WEBVTT
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What we're building tomorrow, but we're human
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today where technology meets us and ideas lead
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the way From business to connection from vision
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into sound we turn the boldest ideas into something
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We're human meets machine creative build a goal
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which beyond what you have Good afternoon good
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morning good evening everybody I have no idea
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when you're listening to this whether it's right
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away or not but I just wanted to say thank you
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for joining us on the synthetic echo I am super
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pumped today because we're gonna have such a
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different conversation than we normally have
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and that's really what this show is about um
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my guest today Matthew Britt envisions a future
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that looks very different from the one we're
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often promised. It's not a future of even smarter
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cities or even faster AI or even more complex
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technology. It's a future rooted in soil and
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elegant logics of natural systems. Matthew says
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he's implemented over thousands of projects.
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Where are we here? In more than 50 countries
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creating self -sufficient food for us by working
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with nature and not against it. So today on the
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show, we're taking a deliberate step back from
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the usual AI fundamental questions and kind of
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talking a bit more about nature. Now we will
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have some conversation about AI within this,
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but this is going to be more about the future
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of humanity and where we're going. And that's
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what I get so excited about. So Matthew, welcome
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to the show, man. Nathan, thank you so much for
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having me on. I'm very grateful to be here and
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look forward to an incredible conversation with
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you, my man. Awesome. Well, let's start because
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What the heck do you do? I know I just read that,
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but you have such a fascinating resume. I want
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listeners that understand what you do, what you're
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passionate about and how you go about it. So
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I decided very young that I really had a life
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mission around life, health and prosperity. So
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what does that mean? I wanted to work on finding
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ways to solve these big challenges and impact
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people's quality of life. their health, their
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prosperity. And I had a belief that we've been
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misled around some of our basic necessities.
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You know, you look outside at nature and it's
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pure abundance. You look at the energy that exists
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today that hits all of our homes from the sun.
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You look at the water systems that exist. And
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I just felt that abundance was here, but Unfortunately,
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there's no money in abundance, right? So the
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scarcity narrative needs to dominate so that
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we end up in a situation where we need somebody
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else to do something in order for us to have
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our basic necessities. And I just figured that
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if I can find ways to solve some of the world's
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biggest problems, that I can live a phenomenal
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life myself by adding tremendous value to the
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world. and not really ever need to be focused
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on money per se, but instead keep my eyes focused
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on the big goals and live a life really full
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of gratitude because of the joy I get by doing
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the work that I get to do every day. It's funny.
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I was actually just chatting with someone else
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this morning over a coffee about When we set
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our goals on money, we never seem to have fulfillment.
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They're pretty crappy values. Yet when we get
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passionate, we set it on something bigger. The
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whole world opens up and money either just comes
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or doesn't, but you never feel unsatisfied. Right.
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Um, so, okay. The world's biggest problems can
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mean a lot of things to a lot of different people.
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Um, what are the world's biggest problems in
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your mind that you were looking to solve? I want
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to have an impact on food. If we live in the
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Western world, our food is full of poison. Yeah,
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and we're done. I want to dive into that one
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because our food drives me nuts, but we'll deep
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dive into that in a moment. So we had food. So
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we got food. If you're in other parts of the
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world, there's immense scarcity of food. Now
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we still have roughly a billion people that don't
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know where their next meal is going to come from.
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And some of those people are absolutely starving.
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And I think that is atrocious, especially with
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all of the money that's been given to charities
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that are supposed to be doing something about
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this. I think another one of our big problems
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is energy. You still have a massive portion of
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the population that doesn't have access to energy
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and there's no shortage of energy. So why is
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that still a reality for so many? And then another
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one obviously is water. We've got a lot of fresh
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water on earth. We also have essentially a water
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planet. So given the fact that there's water
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everywhere, why is that also such a large issue?
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And then another big one is health, you know,
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human longevity. There's no reason that we're
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having more people sick today than ever, except
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that we're being poisoned from our food, the
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air, the water we drink, and even the clothes
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we wear, right? There's chemicals everywhere.
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And unfortunately, today's healthcare system
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is a whole lot more of a sickness business, not
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really helping people truly thrive. So those
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are some of the big things that I believe there
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are solutions for. And I've dedicated my life
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to working in that space and trying to make as
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big of an impact as I possibly can and add as
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much value as I can to the world. So I'm from
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Canada. What country are you in? Are you in the
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US? Are you in Canada? I'm Canadian as well.
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Canadian? Okay. I'm up in Ottawa. Up in Ottawa.
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All right. So I'm a stone's throw away in just
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northeast of Toronto area. So, okay. Perfect.
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So the reason why I wanted to state that is because
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we like we talk about freshwater and Canada has
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like 25 % of the freshwater resources in the
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world. And so we get to have a few fun conversations
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around that. So let's start with food because
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I have many personal beefs with food. And we
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talk about it being an industry and being money
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driven, which I'm not against. I'm an entrepreneur
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myself, so I'm not against people making money.
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And I think a business should be able to make
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money. Yet, there's a difference when we have...
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What's the right way of saying it? The food market
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in Canada is almost like a controlled closed
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system. A competitor can't just come in and compete,
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right? And so... If you drive almost anywhere
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in Canada, you see nothing but cows, for example.
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We have some of the best beef in the world, but
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right now we import beef from Australia, which
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is like a tenth of the cost than what we have
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here. We do pump things so full of chemicals,
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it's not even funny. In Canada, and I think the
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US, if you look at our bread, I know a lot of
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people with celiacs cannot eat bread in North
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America, but they have no problem eating bread
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in, say, Spain or... or something like that where
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they don't have as many preservatives. So let's
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talk about that initiative. Let's talk about
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the chemicals that go into food. If this is your
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wheelhouse, again, I'm just getting to know you.
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So maybe this part isn't the wheelhouse. And
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this idea, I love this idea of these, what did
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you call them? I'm looking at my notes, the self
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-sufficient food forests, because yeah, I love
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that idea. So dive into it. What are your thoughts
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around food and solutions and the problem and
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everything? Well, one thing to touch on immediately
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is glyphosate. right? A chemical that sprayed
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on the vast majority of farmland today, especially
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inside North America. And no wonder it's causing
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issues because this literally is a poison designed
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to basically kill everything except the one thing
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that's being intended to grow. And there's known
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issues with it, yet it continues to be covered
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up. And unfortunately, the company has so much
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power that It's easier for them to pay lawsuits
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out than it is for them to do anything about
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changing it, right? They just they're so powerful.
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But, you know, we have a belief that you need
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to be a farmer to grow food. And I love farmers.
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Thank you so much for the food. But here's the
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reality. Farmers don't grow food. Nature grows
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food. What farmers do today. and this is a general
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statement, is fight nature. They fight nature
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every step of the way. They try to control that
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environment to only produce the things that they
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want to produce. And if we look out into nature,
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we quickly realize that monoculture systems do
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not exist in nature. Nature is a complex system
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of multi -species existing in a complimentary
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situation. And if we want to fight nature, it's
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going to take a lot of time, energy, money, resources,
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et cetera, because nature is relentless. It's
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never going to lose. Don't believe me. Don't
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cut your grass for a few weeks and see if your
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monoculture lawn stays as a monoculture lawn
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or if it turns into a meadow with a diverse group
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of things growing in it. Right. Right. So This
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belief that you have to be a farmer to grow food
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or you need the other term, a green thumb, is
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just a false narrative that we believe because
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we've been told it so many times. And the reality
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is nature grows food. And if we want to stop
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fighting nature and start embracing and working
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in harmony with nature, we can quickly discover
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that nature is abundant and will produce an incredible
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amount of resources, some of which being food,
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some of which being medicine, some of which being
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fuels, et cetera, for us at a very rapid rate,
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and it will do so in abundance for decades. And
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the system that you referenced, a permaculture
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food forest, Well that is a design science and
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i'm not a permaculture designer but i work with
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great designers and it's a design science around
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working in harmony with nature and utilizing
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diversity as our friend instead of our enemy
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and designing a system that mimics a natural
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ecosystem and utilizing that natural ecosystem
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to produce value for us. instead of the monoculture
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lawn, which really produces no value. And remember,
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it wasn't long ago where most people grew food
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at home. Now, yes, they did it more in an annual
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garden situation, but even that is a fight against
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nature system, where if we flip it on its head
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and mimic... the forest, meaning we produce in
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multiple layers of production, your roots and
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tubers, your ground cover, your small shrubs,
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your larger bushes, your understory trees, your
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canopy trees and vines. Well, now in a small
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space, we have a very diverse system that can
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produce a lot of value and everybody, in our
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opinion, should be producing a little bit. because
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imagine the difference it would make at the grocery
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store for those people who cannot grow if there
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was a far less of a demand what would the costs
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have to do right they'd have to decrease well
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you would hope so in canada for some reason we
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get less demand in the increase and then we get
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more demand in the increase um but that's a different
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conversation we had millions of people producing
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some well okay so Let's I'm just trying to work
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out the thing because I love the idea of where
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it's going and and how you started it so and
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I just want to be clear on on a bit of the argument
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so that people don't mistake anything because
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You started off talking about farmers have a
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role in all the rest and and it for sure I think
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there's a there's an argument to be said agriculture
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which I recently learned started with beer and
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hops, which is thankful beer is now created.
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Agriculture though, it did solve a lot of problems
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like mass hunger and all the rest. Like when
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you're growing mass wheat to be able to produce
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bread and everything else, we're going way back
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in the day. Now we're not talking about the pesticides
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and everything of today, which is a side note
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I want to touch on. I had family in Saskatchewan
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who were farmers and they used to talk about
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organic farms that didn't use any pesticides.
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He was like, they were right. They never used
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it, but the farm beside them did it and they
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made sure they were down wind. So take that for
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what it's worth. So how does this system work
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with that? Because I have a garden at home. I
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do not take care of it, because I once killed
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a plant that could eat meat in a Venus fly trap.
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So I do not take care of it. But if I look at
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a garden at home, how would it traditionally
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shift? So I have family that takes care of the
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lettuce and the cabbage. And it's just a small
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thing that we get our fruits and veggies from.
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How would that shift in the point that you're
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talking about? What would that garden look like
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in the ecosystem you're talking about? Well,
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so what most of us know about are the foods that
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were been told we need to know about. The reality
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is there are hundreds of thousands of edible
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perennial plants. And when something is an annual,
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it means that we have to replant on a year to
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year basis. And we try to control that environment,
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right? That's why you see gardeners who are growing
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annual gardens, working in that garden consistently,
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pulling out weeds and doing things to take care
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of said space. Whereas when you mix in the permaculture
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design science, now you're utilizing the perennial
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plants that are specific. to a climate zone that
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will continue to produce and regrow year over
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year over year over year without you having to
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continually go out there and replant them. And
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when you do so, as years go on, obviously there
00:14:25.779 --> 00:14:30.559
is more and more production from those systems,
00:14:31.200 --> 00:14:36.320
which then can be either Given to a new location
00:14:36.320 --> 00:14:39.960
to help them start growing their own food system,
00:14:40.940 --> 00:14:46.360
or they can be given away to food banks or people
00:14:46.360 --> 00:14:50.759
in need or whatever it is. Right. I could take
00:14:50.759 --> 00:14:55.000
a branch from, let's say an apple tree. And when
00:14:55.000 --> 00:14:58.639
I do it right, I can create a new apple tree.
00:14:58.860 --> 00:15:02.159
Yes. Right. Here's a very interesting statement.
00:15:02.730 --> 00:15:05.350
You can count the seeds in an apple, but you
00:15:05.350 --> 00:15:11.029
can now count the apples in a seed. Yeah, okay.
00:15:11.470 --> 00:15:14.629
I like it. And it's very multiplying exponentially,
00:15:14.629 --> 00:15:17.809
right? So if I take one seed from one apple tree
00:15:17.809 --> 00:15:20.830
and I create a new apple tree, or sorry, one
00:15:20.830 --> 00:15:23.149
seed from one apple and I create a new apple
00:15:23.149 --> 00:15:26.309
tree, and as that grows, now I have all these
00:15:26.309 --> 00:15:29.149
new apples with seeds in them, which then I can
00:15:29.149 --> 00:15:34.460
now plant many more apple trees. The amount of
00:15:34.460 --> 00:15:38.600
abundance that is there is astronomical. We can't
00:15:38.600 --> 00:15:42.299
really even fathom how much there is available
00:15:42.299 --> 00:15:46.120
to us. But an interesting thing we see now is
00:15:46.120 --> 00:15:51.679
seedless everything. Why? Why is somebody trying
00:15:51.679 --> 00:15:55.259
to control the seed? Why are they genetically
00:15:55.259 --> 00:15:58.220
modifying things so they no longer have seed
00:15:58.220 --> 00:16:03.110
in them? It creates a situation of scarcity and
00:16:03.110 --> 00:16:07.070
control and money. Yeah. It's funny you say that
00:16:07.070 --> 00:16:08.970
just quickly. Like my, so my daughter has gotten
00:16:08.970 --> 00:16:10.590
into this thing. She's seven and she's gotten
00:16:10.590 --> 00:16:12.710
into this thing now where she's taken apple seeds
00:16:12.710 --> 00:16:15.129
from straight up apples and we actually have
00:16:15.129 --> 00:16:17.529
them growing in our house. Now we have four brand
00:16:17.529 --> 00:16:19.070
new apple trees that we're taking care of in
00:16:19.070 --> 00:16:20.629
the house and watch them grow. We'll eventually
00:16:20.629 --> 00:16:22.730
plant them outside. So exactly what you're talking
00:16:22.730 --> 00:16:25.700
about is time. And my wife and I often joke about
00:16:25.700 --> 00:16:27.899
joke around with watermelon when she buys ones
00:16:27.899 --> 00:16:30.019
with seeds in it. We're like, what is this? You
00:16:30.019 --> 00:16:31.779
think nature intended to have seeds in this sort
00:16:31.779 --> 00:16:33.480
of thing because we're so not yet not used to
00:16:33.480 --> 00:16:36.519
it anymore. Right. And the last thing I'll say,
00:16:36.539 --> 00:16:38.360
what kind of instantly comes to mind is I was
00:16:38.360 --> 00:16:40.559
as you're talking, I was thinking of wild raspberries,
00:16:40.779 --> 00:16:43.399
of all things, because that is one of those things
00:16:43.399 --> 00:16:46.019
that we're planting in our yard now, but it's
00:16:46.019 --> 00:16:49.080
not really designed to be planted in in a garden
00:16:49.080 --> 00:16:51.139
type atmosphere. It's almost designed to be planted
00:16:51.139 --> 00:16:53.580
among the trees. Right. Because it just kind
00:16:53.580 --> 00:16:55.360
of grows every year, the dyes and groves, and
00:16:55.360 --> 00:16:57.299
you don't have to take care of it, which is fantastic.
00:16:57.659 --> 00:17:00.120
So on an assumption basis, I'm assuming like
00:17:00.120 --> 00:17:02.120
things like that. Other things that come to mind
00:17:02.120 --> 00:17:04.640
are wild carrots. I learned that Canada or Ontario
00:17:04.640 --> 00:17:08.160
actually has a ton of wild carrots. Is that kind
00:17:08.160 --> 00:17:09.619
of the idea of what you're talking about when
00:17:09.619 --> 00:17:11.960
you're talking about natural ecosystems? Well,
00:17:12.059 --> 00:17:15.019
we've got all kinds of berries, right? Yeah.
00:17:15.680 --> 00:17:19.779
Berries are perennials. Okay. Apples, pears,
00:17:19.859 --> 00:17:22.380
peaches, blah, like all the, all the fruit trees.
00:17:22.859 --> 00:17:26.259
And yes, there are a lot of vegetables that are
00:17:26.259 --> 00:17:31.140
the same and also all kinds of herbs. There's,
00:17:31.180 --> 00:17:33.259
there's a lot, right? Like I said, there's hundreds
00:17:33.259 --> 00:17:35.619
of thousands. And this isn't even my words. This
00:17:35.619 --> 00:17:39.140
is, if you go to the UN and you search this stuff,
00:17:39.140 --> 00:17:42.720
you can see that there is literally hundreds
00:17:42.720 --> 00:17:46.140
of thousands of edible perennial medicinal plants.
00:17:47.579 --> 00:17:53.970
And Again, the issue is around the scarcity side.
00:17:54.809 --> 00:17:57.529
Perennials come back and produce without our
00:17:57.529 --> 00:18:01.769
effort. Annuals can create control, which can
00:18:01.769 --> 00:18:06.289
create big profits, right? Well, and to kind
00:18:06.289 --> 00:18:10.670
of go on that business side, man, I feel like
00:18:10.670 --> 00:18:12.109
we did not give ourselves enough time for this
00:18:12.109 --> 00:18:13.529
because we have so many rabbit holes we could
00:18:13.529 --> 00:18:18.440
go down. We had a family member from Green Bay
00:18:18.440 --> 00:18:20.619
come up here. Unfortunately, a Packers fan, but
00:18:20.619 --> 00:18:23.599
not everybody's perfect. And we were talking
00:18:23.599 --> 00:18:25.259
about the dairy market. They were dairy farmers
00:18:25.259 --> 00:18:28.160
down there. And they enlightened me about how
00:18:28.160 --> 00:18:30.420
quotas work in Canada. And I never knew this.
00:18:30.819 --> 00:18:34.900
And this gave me big food for thought that Canada
00:18:34.900 --> 00:18:38.640
has dairy quotas. So we can only produce so much
00:18:38.640 --> 00:18:41.980
dairy. that they can sell to market and then
00:18:41.980 --> 00:18:44.400
they have to buy, basically from the government,
00:18:44.640 --> 00:18:48.000
a license to sell X amount of dairy. Well, in
00:18:48.000 --> 00:18:51.839
simple economics, their excuse for this is, and
00:18:51.839 --> 00:18:53.680
maybe this is true or not, but their reason for
00:18:53.680 --> 00:18:56.299
it is, is it helps the small farmer. The guy
00:18:56.299 --> 00:18:58.799
with three cows, not 300 cows, to be able to
00:18:58.799 --> 00:19:02.440
make money and go to market. Yet the reality
00:19:02.440 --> 00:19:05.720
of what actually happens is two -fold. One, it
00:19:05.720 --> 00:19:08.480
artificially keeps the price of milk high in
00:19:08.480 --> 00:19:11.940
Canada. And number two, this is where Green Bay
00:19:11.940 --> 00:19:13.839
comes into it. A lot of those companies, they
00:19:13.839 --> 00:19:15.759
might have a cap in Canada of what they can sell,
00:19:15.799 --> 00:19:19.859
but there's no cap in Wisconsin. And so a lot
00:19:19.859 --> 00:19:22.180
of them will sell in Wisconsin and there's a
00:19:22.180 --> 00:19:25.259
real problem there of Canadian milk flooding
00:19:25.259 --> 00:19:28.740
their markets. And now all of a sudden their
00:19:28.740 --> 00:19:32.680
farmers don't make enough money. Right. And so
00:19:32.680 --> 00:19:34.480
economically, what you're talking about to see
00:19:34.480 --> 00:19:36.480
this in practice, we're actually seeing it play
00:19:36.480 --> 00:19:38.220
out in the milk market where we complain about
00:19:38.220 --> 00:19:41.460
prices, but it's like, yeah, well, we need to
00:19:41.460 --> 00:19:43.940
open up free market. Right. And then we see what
00:19:43.940 --> 00:19:47.640
happens. Yeah. Yeah. All right. And obviously
00:19:47.640 --> 00:19:49.799
that's a different conversation, right? The general
00:19:49.799 --> 00:19:51.619
thing that I'm saying is not that everyone goes
00:19:51.619 --> 00:19:54.779
and buys a cow and produces milk at home. I'm
00:19:54.779 --> 00:19:59.859
saying that nature from a plant life perspective,
00:20:00.380 --> 00:20:04.980
has a lot of value for us that is currently not
00:20:04.980 --> 00:20:07.960
being unlocked right it's being controlled in
00:20:07.960 --> 00:20:10.819
a big way well and yeah no i agree and the example
00:20:10.819 --> 00:20:13.200
i was using was just that is just to show how
00:20:13.200 --> 00:20:15.299
in real time and something that i knew personally
00:20:15.299 --> 00:20:17.039
of how it's actually being controlled because
00:20:17.039 --> 00:20:19.539
there's not a doubt in my mind like i'm i'm right
00:20:19.539 --> 00:20:22.980
now racking my brain and thinking you're like
00:20:22.980 --> 00:20:26.200
because you're not wrong like why why I have
00:20:26.200 --> 00:20:28.160
two apple trees in my backyard every every time
00:20:28.160 --> 00:20:29.660
when they start to grow apples and I'm mowing
00:20:29.660 --> 00:20:31.319
my lawn I go pull one off and I eat it while
00:20:31.319 --> 00:20:33.420
I'm mowing the lawn and a part of me is like
00:20:33.420 --> 00:20:37.559
why don't I have 20 hundreds of pounds per tree
00:20:37.559 --> 00:20:40.640
per year yeah why don't we start mixing it with
00:20:40.640 --> 00:20:45.150
pears and all the rest yeah yeah Let's move on
00:20:45.150 --> 00:20:47.950
with that too because um water for me is another
00:20:47.950 --> 00:20:50.170
interesting one now I live on a well and septic
00:20:50.170 --> 00:20:52.009
and boy I wish I did my whole life because I
00:20:52.009 --> 00:20:54.349
cannot taste the stand the taste of well water
00:20:54.349 --> 00:20:57.869
by any or sorry, um town water by any means but
00:20:57.869 --> 00:21:02.410
We do like I'm one of my jobs prior to to the
00:21:02.410 --> 00:21:04.569
AI world is I worked in a water bottling plant
00:21:04.569 --> 00:21:06.829
which to me was one of the most insane things
00:21:06.829 --> 00:21:09.210
in the world the amount of water that we would
00:21:09.210 --> 00:21:11.859
bottle and we can talk about how bad plastic
00:21:11.859 --> 00:21:13.559
bottles are, not for necessarily the environment,
00:21:13.599 --> 00:21:17.759
like even for our human bodies, but to have a
00:21:17.759 --> 00:21:19.539
scarcity of water and see how much we wasted
00:21:19.539 --> 00:21:22.920
was insane. So go into that man, tell me what
00:21:22.920 --> 00:21:26.900
you know about water and where you see the problem
00:21:26.900 --> 00:21:29.980
and the solution in there. One of the big things
00:21:29.980 --> 00:21:33.759
that we have at our disposal is primary water,
00:21:34.180 --> 00:21:36.900
which most people have never heard about. Primary
00:21:36.900 --> 00:21:41.099
water is made inside of the earth. and we have
00:21:41.099 --> 00:21:43.920
an abundance of fresh water that has never seen
00:21:43.920 --> 00:21:46.700
the light of day that we can actually pull from
00:21:46.700 --> 00:21:48.640
the earth. If anybody wants to learn more about
00:21:48.640 --> 00:21:51.039
that, they can just go to primary water technologies
00:21:51.039 --> 00:21:55.559
and take a look. Primary water is in abundance
00:21:55.559 --> 00:22:00.140
for us. We just currently don't access it like
00:22:00.140 --> 00:22:03.700
we could. My friend Mark Burr travels the world
00:22:03.700 --> 00:22:07.519
finding primary water and helps people tap into
00:22:07.519 --> 00:22:11.660
this abundant supply. Yes, we do also have a
00:22:11.660 --> 00:22:14.980
massive amount of freshwater, you know, lakes
00:22:14.980 --> 00:22:17.019
and rivers and streams and all of those things
00:22:17.019 --> 00:22:19.839
too, but an interesting thing that goes on there
00:22:19.839 --> 00:22:22.099
now is, as you said, we're bottling it and moving
00:22:22.099 --> 00:22:25.200
it all over the place, which is, you know, just
00:22:25.200 --> 00:22:29.339
another conundrum. Another thing is there is
00:22:29.339 --> 00:22:33.779
a lot of water in the air, in the atmosphere.
00:22:34.089 --> 00:22:37.369
So atmospheric water generation is an incredible
00:22:37.369 --> 00:22:41.670
technology today that can pull out hundreds to
00:22:41.670 --> 00:22:43.730
some of the biggest pieces of equipment can even
00:22:43.730 --> 00:22:45.869
pull into the thousands of liters of water a
00:22:45.869 --> 00:22:50.109
day, literally from the air. You know, you feel
00:22:50.109 --> 00:22:54.769
humidity. That humidity is water in the air and
00:22:54.769 --> 00:22:57.440
we can tap into that. Well in the most simplest
00:22:57.440 --> 00:23:00.220
form I remember some people who listen to this
00:23:00.220 --> 00:23:01.700
podcast know I grew up in a small mountain town
00:23:01.700 --> 00:23:03.539
in Alberta and I remember learning if you ever
00:23:03.539 --> 00:23:05.579
got trapped in the woods and you had a tarp and
00:23:05.579 --> 00:23:08.339
you needed to find fresh water, you would layer
00:23:08.339 --> 00:23:10.700
the tarp up on top of the tree about a foot or
00:23:10.700 --> 00:23:13.099
two off the ground and that water overnight would
00:23:13.099 --> 00:23:15.940
collect and that would be fresh drinking water.
00:23:16.339 --> 00:23:17.980
Mm -hmm. There you go. So Muriel gets trapped
00:23:17.980 --> 00:23:19.759
in a forest for some reason without a cell phone,
00:23:19.839 --> 00:23:22.940
which we didn't have cell phones back then. Yep,
00:23:23.259 --> 00:23:25.710
there's Well, you see it on the ground every
00:23:25.710 --> 00:23:29.089
night right we call it do yeah, well exactly
00:23:29.089 --> 00:23:33.710
So that's watery in our in our air. So what what's
00:23:33.710 --> 00:23:38.069
the solution then like how? How can an individual
00:23:38.069 --> 00:23:41.609
like like one thing we've stopped doing is we've
00:23:41.609 --> 00:23:44.849
stopped buying bottled water for the most part.
00:23:44.970 --> 00:23:46.549
And I say for the most part because occasionally
00:23:46.549 --> 00:23:48.250
we have like guests over or something like that.
00:23:48.250 --> 00:23:51.190
But we don't buy bottled water anymore. As I
00:23:51.190 --> 00:23:54.049
said, we run off a well now. We did get an ozone
00:23:54.049 --> 00:23:56.029
device just to get some of the minerals out of
00:23:56.029 --> 00:23:57.609
it because you get that weird taste and it makes
00:23:57.609 --> 00:24:00.430
all our clothes go yellow until we got it. But
00:24:00.430 --> 00:24:05.390
as an individual, what can you do that's different
00:24:05.390 --> 00:24:09.650
to help combat a lot of this? Well, it all depends
00:24:09.650 --> 00:24:11.490
where you live. Obviously, if you're living in
00:24:11.490 --> 00:24:14.130
a city, you're going to be tapping into the city
00:24:14.130 --> 00:24:15.970
drinking water system. Well, what should you
00:24:15.970 --> 00:24:18.329
do there? You definitely should have some sort
00:24:18.329 --> 00:24:22.569
of whole home filtering system to remove the
00:24:22.569 --> 00:24:26.049
chemicals that exist in our water. If you're
00:24:26.049 --> 00:24:29.670
in a place where you can access a well, you still
00:24:29.670 --> 00:24:31.910
should have something that can help pull out
00:24:31.910 --> 00:24:34.930
chemicals because the reality is there's chemicals.
00:24:35.359 --> 00:24:37.700
being sprayed in the sky. There's chemicals being
00:24:37.700 --> 00:24:40.619
sprayed on the land. There's chemicals everywhere.
00:24:41.180 --> 00:24:43.619
And where do those things end up when they land?
00:24:43.660 --> 00:24:46.460
Well, they go through and beach into the ground
00:24:46.460 --> 00:24:49.779
and end up in the drinking water. And then, you
00:24:49.779 --> 00:24:55.380
know, if you have the capacity, you can add technology
00:24:55.380 --> 00:24:59.140
to your system. If you are out in a country setting,
00:24:59.140 --> 00:25:02.119
you have more of a homestead situation, adding
00:25:02.119 --> 00:25:04.140
atmospheric water generation, or if you've got
00:25:04.140 --> 00:25:06.839
the capabilities, hire someone like Mark to have
00:25:06.839 --> 00:25:09.839
him help you find primary water instead of just
00:25:09.839 --> 00:25:13.019
your standard well. Those things are all accessible
00:25:13.019 --> 00:25:16.940
for people. Obviously utilizing bottled water
00:25:16.940 --> 00:25:22.720
today is attractive for a lot of people. But
00:25:22.720 --> 00:25:26.220
have you ever had that water tested? Is it alive?
00:25:26.359 --> 00:25:30.170
Is it dead? Um, is it full of microplastics that
00:25:30.170 --> 00:25:32.269
are getting into your body and into your organs
00:25:32.269 --> 00:25:35.470
and wreaking havoc that way? Cause remember plastic
00:25:35.470 --> 00:25:38.170
is made of chemicals, right? It's a petroleum
00:25:38.170 --> 00:25:42.509
byproduct. So there's a lot of negativity associated
00:25:42.509 --> 00:25:45.369
with that for human health as well. So we just,
00:25:45.509 --> 00:25:47.410
it's just all about awareness, right? And I'm
00:25:47.410 --> 00:25:49.109
not here to tell anybody what to do or what not
00:25:49.109 --> 00:25:51.349
to do. We just, we got to make choices around
00:25:51.349 --> 00:25:53.910
what's right for us and our family. Do we want
00:25:53.910 --> 00:25:56.130
to live the longest, healthiest life we possibly
00:25:56.130 --> 00:25:59.670
can? Choosing dead water is probably not a good
00:25:59.670 --> 00:26:03.009
strategy. Choosing water that's full of toxic
00:26:03.009 --> 00:26:06.730
chemicals and plastics and microplastics, probably
00:26:06.730 --> 00:26:10.609
not a good strategy, but hey, do the best for
00:26:10.609 --> 00:26:12.250
yourself and your family and you'll make those
00:26:12.250 --> 00:26:14.650
choices. But just don't, the number one thing
00:26:14.650 --> 00:26:16.970
I would say around that is don't go into it blindly.
00:26:17.769 --> 00:26:21.150
Get your, you know, be open -minded, get yourself
00:26:21.150 --> 00:26:24.609
some education around what's real and what's
00:26:24.609 --> 00:26:27.089
not. and then make the best decision for you.
00:26:28.250 --> 00:26:30.089
Yeah, absolutely. I think first of all, you did
00:26:30.089 --> 00:26:31.490
bring up a good point. We are not having this
00:26:31.490 --> 00:26:33.569
conversation out of judgment, and we fully understand
00:26:33.569 --> 00:26:35.670
everybody comes from different places and you
00:26:35.670 --> 00:26:38.210
make do with what you have. And it's definitely
00:26:38.210 --> 00:26:41.250
not a higher than die out thou art for me anyways,
00:26:41.269 --> 00:26:43.730
because I can guarantee you that these things
00:26:43.730 --> 00:26:45.789
are a little bit more on my mind as I get older,
00:26:45.789 --> 00:26:48.509
but they weren't 10 years ago, by any means.
00:26:49.430 --> 00:26:52.609
But I do love it because there's, you know, talking
00:26:52.609 --> 00:26:55.829
about planting fruits and vegetables into your
00:26:55.829 --> 00:26:59.190
backyard, but more of a natural basis, it does
00:26:59.190 --> 00:27:02.589
make a lot of sense, right? And there's a lot
00:27:02.589 --> 00:27:03.609
of truth that it could help a lot of people.
00:27:03.670 --> 00:27:05.170
Like I live in an area where a lot of people
00:27:05.170 --> 00:27:06.730
ironically have chickens in their backyard and
00:27:06.730 --> 00:27:08.210
they get their fresh eggs every morning from
00:27:08.210 --> 00:27:11.289
their chickens. Yeah, absolutely fantastic. But
00:27:11.289 --> 00:27:13.789
then you have to put up with chickens. So I go
00:27:13.789 --> 00:27:16.829
buy my eggs from there. Right. We had a tick
00:27:16.829 --> 00:27:18.690
problem today. What did chickens love to eat?
00:27:18.869 --> 00:27:22.880
Ticks. There you go. Right. Okay. So what one
00:27:22.880 --> 00:27:24.819
last thing I want to touch on is the energy portion
00:27:24.819 --> 00:27:27.859
of it because I think this is where Again, we
00:27:27.859 --> 00:27:29.900
start to get into some very interesting conversations
00:27:29.900 --> 00:27:32.819
number one. I'm a big supporter of clean energy,
00:27:32.819 --> 00:27:34.799
but number two I'm also a big supporter of people
00:27:34.799 --> 00:27:37.400
having AC and heat like there's there's a problems
00:27:37.400 --> 00:27:38.680
if you don't have it and there's problems if
00:27:38.680 --> 00:27:40.579
you do and you look at a place like California
00:27:40.579 --> 00:27:45.710
that took on a solar grid, which makes a whole
00:27:45.710 --> 00:27:47.410
lot of sense because they have a whole lot of
00:27:47.410 --> 00:27:50.069
sun in California. But then you look at a place
00:27:50.069 --> 00:27:51.809
like Germany and Europe, which doesn't have nearly
00:27:51.809 --> 00:27:53.809
as much sun that tried to put on a power grid
00:27:53.809 --> 00:27:56.289
and they now have experienced a lot of power
00:27:56.289 --> 00:27:58.650
issues and all the rest. So when we're looking
00:27:58.650 --> 00:28:01.930
at this same sort of train of thought, how do
00:28:01.930 --> 00:28:05.309
you view the world of power? What can individuals
00:28:05.309 --> 00:28:08.049
do? Yeah, well, we'll just leave it at that.
00:28:08.089 --> 00:28:09.289
What can individuals do? How do you view the
00:28:09.289 --> 00:28:11.369
world of power? What are some of the solutions,
00:28:11.430 --> 00:28:13.250
some of the problems and solutions that you see?
00:28:14.509 --> 00:28:17.970
Well, one, green, clean energy isn't really a
00:28:17.970 --> 00:28:24.210
thing. You know, solar is not this savior of
00:28:24.210 --> 00:28:26.430
a thing that the industry wants you to believe.
00:28:27.150 --> 00:28:31.049
There are still heavy manufacturing, shipping,
00:28:31.450 --> 00:28:33.250
all of those things that are involved in it,
00:28:33.250 --> 00:28:36.890
and a lot of it does utilize fossil fuels. And
00:28:36.890 --> 00:28:41.630
this is definitely going to be way out there
00:28:41.630 --> 00:28:46.109
for some people. I am not totally convinced that
00:28:46.109 --> 00:28:49.650
what we consider or call air quotes fossil fuel
00:28:49.650 --> 00:28:54.349
is actually what it is. I have a little bit of
00:28:54.349 --> 00:28:57.589
a belief that that is an abundant resource for
00:28:57.589 --> 00:29:02.869
us as well. Now, maybe it's not. Maybe I'm wrong
00:29:02.869 --> 00:29:10.119
and that's OK. But if we look at what that, you
00:29:10.119 --> 00:29:14.000
know, oil and gas has done for the advancement
00:29:14.000 --> 00:29:21.519
of humanity, it's been tremendous. Now, can wind,
00:29:21.859 --> 00:29:27.920
water, solar all make a drastic impact? Absolutely.
00:29:27.940 --> 00:29:31.359
And it doesn't, you know, if we look at Ontario
00:29:31.359 --> 00:29:35.599
as one example, A lot of our electricity comes
00:29:35.599 --> 00:29:39.900
from water. There's hydroelectric dams all over
00:29:39.900 --> 00:29:41.980
the place that are producing a massive amount
00:29:41.980 --> 00:29:45.279
of power that's utilized by hundreds of thousands,
00:29:45.359 --> 00:29:49.380
if not millions of homes. So there are ways that
00:29:49.380 --> 00:29:52.019
we can utilize that, which is a, air quotes,
00:29:52.279 --> 00:29:56.200
renewable resource. It's not damaging the same
00:29:56.200 --> 00:30:01.339
way, depending on our beliefs into the climate.
00:30:02.619 --> 00:30:07.859
Um, wind blows, right? So there are technologies
00:30:07.859 --> 00:30:11.500
that exist today that allow us to capture some
00:30:11.500 --> 00:30:14.880
of that energy. And if you look at, uh, you know,
00:30:15.019 --> 00:30:20.480
old, um, old windmills and or old, uh, water
00:30:20.480 --> 00:30:23.900
mills that they would utilize to grind grain
00:30:23.900 --> 00:30:26.839
and whatnot. This isn't new technology, right?
00:30:26.839 --> 00:30:30.799
It's been around for a long time. Yep. So. Those
00:30:30.799 --> 00:30:34.960
are definitely part of the solution. I'm not
00:30:34.960 --> 00:30:36.740
saying they're all. I think it's going to be
00:30:36.740 --> 00:30:42.480
a mix of. And the reality is the energy from
00:30:42.480 --> 00:30:47.059
the sun. If we look at even nature itself, it
00:30:47.059 --> 00:30:50.539
is capturing that energy, right? Plant life is
00:30:50.539 --> 00:30:53.779
capturing that energy. We are energy beings.
00:30:54.019 --> 00:30:58.420
We need the sunshine. It gives us energy. But.
00:30:58.890 --> 00:31:02.250
Today we have so many surfaces that are being
00:31:02.250 --> 00:31:05.829
hit by the Sun yet. We're not capturing that
00:31:05.829 --> 00:31:09.750
Yeah, I think that is a mistake We should be
00:31:09.750 --> 00:31:12.509
capturing that energy and utilizing that energy
00:31:12.509 --> 00:31:15.230
and you make comments about you know, Germany
00:31:15.230 --> 00:31:19.769
or Let's say Canada Where we've got less sunshine
00:31:19.769 --> 00:31:23.289
per se It's not really that true. I own a solar
00:31:23.289 --> 00:31:28.650
company here in Ottawa and we have a lot of sun
00:31:28.650 --> 00:31:33.690
hours. And the great unlocker, in my opinion,
00:31:34.150 --> 00:31:36.710
is the next thing that's really making an impact
00:31:36.710 --> 00:31:41.170
now, which is storage, energy storage. Yes, because
00:31:41.170 --> 00:31:43.529
when we can capture that energy from the sun,
00:31:43.549 --> 00:31:46.710
and there's more energy that hits the earth in
00:31:46.710 --> 00:31:50.750
one day than what we utilize in a year. Right.
00:31:50.750 --> 00:31:54.170
So there's no shortage of energy. The problem
00:31:54.170 --> 00:31:58.220
is we don't capture it. and we don't store it
00:31:58.220 --> 00:32:02.940
have really utilize. So we've got the solutions,
00:32:02.940 --> 00:32:05.299
right? There shouldn't be anybody in the world
00:32:05.299 --> 00:32:08.680
that goes without energy today. And a really
00:32:08.680 --> 00:32:12.720
interesting thing is there are half a billion
00:32:12.720 --> 00:32:17.039
plus that do not have access yet. And the interesting
00:32:17.039 --> 00:32:20.559
thing is a lot of those people are in the places
00:32:20.559 --> 00:32:26.339
where we have the most sunshine. Right. Yeah,
00:32:26.480 --> 00:32:30.480
that interesting. And it's so much, uh, all or
00:32:30.480 --> 00:32:32.700
nothing conversation a lot of times to like,
00:32:33.160 --> 00:32:34.839
everything has to be solar, everything has to
00:32:34.839 --> 00:32:36.359
be wind or everything has to be gas or anything.
00:32:36.819 --> 00:32:40.119
It's like, no white like that storage issue.
00:32:40.180 --> 00:32:42.519
Like I'm really loving those new wall battery
00:32:42.519 --> 00:32:45.259
ideas and concepts. Um, and again, just speaking
00:32:45.259 --> 00:32:47.480
with a friend of mine, he's helping AI code a
00:32:47.480 --> 00:32:51.880
program that monitors. So basically sun comes
00:32:51.880 --> 00:32:55.079
in. and it fills up the battery. And I do not
00:32:55.079 --> 00:32:56.839
know all the ins and outs of this, but his AI
00:32:56.839 --> 00:33:00.319
program monitors when his house is using the
00:33:00.319 --> 00:33:03.420
direct sunlight versus the battery and switches
00:33:03.420 --> 00:33:06.480
it based off of primary times. Yeah, there's
00:33:06.480 --> 00:33:07.880
technology that's been doing that for a long
00:33:07.880 --> 00:33:13.099
time. Yeah. It's phenomenal. During the day,
00:33:13.259 --> 00:33:16.200
typically people overproduce electricity from
00:33:16.200 --> 00:33:19.740
their solar panels and then they feed it generally
00:33:19.740 --> 00:33:23.690
back into the grid. that the grid acts as their
00:33:23.690 --> 00:33:27.990
battery. Now what's happening currently with
00:33:27.990 --> 00:33:31.390
the addition of batteries is that instead of
00:33:31.390 --> 00:33:34.190
it going back into the grid, you're charging
00:33:34.190 --> 00:33:37.170
up your batteries first, which then you can deploy
00:33:37.170 --> 00:33:39.769
that energy at nighttime when you don't have
00:33:39.769 --> 00:33:44.230
the production on the panels. And you still can
00:33:44.230 --> 00:33:47.230
be grid tied and still operate in what's called
00:33:47.230 --> 00:33:51.509
a net metering situation where Once you've utilized
00:33:51.509 --> 00:33:53.470
the energy in your home that's being produced,
00:33:53.529 --> 00:33:56.029
it goes to charge up your batteries. And once
00:33:56.029 --> 00:33:58.309
those are full, the excess then goes into the
00:33:58.309 --> 00:34:00.930
grid, which then you can utilize your storage
00:34:00.930 --> 00:34:03.509
overnight. You can pull from the grid. And yes,
00:34:03.509 --> 00:34:07.490
you could have your inverter system choose where
00:34:07.490 --> 00:34:09.409
the electricity is going or where you're pulling
00:34:09.409 --> 00:34:14.150
from when necessary. Dude, this has been fascinating.
00:34:14.510 --> 00:34:16.289
I try to keep these the 30 to 45 minutes. And
00:34:16.289 --> 00:34:18.110
as I said, I feel like we could keep going on
00:34:18.110 --> 00:34:22.039
for ages. I appreciate it. Oh, I know, I think
00:34:22.039 --> 00:34:25.539
we absolutely should because this is, it's a
00:34:25.539 --> 00:34:28.659
conversation that's getting, I'm hearing it happen
00:34:28.659 --> 00:34:30.840
more and more, but it's not mainstream yet, if
00:34:30.840 --> 00:34:34.460
that makes sense. Right? Yeah, it is. Awareness
00:34:34.460 --> 00:34:37.260
coming. Yeah. And just one example, you know,
00:34:37.340 --> 00:34:40.860
you talk about solar, it's been around for 45.
00:34:41.280 --> 00:34:45.099
50 plus years now and still in the United States
00:34:45.099 --> 00:34:47.739
where we have the biggest solar adoption, especially
00:34:47.739 --> 00:34:54.360
in North America, it's around 5 % adoption. Your
00:34:54.360 --> 00:34:57.440
highest is an area like San Diego where they're
00:34:57.440 --> 00:35:01.659
about 14, 15, 16 % adoption. But the average
00:35:01.659 --> 00:35:05.239
across the United States is under 5 % if my memory
00:35:05.239 --> 00:35:08.519
is correct. So we've got a lot of opportunity
00:35:08.519 --> 00:35:12.639
to go, but in conjunction with the technologies
00:35:12.639 --> 00:35:15.559
that are going around on that side, there's also
00:35:15.559 --> 00:35:20.460
the wind side, the water side, but also, again,
00:35:22.340 --> 00:35:26.380
maybe a conspiratorial subject, is there's free
00:35:26.380 --> 00:35:31.320
energy around us in the ether, right? If we're
00:35:31.320 --> 00:35:33.739
electricity, nature's full of electricity and
00:35:33.739 --> 00:35:36.889
there's energy. There's examples you could go
00:35:36.889 --> 00:35:40.670
onto the internet and search for people creating
00:35:40.670 --> 00:35:45.429
showing power being pulled from the ether and
00:35:45.429 --> 00:35:48.489
turning on batteries and lights and fans and
00:35:48.489 --> 00:35:52.789
doing all these things. Right. So even, you know,
00:35:52.849 --> 00:35:58.429
it's a, it's a complex subject, but again, there's
00:35:58.429 --> 00:36:02.409
no money in abundance. So it's much better to
00:36:02.409 --> 00:36:06.300
have us believe that It needs to be produced
00:36:06.300 --> 00:36:09.280
somewhere else. It's not available everywhere.
00:36:09.320 --> 00:36:12.719
And it's got to be something that a big organization,
00:36:12.820 --> 00:36:17.320
a big company, a utility, something has to control
00:36:17.320 --> 00:36:22.599
it all for us. Right. But I'm not so sure. Yeah,
00:36:22.599 --> 00:36:24.780
no, I'm kind of with you on that one. All right,
00:36:24.900 --> 00:36:27.280
man. Final thought. I want to give it to you.
00:36:27.500 --> 00:36:29.880
Do you have any final thoughts if you leave the
00:36:29.880 --> 00:36:31.519
hope? What's the one thing you hope the whole
00:36:31.519 --> 00:36:35.940
audience takes away from today? People open their
00:36:35.940 --> 00:36:42.920
minds to a different story. We are fed a story
00:36:42.920 --> 00:36:47.579
through the system. And if we look at history,
00:36:47.820 --> 00:36:54.519
there has. And if we don't think that is our
00:36:54.519 --> 00:36:57.260
reality today, we probably need to read a history
00:36:57.260 --> 00:37:01.679
book again. But unfortunately, the fact that
00:37:01.679 --> 00:37:04.659
there's no money in abundance yet. nature is
00:37:04.659 --> 00:37:10.460
abundant, tells an interesting story. And if
00:37:10.460 --> 00:37:15.099
we can open our minds, get curious, ask better
00:37:15.099 --> 00:37:21.320
questions, get hungry for all sides of information,
00:37:21.840 --> 00:37:24.239
instead of just accepting one thing as being
00:37:24.239 --> 00:37:27.860
true, there really is an opportunity right now
00:37:27.860 --> 00:37:31.099
for all of us to begin to take our power back.
00:37:31.400 --> 00:37:34.420
Put the power back in the hands of the population
00:37:34.420 --> 00:37:39.960
because our basic necessities in my belief are
00:37:39.960 --> 00:37:42.780
Something that should be essentially free for
00:37:42.780 --> 00:37:45.260
all of us. We should all have enough food We
00:37:45.260 --> 00:37:47.300
should all have enough energy. We should all
00:37:47.300 --> 00:37:50.039
have enough fresh clean water. We should all
00:37:50.039 --> 00:37:55.539
have incredible health because these things exist
00:37:55.539 --> 00:38:01.369
already in nature for us, but Scarcity is a much
00:38:01.369 --> 00:38:04.130
better story that makes a lot more money. Absolutely.
00:38:04.989 --> 00:38:06.789
All right, Matthew, thank you so much for this
00:38:06.789 --> 00:38:09.530
today. As people know the synthetic echo, this
00:38:09.530 --> 00:38:12.489
is where technology meets human connection. And
00:38:12.489 --> 00:38:14.690
I think today was a great conversation around
00:38:14.690 --> 00:38:17.050
human connection and how humans connect with
00:38:17.050 --> 00:38:19.949
the world in a non like we I know we can go to
00:38:19.949 --> 00:38:22.309
how technology is helping with this. And I think
00:38:22.309 --> 00:38:24.150
we'll have to do that with the part two, because
00:38:24.150 --> 00:38:26.849
this is not a technologically void conversation
00:38:26.849 --> 00:38:30.170
yet. I think it's a very important one. And I
00:38:30.170 --> 00:38:32.510
want to echo that last statement you made. This
00:38:32.510 --> 00:38:35.110
is the opportunity for us to take back power.
00:38:35.449 --> 00:38:37.389
And one of the things that we've done a lot of,
00:38:37.409 --> 00:38:39.570
in my opinion, this is just my two cents, a lot
00:38:39.570 --> 00:38:42.389
of in Canada and the US is we give away our power
00:38:42.389 --> 00:38:44.690
too easily. We let too many people make big decisions
00:38:44.690 --> 00:38:47.030
for us, whether it be government or organizations
00:38:47.030 --> 00:38:50.610
or whatever case may be. We have a lot more control
00:38:50.610 --> 00:38:52.269
than we think. It just takes a little bit of
00:38:52.269 --> 00:38:55.250
work. That's it. And not even a lot, just a little
00:38:55.250 --> 00:38:59.820
bit. So take it back. It's time. All right, ma
00:38:59.820 --> 00:39:01.659
'am. Thank you very much. And everybody, I hope
00:39:01.659 --> 00:39:29.590
you have a fantastic week. Growth in every sound
00:39:29.590 --> 00:39:33.829
The future keeps on calling Can you hear it coming
00:39:33.829 --> 00:39:38.570
now? Where human meets machine Create it, build
00:39:38.570 --> 00:39:42.190
it, grow it And shape what comes between
00:00:00.000 --> 00:00:03.100
What we're building tomorrow, but we're human
00:00:03.100 --> 00:00:05.919
today where technology meets us and ideas lead
00:00:05.919 --> 00:00:08.380
the way From business to connection from vision
00:00:08.380 --> 00:00:11.000
into sound we turn the boldest ideas into something
00:00:11.000 --> 00:00:15.500
We're human meets machine creative build a goal
00:00:15.500 --> 00:00:26.149
which beyond what you have Good afternoon good
00:00:26.149 --> 00:00:28.350
morning good evening everybody I have no idea
00:00:28.350 --> 00:00:30.089
when you're listening to this whether it's right
00:00:30.089 --> 00:00:32.009
away or not but I just wanted to say thank you
00:00:32.009 --> 00:00:34.710
for joining us on the synthetic echo I am super
00:00:34.710 --> 00:00:36.109
pumped today because we're gonna have such a
00:00:36.109 --> 00:00:37.850
different conversation than we normally have
00:00:37.850 --> 00:00:40.770
and that's really what this show is about um
00:00:40.770 --> 00:00:43.520
my guest today Matthew Britt envisions a future
00:00:43.520 --> 00:00:45.539
that looks very different from the one we're
00:00:45.539 --> 00:00:47.700
often promised. It's not a future of even smarter
00:00:47.700 --> 00:00:50.140
cities or even faster AI or even more complex
00:00:50.140 --> 00:00:52.759
technology. It's a future rooted in soil and
00:00:52.759 --> 00:00:56.020
elegant logics of natural systems. Matthew says
00:00:56.020 --> 00:00:58.140
he's implemented over thousands of projects.
00:00:59.140 --> 00:01:00.719
Where are we here? In more than 50 countries
00:01:00.719 --> 00:01:02.859
creating self -sufficient food for us by working
00:01:02.859 --> 00:01:05.079
with nature and not against it. So today on the
00:01:05.079 --> 00:01:06.980
show, we're taking a deliberate step back from
00:01:06.980 --> 00:01:10.730
the usual AI fundamental questions and kind of
00:01:10.730 --> 00:01:12.469
talking a bit more about nature. Now we will
00:01:12.469 --> 00:01:14.989
have some conversation about AI within this,
00:01:15.030 --> 00:01:16.469
but this is going to be more about the future
00:01:16.469 --> 00:01:18.209
of humanity and where we're going. And that's
00:01:18.209 --> 00:01:21.049
what I get so excited about. So Matthew, welcome
00:01:21.049 --> 00:01:23.549
to the show, man. Nathan, thank you so much for
00:01:23.549 --> 00:01:25.629
having me on. I'm very grateful to be here and
00:01:25.629 --> 00:01:27.870
look forward to an incredible conversation with
00:01:27.870 --> 00:01:30.489
you, my man. Awesome. Well, let's start because
00:01:31.370 --> 00:01:34.170
What the heck do you do? I know I just read that,
00:01:34.409 --> 00:01:36.989
but you have such a fascinating resume. I want
00:01:36.989 --> 00:01:38.870
listeners that understand what you do, what you're
00:01:38.870 --> 00:01:41.450
passionate about and how you go about it. So
00:01:41.450 --> 00:01:44.829
I decided very young that I really had a life
00:01:44.829 --> 00:01:49.450
mission around life, health and prosperity. So
00:01:49.450 --> 00:01:53.069
what does that mean? I wanted to work on finding
00:01:53.069 --> 00:01:57.989
ways to solve these big challenges and impact
00:01:57.989 --> 00:02:00.760
people's quality of life. their health, their
00:02:00.760 --> 00:02:04.920
prosperity. And I had a belief that we've been
00:02:04.920 --> 00:02:09.219
misled around some of our basic necessities.
00:02:09.520 --> 00:02:12.719
You know, you look outside at nature and it's
00:02:12.719 --> 00:02:16.180
pure abundance. You look at the energy that exists
00:02:16.180 --> 00:02:19.539
today that hits all of our homes from the sun.
00:02:19.979 --> 00:02:23.180
You look at the water systems that exist. And
00:02:23.180 --> 00:02:28.139
I just felt that abundance was here, but Unfortunately,
00:02:28.199 --> 00:02:30.219
there's no money in abundance, right? So the
00:02:30.219 --> 00:02:34.280
scarcity narrative needs to dominate so that
00:02:34.280 --> 00:02:38.219
we end up in a situation where we need somebody
00:02:38.219 --> 00:02:41.139
else to do something in order for us to have
00:02:41.139 --> 00:02:44.520
our basic necessities. And I just figured that
00:02:44.520 --> 00:02:47.479
if I can find ways to solve some of the world's
00:02:47.479 --> 00:02:51.060
biggest problems, that I can live a phenomenal
00:02:51.060 --> 00:02:53.860
life myself by adding tremendous value to the
00:02:53.860 --> 00:02:56.349
world. and not really ever need to be focused
00:02:56.349 --> 00:03:00.490
on money per se, but instead keep my eyes focused
00:03:00.490 --> 00:03:04.389
on the big goals and live a life really full
00:03:04.389 --> 00:03:07.090
of gratitude because of the joy I get by doing
00:03:07.090 --> 00:03:09.370
the work that I get to do every day. It's funny.
00:03:09.389 --> 00:03:10.789
I was actually just chatting with someone else
00:03:10.789 --> 00:03:14.979
this morning over a coffee about When we set
00:03:14.979 --> 00:03:18.379
our goals on money, we never seem to have fulfillment.
00:03:18.379 --> 00:03:20.819
They're pretty crappy values. Yet when we get
00:03:20.819 --> 00:03:22.919
passionate, we set it on something bigger. The
00:03:22.919 --> 00:03:25.560
whole world opens up and money either just comes
00:03:25.560 --> 00:03:29.419
or doesn't, but you never feel unsatisfied. Right.
00:03:30.020 --> 00:03:32.840
Um, so, okay. The world's biggest problems can
00:03:32.840 --> 00:03:34.699
mean a lot of things to a lot of different people.
00:03:35.000 --> 00:03:37.319
Um, what are the world's biggest problems in
00:03:37.319 --> 00:03:40.599
your mind that you were looking to solve? I want
00:03:40.599 --> 00:03:44.270
to have an impact on food. If we live in the
00:03:44.270 --> 00:03:48.069
Western world, our food is full of poison. Yeah,
00:03:48.250 --> 00:03:49.849
and we're done. I want to dive into that one
00:03:49.849 --> 00:03:51.969
because our food drives me nuts, but we'll deep
00:03:51.969 --> 00:03:54.069
dive into that in a moment. So we had food. So
00:03:54.069 --> 00:03:56.870
we got food. If you're in other parts of the
00:03:56.870 --> 00:03:59.909
world, there's immense scarcity of food. Now
00:03:59.909 --> 00:04:03.009
we still have roughly a billion people that don't
00:04:03.009 --> 00:04:04.590
know where their next meal is going to come from.
00:04:04.590 --> 00:04:07.289
And some of those people are absolutely starving.
00:04:07.289 --> 00:04:10.870
And I think that is atrocious, especially with
00:04:10.870 --> 00:04:13.169
all of the money that's been given to charities
00:04:13.169 --> 00:04:14.669
that are supposed to be doing something about
00:04:14.669 --> 00:04:17.990
this. I think another one of our big problems
00:04:17.990 --> 00:04:20.709
is energy. You still have a massive portion of
00:04:20.709 --> 00:04:24.149
the population that doesn't have access to energy
00:04:24.149 --> 00:04:27.509
and there's no shortage of energy. So why is
00:04:27.509 --> 00:04:30.769
that still a reality for so many? And then another
00:04:30.769 --> 00:04:35.290
one obviously is water. We've got a lot of fresh
00:04:35.290 --> 00:04:38.089
water on earth. We also have essentially a water
00:04:38.089 --> 00:04:41.819
planet. So given the fact that there's water
00:04:41.819 --> 00:04:44.959
everywhere, why is that also such a large issue?
00:04:45.699 --> 00:04:47.639
And then another big one is health, you know,
00:04:47.759 --> 00:04:50.240
human longevity. There's no reason that we're
00:04:50.240 --> 00:04:54.120
having more people sick today than ever, except
00:04:54.120 --> 00:04:57.199
that we're being poisoned from our food, the
00:04:57.199 --> 00:05:00.779
air, the water we drink, and even the clothes
00:05:00.779 --> 00:05:03.319
we wear, right? There's chemicals everywhere.
00:05:03.839 --> 00:05:08.000
And unfortunately, today's healthcare system
00:05:08.319 --> 00:05:12.160
is a whole lot more of a sickness business, not
00:05:12.160 --> 00:05:15.399
really helping people truly thrive. So those
00:05:15.399 --> 00:05:18.019
are some of the big things that I believe there
00:05:18.019 --> 00:05:20.879
are solutions for. And I've dedicated my life
00:05:20.879 --> 00:05:24.160
to working in that space and trying to make as
00:05:24.160 --> 00:05:25.980
big of an impact as I possibly can and add as
00:05:25.980 --> 00:05:28.879
much value as I can to the world. So I'm from
00:05:28.879 --> 00:05:31.420
Canada. What country are you in? Are you in the
00:05:31.420 --> 00:05:33.259
US? Are you in Canada? I'm Canadian as well.
00:05:33.439 --> 00:05:36.610
Canadian? Okay. I'm up in Ottawa. Up in Ottawa.
00:05:36.889 --> 00:05:39.110
All right. So I'm a stone's throw away in just
00:05:39.110 --> 00:05:42.470
northeast of Toronto area. So, okay. Perfect.
00:05:42.670 --> 00:05:44.250
So the reason why I wanted to state that is because
00:05:44.250 --> 00:05:46.569
we like we talk about freshwater and Canada has
00:05:46.569 --> 00:05:48.829
like 25 % of the freshwater resources in the
00:05:48.829 --> 00:05:52.129
world. And so we get to have a few fun conversations
00:05:52.129 --> 00:05:54.689
around that. So let's start with food because
00:05:54.689 --> 00:06:00.310
I have many personal beefs with food. And we
00:06:00.310 --> 00:06:03.420
talk about it being an industry and being money
00:06:03.420 --> 00:06:05.939
driven, which I'm not against. I'm an entrepreneur
00:06:05.939 --> 00:06:08.000
myself, so I'm not against people making money.
00:06:08.079 --> 00:06:09.680
And I think a business should be able to make
00:06:09.680 --> 00:06:15.519
money. Yet, there's a difference when we have...
00:06:15.519 --> 00:06:18.079
What's the right way of saying it? The food market
00:06:18.079 --> 00:06:21.060
in Canada is almost like a controlled closed
00:06:21.060 --> 00:06:24.360
system. A competitor can't just come in and compete,
00:06:24.560 --> 00:06:28.319
right? And so... If you drive almost anywhere
00:06:28.319 --> 00:06:31.379
in Canada, you see nothing but cows, for example.
00:06:31.480 --> 00:06:33.480
We have some of the best beef in the world, but
00:06:33.480 --> 00:06:35.740
right now we import beef from Australia, which
00:06:35.740 --> 00:06:38.399
is like a tenth of the cost than what we have
00:06:38.399 --> 00:06:42.000
here. We do pump things so full of chemicals,
00:06:42.019 --> 00:06:44.339
it's not even funny. In Canada, and I think the
00:06:44.339 --> 00:06:47.060
US, if you look at our bread, I know a lot of
00:06:47.060 --> 00:06:49.500
people with celiacs cannot eat bread in North
00:06:49.500 --> 00:06:51.639
America, but they have no problem eating bread
00:06:51.639 --> 00:06:55.279
in, say, Spain or... or something like that where
00:06:55.279 --> 00:06:56.860
they don't have as many preservatives. So let's
00:06:56.860 --> 00:06:58.439
talk about that initiative. Let's talk about
00:06:58.439 --> 00:07:00.600
the chemicals that go into food. If this is your
00:07:00.600 --> 00:07:01.800
wheelhouse, again, I'm just getting to know you.
00:07:01.860 --> 00:07:03.680
So maybe this part isn't the wheelhouse. And
00:07:03.680 --> 00:07:06.980
this idea, I love this idea of these, what did
00:07:06.980 --> 00:07:08.699
you call them? I'm looking at my notes, the self
00:07:08.699 --> 00:07:12.000
-sufficient food forests, because yeah, I love
00:07:12.000 --> 00:07:14.180
that idea. So dive into it. What are your thoughts
00:07:14.180 --> 00:07:16.379
around food and solutions and the problem and
00:07:16.379 --> 00:07:18.920
everything? Well, one thing to touch on immediately
00:07:18.920 --> 00:07:23.040
is glyphosate. right? A chemical that sprayed
00:07:23.040 --> 00:07:26.839
on the vast majority of farmland today, especially
00:07:26.839 --> 00:07:30.319
inside North America. And no wonder it's causing
00:07:30.319 --> 00:07:34.459
issues because this literally is a poison designed
00:07:34.459 --> 00:07:37.379
to basically kill everything except the one thing
00:07:37.379 --> 00:07:41.060
that's being intended to grow. And there's known
00:07:41.060 --> 00:07:43.300
issues with it, yet it continues to be covered
00:07:43.300 --> 00:07:46.839
up. And unfortunately, the company has so much
00:07:46.839 --> 00:07:51.439
power that It's easier for them to pay lawsuits
00:07:51.439 --> 00:07:54.759
out than it is for them to do anything about
00:07:54.759 --> 00:07:56.899
changing it, right? They just they're so powerful.
00:07:57.579 --> 00:08:01.980
But, you know, we have a belief that you need
00:08:01.980 --> 00:08:06.379
to be a farmer to grow food. And I love farmers.
00:08:06.759 --> 00:08:09.139
Thank you so much for the food. But here's the
00:08:09.139 --> 00:08:12.879
reality. Farmers don't grow food. Nature grows
00:08:12.879 --> 00:08:18.240
food. What farmers do today. and this is a general
00:08:18.240 --> 00:08:21.860
statement, is fight nature. They fight nature
00:08:21.860 --> 00:08:25.339
every step of the way. They try to control that
00:08:25.339 --> 00:08:29.220
environment to only produce the things that they
00:08:29.220 --> 00:08:32.759
want to produce. And if we look out into nature,
00:08:32.879 --> 00:08:36.700
we quickly realize that monoculture systems do
00:08:36.700 --> 00:08:41.340
not exist in nature. Nature is a complex system
00:08:41.340 --> 00:08:46.940
of multi -species existing in a complimentary
00:08:46.940 --> 00:08:52.720
situation. And if we want to fight nature, it's
00:08:52.720 --> 00:08:55.220
going to take a lot of time, energy, money, resources,
00:08:55.220 --> 00:08:58.320
et cetera, because nature is relentless. It's
00:08:58.320 --> 00:09:01.240
never going to lose. Don't believe me. Don't
00:09:01.240 --> 00:09:03.460
cut your grass for a few weeks and see if your
00:09:03.460 --> 00:09:06.039
monoculture lawn stays as a monoculture lawn
00:09:06.039 --> 00:09:11.000
or if it turns into a meadow with a diverse group
00:09:11.000 --> 00:09:15.320
of things growing in it. Right. Right. So This
00:09:15.320 --> 00:09:18.519
belief that you have to be a farmer to grow food
00:09:18.519 --> 00:09:22.620
or you need the other term, a green thumb, is
00:09:22.620 --> 00:09:26.139
just a false narrative that we believe because
00:09:26.139 --> 00:09:29.340
we've been told it so many times. And the reality
00:09:29.340 --> 00:09:32.299
is nature grows food. And if we want to stop
00:09:32.299 --> 00:09:35.639
fighting nature and start embracing and working
00:09:35.639 --> 00:09:38.980
in harmony with nature, we can quickly discover
00:09:38.980 --> 00:09:43.360
that nature is abundant and will produce an incredible
00:09:43.360 --> 00:09:46.840
amount of resources, some of which being food,
00:09:47.000 --> 00:09:49.200
some of which being medicine, some of which being
00:09:49.200 --> 00:09:53.860
fuels, et cetera, for us at a very rapid rate,
00:09:53.899 --> 00:09:59.080
and it will do so in abundance for decades. And
00:09:59.080 --> 00:10:02.799
the system that you referenced, a permaculture
00:10:02.799 --> 00:10:08.110
food forest, Well that is a design science and
00:10:08.110 --> 00:10:11.110
i'm not a permaculture designer but i work with
00:10:11.110 --> 00:10:15.269
great designers and it's a design science around
00:10:15.269 --> 00:10:18.590
working in harmony with nature and utilizing
00:10:18.590 --> 00:10:21.450
diversity as our friend instead of our enemy
00:10:21.450 --> 00:10:25.490
and designing a system that mimics a natural
00:10:25.490 --> 00:10:29.690
ecosystem and utilizing that natural ecosystem
00:10:29.690 --> 00:10:34.830
to produce value for us. instead of the monoculture
00:10:34.830 --> 00:10:39.029
lawn, which really produces no value. And remember,
00:10:39.190 --> 00:10:43.750
it wasn't long ago where most people grew food
00:10:43.750 --> 00:10:47.950
at home. Now, yes, they did it more in an annual
00:10:47.950 --> 00:10:52.730
garden situation, but even that is a fight against
00:10:52.730 --> 00:10:56.230
nature system, where if we flip it on its head
00:10:56.230 --> 00:11:00.490
and mimic... the forest, meaning we produce in
00:11:00.490 --> 00:11:05.350
multiple layers of production, your roots and
00:11:05.350 --> 00:11:08.370
tubers, your ground cover, your small shrubs,
00:11:08.450 --> 00:11:11.230
your larger bushes, your understory trees, your
00:11:11.230 --> 00:11:15.610
canopy trees and vines. Well, now in a small
00:11:15.610 --> 00:11:19.690
space, we have a very diverse system that can
00:11:19.690 --> 00:11:24.049
produce a lot of value and everybody, in our
00:11:24.049 --> 00:11:27.480
opinion, should be producing a little bit. because
00:11:27.480 --> 00:11:29.879
imagine the difference it would make at the grocery
00:11:29.879 --> 00:11:33.679
store for those people who cannot grow if there
00:11:33.679 --> 00:11:39.360
was a far less of a demand what would the costs
00:11:39.360 --> 00:11:43.220
have to do right they'd have to decrease well
00:11:43.220 --> 00:11:45.139
you would hope so in canada for some reason we
00:11:45.139 --> 00:11:47.080
get less demand in the increase and then we get
00:11:47.080 --> 00:11:49.779
more demand in the increase um but that's a different
00:11:49.779 --> 00:11:52.740
conversation we had millions of people producing
00:11:52.740 --> 00:11:56.230
some well okay so Let's I'm just trying to work
00:11:56.230 --> 00:11:57.909
out the thing because I love the idea of where
00:11:57.909 --> 00:12:00.490
it's going and and how you started it so and
00:12:00.490 --> 00:12:03.029
I just want to be clear on on a bit of the argument
00:12:03.029 --> 00:12:04.769
so that people don't mistake anything because
00:12:04.769 --> 00:12:07.269
You started off talking about farmers have a
00:12:07.269 --> 00:12:09.750
role in all the rest and and it for sure I think
00:12:09.750 --> 00:12:11.970
there's a there's an argument to be said agriculture
00:12:12.360 --> 00:12:15.220
which I recently learned started with beer and
00:12:15.220 --> 00:12:17.740
hops, which is thankful beer is now created.
00:12:18.379 --> 00:12:20.960
Agriculture though, it did solve a lot of problems
00:12:20.960 --> 00:12:23.000
like mass hunger and all the rest. Like when
00:12:23.000 --> 00:12:24.779
you're growing mass wheat to be able to produce
00:12:24.779 --> 00:12:26.460
bread and everything else, we're going way back
00:12:26.460 --> 00:12:28.440
in the day. Now we're not talking about the pesticides
00:12:28.440 --> 00:12:30.500
and everything of today, which is a side note
00:12:30.500 --> 00:12:32.360
I want to touch on. I had family in Saskatchewan
00:12:32.360 --> 00:12:33.740
who were farmers and they used to talk about
00:12:33.740 --> 00:12:36.059
organic farms that didn't use any pesticides.
00:12:36.639 --> 00:12:38.679
He was like, they were right. They never used
00:12:38.679 --> 00:12:40.700
it, but the farm beside them did it and they
00:12:40.700 --> 00:12:44.029
made sure they were down wind. So take that for
00:12:44.029 --> 00:12:46.370
what it's worth. So how does this system work
00:12:46.370 --> 00:12:47.809
with that? Because I have a garden at home. I
00:12:47.809 --> 00:12:49.769
do not take care of it, because I once killed
00:12:49.769 --> 00:12:52.669
a plant that could eat meat in a Venus fly trap.
00:12:53.470 --> 00:12:54.929
So I do not take care of it. But if I look at
00:12:54.929 --> 00:12:56.129
a garden at home, how would it traditionally
00:12:56.129 --> 00:12:58.169
shift? So I have family that takes care of the
00:12:58.169 --> 00:13:00.549
lettuce and the cabbage. And it's just a small
00:13:00.549 --> 00:13:02.570
thing that we get our fruits and veggies from.
00:13:03.190 --> 00:13:05.429
How would that shift in the point that you're
00:13:05.429 --> 00:13:07.590
talking about? What would that garden look like
00:13:07.590 --> 00:13:10.519
in the ecosystem you're talking about? Well,
00:13:10.519 --> 00:13:15.259
so what most of us know about are the foods that
00:13:15.259 --> 00:13:20.519
were been told we need to know about. The reality
00:13:20.519 --> 00:13:24.240
is there are hundreds of thousands of edible
00:13:24.240 --> 00:13:30.259
perennial plants. And when something is an annual,
00:13:30.779 --> 00:13:35.279
it means that we have to replant on a year to
00:13:35.279 --> 00:13:38.620
year basis. And we try to control that environment,
00:13:38.620 --> 00:13:41.960
right? That's why you see gardeners who are growing
00:13:41.960 --> 00:13:47.019
annual gardens, working in that garden consistently,
00:13:48.059 --> 00:13:52.559
pulling out weeds and doing things to take care
00:13:52.559 --> 00:13:58.360
of said space. Whereas when you mix in the permaculture
00:13:58.360 --> 00:14:02.220
design science, now you're utilizing the perennial
00:14:02.220 --> 00:14:08.039
plants that are specific. to a climate zone that
00:14:08.039 --> 00:14:12.480
will continue to produce and regrow year over
00:14:12.480 --> 00:14:16.120
year over year over year without you having to
00:14:16.120 --> 00:14:20.179
continually go out there and replant them. And
00:14:20.179 --> 00:14:25.779
when you do so, as years go on, obviously there
00:14:25.779 --> 00:14:30.559
is more and more production from those systems,
00:14:31.200 --> 00:14:36.320
which then can be either Given to a new location
00:14:36.320 --> 00:14:39.960
to help them start growing their own food system,
00:14:40.940 --> 00:14:46.360
or they can be given away to food banks or people
00:14:46.360 --> 00:14:50.759
in need or whatever it is. Right. I could take
00:14:50.759 --> 00:14:55.000
a branch from, let's say an apple tree. And when
00:14:55.000 --> 00:14:58.639
I do it right, I can create a new apple tree.
00:14:58.860 --> 00:15:02.159
Yes. Right. Here's a very interesting statement.
00:15:02.730 --> 00:15:05.350
You can count the seeds in an apple, but you
00:15:05.350 --> 00:15:11.029
can now count the apples in a seed. Yeah, okay.
00:15:11.470 --> 00:15:14.629
I like it. And it's very multiplying exponentially,
00:15:14.629 --> 00:15:17.809
right? So if I take one seed from one apple tree
00:15:17.809 --> 00:15:20.830
and I create a new apple tree, or sorry, one
00:15:20.830 --> 00:15:23.149
seed from one apple and I create a new apple
00:15:23.149 --> 00:15:26.309
tree, and as that grows, now I have all these
00:15:26.309 --> 00:15:29.149
new apples with seeds in them, which then I can
00:15:29.149 --> 00:15:34.460
now plant many more apple trees. The amount of
00:15:34.460 --> 00:15:38.600
abundance that is there is astronomical. We can't
00:15:38.600 --> 00:15:42.299
really even fathom how much there is available
00:15:42.299 --> 00:15:46.120
to us. But an interesting thing we see now is
00:15:46.120 --> 00:15:51.679
seedless everything. Why? Why is somebody trying
00:15:51.679 --> 00:15:55.259
to control the seed? Why are they genetically
00:15:55.259 --> 00:15:58.220
modifying things so they no longer have seed
00:15:58.220 --> 00:16:03.110
in them? It creates a situation of scarcity and
00:16:03.110 --> 00:16:07.070
control and money. Yeah. It's funny you say that
00:16:07.070 --> 00:16:08.970
just quickly. Like my, so my daughter has gotten
00:16:08.970 --> 00:16:10.590
into this thing. She's seven and she's gotten
00:16:10.590 --> 00:16:12.710
into this thing now where she's taken apple seeds
00:16:12.710 --> 00:16:15.129
from straight up apples and we actually have
00:16:15.129 --> 00:16:17.529
them growing in our house. Now we have four brand
00:16:17.529 --> 00:16:19.070
new apple trees that we're taking care of in
00:16:19.070 --> 00:16:20.629
the house and watch them grow. We'll eventually
00:16:20.629 --> 00:16:22.730
plant them outside. So exactly what you're talking
00:16:22.730 --> 00:16:25.700
about is time. And my wife and I often joke about
00:16:25.700 --> 00:16:27.899
joke around with watermelon when she buys ones
00:16:27.899 --> 00:16:30.019
with seeds in it. We're like, what is this? You
00:16:30.019 --> 00:16:31.779
think nature intended to have seeds in this sort
00:16:31.779 --> 00:16:33.480
of thing because we're so not yet not used to
00:16:33.480 --> 00:16:36.519
it anymore. Right. And the last thing I'll say,
00:16:36.539 --> 00:16:38.360
what kind of instantly comes to mind is I was
00:16:38.360 --> 00:16:40.559
as you're talking, I was thinking of wild raspberries,
00:16:40.779 --> 00:16:43.399
of all things, because that is one of those things
00:16:43.399 --> 00:16:46.019
that we're planting in our yard now, but it's
00:16:46.019 --> 00:16:49.080
not really designed to be planted in in a garden
00:16:49.080 --> 00:16:51.139
type atmosphere. It's almost designed to be planted
00:16:51.139 --> 00:16:53.580
among the trees. Right. Because it just kind
00:16:53.580 --> 00:16:55.360
of grows every year, the dyes and groves, and
00:16:55.360 --> 00:16:57.299
you don't have to take care of it, which is fantastic.
00:16:57.659 --> 00:17:00.120
So on an assumption basis, I'm assuming like
00:17:00.120 --> 00:17:02.120
things like that. Other things that come to mind
00:17:02.120 --> 00:17:04.640
are wild carrots. I learned that Canada or Ontario
00:17:04.640 --> 00:17:08.160
actually has a ton of wild carrots. Is that kind
00:17:08.160 --> 00:17:09.619
of the idea of what you're talking about when
00:17:09.619 --> 00:17:11.960
you're talking about natural ecosystems? Well,
00:17:12.059 --> 00:17:15.019
we've got all kinds of berries, right? Yeah.
00:17:15.680 --> 00:17:19.779
Berries are perennials. Okay. Apples, pears,
00:17:19.859 --> 00:17:22.380
peaches, blah, like all the, all the fruit trees.
00:17:22.859 --> 00:17:26.259
And yes, there are a lot of vegetables that are
00:17:26.259 --> 00:17:31.140
the same and also all kinds of herbs. There's,
00:17:31.180 --> 00:17:33.259
there's a lot, right? Like I said, there's hundreds
00:17:33.259 --> 00:17:35.619
of thousands. And this isn't even my words. This
00:17:35.619 --> 00:17:39.140
is, if you go to the UN and you search this stuff,
00:17:39.140 --> 00:17:42.720
you can see that there is literally hundreds
00:17:42.720 --> 00:17:46.140
of thousands of edible perennial medicinal plants.
00:17:47.579 --> 00:17:53.970
And Again, the issue is around the scarcity side.
00:17:54.809 --> 00:17:57.529
Perennials come back and produce without our
00:17:57.529 --> 00:18:01.769
effort. Annuals can create control, which can
00:18:01.769 --> 00:18:06.289
create big profits, right? Well, and to kind
00:18:06.289 --> 00:18:10.670
of go on that business side, man, I feel like
00:18:10.670 --> 00:18:12.109
we did not give ourselves enough time for this
00:18:12.109 --> 00:18:13.529
because we have so many rabbit holes we could
00:18:13.529 --> 00:18:18.440
go down. We had a family member from Green Bay
00:18:18.440 --> 00:18:20.619
come up here. Unfortunately, a Packers fan, but
00:18:20.619 --> 00:18:23.599
not everybody's perfect. And we were talking
00:18:23.599 --> 00:18:25.259
about the dairy market. They were dairy farmers
00:18:25.259 --> 00:18:28.160
down there. And they enlightened me about how
00:18:28.160 --> 00:18:30.420
quotas work in Canada. And I never knew this.
00:18:30.819 --> 00:18:34.900
And this gave me big food for thought that Canada
00:18:34.900 --> 00:18:38.640
has dairy quotas. So we can only produce so much
00:18:38.640 --> 00:18:41.980
dairy. that they can sell to market and then
00:18:41.980 --> 00:18:44.400
they have to buy, basically from the government,
00:18:44.640 --> 00:18:48.000
a license to sell X amount of dairy. Well, in
00:18:48.000 --> 00:18:51.839
simple economics, their excuse for this is, and
00:18:51.839 --> 00:18:53.680
maybe this is true or not, but their reason for
00:18:53.680 --> 00:18:56.299
it is, is it helps the small farmer. The guy
00:18:56.299 --> 00:18:58.799
with three cows, not 300 cows, to be able to
00:18:58.799 --> 00:19:02.440
make money and go to market. Yet the reality
00:19:02.440 --> 00:19:05.720
of what actually happens is two -fold. One, it
00:19:05.720 --> 00:19:08.480
artificially keeps the price of milk high in
00:19:08.480 --> 00:19:11.940
Canada. And number two, this is where Green Bay
00:19:11.940 --> 00:19:13.839
comes into it. A lot of those companies, they
00:19:13.839 --> 00:19:15.759
might have a cap in Canada of what they can sell,
00:19:15.799 --> 00:19:19.859
but there's no cap in Wisconsin. And so a lot
00:19:19.859 --> 00:19:22.180
of them will sell in Wisconsin and there's a
00:19:22.180 --> 00:19:25.259
real problem there of Canadian milk flooding
00:19:25.259 --> 00:19:28.740
their markets. And now all of a sudden their
00:19:28.740 --> 00:19:32.680
farmers don't make enough money. Right. And so
00:19:32.680 --> 00:19:34.480
economically, what you're talking about to see
00:19:34.480 --> 00:19:36.480
this in practice, we're actually seeing it play
00:19:36.480 --> 00:19:38.220
out in the milk market where we complain about
00:19:38.220 --> 00:19:41.460
prices, but it's like, yeah, well, we need to
00:19:41.460 --> 00:19:43.940
open up free market. Right. And then we see what
00:19:43.940 --> 00:19:47.640
happens. Yeah. Yeah. All right. And obviously
00:19:47.640 --> 00:19:49.799
that's a different conversation, right? The general
00:19:49.799 --> 00:19:51.619
thing that I'm saying is not that everyone goes
00:19:51.619 --> 00:19:54.779
and buys a cow and produces milk at home. I'm
00:19:54.779 --> 00:19:59.859
saying that nature from a plant life perspective,
00:20:00.380 --> 00:20:04.980
has a lot of value for us that is currently not
00:20:04.980 --> 00:20:07.960
being unlocked right it's being controlled in
00:20:07.960 --> 00:20:10.819
a big way well and yeah no i agree and the example
00:20:10.819 --> 00:20:13.200
i was using was just that is just to show how
00:20:13.200 --> 00:20:15.299
in real time and something that i knew personally
00:20:15.299 --> 00:20:17.039
of how it's actually being controlled because
00:20:17.039 --> 00:20:19.539
there's not a doubt in my mind like i'm i'm right
00:20:19.539 --> 00:20:22.980
now racking my brain and thinking you're like
00:20:22.980 --> 00:20:26.200
because you're not wrong like why why I have
00:20:26.200 --> 00:20:28.160
two apple trees in my backyard every every time
00:20:28.160 --> 00:20:29.660
when they start to grow apples and I'm mowing
00:20:29.660 --> 00:20:31.319
my lawn I go pull one off and I eat it while
00:20:31.319 --> 00:20:33.420
I'm mowing the lawn and a part of me is like
00:20:33.420 --> 00:20:37.559
why don't I have 20 hundreds of pounds per tree
00:20:37.559 --> 00:20:40.640
per year yeah why don't we start mixing it with
00:20:40.640 --> 00:20:45.150
pears and all the rest yeah yeah Let's move on
00:20:45.150 --> 00:20:47.950
with that too because um water for me is another
00:20:47.950 --> 00:20:50.170
interesting one now I live on a well and septic
00:20:50.170 --> 00:20:52.009
and boy I wish I did my whole life because I
00:20:52.009 --> 00:20:54.349
cannot taste the stand the taste of well water
00:20:54.349 --> 00:20:57.869
by any or sorry, um town water by any means but
00:20:57.869 --> 00:21:02.410
We do like I'm one of my jobs prior to to the
00:21:02.410 --> 00:21:04.569
AI world is I worked in a water bottling plant
00:21:04.569 --> 00:21:06.829
which to me was one of the most insane things
00:21:06.829 --> 00:21:09.210
in the world the amount of water that we would
00:21:09.210 --> 00:21:11.859
bottle and we can talk about how bad plastic
00:21:11.859 --> 00:21:13.559
bottles are, not for necessarily the environment,
00:21:13.599 --> 00:21:17.759
like even for our human bodies, but to have a
00:21:17.759 --> 00:21:19.539
scarcity of water and see how much we wasted
00:21:19.539 --> 00:21:22.920
was insane. So go into that man, tell me what
00:21:22.920 --> 00:21:26.900
you know about water and where you see the problem
00:21:26.900 --> 00:21:29.980
and the solution in there. One of the big things
00:21:29.980 --> 00:21:33.759
that we have at our disposal is primary water,
00:21:34.180 --> 00:21:36.900
which most people have never heard about. Primary
00:21:36.900 --> 00:21:41.099
water is made inside of the earth. and we have
00:21:41.099 --> 00:21:43.920
an abundance of fresh water that has never seen
00:21:43.920 --> 00:21:46.700
the light of day that we can actually pull from
00:21:46.700 --> 00:21:48.640
the earth. If anybody wants to learn more about
00:21:48.640 --> 00:21:51.039
that, they can just go to primary water technologies
00:21:51.039 --> 00:21:55.559
and take a look. Primary water is in abundance
00:21:55.559 --> 00:22:00.140
for us. We just currently don't access it like
00:22:00.140 --> 00:22:03.700
we could. My friend Mark Burr travels the world
00:22:03.700 --> 00:22:07.519
finding primary water and helps people tap into
00:22:07.519 --> 00:22:11.660
this abundant supply. Yes, we do also have a
00:22:11.660 --> 00:22:14.980
massive amount of freshwater, you know, lakes
00:22:14.980 --> 00:22:17.019
and rivers and streams and all of those things
00:22:17.019 --> 00:22:19.839
too, but an interesting thing that goes on there
00:22:19.839 --> 00:22:22.099
now is, as you said, we're bottling it and moving
00:22:22.099 --> 00:22:25.200
it all over the place, which is, you know, just
00:22:25.200 --> 00:22:29.339
another conundrum. Another thing is there is
00:22:29.339 --> 00:22:33.779
a lot of water in the air, in the atmosphere.
00:22:34.089 --> 00:22:37.369
So atmospheric water generation is an incredible
00:22:37.369 --> 00:22:41.670
technology today that can pull out hundreds to
00:22:41.670 --> 00:22:43.730
some of the biggest pieces of equipment can even
00:22:43.730 --> 00:22:45.869
pull into the thousands of liters of water a
00:22:45.869 --> 00:22:50.109
day, literally from the air. You know, you feel
00:22:50.109 --> 00:22:54.769
humidity. That humidity is water in the air and
00:22:54.769 --> 00:22:57.440
we can tap into that. Well in the most simplest
00:22:57.440 --> 00:23:00.220
form I remember some people who listen to this
00:23:00.220 --> 00:23:01.700
podcast know I grew up in a small mountain town
00:23:01.700 --> 00:23:03.539
in Alberta and I remember learning if you ever
00:23:03.539 --> 00:23:05.579
got trapped in the woods and you had a tarp and
00:23:05.579 --> 00:23:08.339
you needed to find fresh water, you would layer
00:23:08.339 --> 00:23:10.700
the tarp up on top of the tree about a foot or
00:23:10.700 --> 00:23:13.099
two off the ground and that water overnight would
00:23:13.099 --> 00:23:15.940
collect and that would be fresh drinking water.
00:23:16.339 --> 00:23:17.980
Mm -hmm. There you go. So Muriel gets trapped
00:23:17.980 --> 00:23:19.759
in a forest for some reason without a cell phone,
00:23:19.839 --> 00:23:22.940
which we didn't have cell phones back then. Yep,
00:23:23.259 --> 00:23:25.710
there's Well, you see it on the ground every
00:23:25.710 --> 00:23:29.089
night right we call it do yeah, well exactly
00:23:29.089 --> 00:23:33.710
So that's watery in our in our air. So what what's
00:23:33.710 --> 00:23:38.069
the solution then like how? How can an individual
00:23:38.069 --> 00:23:41.609
like like one thing we've stopped doing is we've
00:23:41.609 --> 00:23:44.849
stopped buying bottled water for the most part.
00:23:44.970 --> 00:23:46.549
And I say for the most part because occasionally
00:23:46.549 --> 00:23:48.250
we have like guests over or something like that.
00:23:48.250 --> 00:23:51.190
But we don't buy bottled water anymore. As I
00:23:51.190 --> 00:23:54.049
said, we run off a well now. We did get an ozone
00:23:54.049 --> 00:23:56.029
device just to get some of the minerals out of
00:23:56.029 --> 00:23:57.609
it because you get that weird taste and it makes
00:23:57.609 --> 00:24:00.430
all our clothes go yellow until we got it. But
00:24:00.430 --> 00:24:05.390
as an individual, what can you do that's different
00:24:05.390 --> 00:24:09.650
to help combat a lot of this? Well, it all depends
00:24:09.650 --> 00:24:11.490
where you live. Obviously, if you're living in
00:24:11.490 --> 00:24:14.130
a city, you're going to be tapping into the city
00:24:14.130 --> 00:24:15.970
drinking water system. Well, what should you
00:24:15.970 --> 00:24:18.329
do there? You definitely should have some sort
00:24:18.329 --> 00:24:22.569
of whole home filtering system to remove the
00:24:22.569 --> 00:24:26.049
chemicals that exist in our water. If you're
00:24:26.049 --> 00:24:29.670
in a place where you can access a well, you still
00:24:29.670 --> 00:24:31.910
should have something that can help pull out
00:24:31.910 --> 00:24:34.930
chemicals because the reality is there's chemicals.
00:24:35.359 --> 00:24:37.700
being sprayed in the sky. There's chemicals being
00:24:37.700 --> 00:24:40.619
sprayed on the land. There's chemicals everywhere.
00:24:41.180 --> 00:24:43.619
And where do those things end up when they land?
00:24:43.660 --> 00:24:46.460
Well, they go through and beach into the ground
00:24:46.460 --> 00:24:49.779
and end up in the drinking water. And then, you
00:24:49.779 --> 00:24:55.380
know, if you have the capacity, you can add technology
00:24:55.380 --> 00:24:59.140
to your system. If you are out in a country setting,
00:24:59.140 --> 00:25:02.119
you have more of a homestead situation, adding
00:25:02.119 --> 00:25:04.140
atmospheric water generation, or if you've got
00:25:04.140 --> 00:25:06.839
the capabilities, hire someone like Mark to have
00:25:06.839 --> 00:25:09.839
him help you find primary water instead of just
00:25:09.839 --> 00:25:13.019
your standard well. Those things are all accessible
00:25:13.019 --> 00:25:16.940
for people. Obviously utilizing bottled water
00:25:16.940 --> 00:25:22.720
today is attractive for a lot of people. But
00:25:22.720 --> 00:25:26.220
have you ever had that water tested? Is it alive?
00:25:26.359 --> 00:25:30.170
Is it dead? Um, is it full of microplastics that
00:25:30.170 --> 00:25:32.269
are getting into your body and into your organs
00:25:32.269 --> 00:25:35.470
and wreaking havoc that way? Cause remember plastic
00:25:35.470 --> 00:25:38.170
is made of chemicals, right? It's a petroleum
00:25:38.170 --> 00:25:42.509
byproduct. So there's a lot of negativity associated
00:25:42.509 --> 00:25:45.369
with that for human health as well. So we just,
00:25:45.509 --> 00:25:47.410
it's just all about awareness, right? And I'm
00:25:47.410 --> 00:25:49.109
not here to tell anybody what to do or what not
00:25:49.109 --> 00:25:51.349
to do. We just, we got to make choices around
00:25:51.349 --> 00:25:53.910
what's right for us and our family. Do we want
00:25:53.910 --> 00:25:56.130
to live the longest, healthiest life we possibly
00:25:56.130 --> 00:25:59.670
can? Choosing dead water is probably not a good
00:25:59.670 --> 00:26:03.009
strategy. Choosing water that's full of toxic
00:26:03.009 --> 00:26:06.730
chemicals and plastics and microplastics, probably
00:26:06.730 --> 00:26:10.609
not a good strategy, but hey, do the best for
00:26:10.609 --> 00:26:12.250
yourself and your family and you'll make those
00:26:12.250 --> 00:26:14.650
choices. But just don't, the number one thing
00:26:14.650 --> 00:26:16.970
I would say around that is don't go into it blindly.
00:26:17.769 --> 00:26:21.150
Get your, you know, be open -minded, get yourself
00:26:21.150 --> 00:26:24.609
some education around what's real and what's
00:26:24.609 --> 00:26:27.089
not. and then make the best decision for you.
00:26:28.250 --> 00:26:30.089
Yeah, absolutely. I think first of all, you did
00:26:30.089 --> 00:26:31.490
bring up a good point. We are not having this
00:26:31.490 --> 00:26:33.569
conversation out of judgment, and we fully understand
00:26:33.569 --> 00:26:35.670
everybody comes from different places and you
00:26:35.670 --> 00:26:38.210
make do with what you have. And it's definitely
00:26:38.210 --> 00:26:41.250
not a higher than die out thou art for me anyways,
00:26:41.269 --> 00:26:43.730
because I can guarantee you that these things
00:26:43.730 --> 00:26:45.789
are a little bit more on my mind as I get older,
00:26:45.789 --> 00:26:48.509
but they weren't 10 years ago, by any means.
00:26:49.430 --> 00:26:52.609
But I do love it because there's, you know, talking
00:26:52.609 --> 00:26:55.829
about planting fruits and vegetables into your
00:26:55.829 --> 00:26:59.190
backyard, but more of a natural basis, it does
00:26:59.190 --> 00:27:02.589
make a lot of sense, right? And there's a lot
00:27:02.589 --> 00:27:03.609
of truth that it could help a lot of people.
00:27:03.670 --> 00:27:05.170
Like I live in an area where a lot of people
00:27:05.170 --> 00:27:06.730
ironically have chickens in their backyard and
00:27:06.730 --> 00:27:08.210
they get their fresh eggs every morning from
00:27:08.210 --> 00:27:11.289
their chickens. Yeah, absolutely fantastic. But
00:27:11.289 --> 00:27:13.789
then you have to put up with chickens. So I go
00:27:13.789 --> 00:27:16.829
buy my eggs from there. Right. We had a tick
00:27:16.829 --> 00:27:18.690
problem today. What did chickens love to eat?
00:27:18.869 --> 00:27:22.880
Ticks. There you go. Right. Okay. So what one
00:27:22.880 --> 00:27:24.819
last thing I want to touch on is the energy portion
00:27:24.819 --> 00:27:27.859
of it because I think this is where Again, we
00:27:27.859 --> 00:27:29.900
start to get into some very interesting conversations
00:27:29.900 --> 00:27:32.819
number one. I'm a big supporter of clean energy,
00:27:32.819 --> 00:27:34.799
but number two I'm also a big supporter of people
00:27:34.799 --> 00:27:37.400
having AC and heat like there's there's a problems
00:27:37.400 --> 00:27:38.680
if you don't have it and there's problems if
00:27:38.680 --> 00:27:40.579
you do and you look at a place like California
00:27:40.579 --> 00:27:45.710
that took on a solar grid, which makes a whole
00:27:45.710 --> 00:27:47.410
lot of sense because they have a whole lot of
00:27:47.410 --> 00:27:50.069
sun in California. But then you look at a place
00:27:50.069 --> 00:27:51.809
like Germany and Europe, which doesn't have nearly
00:27:51.809 --> 00:27:53.809
as much sun that tried to put on a power grid
00:27:53.809 --> 00:27:56.289
and they now have experienced a lot of power
00:27:56.289 --> 00:27:58.650
issues and all the rest. So when we're looking
00:27:58.650 --> 00:28:01.930
at this same sort of train of thought, how do
00:28:01.930 --> 00:28:05.309
you view the world of power? What can individuals
00:28:05.309 --> 00:28:08.049
do? Yeah, well, we'll just leave it at that.
00:28:08.089 --> 00:28:09.289
What can individuals do? How do you view the
00:28:09.289 --> 00:28:11.369
world of power? What are some of the solutions,
00:28:11.430 --> 00:28:13.250
some of the problems and solutions that you see?
00:28:14.509 --> 00:28:17.970
Well, one, green, clean energy isn't really a
00:28:17.970 --> 00:28:24.210
thing. You know, solar is not this savior of
00:28:24.210 --> 00:28:26.430
a thing that the industry wants you to believe.
00:28:27.150 --> 00:28:31.049
There are still heavy manufacturing, shipping,
00:28:31.450 --> 00:28:33.250
all of those things that are involved in it,
00:28:33.250 --> 00:28:36.890
and a lot of it does utilize fossil fuels. And
00:28:36.890 --> 00:28:41.630
this is definitely going to be way out there
00:28:41.630 --> 00:28:46.109
for some people. I am not totally convinced that
00:28:46.109 --> 00:28:49.650
what we consider or call air quotes fossil fuel
00:28:49.650 --> 00:28:54.349
is actually what it is. I have a little bit of
00:28:54.349 --> 00:28:57.589
a belief that that is an abundant resource for
00:28:57.589 --> 00:29:02.869
us as well. Now, maybe it's not. Maybe I'm wrong
00:29:02.869 --> 00:29:10.119
and that's OK. But if we look at what that, you
00:29:10.119 --> 00:29:14.000
know, oil and gas has done for the advancement
00:29:14.000 --> 00:29:21.519
of humanity, it's been tremendous. Now, can wind,
00:29:21.859 --> 00:29:27.920
water, solar all make a drastic impact? Absolutely.
00:29:27.940 --> 00:29:31.359
And it doesn't, you know, if we look at Ontario
00:29:31.359 --> 00:29:35.599
as one example, A lot of our electricity comes
00:29:35.599 --> 00:29:39.900
from water. There's hydroelectric dams all over
00:29:39.900 --> 00:29:41.980
the place that are producing a massive amount
00:29:41.980 --> 00:29:45.279
of power that's utilized by hundreds of thousands,
00:29:45.359 --> 00:29:49.380
if not millions of homes. So there are ways that
00:29:49.380 --> 00:29:52.019
we can utilize that, which is a, air quotes,
00:29:52.279 --> 00:29:56.200
renewable resource. It's not damaging the same
00:29:56.200 --> 00:30:01.339
way, depending on our beliefs into the climate.
00:30:02.619 --> 00:30:07.859
Um, wind blows, right? So there are technologies
00:30:07.859 --> 00:30:11.500
that exist today that allow us to capture some
00:30:11.500 --> 00:30:14.880
of that energy. And if you look at, uh, you know,
00:30:15.019 --> 00:30:20.480
old, um, old windmills and or old, uh, water
00:30:20.480 --> 00:30:23.900
mills that they would utilize to grind grain
00:30:23.900 --> 00:30:26.839
and whatnot. This isn't new technology, right?
00:30:26.839 --> 00:30:30.799
It's been around for a long time. Yep. So. Those
00:30:30.799 --> 00:30:34.960
are definitely part of the solution. I'm not
00:30:34.960 --> 00:30:36.740
saying they're all. I think it's going to be
00:30:36.740 --> 00:30:42.480
a mix of. And the reality is the energy from
00:30:42.480 --> 00:30:47.059
the sun. If we look at even nature itself, it
00:30:47.059 --> 00:30:50.539
is capturing that energy, right? Plant life is
00:30:50.539 --> 00:30:53.779
capturing that energy. We are energy beings.
00:30:54.019 --> 00:30:58.420
We need the sunshine. It gives us energy. But.
00:30:58.890 --> 00:31:02.250
Today we have so many surfaces that are being
00:31:02.250 --> 00:31:05.829
hit by the Sun yet. We're not capturing that
00:31:05.829 --> 00:31:09.750
Yeah, I think that is a mistake We should be
00:31:09.750 --> 00:31:12.509
capturing that energy and utilizing that energy
00:31:12.509 --> 00:31:15.230
and you make comments about you know, Germany
00:31:15.230 --> 00:31:19.769
or Let's say Canada Where we've got less sunshine
00:31:19.769 --> 00:31:23.289
per se It's not really that true. I own a solar
00:31:23.289 --> 00:31:28.650
company here in Ottawa and we have a lot of sun
00:31:28.650 --> 00:31:33.690
hours. And the great unlocker, in my opinion,
00:31:34.150 --> 00:31:36.710
is the next thing that's really making an impact
00:31:36.710 --> 00:31:41.170
now, which is storage, energy storage. Yes, because
00:31:41.170 --> 00:31:43.529
when we can capture that energy from the sun,
00:31:43.549 --> 00:31:46.710
and there's more energy that hits the earth in
00:31:46.710 --> 00:31:50.750
one day than what we utilize in a year. Right.
00:31:50.750 --> 00:31:54.170
So there's no shortage of energy. The problem
00:31:54.170 --> 00:31:58.220
is we don't capture it. and we don't store it
00:31:58.220 --> 00:32:02.940
have really utilize. So we've got the solutions,
00:32:02.940 --> 00:32:05.299
right? There shouldn't be anybody in the world
00:32:05.299 --> 00:32:08.680
that goes without energy today. And a really
00:32:08.680 --> 00:32:12.720
interesting thing is there are half a billion
00:32:12.720 --> 00:32:17.039
plus that do not have access yet. And the interesting
00:32:17.039 --> 00:32:20.559
thing is a lot of those people are in the places
00:32:20.559 --> 00:32:26.339
where we have the most sunshine. Right. Yeah,
00:32:26.480 --> 00:32:30.480
that interesting. And it's so much, uh, all or
00:32:30.480 --> 00:32:32.700
nothing conversation a lot of times to like,
00:32:33.160 --> 00:32:34.839
everything has to be solar, everything has to
00:32:34.839 --> 00:32:36.359
be wind or everything has to be gas or anything.
00:32:36.819 --> 00:32:40.119
It's like, no white like that storage issue.
00:32:40.180 --> 00:32:42.519
Like I'm really loving those new wall battery
00:32:42.519 --> 00:32:45.259
ideas and concepts. Um, and again, just speaking
00:32:45.259 --> 00:32:47.480
with a friend of mine, he's helping AI code a
00:32:47.480 --> 00:32:51.880
program that monitors. So basically sun comes
00:32:51.880 --> 00:32:55.079
in. and it fills up the battery. And I do not
00:32:55.079 --> 00:32:56.839
know all the ins and outs of this, but his AI
00:32:56.839 --> 00:33:00.319
program monitors when his house is using the
00:33:00.319 --> 00:33:03.420
direct sunlight versus the battery and switches
00:33:03.420 --> 00:33:06.480
it based off of primary times. Yeah, there's
00:33:06.480 --> 00:33:07.880
technology that's been doing that for a long
00:33:07.880 --> 00:33:13.099
time. Yeah. It's phenomenal. During the day,
00:33:13.259 --> 00:33:16.200
typically people overproduce electricity from
00:33:16.200 --> 00:33:19.740
their solar panels and then they feed it generally
00:33:19.740 --> 00:33:23.690
back into the grid. that the grid acts as their
00:33:23.690 --> 00:33:27.990
battery. Now what's happening currently with
00:33:27.990 --> 00:33:31.390
the addition of batteries is that instead of
00:33:31.390 --> 00:33:34.190
it going back into the grid, you're charging
00:33:34.190 --> 00:33:37.170
up your batteries first, which then you can deploy
00:33:37.170 --> 00:33:39.769
that energy at nighttime when you don't have
00:33:39.769 --> 00:33:44.230
the production on the panels. And you still can
00:33:44.230 --> 00:33:47.230
be grid tied and still operate in what's called
00:33:47.230 --> 00:33:51.509
a net metering situation where Once you've utilized
00:33:51.509 --> 00:33:53.470
the energy in your home that's being produced,
00:33:53.529 --> 00:33:56.029
it goes to charge up your batteries. And once
00:33:56.029 --> 00:33:58.309
those are full, the excess then goes into the
00:33:58.309 --> 00:34:00.930
grid, which then you can utilize your storage
00:34:00.930 --> 00:34:03.509
overnight. You can pull from the grid. And yes,
00:34:03.509 --> 00:34:07.490
you could have your inverter system choose where
00:34:07.490 --> 00:34:09.409
the electricity is going or where you're pulling
00:34:09.409 --> 00:34:14.150
from when necessary. Dude, this has been fascinating.
00:34:14.510 --> 00:34:16.289
I try to keep these the 30 to 45 minutes. And
00:34:16.289 --> 00:34:18.110
as I said, I feel like we could keep going on
00:34:18.110 --> 00:34:22.039
for ages. I appreciate it. Oh, I know, I think
00:34:22.039 --> 00:34:25.539
we absolutely should because this is, it's a
00:34:25.539 --> 00:34:28.659
conversation that's getting, I'm hearing it happen
00:34:28.659 --> 00:34:30.840
more and more, but it's not mainstream yet, if
00:34:30.840 --> 00:34:34.460
that makes sense. Right? Yeah, it is. Awareness
00:34:34.460 --> 00:34:37.260
coming. Yeah. And just one example, you know,
00:34:37.340 --> 00:34:40.860
you talk about solar, it's been around for 45.
00:34:41.280 --> 00:34:45.099
50 plus years now and still in the United States
00:34:45.099 --> 00:34:47.739
where we have the biggest solar adoption, especially
00:34:47.739 --> 00:34:54.360
in North America, it's around 5 % adoption. Your
00:34:54.360 --> 00:34:57.440
highest is an area like San Diego where they're
00:34:57.440 --> 00:35:01.659
about 14, 15, 16 % adoption. But the average
00:35:01.659 --> 00:35:05.239
across the United States is under 5 % if my memory
00:35:05.239 --> 00:35:08.519
is correct. So we've got a lot of opportunity
00:35:08.519 --> 00:35:12.639
to go, but in conjunction with the technologies
00:35:12.639 --> 00:35:15.559
that are going around on that side, there's also
00:35:15.559 --> 00:35:20.460
the wind side, the water side, but also, again,
00:35:22.340 --> 00:35:26.380
maybe a conspiratorial subject, is there's free
00:35:26.380 --> 00:35:31.320
energy around us in the ether, right? If we're
00:35:31.320 --> 00:35:33.739
electricity, nature's full of electricity and
00:35:33.739 --> 00:35:36.889
there's energy. There's examples you could go
00:35:36.889 --> 00:35:40.670
onto the internet and search for people creating
00:35:40.670 --> 00:35:45.429
showing power being pulled from the ether and
00:35:45.429 --> 00:35:48.489
turning on batteries and lights and fans and
00:35:48.489 --> 00:35:52.789
doing all these things. Right. So even, you know,
00:35:52.849 --> 00:35:58.429
it's a, it's a complex subject, but again, there's
00:35:58.429 --> 00:36:02.409
no money in abundance. So it's much better to
00:36:02.409 --> 00:36:06.300
have us believe that It needs to be produced
00:36:06.300 --> 00:36:09.280
somewhere else. It's not available everywhere.
00:36:09.320 --> 00:36:12.719
And it's got to be something that a big organization,
00:36:12.820 --> 00:36:17.320
a big company, a utility, something has to control
00:36:17.320 --> 00:36:22.599
it all for us. Right. But I'm not so sure. Yeah,
00:36:22.599 --> 00:36:24.780
no, I'm kind of with you on that one. All right,
00:36:24.900 --> 00:36:27.280
man. Final thought. I want to give it to you.
00:36:27.500 --> 00:36:29.880
Do you have any final thoughts if you leave the
00:36:29.880 --> 00:36:31.519
hope? What's the one thing you hope the whole
00:36:31.519 --> 00:36:35.940
audience takes away from today? People open their
00:36:35.940 --> 00:36:42.920
minds to a different story. We are fed a story
00:36:42.920 --> 00:36:47.579
through the system. And if we look at history,
00:36:47.820 --> 00:36:54.519
there has. And if we don't think that is our
00:36:54.519 --> 00:36:57.260
reality today, we probably need to read a history
00:36:57.260 --> 00:37:01.679
book again. But unfortunately, the fact that
00:37:01.679 --> 00:37:04.659
there's no money in abundance yet. nature is
00:37:04.659 --> 00:37:10.460
abundant, tells an interesting story. And if
00:37:10.460 --> 00:37:15.099
we can open our minds, get curious, ask better
00:37:15.099 --> 00:37:21.320
questions, get hungry for all sides of information,
00:37:21.840 --> 00:37:24.239
instead of just accepting one thing as being
00:37:24.239 --> 00:37:27.860
true, there really is an opportunity right now
00:37:27.860 --> 00:37:31.099
for all of us to begin to take our power back.
00:37:31.400 --> 00:37:34.420
Put the power back in the hands of the population
00:37:34.420 --> 00:37:39.960
because our basic necessities in my belief are
00:37:39.960 --> 00:37:42.780
Something that should be essentially free for
00:37:42.780 --> 00:37:45.260
all of us. We should all have enough food We
00:37:45.260 --> 00:37:47.300
should all have enough energy. We should all
00:37:47.300 --> 00:37:50.039
have enough fresh clean water. We should all
00:37:50.039 --> 00:37:55.539
have incredible health because these things exist
00:37:55.539 --> 00:38:01.369
already in nature for us, but Scarcity is a much
00:38:01.369 --> 00:38:04.130
better story that makes a lot more money. Absolutely.
00:38:04.989 --> 00:38:06.789
All right, Matthew, thank you so much for this
00:38:06.789 --> 00:38:09.530
today. As people know the synthetic echo, this
00:38:09.530 --> 00:38:12.489
is where technology meets human connection. And
00:38:12.489 --> 00:38:14.690
I think today was a great conversation around
00:38:14.690 --> 00:38:17.050
human connection and how humans connect with
00:38:17.050 --> 00:38:19.949
the world in a non like we I know we can go to
00:38:19.949 --> 00:38:22.309
how technology is helping with this. And I think
00:38:22.309 --> 00:38:24.150
we'll have to do that with the part two, because
00:38:24.150 --> 00:38:26.849
this is not a technologically void conversation
00:38:26.849 --> 00:38:30.170
yet. I think it's a very important one. And I
00:38:30.170 --> 00:38:32.510
want to echo that last statement you made. This
00:38:32.510 --> 00:38:35.110
is the opportunity for us to take back power.
00:38:35.449 --> 00:38:37.389
And one of the things that we've done a lot of,
00:38:37.409 --> 00:38:39.570
in my opinion, this is just my two cents, a lot
00:38:39.570 --> 00:38:42.389
of in Canada and the US is we give away our power
00:38:42.389 --> 00:38:44.690
too easily. We let too many people make big decisions
00:38:44.690 --> 00:38:47.030
for us, whether it be government or organizations
00:38:47.030 --> 00:38:50.610
or whatever case may be. We have a lot more control
00:38:50.610 --> 00:38:52.269
than we think. It just takes a little bit of
00:38:52.269 --> 00:38:55.250
work. That's it. And not even a lot, just a little
00:38:55.250 --> 00:38:59.820
bit. So take it back. It's time. All right, ma
00:38:59.820 --> 00:39:01.659
'am. Thank you very much. And everybody, I hope
00:39:01.659 --> 00:39:29.590
you have a fantastic week. Growth in every sound
00:39:29.590 --> 00:39:33.829
The future keeps on calling Can you hear it coming
00:39:33.829 --> 00:39:38.570
now? Where human meets machine Create it, build
00:39:38.570 --> 00:39:42.190
it, grow it And shape what comes between
