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In this episode, Nick explores the role of the Creative Director in the company of Nancy Vonk, one of the Creative Directors who gave us Dove's Campaign for Real Beauty, Steve Mykolyn, former CCO of Taxi, Patrick Collister, ECD of The Zoo at Google EMEA, Steve Harrison, founder of HTW, Bob Lukasik, ECD at IBM IX, and Lori Hamilton of Prosperity Productions.
Together they discuss what the CD does and whether CDs deserve their sometimes mythic status. We ask why nobody trains CDs, and we consider how the role is evolving as technology impacts our industry. Finally, we note the lack of diversity in the world of Creative Direction and Nick promises to revisit the topic in a future episode.
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Award Shows are in the news. Publicis Groupe is boycotting Cannes 2018 and WPP is considering its participation. So we go back to basics and ask where did award shows come from and do they really add value? Or are they just self-indulgent? Contributions come from Mat Zucker of Prophet and Brandon H…
Everybody agrees that a great brief is a great idea, but it seems that few people are happy with the briefs they are writing, receiving or approving. This episode explores the current state of briefing and asks if there is a better way to capitalize on today's climate. Nick is joined by LinkedIn st…
In this episode, Nick explores one of the industry's hot topics - lack of diversity - in the company of Chase's Chief Brand Officer, Susan Canavari, Benita Conde of Create Radical Love, and a host of agency Creatives. We look at how the issue manifests itself, why it happens, and we ask what can be…
This is the first episode of The Idea. In it, we explore what an idea is and we ask whether technology is changing our understanding of ideas. We hear about the range of ideas from traditional advertising to new conversational UI platforms such as Siri and Alexa. We hear the views of a range of sma…
سلب مسئولیت: پادکست و آثار هنری تعبیه شده در این صفحه متعلق به Nick Moore است که متعلق به صاحب آن است و به Listen Notes، Inc وابسته یا تایید نشده است.
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