# Chris Fink

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Why Low-Ticket Offers Are Failing Med Spas — And What Actually Drives High-Ticket Growth

In this episode of Moving the Needle, Chris Fink breaks down why low-ticket offers often fail to create sustainable growth for Med Spas. While discounted services can increase demand, they don’t automatically lead to patient retention, high-ticket conversions, or long-term profitability. Chris exp…

The Patient Magnet Masterclass

In this episode, Chris Fink breaks down one of the most misunderstood concepts in med spa marketing: diminishing returns. When CAC rises or performance flattens, most owners assume their ads have stopped working. In reality, ads are rarely the problem. More often, diminishing returns are caused by …

The Patient Magnet Growth Series Ep 1 - When Scaling Ad Spend Actually Works: The Truth About Demand, CAC, and Diminishing Returns

In this episode, Chris Fink unpacks one of the most misunderstood topics in med spa marketing: diminishing returns. Many owners assume rising CAC or slowing performance means their ads have stopped working. In reality, the problem is usually inside the patient journey. Chris breaks down the three t…

The Patient Magnet Growth Series Ep 2 - The Conversion Bottleneck: Why Med Spas Lose Money After the Click

In this episode, Chris Fink breaks down the hidden conversion leaks that cost med spas the most money. Many practices assume their ads are the problem, but the real issues begin after the click. This episode walks through the full Conversion Chain, explains why most practices lose revenue between t…

The Patient Magnet Growth Series Ep 3 - Retention Is the Profit Engine: How to Rebook, Delight, and Create Lifelong Patients

Retention is the most powerful—and often overlooked—growth lever for med spas. While new patient acquisition drives volume, retention drives stability, profitability, and long-term momentum. In this episode, Chris Fink breaks down how to create a patient journey that naturally increases rebooking, …

The Patient Magnet Growth Series Ep 4 - Scaling Without Chaos: Capacity, Pricing, and The Amplify Lever

In this episode of the Moving The Needle Podcast, Chris Fink breaks down the fourth stage of The Patient Magnet framework — the Amplify Lever. Most med spa owners believe growth comes from pushing harder on marketing. But real, sustainable growth depends on how well your systems, team, and pricing …

I built systems so good... my business can run without me

In this episode, Tony Lael sits down with Chris Fink, Partner at Fannit, to unpack why most businesses never truly scale — not because of a lack of ambition, but because of a lack of systems. Chris shares his journey from automotive retail to med spa ownership to leading inside a digital marketing…

The Owner's Trap

What happens to your business when you step away? In this episode of Pull the Permit, Chris Fink and Keith Eneix tackle one of the biggest challenges facing home service contractors: building a business that can thrive without the owner being involved in every decision. They explore why so many en…

Perspective: Evacuated

Chris Fink's annual writing class in the Boundary Waters took a terrifying turn this year.

Why Revenue Lies: The Numbers Every Contractor Needs to Know

In this episode of Pull the Permit, we break down why revenue alone doesn't tell you whether your contracting business is actually healthy. A company can be doing millions in sales, keeping crews busy, and still struggle with gross profit, cash flow, and thin net margins. Chris Fink and Keith Enei…