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Direct Primary care is an innovative alternative path to insurance-driven healthcare.
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Typically, a patient pays their doctor a low monthly membership and in return builds a lasting relationship with their doctor and has their doctor available at their fingertips.
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Welcome to the My DPC Story podcast, where each week you will hear the ever so relatable stories shared by physicians who have chosen to practice medicine in their individual communities through the direct primary care model.
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I'm your host, Marielle Conception.
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Family, physician, DPC, owner, and former fee for service.
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Doctor, I hope you enjoy today's episode and come away feeling inspired about the future of patient care direct primary care.
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Well, my DVC story listeners, thank you so much for tuning in today.
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This is such a wonderful time of the year.
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We're gearing up for meeting each other in person at all these summits, including Hint summit at Rosetta Fest.
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That's coming up in August, and today we're really going to be highlighting the sense of community that hints bringing to the DPC ecosystem.
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And my two guests today are Dr.
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Brad Brown.
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You've heard him on the podcast before, he is a fellow family physician who opened his DPC Strive direct care while in residency.
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So I'm so excited to hear an update as to how his practice has been going, and also his wisdom looking back on his opening times, up until now.
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And then our other guest today is Brad Butler.
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He is the head of sales at Hint Health and he has significant experience supporting DPC doctors on their launch journey.
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So thank you both for joining me today.
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Great.
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Thanks for having us.
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Pretty rare.
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You get two Brads in one, in one podcast episode.
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It's, it's,
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it's a treat, folks, it's a treat.
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So guys, let's, let's jump in.
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And Dr.
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Brad, I wanted to start with you, because again, you've been on the podcast, it was quite a while ago, where it was like literally a hundred episodes ago-ish.
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And so much has happened.
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You've had a pa join your practice.
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You and Dr.
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Schuster are still going crazy with, your growth and just being established in the community.
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So tell us, what's the update on Strive?
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it's crazy to think it's, it was a hundred episodes ago.
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That's pretty amazing growth for you as well.
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So I, I'm an, I'm an avid listener.
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I love it.
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I love hearing other people's experiences and trying to apply it into, you know, strive into my clinic too.
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So yeah, myself and um, Dr.
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Schuster, she's on the other side of this wall for those of who can see.
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But, uh, we hired a PA Alexis.
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She has 25 years experience.
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She has her own little niche.
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We're just growing nice and steadily.
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I thought there'd kind of be a plateau, but it just keeps, just keeps going.
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And I'm shocked every month, every month it's like, how in the world is this still rolling like this?
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And it's a lot of fun.
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It's a wild ride.
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There's always little tweaks and, and things we can do.
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And it's fun to bounce ideas off of other fellow DPC docs, say, what works for you?
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This is working for us.
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This isn't working for us.
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And trying to, to apply it.
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So, to, basically dovetail what you already said about the community.
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The DPC community as a whole is awesome, how many friends and mentors do we all have that you can just text or call and be like, Hey, what do you think about this?
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Or Hey, how are you growing or so quickly, or anything like that.
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And it's been a lot of fun.
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In the, the North Denver area where I am, there's been five or six other DPCs in the last maybe 18 months that have opened as well.
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And you know, we're all, we're all kind of close.
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We have a group text, which is really cool too, and they've all sat on this couch right here.
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And they ask all the questions and I say, Hey, I'm just, I'm just one clinic, so you, you make it your own.
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But this is kind of what worked for me.
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So it's a lot of fun.
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I, I wouldn't trade it for anything.
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And I think you have a unique perspective, not only because of you opening Strive Direct Care in residency, but also you had created this, electronic health record that has now become Hint clinical.
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And I think that it's really powerful in terms of, your journey as a DPC physician, but also someone who's very much, in the tech space and the workflow space, somebody who's been, challenged about like, oh, we need a new thing to do this process or whatnot.
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So I would love if you could just give us some, high level takeaways on the coulda, woulda should as now that you've, been pre in practice for a while, given that, you can look back on what you started with and where you are now
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that's a fantastic question.
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I think the short answer is I should have hired a virtual in May about like three years before I did.
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That was like the best decision we made it'cause we all wanted one as well.
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So she's phenomenal.
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And she, I highly recommend doing that sooner rather than later.
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but from a 30,000 foot view, it's, it all goes back to your why, right?
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I, I didn't mean to start a clinic during residency, it kind of was just, just the snowball started and I didn't wanna stop that momentum.
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And so as it, as it kept going and learning on the fly, I wouldn't change anything.
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There aren't Sure, there's some things that I, I wish I could tweak here and there, like I said.
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But with that, you know, the, the clinic piece with the tech piece with, with Hint and formerly, you know, RDPC, but having that perspective, I, it's my why was I wanted to change the American healthcare system, right?
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Just in my own, in my own space, for the person sitting on my couch right here.
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I wanna change the world for them type of thing.
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with Hint, hint is very mission and vision aligned to how I see DPC.
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And so it was, it was a no brainer for me to, you know, be their medical director for the lack of a better term to where I can use my platform with Hint to help DPC grow.
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My voice is much louder in the DPC space because of the, the platform hint allows me to have.
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And so, it is the coulda, shoulda would, is I I wish I could have every clinic, everyone, every doc I talk to be in DPC but a lot of'em don't do it.
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But it is I, I think we are all experiencing the change and the, the ground swell of, Physicians and employers and families, everything like that.
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People want something different.
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And DPC is just tailor made for that.
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It's phenomenal that Hint was historically in the DPC space as the membership management piece.
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And then as Hint clinical came about and, and everything blossomed there over the last two and a half years, obviously I'm a little bit biased, but I'm a huge fan because Hint is the only in the space that's investing every spare dollar back into DPC with Hint Summit, with the launch bootcamp, the DPC playbooks, Hint Connect, the employer trends, reports, the, all the data and everything that comes out too.
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It's really amazing to be part of a company that is fully invested all in mission and vision.
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And so that's why I personally am all in as well.
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'cause it's easy to get behind a company like that.
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Yeah.
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One thing I'll add to that.
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Thank you, Dr.
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Brad.
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And there's no surprise that you're growing at the, the rate that you are.
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It's exciting to see.
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One thing about Hint is we're talking to a lot of DPCs or a lot of physicians who are looking to join in the DC and there's a lot of questions on what is it?
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How do I do it?
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And so we have the, the benefit of that vantage point across so many data points and there's a lot there, right?
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There's no surprise that all the things that A DPC would need to consider to start launch their practice are not things that you were trained on, not things that you didn't before.
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So there's a question of where do you go?
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And that's really where Hint and its ongoing mission too.
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Really support the ongoing direct care movement and make it the new standard is really coming into play.
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And how do we support folks at that level to ensure that they not only launch their practice, but they grow and scale it with success.
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So there's a number of things that we're doing with that.
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And one is, a great just DPC startup playbook that we have.
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It's online, it's on our launch page of hint.com/startup.
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And it's a long checklist of things like that.
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How do I think about pricing?
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How do I think about values?
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How do I think about mission?
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How do I think my legal, my malpractice?
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How do I get my branding set up?
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How do I think about oh, selling my memberships and services to my retail plans?
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There's a lot there to consider.
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And so it's a great, great checklist to have.
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Once you have that, then there's the question of, okay, how do I do it?
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And that's where I know this term gets thrown out a lot, but it's really, really true is community.
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And so that's where a lot of folks are coming in and there's a lot of resources that we're really excited to continue to invest in at Hint.
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So one is.
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Every Hint customer joins the Hint community, and you have access to all the conversations that people are having, like-minded questions that are just coming up for folks that have been doing it before, to folks who are experiencing for the very first time and how do I learn from those particular groups?
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Bootcamp is another great way.
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So for all practices that are looking to launch in about three or so months or so, there's a cohort around 12 weeks long where every week we're going through different topics around all those things that DPCs continually talk through.
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So not only is it the checklist, but it's a lot of groups that are running the same situations.
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And, and it's really fun to see the conversations that come with this.
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I know Dr.
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Brad sits on these conversations as well as a mentor too.
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So you get the good sage advice of him, but.
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They're talking about how to talk about memberships.
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How do I sell this?
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How do I go to employers practicing their pitch?
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How many times do you get that opportunity to have like a staging ground where you can really kind of trial and test something and fail and get better at it?
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And that's a really exciting thing to see with all the community.
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And Dr.
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Brad, I, I wanna lean in here too to your experience, you shared in your podcast before you were in the DPC docs Facebook group as a second year medical student.
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what types of things do you see being part of the syn community and being, you know, part of the, the voice of the startup toolkit that is really helpful, that you really want people to know, in addition to what Brad Butler said.
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Yeah.
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I see the value is everything is right there, right where you need it.
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You know, when I was a second year medical student.
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Gosh, was that 6, 7, 8 years, eight years ago now?
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And I snuck in that group even without an NPI number that was kind of where everyone was going for information.
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But with the Hint ecosystem, and the Hint community, everything's right there.
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It's really easy to access.
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It's free.
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I mean, it's just, you can just use it to help start your clinic and the, the partnerships you know, everything from legal to marketing, to, you know, branding, everything like that is, it's right there at your fingertips and it makes it easy.
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And all of the people who are one month, one year, 10 years ahead of you, there's very few 10 years ahead of you.
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'cause DPC is still so young.
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But those, those people are there to say, Hey, this is what I was doing, you know, a month ago, a year ago, 10 years ago.
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And so the value is, is you almost can't put a price on it because it's, being able to just talk to people is the beauty of DPC.
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Right?
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It's not an AI generated chat bot.
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Absolutely.
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And let's talk about the movement now because you know, this was so fascinating at Hint Summit last September.
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Because you guys are looking at data from multiple clinics who are using Hint in different forms, hint, clinical hint core, the membership, billing and management services that hint started with and more Hint, connect, I would love Brad Butler, especially if you could share some of the, high level takeaways in terms of the data that you are seeing about the movement.
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Because I'm sure there's some people in the audience who are, like, I don't really know if DPCs really a thing that's gonna continue in the future.
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Yeah.
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I, I think the first message is you're not alone in that.
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And so we have been, I think, anecdotally feeling the movement.
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I think EnergyWise and excitement wise, we've been feeling the movement.
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We've been seeing some new faces, some new names join every year, both at Summit, but just in every DPC focused event um, that we've seen across the country in the conversations.
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And so the question has been, alright, well what are the actual numbers?
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What is this representing?
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'cause you hear things kind of getting thrown out every once in a while.
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Our team's done a ton of work on trying to really hone down and, hey, not only what does the DBC market look like, but how is it growing with these new founders and these new physicians that are starting their own clinics.
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So, there's now.
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3,600 DBC practices across the country, which is really exciting.
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The even more exciting part of that we found is that since 2022, that number has grown on average about 20 or 19 20% year over year.
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And so that's moving at a really high clip.
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It speaks to both, I think what's happening right now in the traditional fee for service in healthcare systems and why people are moving over.
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But I think more so is that growth is around pointing that there is another way and that people are showing success in this.
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And so that's been a really exciting thing.
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The other piece of it too, that we're seeing as well is.
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They're thinking more options, they're thinking more kind of possibilities out there.
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So it's, Hey, what can I do on my traditional primary care service that could be a different service line that's interesting to my local population, my local community that also frankly have a diversified revenue stream to that.
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So we're seeing a lot of interest now of what we're calling almost DBC plus, which are DBCs baseline services with different kind of add-on services around weight loss management hormone therapy more kind of wellness based services in that particular way.
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And that has just kind of morphed to allow a lot more opportunities for folks.
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That data really helps in terms of just giving a general picture of how amazing this movement is just plowing forward because patients are demanding it, communities are demanding to have access to high quality healthcare and not specifically insurance, when it comes to the future challenges.
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Dr.
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Brad, I'd love if you could.
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Tell us about, the future challenges that you see people being concerned about, especially when it comes to, how do I grow a panel?
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What types of things are you hearing from the community that really addresses the good problems that people have, the future growth of these practices, because people want DPC.
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Yeah.
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what, what I hear often when, docs current and in the pre-contemplative stage ask when they call or text me is, am I always on call?
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That's always the one question, you know, do I have to answer texts all the time?
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It's like, that depends on what you wanna offer.
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But also, it's hiring is always a big one.
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That comes up to when do I hire, how do I hire?
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'cause I mean, most docs, we have no idea how to hire people.
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What do I need to look for?
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Because we're all, me personally, I'm a people pleaser, so if I'm interviewing someone, I'm like having a good time, having a good conversation with'em.
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And I think they're great, but maybe they're not the best fit.
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I've hit home, runs on all four people that I've hired.
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I don't consider myself an expert in that at all.
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I just, the people that have approached me to wanna work here were phenomenal.
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Things like that to where the, the tech stack basically all of the hint ecosystem with clinical and core, and even a little bit of connect.
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Take the burden of, of the day-to-day monotony of being a doctor off your plate.
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So then you can learn how to run a business.
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You can learn how to hire, you can learn about, you know, payroll, things like that.
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'cause those are things that you can totally learn.
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Doctors are bright people.
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We can, we made it through med school and residency by studying for crying out loud, you know, so we can, we can learn those things.
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And the growth piece is really, is what the ex, what the exciting part is to where, you know, we all, we all hear and see and feel that excitement at conferences and, and podcasts of course and everything.
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And then, you know.
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It's like one patient signs up every two or three days and you're, you know, you go from googling private jets to food stamps within the, a swing of like two hours, you know?
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But then when you look back month over month, you're like, actually I'm having good growth.
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And my projections were you know, looking at the, the awesome reporting is the, my projections were I'd cover my expenses in 12 months and now I'm actually covering'em after three months.
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You know, that's way ahead of schedule.
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So yeah, it takes a little bit of work, but the, the, the hint tech stack really does remove the burden of, okay, I need to go document, I need to go chart, I need to, I need to activate, I need to get, collect the payment info.
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It does it all, everything so seamlessly to where you have the time and mental bandwidth to, to go be a business owner.
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It really speaks to the person who, especially most of us are in this bucket where you are wearing a lot of hats, especially on day one.
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one thing that I think may just be helpful for the audience is is where we're really aiming with our kind of tech solutions within Hinton, just overall, overall offering is reducing the barriers to entry for DPCs.
00:15:46.328 --> 00:16:07.499
And when it comes to the technology itself, it's what are all the things from the EMR, from the patient communications and all the things you need to do to optimize around that interaction to all the backend billing, all the administrative aspects around membership and how you're billing, who are you billing really reducing and having one single spot to manage all of that.
00:16:07.889 --> 00:16:13.458
And then having kind of a one step back, a further kind of ecosystem at which you can help folks.
00:16:13.528 --> 00:16:27.698
Move those barriers even more so, so through different ecosystem partners that we have within Hint, there's a lot of other great tools out there that can be part of an ecosystem or other great services and partners that are also part of that, that can also be helping with that.
00:16:27.698 --> 00:16:31.054
And so Hint can kind of help curate those options for folks.
00:16:31.534 --> 00:16:40.565
And then there is the other avenue of like, all right, now that I have these things, what are the things I can go out there and engage with my community with?
00:16:40.985 --> 00:16:53.434
So one example, I know I've been talking about community a lot is there was a particular customer just recently who was sharing a story around how they have an opportunity through a recent cancellation of a chamber of Commerce.
00:16:53.565 --> 00:17:00.414
And this is a brand new practice coming coming through, but there was a recent cancellation, so they were taking advantage of the opportunity to be invited because of this.
00:17:01.889 --> 00:17:15.819
They stepped in, they're hustling, working so hard to get all the last minute preparations made, the collateral, the assets, all the things because the audience is gonna be quite, quite wide and you can see and hear the excitement going.
00:17:15.819 --> 00:17:23.019
And there was just one thing to note that I thought was so powerful that was left and, and quite honestly understated in a lot of these conversations.
00:17:23.019 --> 00:17:28.779
And the comment was, I wasn't sure who to share the excitement with other than this group right here.
00:17:29.140 --> 00:17:41.279
Like, I, I love that that is a fact where people can go share their stories, see what they're running through, and and have this excitement because I think it reinforces the lesson overall of like, never do this alone.
00:17:41.309 --> 00:17:44.309
And so that's what we're here to do and help support people along with.
00:17:44.579 --> 00:17:58.529
Brad, tell us more about that, because I feel that as you're talking about how this person was really empowered, within community tell us more about the bootcamp for those people who are, wanting to learn more and wanting to lean into, oh my goodness.
00:17:58.529 --> 00:18:03.509
There's a place where I can go to specifically for help with these things that I need to get my clinic off the ground
00:18:03.997 --> 00:18:07.507
so this is a relatively new offering that we're really excited about with him.
00:18:07.507 --> 00:18:17.576
So this is a bootcamp where folks who are a few months out of their launch can join a, a cohort and it's one to two hours a week roughly.
00:18:17.576 --> 00:18:18.567
There's gonna be some homework.
00:18:18.567 --> 00:18:25.557
We always ask folks to do that, and it's walking through all those things that you need to do to get a a practice started.
00:18:25.916 --> 00:18:34.557
Now, I think you could, you can always go into chat GPT and say, Hey, drive me a 12 week program to launch A-A-D-P-C practice, and it'll give you a lot of great stuff.
00:18:34.856 --> 00:18:42.297
But the value is in the, the people and bringing together the people, the people who have done this before, the mentors, the subject matter experts.
00:18:42.446 --> 00:18:49.017
And so that's what we're aiming to do is every week we have different topics with different modules that focus on different things from.
00:18:49.501 --> 00:18:53.642
How do you design your office to, how do you think about sales and marketing?
00:18:53.791 --> 00:19:00.751
How do you think about core values and everywhere in between to get people really, really launch ready for that.
00:19:00.751 --> 00:19:03.932
Really, really exciting, but also likely very frightful day
00:19:04.352 --> 00:19:05.132
it's a lot of fun.
00:19:05.182 --> 00:19:12.875
I know I've said that a few times on this call, but the bootcamp is I guess my role is kind of mentor we just finished our second cohort today, our second 12 week cohort today.
00:19:13.082 --> 00:19:15.721
One of the, One of my favorite parts is each week the curriculum.
00:19:15.721 --> 00:19:18.281
We have local community experts, if you will.
00:19:18.551 --> 00:19:20.659
So, we have, you know, everyone knows Phil Boucher.
00:19:20.865 --> 00:19:29.846
He comes in and he'll, he does a, a talk on marketing, you know, Lauren Reedy, who is popular in the DPC world as well, she'll, he goes over websites.
00:19:29.895 --> 00:19:35.715
So if you have a website or a landing page, she'll go over with a fine tuned tooth comb right in front, like in the, in the class.
00:19:35.746 --> 00:19:37.395
And so, you know, it stings a little bit.
00:19:37.395 --> 00:19:40.569
She went over mine and mine's five years old now, and she's like, you need to update this.
00:19:40.619 --> 00:19:41.339
Just things like that.
00:19:41.339 --> 00:19:46.000
And then, you know, I, I, I do a week, there's a a CPA and a financial guy does one week.
00:19:46.230 --> 00:19:51.019
And it's just little pieces here and there to kind of draw on everyone's experience.
00:19:51.309 --> 00:19:58.539
And it's fun to see, you know, people who are all in the, I'm gonna start in the next six months, which is an arbitrary timeframe, right?
00:19:58.539 --> 00:20:02.910
Or we had, we had half, about half of our cohort launched halfway through the bootcamp.
00:20:02.910 --> 00:20:08.609
And so it was cool to see, okay, I, we talked about this, and then I went and applied it, and then this is actually what I learned.
00:20:08.609 --> 00:20:16.410
It was really cool to see the back and forth and the discussions even asynchronously in the community boards later, but also on our, our weekly call as well.
00:20:16.650 --> 00:20:21.673
So it's, it's really boots on the ground stuff and the startup world is kind of where my jam is.
00:20:21.673 --> 00:20:22.273
I love that
00:20:22.356 --> 00:20:29.156
And I think part of that too is to, to join on this, is we do have an upcoming cohort that is gonna be starting May 6th.
00:20:29.366 --> 00:20:31.616
You don't have to be launched right then.
00:20:31.836 --> 00:20:34.567
But it's really exciting to just be part of that.
00:20:34.567 --> 00:20:36.523
So call to action is join us.
00:20:36.584 --> 00:20:40.243
It'd be great to have you at bootcamp and when we do'em every, every quarter or so.
00:20:40.554 --> 00:20:42.653
But it's really exciting to see the, the ongoing momentum.
00:20:42.773 --> 00:20:43.799
You can join a couple weeks later.
00:20:44.009 --> 00:20:45.413
People do that and you can catch up.
00:20:45.630 --> 00:20:46.075
I love it.
00:20:46.404 --> 00:20:58.494
So, one thing also I want to call out is, again, like I mentioned in the very beginning, as people are listening to this podcast, also what is gonna come up is the month of August, and that is when Hint Summit is going to be at Rosetta Fest.
00:20:58.765 --> 00:21:12.795
So, could you guys tell us about this, because I think it's, I think it's so serendipitous for people to be hearing your words, hearing about the community focus that Hint is bringing and when it comes to meeting people virtually and then meeting people in person, it's a very different thing.
00:21:12.795 --> 00:21:20.055
So can you talk about what is down the line with all of these opportunities for people to connect and then ending with people connecting in person?
00:21:20.358 --> 00:21:20.659
Yeah.
00:21:20.659 --> 00:21:24.713
This is, probably hints most exciting time of the year, and we have a lot of exciting times of the year.
00:21:24.713 --> 00:21:44.763
But Hint Summit is for folks who haven't joined, not only is a good time, but it's really that kind of culmination of all the ongoing work that individual DPCs have been doing on the networking side, launching their practices and coming together as a larger community to say, Hey, not only celebrate our wins, but what's happening in this space?
00:21:44.943 --> 00:21:45.784
Where are things going?
00:21:45.784 --> 00:21:53.084
And so we bring together and curate a lot of different speakers and and cool things to, to participate in this.
00:21:53.233 --> 00:22:03.463
So yes, it is in August 24th to 27th in Denver this year uh, we're actually joining up with our friends at Rosetta Fest which is really exciting.
00:22:03.463 --> 00:22:12.163
We're gonna have very specifically a DPC content track at Rosetta Fest, so with speakers and sessions and events around DPC specifically.
00:22:12.223 --> 00:22:16.334
And it's a good moment in time too, because one thing to note is.
00:22:16.858 --> 00:22:20.338
Employers are looking at this, they are hungry for this service.
00:22:20.719 --> 00:22:28.365
And it's a really good avenue and it's one of the biggest questions we get is how can I tap into that employer market and how can we look at that?
00:22:28.397 --> 00:22:36.268
When I was getting started, especially in residency you know, I, I heard from other DPC docs, Hey, you know, employers is a great way to get quick growth.
00:22:36.387 --> 00:22:40.498
You know, it's like, oh, quick growth, cover your overhead, a good, good shot in the arm, if you will.
00:22:40.798 --> 00:22:42.208
And in my mind I was like, oh, I'll get to it.
00:22:42.208 --> 00:22:43.077
I'll get to it in the future.
00:22:43.077 --> 00:22:46.617
I don't really have time to go walk around and knock doors and pitch to businesses.
00:22:47.008 --> 00:22:51.387
I've read all the books and talked as many people as I could, and what I've learned as well is there's a little bit of a long lead time.
00:22:51.627 --> 00:22:54.718
It's not like a, a company's just gonna call you and say, I'm gonna sign up my 20 employees.
00:22:55.077 --> 00:22:58.407
From that first point of contact, there is a decent amount of time before someone signs up.
00:22:58.407 --> 00:22:59.788
And so, I was.
00:23:00.442 --> 00:23:07.613
Approached by actually NextEra of all people with Clint Flanagan, who's now a good friend, I was kind of in his neighborhood, if you will.
00:23:07.893 --> 00:23:10.702
He's here in the northern Denver northern Colorado area.
00:23:10.702 --> 00:23:14.633
And he said, Hey, we have a lot of employers that have employees in your area.
00:23:14.633 --> 00:23:15.712
Would you want to be an affiliate?
00:23:15.712 --> 00:23:19.643
And we can NextEra affiliate and we can basically just send patients your way.
00:23:20.012 --> 00:23:23.042
And my first reaction when Clint listens to this, he's gonna laugh.
00:23:23.042 --> 00:23:23.972
'cause I tell him this all the time.
00:23:23.972 --> 00:23:26.252
My first reaction was like, oh no, I don't wanna do that.
00:23:26.252 --> 00:23:27.363
I don't wanna be affiliated with anyone.
00:23:27.363 --> 00:23:28.262
I wanna do my own thing.
00:23:28.323 --> 00:23:28.623
You know?
00:23:29.002 --> 00:23:31.432
But then I quickly realized that that's not actually how it works.
00:23:31.732 --> 00:23:36.212
And it's just a really good way to get more feet in your door and get the word out more about.
00:23:36.738 --> 00:23:37.998
Your own personal clinic.
00:23:38.208 --> 00:23:48.798
And so it's kind of how networks connect NextEra, all these affiliate type of networks to where it's a way that employers can have their own network of DPC docs.
00:23:48.798 --> 00:23:55.678
And it's not like just my own clinic here in Erie, Colorado has to take care of all of your employees that are all over the country type of thing.
00:23:55.678 --> 00:24:08.147
And being a part of the employer scene a little bit over the past few years, I'm excited for the, to be paired with the Rosetta Fest for in Summit is these employers are gonna see the joy and the they're gonna feel that excitement from DPC.
00:24:08.597 --> 00:24:11.178
It's, it's only gonna fuel that fire more.
00:24:11.428 --> 00:24:14.278
I don't know if I have any hard data, Brad Butler, you'd have more than me.
00:24:14.307 --> 00:24:22.567
But I know that the employer adoption rate for DPCs is going through the roof right now.
00:24:22.877 --> 00:24:29.667
Looks like, I think Hint measured 801% growth from 2018 to 2022, and I'm sure that's even more now.
00:24:30.077 --> 00:24:33.857
But for what employers are offering DPC as a benefit for their employees.
00:24:33.857 --> 00:24:39.917
So I see it as people working with employers, people who would never have found you, your own clinic.
00:24:40.127 --> 00:24:49.817
They would never have found you, but now they're offered a benefit through their and now they see the, the amazingness of your DPC clinic is a phenomenal way to, to grow your own clinic and the movement as a whole.
00:24:50.067 --> 00:24:50.337
Yeah.
00:24:50.337 --> 00:24:58.288
One, one thing I would say for the folks out there to think, oh my gosh, employers that seems hard is, is.
00:24:58.692 --> 00:25:03.182
It's moving certainly in that direction more and more so, a bit of numbers, so over.
00:25:03.782 --> 00:25:13.952
Over 6,500 employers now in the US have a DPC sponsored plan or offering DPC memberships as part of their benefit package to some degree.
00:25:14.432 --> 00:25:21.333
And what's interesting on that is if we look at of all the memberships that hint helps manages for our customers.
00:25:22.012 --> 00:25:29.492
The start of 2022, that number was 43% of those memberships were being paid for by a employer sponsor.
00:25:30.063 --> 00:25:36.002
Now, fast forward to today, that number's 58%, and that's just in two short years that we're seeing.
00:25:36.002 --> 00:25:38.583
That's two and a half short years that we're seeing that change.
00:25:38.923 --> 00:25:45.702
And so I think the, the market's there, as we know, premiums are going up and up and up, and employers are really looking for a solution.
00:25:46.212 --> 00:25:49.212
And that's just where a really nice match made there.
00:25:49.242 --> 00:26:00.570
And it's a really great avenue to diversify your panel mix and, and find other options too that just doesn't have to be solely on the, on the backs of building out retail plans.
00:26:00.873 --> 00:26:02.192
And so, Yeah.
00:26:02.192 --> 00:26:10.083
Participating members can now be a hint connect site and receive those members for those employees and their families that are in your particular neck of the woods.
00:26:10.292 --> 00:26:19.482
So it's a really great opportunity to not only get this in front of employers more, but then also and have it to bolster up your panels and serve those local communities.
00:26:19.865 --> 00:26:25.505
For the listeners, I'm sure you're just, ballooning with inspiration and excitement about what to do next.
00:26:25.505 --> 00:26:28.684
So make sure you go to hint.com/startup.
00:26:29.045 --> 00:26:39.315
The link will also be in the show notes, but we've mentioned so many things, the startup toolkit, the bootcamp finding Kindred spirits in community, and also going to Hint Summit to meet these people in person.
00:26:39.615 --> 00:26:45.164
How do you guys see DPC as a movement empowering people to practice amazing primary care?
00:26:45.843 --> 00:26:46.893
DVC is here to stay.
00:26:46.893 --> 00:26:48.752
I mean, it's not a fledging movement anymore.
00:26:48.782 --> 00:26:49.893
The data is backing it.
00:26:49.992 --> 00:26:53.833
You know, it really comes down to there's so much uncertainty in the world right now.
00:26:53.833 --> 00:26:54.073
Right.
00:26:54.073 --> 00:27:08.836
with the financial markets, with the government, with healthcare, with you name it, that with ai, I mean, people really resonate and they love being able to speak to a human right and meet in your office or on the phone or meet them where they are.
00:27:09.115 --> 00:27:10.165
And that, that.
00:27:10.976 --> 00:27:14.155
That is what is very professionally fulfilling for, for me.
00:27:14.155 --> 00:27:22.276
And I've seen a lot, I've heard a lot of other DPC docs kind of echo that as well to where burnout, sure, there's a little bit of burnout in DPC, but it's a different type.
00:27:22.635 --> 00:27:29.705
It's almost like, it is almost so good that you're getting burnt out of, of so much amazingness to where you can, you need to go on a vacation from it.
00:27:30.096 --> 00:27:31.806
But DPC is here to stay.
00:27:31.806 --> 00:27:35.346
It's growing quickly and it's really because the demand is there.
00:27:35.405 --> 00:27:39.096
And so, I'm not biased at all, I promise, but maybe just a little bit.
00:27:39.424 --> 00:27:46.845
Yeah, I think just the opportunity for time and regain control and agency of one's life allows you to.
00:27:47.325 --> 00:27:49.275
Direct in the way that you want it to direct it.
00:27:49.394 --> 00:27:58.265
And I think that's just generally a cleaner burning fuel for DBCs to stay motivated and not having to deal with all the burnout and all the things that are happening.
00:27:58.265 --> 00:28:06.184
So I get excited about just the time availability that people have because then you're spending on things you want to, is it building the business?
00:28:06.424 --> 00:28:13.575
Is it helping advocate or helping a, a patient member navigate through a tricky situation through the, the healthcare system?
00:28:13.575 --> 00:28:22.424
There's a whole bunch of things that folks are doing, and that's where folks even though they're working hard, working diligently, they're rejuvenated every day.
00:28:22.605 --> 00:28:24.394
And that's where I find the most optimism in.
00:28:24.674 --> 00:28:25.244
Amen.
00:28:25.244 --> 00:28:26.744
And I definitely will say that Dr.
00:28:26.744 --> 00:28:28.275
Rad and I can attest to that.
00:28:28.345 --> 00:28:29.275
Absolutely.
00:28:29.275 --> 00:28:34.644
And everybody we talk to in our community is so enthused that this movement exists.
00:28:34.944 --> 00:28:38.815
So again, if you are a person in medical school, just like Dr.
00:28:38.815 --> 00:28:43.904
Rad was or residency, if you are thinking about it, reading about it in social media.
00:28:44.105 --> 00:28:50.474
DPC is out there, and DPC is accessible as a business model for you to deliver in your community.
00:28:50.654 --> 00:28:52.875
So make sure you grab that startup toolkit.
00:28:52.875 --> 00:28:54.884
go to hint.com/startup.
00:28:55.244 --> 00:29:09.261
The link will also be in the show notes, Because you're going to be empowered with that checklist also it is a resource for you to even learn more about how to work with employers through Hint Connect, make sure you check out the bootcamp, find your kindred spirit again in community.
00:29:09.261 --> 00:29:23.394
It is so important, given that a physician is not necessarily always an MBA and you need that community around you to help you get through and again I would love to see you all in person August 24th to 27th in Denver, Colorado at Hint Summit.
00:29:23.444 --> 00:29:24.345
At Rosetta Fest.
00:29:24.345 --> 00:29:26.994
So again thank you guys so much for joining us today.
00:29:26.994 --> 00:29:28.825
Thank you so much for listening to all the listeners.
00:29:29.035 --> 00:29:36.954
Make sure that if you are going to go to Hint Summit, get$50 off your registration with the code, hint 50, that's HINT five zero.
00:29:37.255 --> 00:29:39.365
And thank you guys so much again.
00:29:39.684 --> 00:29:40.329
Yeah, this was a blast.
00:29:40.329 --> 00:29:41.275
Thank you so much.
00:29:41.415 --> 00:29:42.651
Always a pleasure with you, Marielle.
00:29:45.685 --> 00:29:48.625
Thank you for listening to another episode of my DBC story.
00:29:48.986 --> 00:29:52.645
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00:29:52.705 --> 00:29:56.425
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00:29:56.635 --> 00:29:57.625
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