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When I first heard Tomás speak at a conference about problem-solving and attribution, I knew I wanted to have him on the show. In this conversation, we talk about marketing's deep hunger for actual solutions, the cost of vanity metrics, and among other things, the difference between certainty and s…
In this conversation I sit with Cannes Lions CeO Simon Cook, to talk about what we both heard at the Festival’s inaugural Global CEO Forum, which I moderated and facilitated. Some 50 CEO’s from around the world took part (Under The Chatham House Rule), and in this episode Simon and I explore what w…
In this episode I talk with Rare Beauty CMO Katie Welch about CEO’s who give CMOs the permission to do what they do best, the lessons beauty-category marketing has for others, and why you have to avoid “tactic soup.” See Privacy Policy at https://art19.com/privacy and California Privacy Notice at h…
In this episode I talk with Meta’s CMO and VP Analytics Alex Schultz, whose work has probably influenced the work of more marketers than just about anyone else’s over the past decade. Besides correcting my misperception about the origins of the “performance marketing” phrase, Alex explains why he t…
In this bonus episode, the tables turn and Seth goes from interviewer to interviewee as he sits with Jon Evans, on his Uncensored CMO podcast. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
سلب مسئولیت: پادکست و آثار هنری تعبیه شده در این صفحه متعلق به Forbes است که متعلق به صاحب آن است و به Listen Notes، Inc وابسته یا تایید نشده است.