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One day in July, ChatGPT quietly stopped shopping the web and started shopping your feed. Two-thirds of tracked stores lost visibility. Here's what that means for your catalog. Executive Summary: ChatGPT's shopping answers flipped from web search to product feeds almost overnight —…
Google's automated assistant has been calling, texting, and WhatsApp-ing your business to collect info. Now you can finally see — and delete — what it gathered. Executive Summary: Google's new Collected info tab gives you power to delete automated data it gathered about your busine…
Google's spam update is finished. If your rankings dropped, the next 30 days matter more than the last 30 — and the wrong first move can cost you Q4. Executive Summary: Google's August 2026 spam update is done — and the businesses hit hardest are the ones most likely to make their …
Facebook ads got cheaper in 2026 — but your cost per lead barely moved. Here's the number that actually matters, and the one industry paying $61.56 a lead. Executive Summary: Facebook clicks got 14% cheaper and engagement rose 13% in 2026, but lead costs held flat at $27.39 — meani…
Google now shows you how you perform in AI search — and lets you opt out entirely. One of those two buttons can quietly cost you customers. Executive Summary: Google just handed every site owner two tools: AI visibility data and an off switch. The off switch is a trap most business…
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