well. So where do you see yourself?
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You know, as you think about your next how you're
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continuing to bloom? What is the next expansion for Hale?
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Look like what's ahead.
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This year? I've gotten the insight or the message, I
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don't know how to exactly describe it, that this is
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the year I get to step into even greater visibility,
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and that is what I'm focused on. Part of it
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was so I have a podcast. Okay, that's your visible
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you have a podcast. I realized that I was at
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a point like hiding behind the interview Mike, like I
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get to ask the questions and I don't have to
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offer my perspective. So that realization like okay, how do
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I bring my perspective more into into the show for instance?
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But also accepting an invitation like this to come on
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on your podcast, there was some fear involved in it
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for me. I was like, oh man, I'm like, I'm
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the one who interviews people. I don't know if I
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can take the hot seat of being interviewed. And I'm
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obviously very glad that I accepted because this is this
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is wonderful. It's a wonderful experience. But it's a growth
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edge for me, to be honest, and I'm stepping more
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into this this year.
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Oh that's awesome.
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I am so honored to be a part of that
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growth edge with you, because that's it, right, it's and
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hail two. It doesn't come from ego. When we want
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to become more visible and we want to expand, when
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we're in alignment, like I'm hearing from you, when we're
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in alignment with the divine or the greater good if
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you will. When we become more visible, what we're doing
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is we're actually making these messages and this energy more
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accessible for more people, to help.
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More people exactly. And it's not lost on me that
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my work is helping people be more visible through advertising
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and then, but it's also a shadow I'm working through.
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So there's like I get like, okay, like you have
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your job or your whole work is to help people
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be more visible and reach more people, and then so
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you need to obviously we'll look inside and take care
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of that, which is what I'm doing.
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Which is beautiful And isn't that the truth? And we've
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heard that so often, you know, it's like we're teaching
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what we most need to learn, and so here you are,
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you know, showing up and helping other people to do that.
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And it's like, oh, as the mirror reflects back to you.
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How would that be for me? How would that be
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for you? You know, to step into being visible, to
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step up and do really maybe exactly why your soul
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is here to share these things and to expand consciousness
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in certain ways.
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Yes, and I'm excited that you and I are doing
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it together.
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Yeah, yeah, me too, Me too. Okay, So how can
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people get a hold of you, Hail? How can they
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find out about your website?
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Yeah, I'm really easy to find. I'm on social media
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under Heil Schneider on LinkedIn, on Instagram. I'm active on
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both of those also, Hail Schneider dot com is the website,
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the easiest place to find me and all with links
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to everything there h A L E. S h n
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E I D E Er Schneider, the German spelling and
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the podcast The Business of Expansion is available on Spotify,
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Apple podcasts, all the places that you can hear podcasts.
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And perhaps I can give the share the link to
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your episode, Stephanie, and you could share it in the
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show notes.
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Oh wonderful. Thank you. I love that.
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Yeah, so people can get a taste of these conversations
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both ways.
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Yeah, yes, I mean our conversation that we had on
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my show was so beautiful. I think I want more
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people to hear it. I think this is a great
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place to share beautiful.
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Thank you so much, Hal, Yeah, I love that. It's
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been such a joy getting to know you and having
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these conversations with you. If you were to leave today
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an essential message with the listeners, something you just want
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them to know, what would that be.
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I just felt into that and I got the message
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that you are loved, you are loved, and you are
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enough beautiful.
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I just got the chills. That's it, right.
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If we could literally breathe in that essential message today,
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that's what starts embodying us, that's what starts bringing us home.
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So thank Youil, such a beautiful conversation. Thank you so
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much for this. Thank you for the light and love
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and spark that you are in the world. Thank you
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you have been listening to Igniting the Spark with Stephanie James.
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Thank you so much for listening. And a special thanks
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to my amazing and magical producer Tony Faccini. You can
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find Igniting the Spark on all podcast platforms, so make
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sure you subscribe so you get every inspirational episode. For
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more information about this show, my books, my films, and
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my upcoming events, go to Stephanie James dot world and
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ignite your best life
