درباره این اپیزود
In this episode, our experts in higher education marketing share their insights on how getting beyond email into a dynamic, multichannel lead nurturing effort can make a huge impact on your enrollment rates.
Key insights from the episode:
- You want to be where your students are. Test into channels like social, video, and text messaging.
- Personalized experiences are crucial. Use segmentation and personalization tools to cater to unique buyer challenges and needs.
- Have clear goals for success, but know what bad performance looks like, too. You'll know when to pull the plug.
- Marketing is not a lone wolf. Build consensus with your admissions teams and agency partners to avoid any missteps.
Don't set it and forget it with your lead nurturing campaigns. You're probably leaving enrollments - and long term relationships with great students - on the table.
انگلیسی
ایالات متحده آمریکا
رونوشت 🔗
Are you the producer of this podcast?
Add a podcast transcript
Need Audio-to-Text?
Transcribe with Listen411 in Just 60 Seconds
جستجوی اپیزودهای گذشته
اپیزودهای قبلی Test. Learn. Grow. را جستجو کن.
قسمت های دیگر در این پادکست
In this episode, guest Jenna Bluedorn, Team Lead at Level Agency and Ph.D. candidate at Indiana University of Pennsylvania in Media and Communications Studies, joins us to explore insights around today’s video content trends and strategies.User generated content and short-form vertical videos are d…
On this episode of Test. Learn. Grow. we dive deep into feed management and optimization, and its important role in the world of Ecommerce marketing.Starting off with a foundational understanding, we tackle the common pitfalls that businesses unknowingly step into, highlighting the ramifications on…
This episode explores why B2B marketing teams need to shift their success metrics from leads and MQLs to tracking real revenue impact and ROI.B2B marketing experts at Level explain how marketing and sales misalignment happens when teams have separate goals and metrics. They discuss why marketers ne…
In this episode of Test. Learn. Grow., host Dave Babst is joined by John Meyer, CEO and Founder of CompleteU, to discuss strategies for engaging and supporting adult learners pursuing higher education. As more adults return to school to upskill, finish a degree, or pivot careers, colleges and unive…
سلب مسئولیت: پادکست و آثار هنری تعبیه شده در این صفحه متعلق به Level Agency است که متعلق به صاحب آن است و به Listen Notes، Inc وابسته یا تایید نشده است.
ویرایش
از کمک شما برای بروز نگهداشتن پایگاهدادههای پادکست سپاسگزاریم
