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Named by Fortune as one of the “Top 10 Influential Women in Games”, Amy Jo Kim is a game designer, community architect, and innovation coach. Her design credits include Rock Band, The Sims, eBay, Netflix, nytimes.com, Ultima Online, Covet Fashion, & Happify. Amy Jo helps entrepreneurs & innovators bring their ideas to life at gamethinking.io. She pioneered the practice of applying game design to digital services and is well-known for her books “Community Building on the Web” (2000) and “Game Thinking” (2018).
Open up your notes app and get ready to use it as we discuss topics like:
- “Super Fans” and why they are critical to getting a “beachhead” in the market
- Why the “Fast Follow” method limits growth potential
- How to find your Super Fans quickly
- How to create innovative projects that scale in a BIG way
- How to join Amy Jo’s free Superfan Challenge
Resources Mentioned:
- Take Amy Jo’s FREE challenge!
- Check out Game Thinking
- Work with Amy Jo
- Follow Amy Jo on Twitter
- Connect with Amy Jo on LinkedIn
- Listen to Amy Jo’s podcast: Getting2Alpha
- Read Game Thinking: Innovate smarter & drive deep engagement with design techniques from hit games by Amy Jo Kim
- Read Community Building on the Web: Secret Strategies for Successful Online Communities by Amy Jo Kim
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00:00:04
Welcome to Playmakers, the game industry podcast, whether you work at a studio, publisher, service provider, or startup, this is the podcast that will give you all the information and entertainment you need to succeed in the game industry. Who am I? Just your friendly neighborhood veteran designer and producer, Jordan Blackman. In each episode of Playmakers, I go to work uncovering insights, tactics, and know how from a wide range of game industry luminaries. My goal? To help …
00:00:04
Welcome to Playmakers, the game industry podcast, whether you work at a studio, publisher, service provider, or startup, this is the podcast that will give you all the information and entertainment you need to succeed in the game industry. Who am I? Just your friendly neighborhood veteran designer and producer, Jordan Blackman. In each episode of Playmakers, I go to work uncovering insights, tactics, and know how from a wide range of game industry luminaries. My goal? To help …
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