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In episode #147 of the Growth Series podcast, host Telephone Business Development Manager at Accord Mortgages is joined by Chris Days, Mortgage and Protection Broker at GoMortgage to discuss how social media, particularly TikTok, can be used to educate clients and build trust in the mortgage industry.
Chris shares his experience of growing a social media presence through consistency, plain-language education and live engagement, as well as the compliance considerations brokers need to be aware of. The episode offers practical insight for brokers who are hesitant to get started and explores how short-form video fits into the wider future of mortgage marketing.
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