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Scaling a brand has never been easy — but today’s market of constant uncertainty makes things that much harder. In this episode of Tech Transformation, sponsored by Doss, Wiley Jones, CEO and co-founder of Doss, joins to break down how midsized CPGs are rethinking growth and operational change.
Listen to learn:
•How midsized brands are faring today and what it means for them when thinking about growth
•What makes scaling in today’s environment especially tricky for this group
•Common mistakes CPG leaders make when navigating operational decisions during market volatility
•The tipping point that forces a company to realize it can’t scale any further with spreadsheets and duct-taped processes
•Quiet inefficiencies that often go unnoticed in high-growth CPGs
•Advice for leaders trying to navigate system or process change under pressure
•Misconceptions about operational transformation
