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In this episode we're joined by Michael McPherson, Co-Founder of The Purpose Led. Michael joins us to share his advice on how businesses can build greater trust and credibility on Amazon.
In this episode we discuss:
- What questions can you ask of prospects to best understand their purpose?
- What accreditations can help signify a businesses' commitment to ecological issues?
- The moral challenge for brands of being value-driven and selling on Amazon
- How can you sell on Amazon responsibly?
- Can you build a purpose led brand from scratch on Amazon?
Referenced on this podcast:
CONNECT WITH MICHAEL/THE PURPOSE LED:
CONNECT WITH SCOTT:
CONNECT WITH SITEVISIBILITY:
- https://www.sitevisibility.co.uk/
- https://www.youtube.com/user/SiteVisibility
- https://twitter.com/sitevisibility
- https://www.facebook.com/SiteVisibility
- http://instagram.com/sitevisibility
If you have feedback, you'd like to be a guest, you'd like to recommend a guest or there are topics you'd like us to cover, please send this info to marketing@sitevisibility.com
Hosted on Acast. See acast.com/privacy for more information.
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