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You know the quote, “If you judge a fish by its ability to climb a tree, it'll spend its whole life thinking it's stupid.” We believe many agents are trying so hard to copy the top producer's listing videos, trends, and calls to action… when maybe they were meant to swim all along. And that’s why marketing feels so hard.
If creating content feels like one long, exhausting climb, that might be your sign you're up the wrong tree. In this episode, we're getting into why content feels so complicated and how to make it fun again!
The girls discuss:
♡ Your signature thing is probably something you're already doing
♡ The three-question filter we run every piece of content through
♡ Why your biggest competitor isn't the agent with better content, it's irrelevance
♡ The "what I've been noticing" angle that makes any content sound like you
♡ How overconsuming and shortcut-hunting keep you stuck
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Mentioned in this episode:
♡ Cortney LaCorte (@cheesegal)
♡ Carissa Stanton (@broccyourbody)
♡ Oversharing by Cortney LaCorte
♡ Seriously, So Good by Carissa Stanton
This episode was edited by Adrienne Cruz.
Mentioned in this episode:
