EP 307: Unlocking 21st Century Media Success with Dr. Eric Zuley

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Deborah, with her thirty years of being an ltrepreneur and
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creating over seven companies, knows exactly what it means to
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accept the mission. When you make that decision, when you
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accept the mission to become a solopreneur, to take yourself
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and your talents to market, then you embrace a life
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of not only unlimited possibilities, but also the unknown. It's
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an elixir of fear and bravery that only someone who's
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taken the leap really understands. On our show, deb digs
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deep with her guests to highlight what you the listener
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wants to know the stories, the whys, and the hows
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to navigate the journey to success. Get ready to hear
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from some of the most incredible mission takers from Generation
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Z to boomers. So sit up, perk up, and get
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ready to be blown away. Now here is your host,
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Deborah Drummond.
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Welcome back to yet another incredible a mission accepted. I
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can't wait to hear what you have enough to and
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so I always say I am the luckiest person I
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have such an interact with podcast family that you tell
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me what you've been up to.
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Thank you Susan for doing yoga through the class I
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always always do a shout out to Susan, thank you
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so much.
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This is fantastic. We're going to have a great show today.
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And I always tell you how you're going to feel after,
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so I think you're going to feel expanded. I think
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with our guest today, after you have a conversation here
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or listen to our conversation, you're going to feel expanded.
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You're going to feel excited, and you're going to want
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to take action. So you're you're a very action oriented
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audience today. So let me introduce you.
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To our guest, whom you have heard.
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If you have been hanging around the Mission Accepted family,
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if you've been following us on social, if you know
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anything that we've been doing for the last year, then
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this is not going to be your first introduction to
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doctor Eric Zuli. But let me tell you a little
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bit about him. First of all, he's the easy Way Network.
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Everything about easy Way Network you're going to hear in
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this conversation. So here's the founder and CEO, which is
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where the women's channel is happily hosting. It's being hosted
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right now as we speak. And what is easy Lay Network.
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It's a lot of different things, but one of the things,
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and I love how it's put together. It's cutting edge,
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multi tech marketing platform, and we're going to dig into
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a little bit about that, like a little bit about
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marketing and a little bit about media to kind of
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take those what's out of your mind and kind of
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give you some allowance to expand in that area. Twenty
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twenty four award as an Ambassador by the United Peace Federation,
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reaching over one hundred and eighty countries. This gentleman's been
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on twenty five magazine covers. He's been on every major
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station that you can imagine, NBCCBS, Fox, all the things.
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Over a thousand appearances on Getty Images. So you can
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put him into Google and you can find this man. Yes,
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he does have great SEO CMO for the National Social
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Media Awards and the HAPPA Awards, and I'm very excited.
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Thank you, Eric.
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We talked off and I know, but yay, welcome, I'm
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on your show. I do these incredible pitch parties that
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he does. But welcome to mission accepted.
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Well, thanks so much for having me, Deb. I appreciate it.
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And it's a universal piece. Federation want to make sure
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that they don't get upset it's a pretty pretty big organization.
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But yeah, and technically my title it's you know, I
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don't never use this, but it's Ambassador Doctor Eric Zuli
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DHS now because we really focus on unity, and it
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was a it was a blessing to get with the
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Universal Peace Federation, which works with United Nations and a
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bunch of a whole bunch of organizations in the peace world.
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But it's an honor to be on your show. I
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appreciate you having me and and it's really an honor
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to have your women's channel on our network. You and
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I have been really exchanging. It's like a card conversation
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is like I'll trade you a co founder of this
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and and you give me this and and it's just
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working in harmony all I think, you know, And it's
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a blessing to have the women's channel on our network.
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Absolutely well, thank you for that. I want to be
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corrected correctly because that's important and those things are important,
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and I wanted to that's one of the things that
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I wanted to talk about when I said to the
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audience that they're going to be expanded today and they're
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going to be excited to take action. I think one
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of the things around media or when people hear other
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people's accolades. One of the things that can happen is
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like I don't know the path there. Now, none of
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us really know the path there, because the path tends
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to unfold. I say, you know, the stretch to significance
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is unforeseen. Like you can go in one direction and
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then you meet someone and we're we're on a networking group,
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and next thing you know, things are moving faster in
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different directions. But I want to encourage everybody to you know,
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social media, as brilliant as it is, that is really
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fifteen percent of media. Really, there's lots of other different
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forms of media, but I don't think people look at
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them as media. They look at them as a magazine,
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as a pot past, as a TV show, as social media.
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And we know that they all expand. But I think
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one of the beautiful things when you say that you
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have a platform is that they interlock.
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They really interlock.
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And you know, we teach a class over here called
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media stacking, and I think we could just put your
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picture right beside that at this point, because you have
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a beautiful way of blending one into the other, and
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many people do. One of the things that I love
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to help people with is kind of stopping the popcorning.
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I call it popcorn, where they really don't understand why
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they're going on media, but they're doing this show, and
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they're doing this magazine and they're doing this, and.
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There's not really like a plan.
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I mean, I would say my first business plan was
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an eight and a half by eleven piece of paper
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and I was taking a class and I scribbled out
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with some numbers. If I did this many massages this week,
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this is how much I could bring in for the family,
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was back in my holistic health days. But I don't
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think that people they hear like when they're like, how
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is that possible?
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You know what I mean?
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You've had over a thousand appearances on Getty Images, You've
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produced over two thousand events, So there can be a
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disconnect into the power of that.
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So I thought we could break out a little bit.
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First of all, I'd love to hear a little bit
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more about what did you do before media and how
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did you decide that this was going to be your life,
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your career where you ended up.
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Yeah, Well, to go off of what you said as
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far as media, I think I think media is everything
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I mean, media's content creation, and media can mean so
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many things. As far as what I did before all
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of this, I mean, how far back do you want
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me to go? Because I started young.
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I don't know.
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I don't know.
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I used to work at Captain George's and I flipped
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burgers at a bowling alley when I was like fourteen,
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you know what I mean. But you know, but what
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we're like, where were you playing?
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What were you doing?
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I mean it could literally be flipping burgers a bowling alley.
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I don't know.
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I started out, you know, really getting into the business
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world at sixteen. I actually worked with my dad and
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he was he was registering systems with different things with
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Edison Fire, and so I would kind of go along
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with him and see how he was doing the business meetings.
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And I originally originally started with my dad. Then I
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went into party world. I was doing retail and I
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was convincing people with costumes to wear, and you know,
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I was you know, I was sixteen years old. You
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can't really get a whole bunch of great jobs. And
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then but really I think where it really started would
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be a comp Usa. I got a job at comp
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Uosa as a cashier and then they thought I was
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really good with people, and they're like, hey, you should
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try sales out. And so I went into the business
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Business Machines section and I ended up being one of
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the top sales people. I guess it was kind of
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a natural gift. And next thing, I know, six months later,
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I'm training you know, people, and because I was getting
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like a lot of sales, I was doing really well.
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And then I got into corporate and I started, you know,
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having my own teams and things like that, and so
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I really started getting into sales early early on. And
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so I think sales is a is a very big
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part of being successful with a business, and so I
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was really blessed to be in that position to learn.
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I learned a lot from Compyo SA. Then I moved
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into Aqua Resource Group and NB in America. But every
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time I would do a business, I would run teams
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because I was the top sales and they you know,
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and sales is everything for a business. So they're like, hey,
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we want you to duplicate yourself and to each everybody else.
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So I started doing that and that a lot, and
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then it moved into meeting people in that space. I
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met some people that were into music. And I think
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in my world, I think that at heart, I was
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always an entertainer. I was always someone that was funny,
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and I was always like I just enjoyed entertaining people,
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and I would have you know, I was a promoter
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or an entertainer in a heart. But obviously you have
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to make money to be able to you know, pay
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bills and whatever. So I ended up building a studio
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from comp Usa and making the money that I was made.
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My dad invested into me a little bit, so really
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we turned our bedroom into a music studio, and I
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ended up becoming an entrepreneur because I was producing music
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and looking at other businesses and seeing what they were doing,
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and if they would charge fifty dollars, I'd charge forty
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five and I'd always beat the price. And then so
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people started coming in, and I started getting a reputation,
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and people started like, you know, using our our services
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as producers or engineers or whatever. But then you meet
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a lot of people coming into in and out of studios.
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So I started meeting people in Hollywood, and I started
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meeting people in and then it progressed into performing and
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then meeting a publicist, and then and then on and
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on and on from there, and the day that I
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got the microphone, that was the day it really flipped.
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You know. Once I I really realized the power of
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the microphone and interviewing people, I got bit by the buck,
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created a YouTube channel, and I hit every carpet possible.
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I hit everybody, every way, every which way I could
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to get content. I was excited because I was monetizing
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and making a couple bucks to put content on YouTube.
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And I was actually one of the first original YouTube
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partners when I created my YouTube channel, So I go
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way back. I'm an original log with the online stuff.
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You know.
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I thank you so much. I've heard you tell bits
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and pieces of that before. But I'm sitting here having
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like this little chuckle because You're like, I'm always building
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teams and I'm thinking about my world in direct sales.
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So let's put you here so you can build teams.
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Duplicate yourself, please.
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Right, and now both of us in our own business
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were like, we need to duplicate ourselves.
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We just need to duplicate ourselves in different ways, so
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that active is really perspective. Let's talk a little bit
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about events. You do events, we do events. You do
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some pretty incredible events. We were just at one of
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your events and it was spectacular. Because our audience are
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people that take the mission. We're called mission accepted. So
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the people that are sitting in the chair on the
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show are the same people that listen to the show.
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They're always looking to, you know, learn but also laugh.
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You know, they're like, oh, okay, and I don't know
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where if everyone knows the benefit of doing like for one,
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going to events, people understand two people doing their events,
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they understand because they see them. And I don't know
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how many times I've heard, oh, how many summits did
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you just do in the last fifteen months, And they're like,
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I did one summit and I was out, you know
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what I mean. They're like, it looks so much easier.
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Let's talk a little bit about events. Let's talk about
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the benefit of a live event. You do incredible live events,
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and there's different ways people can participate, but let's just
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talk about the power of the live event. And then
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I'd love to talk about sponsorship because sometimes people like
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I don't know why, Like, I know, sponsoring gets my
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name out there, but what does it really do? And
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you're key at that you put on beautiful event, but
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you also have really powerful sponsors that come back time
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after times. So what should someone should someone really considers
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sponsorship show, what should they hope to gain from that?
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Well? Thanks Deva, I I I appreciate the compliment. You know,
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I think after you you do a thousand events, you
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start getting pretty good at it. Uh, you know the
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event that we did, we had a blast the Easy
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Way of War. I mean, I think it really it
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starts with the content and the mission behind behind the event.
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It really actually starts with the mission and kind of
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the plan and and when it comes to events, it's
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it's it's hold on one second, Sorry about that. Uh,
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my team, Uh, we're we're in the office right right
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right now, which is the hulls that you guys can see,
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you know, and and and so I didn't watch you
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guys here at any background nose. So so basically it's
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the team that is going to present the event. And
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I think it's it's the executive producer. Uh, it's their
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job to find the right team and and and and
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when you do an event, it's it's it's like a
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lot of a lot of moving pieces to an event.
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You have you have the promotional side, you have the
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social media side. You have the graphics department, the creative department,
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you have the the sponsorship department. You have the press
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release and the PR, the PR people, you have the
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security people. You have the checking people at the front door.
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You have the stage director. And then it goes on
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and on and on. There's there's a lot that goes
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into an event. I think as far as the success
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of an event, it's really the pre lead up build
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up the smaller events that builds up the bigger event
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that you're trying to get the results on. It's the
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pre lead up anticipation that's building the database. And it's
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one of the things that our platform helps you do
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is build data. It's designed to get you more more data,
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more people, more budge and seats, uh to more awareness
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rankings on Google. You know, your podcast or events and
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all that stuff. And it's it's really having a plan
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that and and it's it's what you're putting into the
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package of what's gonna be the draw for people to
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want to attend the event. It's it's a lot of
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the marketing. You have to know your target market, you
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have to know your audience and and what it is
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is exactly you're trying you're trying to hit. And then
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it's it's your messaging. Your messaging is super super important.
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Your messaging has to be tight, tight, niche. And a
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lot of times when people do events, they're not really
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doing the beta testing of the marketing to to find
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their market. So for instance, uh, if you're doing a
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women's event, or or or for moms, the way that
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you're advertising is being done. It needs to be target
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focused versus broad. You know, broad is the worst thing
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you can possibly do for events. And these are all
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things I learned along the way that got more and
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more results. And then I think the other piece is
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the affiliate side. You know, you really have to have
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again going back to the team, someone that's an affiliate director,
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affiliate manager, that's you know, affiliate sales, affiliate is promotions,
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and so you know, you got to put all those
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pieces together, and then you have the actual person that's
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running the whole event, the event director, the event producers,
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I mean, and a director and a producer are two
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different things. You know, you have your sponsorship people, and
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you have the deck that you've got to put together
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and the deck is super important. Then you have a
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company like ours that can give you great materials to
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put on your deck, which draws in more response, draws
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in more attention. You know the fact that that we
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have numbers already in our network sixteen million and eleven
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thousand members, and that's enticing. We have a lot of
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people on our easy Way Wall of Fame. So if
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we connect with your event and you are a member
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of our directory, you may be able to utilize one
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of the celebrities that we have on our Wall of
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Fame to be draw for your stage. They it may
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speak on your stage. Uh you know. So we're just
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we're just kind of build, like you said it perfect
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in the beginning, we're like a like a multi marketing
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uh you know platform. But I tell people we're like
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a multi marketing hub because we're a hub that's connected
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to networks of networks that are connected to networks, and
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it just keeps expanding, expanding, And I think that it
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really always boils down to database because your data is
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your dollars, So how are you going to get that data?
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You've got to really have that plan on how you're
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going to do that. And then I think also The
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branding side of events is extremely important. If you're if
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you're perceived to be a very big, large brand, if
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you have headway, if you have history that people are
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going to trust that more. They're gonna you know, people
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have to trust your brand in the first place to
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buy from your brand. They're not just going to go
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into a website and put their credit card information if
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they don't trust you. So I think that's a really
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big part before you even get into the marketing is
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you got to have the branding in place. You got
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to look like you're a Nike or you got to
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look like you're a ten X with Grand cardon, and
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you know, you got to look the part.
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You got to look the part.
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I love what you're saying in relationship to as well
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as people are looking to do events.
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Like I've had people say to me, I just did
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a summit.
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I'm never going to do on it again. I'm like, no,
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you just did a practice run. You didn't do a summit.
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You did a practice run, right, what did you learn?
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How did you curate? I think that events takes time,
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and whether it's a summit or it's a live event
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or what have you to really churn right to really
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churning because you're talking about trust and we're talking about
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people being you know, coming in and sponsoring or putting
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things even in your swag bag. They have to know
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that you're going to be there. And I think that
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that happens over the course of time. Like if you
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think back to some of the ones that we did
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in the beginning, it wasn't that we would be like
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wholl that was interesting, But you learn so much by
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hanging over to.
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The track record.
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Yea, yeah, having a track record.
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Let's talk about what people are really expecting.
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You talked about numbers, but.
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By nature, if you're going to go in and you
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are going to what are you finding that people are
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wanting from sponsorship? Like I'm sponsored, like because not everybody
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has the numbers that you have.
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They don't have the numbers I have.
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I mean clearly, your your numbers are a very large
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amount of numbers. So when people are when you're asking
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people put your item in my bag because some places charge,
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some don't.
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Let's talk about events.
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If we charge for people to put their items in
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the bag, and I know that you do as well,
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how can you how can you how can you make that, right,
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What are people looking for?
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Well, I think I think it starts with a good product,
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you know, a good product that works. And I mean
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us personally, we don't market you, we don't promote you
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unless we believe in you.
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Mm hmm.
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So if if you have a good product that works
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and it's it's uh, you know, it's a great health product.
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Like for instance, if I tell that this is one
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of our sponsors I happen to have sitting next to
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the computer. Their product is a great product. And and
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I believe in the product because I've actually tested it myself,
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and I've given it to people. My girls used it,
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you know. And and so if we believe in the
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product and we think it's going to make a good
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impact and a good domino effect of positivity in our community,
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we'll play with it, you know. So it's not always
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about the money. Sometimes the product can be It's not
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always about the front end. Sometimes the back end can
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be great if you if if it's a good product.
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So it always starts with the product or the service.
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I mean, a sponsor doesn't necessarily have to be a
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product sponsor. It could be someone that has a book
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or a good great course or someone that has a
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great website online. Anybody that that has a business that
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has a brand, a logo is a is a sponsor.
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So it's a lot of with us, we do a
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lot of research on that brand and and see what
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that brand is about, what's the mission behind the brand
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and all that type of stuff. After that, Uh, it's
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really about doing what you say you're going to do.
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And I think a lot of these events and these
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productions they kind of forget about the sponsor once they
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get their money, once they get what they need to get,
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they hey, you're on your own. Here's a table. Yeah,
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you know, I think that that That's one of the
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things that we do a lot differently is is we
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dedicate a team to that sponsor and and I hire
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somebody particularly to work with the sponsors and and give
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them everything that they need and hey, did you get this?
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Did you get that? Do you need anything to? Like?
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I think you really need to understand without sponsors, you know,
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without without gasoline to your vehicle, your vehicle doesn't go anywhere.
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Without sponsors, your event doesn't really go much place. So
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you got to really take care of them. And that's
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where media comes in because you're able to take care
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of them. And the media is like gasoline for a sponsor,
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for for a sponsor's vehicle. You know, media is your gas,
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your oil for the thing that makes your engine your
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engine and your event run is your sponsorship, is your
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ticket sales is your money, your income. So you've got
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to really position and place the teams to take care
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of that so they keep coming back.
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No, Well said, I think that's very true. I also
436
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think that people forget that those sponsors.
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I mean, we're dedicated when we go to an event.
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If if we're a sponsoring, if we sponsor an event
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and we're taken care of and we're curated, we're there
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because even for the person that's being sponsored, they don't
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want to go look for events every year either, Like
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they don't want to have to meet new people and
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go out there and do new things in the marketing.
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If they have a vehicle that's really serving them and
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they're having a good relationship on the inside and on
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the back end with their product or their service or
447
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what have you, then they want to stay with you.
448
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From a media standpoint, you're like, that's where media comes in.
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Let's break media out a little bit. When I talk
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to people about doing press releases, some people like, eh,
451
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but they're so important. Can you talk about the power
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of a press release? Because really, yeah, I mean it
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was interesting because it's not the first thing that comes
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to people's minds about the media. Now, if you've been
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in media for a while, you're playing it.
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Again. A lot of people focus on social media being
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their main media.
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And I want to talk about podcasts next because I
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both I know me and you both have some little
460
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fires in the around podcasts.
461
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But let's talk about press releases.
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Well. Press releases are the outreach of how you get messaging,
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you know, to multiple different locations that have a lot
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of follow all those different locations, all those different vehicles,
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they have followers, and you hope that those followers will
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go to that original press release. Press releases are super
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important to condense all the information that you want to
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get out there for that event. And that's one of
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the reasons we created easy Way News these Way News
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and in the blogging for the members, because you can
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put it all into one link and get that information
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to a lot of people, and then all those people
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can take that link and share it to all the
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people that they know and hopefully in social media land,
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you hope that people press the share button so it
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gets out there more and more and more. But a
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press release, if you know what you're doing, it will
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put you into a lot of the big press outlets.
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So like, for instance, one of our partners and one
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of the people that we work with is EI N
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and E I N is a real big press release organization,
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and there's like two hundred and fifty something media from
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Fox and NBC blah blah blah blah blah. So if
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we went a simple way to be able to reach
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00:23:43.799 --> 00:23:45.640
Fox and NBC and blah blah blah, and we don't
486
00:23:45.640 --> 00:23:48.400
want to contact Fox NBC and we still want that
487
00:23:48.559 --> 00:23:52.559
brand stamp and we want to hopefully get their viewership
488
00:23:52.799 --> 00:23:56.319
to know about our events, we would go to a
489
00:23:56.319 --> 00:23:59.000
press release type of system like a PR news where
490
00:23:59.000 --> 00:24:02.400
E I N or whatever. So we've been building here
491
00:24:02.400 --> 00:24:05.200
an easy way promotions relationships with a lot of press wires,
492
00:24:05.640 --> 00:24:07.119
and that's really what I think it is. It's not
493
00:24:07.160 --> 00:24:09.160
necessarily the press. I mean, the press release is a
494
00:24:09.160 --> 00:24:10.480
big part of it too, because you've got an not
495
00:24:10.559 --> 00:24:13.359
a writer press release, which nowadays chat TPT kind of
496
00:24:13.359 --> 00:24:17.000
does that for you, but sometimes chat TBT is I mean,
497
00:24:17.039 --> 00:24:19.000
you can't get what a human being. You'll never get
498
00:24:19.000 --> 00:24:20.960
what a human being will give you versus what a
499
00:24:21.039 --> 00:24:23.319
machine that thinks it's a human being is going to
500
00:24:23.359 --> 00:24:25.720
give you. I think that you still need that human
501
00:24:25.759 --> 00:24:29.000
being for the original content, and then chat chat TBT
502
00:24:29.119 --> 00:24:32.359
could follows it up, but it really boils down to
503
00:24:32.440 --> 00:24:35.960
someone that knows what they're doing in writing a press release.
504
00:24:36.079 --> 00:24:38.200
I mean, we'd go back to the original conversation deb
505
00:24:38.240 --> 00:24:41.400
where we're talking about sales. All press release is is
506
00:24:41.440 --> 00:24:44.440
you're selling your event on paper. I think you know.
507
00:24:44.480 --> 00:24:46.759
And so if you have to start with that original
508
00:24:46.759 --> 00:24:50.920
content and then from there, then you have press wire.
509
00:24:51.519 --> 00:24:53.799
Two different things. Yeah, press release, and you have a
510
00:24:53.799 --> 00:24:56.319
press wire. A press wire is going to outreach it
511
00:24:56.359 --> 00:24:58.799
and push it out there. And an organization like ours
512
00:24:59.079 --> 00:25:00.720
works with a lot of different network So if you
513
00:25:00.759 --> 00:25:03.000
blog a press release or you blog any type of
514
00:25:03.000 --> 00:25:06.279
information out on our network, our network is going to
515
00:25:06.279 --> 00:25:08.920
do a push notification, which which is going to notify
516
00:25:08.960 --> 00:25:10.880
all the different members of what you have going on,
517
00:25:11.319 --> 00:25:13.319
which is one of the bigger vehicles we have to
518
00:25:13.720 --> 00:25:16.279
help you, you know, get get your event out there.
519
00:25:16.359 --> 00:25:18.839
Or your your project or whatever. But it's it's super
520
00:25:18.880 --> 00:25:22.640
important and if you're not doing it, you know, press
521
00:25:22.680 --> 00:25:24.359
release also ranks you on Google if you know what
522
00:25:24.400 --> 00:25:28.319
you're doing, and so when someone's going to google you
523
00:25:28.440 --> 00:25:32.160
or your event or your brand. Again, we talked about trust,
524
00:25:33.039 --> 00:25:36.599
we talked about you know, edification. That's what a press
525
00:25:36.640 --> 00:25:40.279
release does, is it's third party edification to your brand.
526
00:25:42.279 --> 00:25:45.200
And anyone who's in sales understands third party, particularly they've
527
00:25:45.200 --> 00:25:48.599
been in anything like a direct sales model or talk
528
00:25:48.759 --> 00:25:52.200
you know, testimonials or a powerful third party. But press
529
00:25:52.200 --> 00:25:55.400
releases are incredible. Let's talk a little bit about podcasts
530
00:25:55.440 --> 00:25:58.559
because as everyone knows, and then we've been talking about
531
00:25:58.599 --> 00:26:00.279
it for a while. So unless you're new to Mission
532
00:26:00.319 --> 00:26:02.559
Accepts today, and if you are, thank you very much.
533
00:26:03.519 --> 00:26:05.839
You have been hearing us talk about the Women's Channel
534
00:26:06.039 --> 00:26:08.640
and a lot of conversations I've had We've just been having.
535
00:26:08.640 --> 00:26:11.880
This conversation is that there are people that have podcasts.
536
00:26:11.880 --> 00:26:13.880
You teach about podcasts, We teach a book podcasts. I
537
00:26:13.920 --> 00:26:16.000
think we teach both them in very different ways and
538
00:26:16.079 --> 00:26:18.799
which is great. And I've been talking to some people
539
00:26:18.799 --> 00:26:21.279
that are podcasts. I mean, my world's full of entrepreneurs.
540
00:26:21.359 --> 00:26:24.519
Yours is entrepreneurs and celebrities. A lot of entrepreneurs have
541
00:26:24.680 --> 00:26:27.799
come onto the podcast wave. We know that the majority
542
00:26:27.799 --> 00:26:30.119
of them won't make it to their hundred show because
543
00:26:30.160 --> 00:26:32.200
it's a lot of work. It's a lot of work
544
00:26:32.279 --> 00:26:34.960
for not as much return as they were hoping, unless
545
00:26:34.960 --> 00:26:37.519
they're leveraging their show for marketing or sales or what
546
00:26:37.559 --> 00:26:41.279
have you. But by nature, the fantasy of having people
547
00:26:41.319 --> 00:26:43.079
on your show and then thinking that they're going to
548
00:26:43.119 --> 00:26:45.440
go market it for you, because they're going to market
549
00:26:45.440 --> 00:26:47.559
for you over and over again, the ratio is not
550
00:26:47.599 --> 00:26:51.200
giving people an inbound right. People aren't letting them calling,
551
00:26:52.039 --> 00:26:54.400
and so there are people are out there looking for
552
00:26:54.400 --> 00:26:55.279
people to be on their show.
553
00:26:55.359 --> 00:26:58.200
It's fantastic. I have nothing against podcasts. I'm on them.
554
00:26:58.440 --> 00:27:00.319
We are on one right now.
555
00:27:00.640 --> 00:27:05.160
Clearly I love podcasts, but I'm in talking to people
556
00:27:05.240 --> 00:27:09.039
that are looking for something that's more vast, like I
557
00:27:09.200 --> 00:27:11.920
just want this to happen quicker, right, Or they're in
558
00:27:11.960 --> 00:27:14.240
a position where they're like, I'm getting tired of podcasting
559
00:27:14.240 --> 00:27:16.640
when I'm not seeing the result. I'm telling people to
560
00:27:16.720 --> 00:27:18.880
pick up their show and move it over to the
561
00:27:18.880 --> 00:27:22.799
women's channel, not because it's my channel, but because when
562
00:27:22.839 --> 00:27:26.880
you can take something that's very TV like, I mean,
563
00:27:27.079 --> 00:27:29.799
it's TV like. It's got the lights, it's got the camera,
564
00:27:29.839 --> 00:27:32.160
it's got the action, it's got the conversation. We're having
565
00:27:32.200 --> 00:27:34.839
a great dynamic conversation right now. If someone's going to
566
00:27:34.920 --> 00:27:38.640
interview right I mean, you know, I'm an interview late
567
00:27:38.759 --> 00:27:40.839
night if you call me, I'm watching Graham Norton and
568
00:27:40.880 --> 00:27:44.440
I'm lapping my face off. I'm like those celebrities some
569
00:27:44.480 --> 00:27:46.240
more Martinez and let's see what they're going to say.
570
00:27:46.319 --> 00:27:47.359
I love Ram Norton.
571
00:27:47.799 --> 00:27:49.799
But if you can pick up that model and move
572
00:27:49.799 --> 00:27:53.160
it to TV, you're instantly going from your audience that
573
00:27:53.240 --> 00:27:56.160
you've been building, which you're still building over to a
574
00:27:56.240 --> 00:28:00.160
platform like we have with you, where the people that
575
00:28:00.279 --> 00:28:02.880
are moving their podcasts over now are having access to
576
00:28:02.880 --> 00:28:06.799
two hundred and fifty to three hundred million viewers. And
577
00:28:06.839 --> 00:28:10.400
I think the flip from podcast to TV again, Eric's
578
00:28:10.400 --> 00:28:11.000
got a great part.
579
00:28:11.039 --> 00:28:12.359
He's going to talk to you about podcasts.
580
00:28:12.400 --> 00:28:16.519
But I'm just saying it from the pretense of the
581
00:28:16.559 --> 00:28:19.559
fight for audience, the fight for numbers. When you're the
582
00:28:19.599 --> 00:28:22.079
solopreneur and you're doing your very best to get your
583
00:28:22.119 --> 00:28:27.680
podcast out there and it doesn't compound fast enough and
584
00:28:27.720 --> 00:28:30.480
you're looking for an inbound and then I'm like, move
585
00:28:30.519 --> 00:28:34.599
it over to something like that's streaming the show already,
586
00:28:35.000 --> 00:28:37.240
so that you kind of have your audience and then
587
00:28:37.279 --> 00:28:39.880
you do your thing on an audience. Anyways, that's what
588
00:28:39.920 --> 00:28:42.839
we're doing and having that conversation a lot, and it's empowering.
589
00:28:43.119 --> 00:28:44.759
I think it's very empowering.
590
00:28:44.319 --> 00:28:48.599
Because there's so much incredible content being shared on podcasts
591
00:28:48.920 --> 00:28:50.799
that are really not reaching.
592
00:28:51.519 --> 00:28:52.440
Who they need to reach.
593
00:28:52.559 --> 00:28:54.279
They're not reaching who they need to reach, and the
594
00:28:54.359 --> 00:28:57.240
numbers are not It's going up on someone's Facebook a
595
00:28:57.240 --> 00:28:59.720
couple of times and then it's sitting and archived on
596
00:28:59.720 --> 00:29:04.319
some website. So that's what I have to say about podcasts.
597
00:29:04.400 --> 00:29:07.839
What do you, mister Eric Zuley, have to say about podcasts?
598
00:29:09.240 --> 00:29:13.240
Oh my gosh, Well, I've been podcasting since I was
599
00:29:13.279 --> 00:29:18.640
in diapers. I think no podcast I mean podcasting is
600
00:29:18.640 --> 00:29:21.119
a is a is a real good way to repurpose content.
601
00:29:21.200 --> 00:29:24.519
I think, uh and and when you're when you're trying
602
00:29:24.559 --> 00:29:26.519
to build a subscriber base, when you're trying to build
603
00:29:26.519 --> 00:29:30.799
a community, I think Podcasting is the vehicle if you
604
00:29:30.880 --> 00:29:33.440
have a business that is a user based business in
605
00:29:33.519 --> 00:29:37.440
any any way, because it starts getting people familiarized with
606
00:29:37.519 --> 00:29:40.000
your content and and they get used to a certain
607
00:29:40.039 --> 00:29:44.519
place to go to. Podcasting is a great way. It's
608
00:29:44.559 --> 00:29:47.039
probably one of the best ways to open doors for
609
00:29:47.119 --> 00:29:49.839
new relationships that you might want to tap into and
610
00:29:49.920 --> 00:29:52.599
JV with and things like that. But I think you
611
00:29:52.680 --> 00:29:56.759
need to differentiate. Like you talked about, you have your
612
00:29:56.880 --> 00:30:00.720
channel on a TV network and then you have podcasting
613
00:30:00.920 --> 00:30:04.839
on a Internet platform. Podcasting is an Internet and it's
614
00:30:04.960 --> 00:30:07.119
always going to be Internet. Podcasting is never going to
615
00:30:07.319 --> 00:30:13.960
not be Internet. Television is television streaming. Television is different
616
00:30:14.000 --> 00:30:17.519
than podcasting. So when you're on a platform that has
617
00:30:17.559 --> 00:30:22.000
three hundred million potential viewership from Roku TV and Apple
618
00:30:22.039 --> 00:30:25.160
TV and where an Amazon Fire and Google Play and
619
00:30:25.279 --> 00:30:28.319
Apple Store and soon you know, Easy Way Network will
620
00:30:28.319 --> 00:30:30.720
be on LG and Salamsung as well, when you're like
621
00:30:30.799 --> 00:30:33.519
every different platform you can you can possibly be on
622
00:30:34.039 --> 00:30:36.640
that that all eyeballs possibly are going to find you.
623
00:30:37.799 --> 00:30:40.799
I mean, all you really need to do is advertise
624
00:30:40.880 --> 00:30:42.920
one time on one of those big platforms that has
625
00:30:42.960 --> 00:30:50.440
a million, hundred million users your channel, easy Way TV
626
00:30:51.400 --> 00:30:53.000
is going to start getting in front of those hundred
627
00:30:53.039 --> 00:30:58.720
million users because of the advertising, and so that's really powerful.
628
00:30:58.759 --> 00:31:00.759
I mean, for one, just just using the brand stamps
629
00:31:00.759 --> 00:31:03.119
of Roku TV, Apple TV, Amazon Fire or Google Play
630
00:31:03.119 --> 00:31:06.000
an Apple Store is going to help enhance and edify
631
00:31:06.839 --> 00:31:12.160
and accelerate your authority you're branding, and that that's a
632
00:31:12.440 --> 00:31:17.200
powerful vehicle. That is a super powerful vehicle. Like I
633
00:31:17.240 --> 00:31:21.599
remember the day that Pepper Jay gave me an opportunity
634
00:31:21.720 --> 00:31:24.480
to have the power of the microphone and actually have
635
00:31:24.559 --> 00:31:26.759
my own show. And in my case, it was really
636
00:31:26.759 --> 00:31:29.640
cool because she had a really nice mansion in Hollywood.
637
00:31:29.640 --> 00:31:31.440
So I was able to bring people to the ambiance
638
00:31:31.480 --> 00:31:33.839
and the cool, you know, cool stuff. And so I
639
00:31:33.839 --> 00:31:36.319
would go to events and I'd meet these celebrities and
640
00:31:36.759 --> 00:31:38.880
I'd act like I'm a I'm a Jay Leno or
641
00:31:38.960 --> 00:31:41.880
Jimmy Kimmel and say, come down to my studio in
642
00:31:41.920 --> 00:31:43.880
his mansion. You know, I got this mansion in Hollywood,
643
00:31:43.880 --> 00:31:47.160
you know, And it really helped. So I think that
644
00:31:47.400 --> 00:31:52.279
the the ambiance and the hype and what's around your stuff,
645
00:31:52.400 --> 00:31:54.319
it helps you to build list. And that's really what
646
00:31:54.359 --> 00:31:56.000
it boils down to. Is you're always wanting to build
647
00:31:56.000 --> 00:31:59.559
a list of either buyers or or affiliates or whatever.
648
00:32:00.079 --> 00:32:03.200
A podcast really really helps you do that. Now, in
649
00:32:03.240 --> 00:32:07.240
our case, we have a network that gives you a module,
650
00:32:07.640 --> 00:32:09.680
and we spend a lot of money to give a
651
00:32:09.720 --> 00:32:13.960
tool and assist system to a podcaster or a TV
652
00:32:14.119 --> 00:32:15.680
show or whatever you want to call it, anybody that
653
00:32:15.720 --> 00:32:19.519
wants to build data base and interview guests and get
654
00:32:19.519 --> 00:32:23.480
to those guests followers and get that data as well
655
00:32:23.480 --> 00:32:26.720
as get advertisers and monetize at home and all that stuff.
656
00:32:26.720 --> 00:32:28.720
We built a system that helps you to do that
657
00:32:28.799 --> 00:32:31.319
and blast all those people and put it all into
658
00:32:31.359 --> 00:32:33.400
one one simple place, which is in that Easy Way
659
00:32:33.440 --> 00:32:36.079
Network dashboard, which is again I think a big reason
660
00:32:36.119 --> 00:32:39.799
why deb Drumming, the great deb Drumming, you know, chose
661
00:32:39.920 --> 00:32:42.920
Easy Way Network out of all of the of the
662
00:32:42.920 --> 00:32:45.200
platforms you could have chose because we have a very
663
00:32:45.240 --> 00:32:50.200
unique marketing vehicle for the members to get results. That's
664
00:32:50.240 --> 00:32:53.880
the key thing is results. So you having a podcast,
665
00:32:54.599 --> 00:32:57.720
watching this show right now, watching this podcast, you need
666
00:32:57.759 --> 00:32:59.799
to think about you having a podcast and you have
667
00:32:59.880 --> 00:33:02.720
a show on the Women's channel, and then how are
668
00:33:02.720 --> 00:33:04.920
you going to be able to get results for your
669
00:33:04.960 --> 00:33:09.640
clients and use that and leverage that repurpose that you know,
670
00:33:10.440 --> 00:33:13.759
to benefit and grow your business. But I will tell
671
00:33:13.759 --> 00:33:17.680
you this, our stuff is ranked. Okay, if you if
672
00:33:17.720 --> 00:33:20.960
you look up easy Way TV, if you look up
673
00:33:20.960 --> 00:33:23.759
your own name, if you look up deb Drummond, you're
674
00:33:23.759 --> 00:33:26.240
going to see their easy Way news, easy Way TV blogging,
675
00:33:26.359 --> 00:33:29.400
easily Wall of Fame is something easy Way that's going
676
00:33:29.519 --> 00:33:35.240
to promote you and your shot and your stuff. And
677
00:33:35.559 --> 00:33:37.880
the reality of it is if something ranks on Google,
678
00:33:39.039 --> 00:33:42.839
it's because it's getting viewership traffic. That's how that's how
679
00:33:42.920 --> 00:33:46.039
rankings work. You're getting organic traffic if you're ranked on
680
00:33:46.079 --> 00:33:48.720
Google and SEO and all that stuff helps, But it
681
00:33:48.759 --> 00:33:51.400
really boils down to traffic. Are you getting eyeballs to
682
00:33:51.480 --> 00:33:54.880
a vehicle? And we rank so we do have eyeballs.
683
00:33:54.920 --> 00:33:58.759
And I think too that anybody, and I encourage anybody
684
00:33:58.799 --> 00:34:01.240
to get with deb and and and get a show
685
00:34:01.559 --> 00:34:04.839
because it is super powerful for not only you and
686
00:34:04.920 --> 00:34:08.960
your company, but your clients. And that's really what it
687
00:34:09.000 --> 00:34:13.000
boils down to is it becomes a very powerful tool
688
00:34:13.320 --> 00:34:15.920
for you to close your deals because you can say, hey,
689
00:34:15.920 --> 00:34:17.480
if you do this and this with me, I'll put
690
00:34:17.519 --> 00:34:19.039
you on my podcast, I'll put you on my show,
691
00:34:19.119 --> 00:34:21.639
my TV show, which is super powerful to have a
692
00:34:21.679 --> 00:34:25.199
TV show and a major distribution vehicle like ours, you know,
693
00:34:25.320 --> 00:34:27.079
So it's going to get you more business, and it's
694
00:34:27.079 --> 00:34:30.800
going to get your clients more business. And that's really
695
00:34:30.800 --> 00:34:34.480
what it boils down to for every business, every small business.
696
00:34:34.760 --> 00:34:37.599
What can I do to get my clients more money
697
00:34:38.199 --> 00:34:39.880
and get my clients more of a benefit. And when
698
00:34:39.920 --> 00:34:42.760
you have TV behind you, you'll notice that more and
699
00:34:42.880 --> 00:34:45.639
more businesses, more and more people they're they're creating TV.
700
00:34:45.760 --> 00:34:48.960
They're trying to create streaming TV. But not to say
701
00:34:49.000 --> 00:34:52.440
anything bad about anybody else that's trying, They're key word trying.
702
00:34:52.480 --> 00:34:54.840
They're trying to do it. I and a little bit
703
00:34:54.880 --> 00:34:56.639
of my experience. I've worked with the co founder of
704
00:34:56.679 --> 00:34:59.519
the entertainment television the President's Only Need Pictures Distribution, the
705
00:34:59.599 --> 00:35:02.079
vice presid the Warner Brothers. It goes on and on.
706
00:35:02.199 --> 00:35:05.239
I've been around and sat in the room listening to
707
00:35:05.280 --> 00:35:07.239
the best, the best in the business and learned what
708
00:35:07.280 --> 00:35:11.400
they did. And I'm just Rinson repeating. So I think
709
00:35:11.440 --> 00:35:14.079
that our vehicle is a strong vehicle for a lot
710
00:35:14.119 --> 00:35:17.840
of your two six two women deb and, like I said,
711
00:35:17.880 --> 00:35:20.559
there's a big, big difference from someone being on a
712
00:35:20.599 --> 00:35:25.119
Facebook hoping that they're getting viewership, hoping that a platform
713
00:35:26.320 --> 00:35:29.880
that runs and owns all intellectual property is going to
714
00:35:29.920 --> 00:35:33.239
give you that reach. All you have is this with
715
00:35:33.639 --> 00:35:36.719
those other platforms. You're not getting the emails when you're
716
00:35:36.719 --> 00:35:39.599
on YouTube if someone subscribes to your YouTube channel or
717
00:35:39.599 --> 00:35:43.079
you're getting those emails. No, you're getting a notification to
718
00:35:43.159 --> 00:35:46.360
someone else's channel that they may or may possibly see
719
00:35:46.559 --> 00:35:49.599
or they may not. Our platform is going to email.
720
00:35:50.239 --> 00:35:52.119
You can use our platform or use your own, but
721
00:35:52.119 --> 00:35:53.559
either way you're going to get the emails to put
722
00:35:53.599 --> 00:35:55.880
into your own CRM to let people know, hey, my
723
00:35:55.880 --> 00:35:57.639
show is going to air on Saturday at two o'clock,
724
00:35:58.000 --> 00:35:59.800
which is going to then build your audience. So really,
725
00:35:59.800 --> 00:36:03.519
what the balls down to for every business is building
726
00:36:03.639 --> 00:36:08.119
more audience, and at audience equals data and data equals dollars.
727
00:36:09.960 --> 00:36:12.079
I think you were in my office yesterday and this
728
00:36:12.119 --> 00:36:14.199
is how the conversation went. So thank you for that,
729
00:36:14.280 --> 00:36:16.599
because I think what I really was hoping from this
730
00:36:16.679 --> 00:36:20.400
conversation today was to make this conversation about media fluid,
731
00:36:20.920 --> 00:36:22.760
to see how one goes to the other to go.
732
00:36:22.960 --> 00:36:25.159
When we talked about that interlocking where I said that
733
00:36:25.199 --> 00:36:28.320
you've mastered media stacking is what I call it because
734
00:36:28.360 --> 00:36:32.639
most people really kept them segregated and kept them segregated
735
00:36:32.840 --> 00:36:34.480
in terms of they never talked about that.
736
00:36:34.679 --> 00:36:36.159
They're like, no one's coming to my podcast.
737
00:36:36.199 --> 00:36:38.719
They go, when you're on other podcasts, do you talk
738
00:36:38.760 --> 00:36:41.800
about your show when you're interviewed each other? They're like, no,
739
00:36:41.960 --> 00:36:43.559
I talk about what I do for a business ideo
740
00:36:43.639 --> 00:36:46.039
And how are they going to know? So you know
741
00:36:46.119 --> 00:36:48.880
you've you know, you've aced and graced that I called it.
742
00:36:48.920 --> 00:36:51.760
But yesterday I was talking to an incredible woman who
743
00:36:51.920 --> 00:36:54.400
just launched her book, and I was talking to her
744
00:36:54.400 --> 00:36:56.320
and giving her some help and support around how she
745
00:36:56.320 --> 00:36:59.840
could build her master classes, her three month class or
746
00:37:00.000 --> 00:37:01.480
six month class or a year class.
747
00:37:01.480 --> 00:37:02.320
And we were talking.
748
00:37:02.119 --> 00:37:05.159
About dollars and what is it that she's going to charge?
749
00:37:05.440 --> 00:37:08.760
And I said, what would they charge if you had
750
00:37:08.800 --> 00:37:12.199
a TV show? Like? What would they charge if you
751
00:37:12.280 --> 00:37:15.199
had a TV show? Because she was dancing around this number.
752
00:37:15.280 --> 00:37:17.760
She was like, her year program twelve thousand dollars. I go,
753
00:37:18.159 --> 00:37:20.400
would they pay twelve thousand, five hundred? Would they pay
754
00:37:20.440 --> 00:37:23.239
thirteen thousand. Would they would they argue about the price
755
00:37:23.320 --> 00:37:25.760
If someone who is speaking the same thing you're teaching
756
00:37:25.760 --> 00:37:27.960
them has this TV show, I.
757
00:37:27.960 --> 00:37:28.880
Mean, you're an expert.
758
00:37:28.960 --> 00:37:31.320
She'd been in the sector for a long, long, long time,
759
00:37:31.599 --> 00:37:34.000
but just decided to pop these classes up and she
760
00:37:34.159 --> 00:37:39.519
was like, oh, I go yeah, I mean TV is posturing.
761
00:37:40.159 --> 00:37:41.960
That's why when we look walk down.
762
00:37:41.840 --> 00:37:43.960
The street and someone's getting you know, you can see
763
00:37:44.000 --> 00:37:46.519
an actor being I mean you're in California's that happens
764
00:37:46.519 --> 00:37:49.320
all the time. But if you see a film crew
765
00:37:49.440 --> 00:37:50.800
being shot, you're kind of leaning in.
766
00:37:50.880 --> 00:37:53.639
You're like, what's going on over there?
767
00:37:53.679 --> 00:37:57.599
It is the natural inquisitive curious cheshure cat inside that
768
00:37:57.679 --> 00:38:00.559
goes what's going on? And the truth is, you know,
769
00:38:00.599 --> 00:38:03.000
if someone's on a show, they've had to be vetted
770
00:38:03.079 --> 00:38:07.199
and conversation and conversations. You vetted us, We vetted you,
771
00:38:07.239 --> 00:38:09.440
people vetted us to be on oursel. Like, there's this
772
00:38:09.480 --> 00:38:12.440
whole vetting process. You set it yourself. People aren't even
773
00:38:12.440 --> 00:38:13.719
getting in your swag bag.
774
00:38:13.559 --> 00:38:14.440
Without being vetted.
775
00:38:14.719 --> 00:38:17.280
And we're the same. We have swag criteria. With a
776
00:38:17.400 --> 00:38:20.920
video you have to watch, I mean, because reputation is important.
777
00:38:21.000 --> 00:38:24.199
Right, and so they know that there's vetted.
778
00:38:24.360 --> 00:38:27.800
So even if so she does her show, just being
779
00:38:27.800 --> 00:38:31.000
able to have your show is allowing her to charge
780
00:38:31.000 --> 00:38:34.360
what she really wants to charge for her value instead
781
00:38:34.360 --> 00:38:36.760
of having to compete in the marketplace with what everybody
782
00:38:36.760 --> 00:38:40.639
else is charging. So when you talked about that posture
783
00:38:40.960 --> 00:38:43.519
and what TV can do, and you like, hey, come
784
00:38:43.599 --> 00:38:44.800
to my mansion.
785
00:38:44.840 --> 00:38:47.280
And I mean, then they're like, and that whole it is.
786
00:38:47.480 --> 00:38:51.159
It is a very different energy and it's accessible now,
787
00:38:51.320 --> 00:38:53.920
and we talk about that how this is a conversation
788
00:38:54.000 --> 00:38:56.760
we're having now and in five years from now.
789
00:38:56.920 --> 00:38:59.119
Who knows the conversation that we're going to be having.
790
00:38:59.079 --> 00:39:01.639
Because if you look at where podcasts were five years
791
00:39:01.760 --> 00:39:03.840
maybe not for you, but I mean mine's been going
792
00:39:03.880 --> 00:39:05.440
for a long time. But if you talk top a
793
00:39:05.440 --> 00:39:08.320
couple of years onto that, like six, seven, eight years ago,
794
00:39:08.360 --> 00:39:09.679
where was podcasting? Now?
795
00:39:09.920 --> 00:39:11.119
People can you want to be in my show?
796
00:39:11.119 --> 00:39:13.760
They're like, I don't know, let me check my calendar seriously,
797
00:39:14.280 --> 00:39:16.079
And you and I probably do the same thing when
798
00:39:16.079 --> 00:39:17.679
someone says, hey, can I being do you want to
799
00:39:17.719 --> 00:39:18.400
be in my podcast?
800
00:39:18.480 --> 00:39:20.679
We're so happy that you're here today, Eric, thank you, But.
801
00:39:23.159 --> 00:39:25.039
I just want to talk real quick dev too about
802
00:39:25.079 --> 00:39:28.639
about the how they like you were off of the topic.
803
00:39:28.679 --> 00:39:32.199
You were just talking about the the new age wave.
804
00:39:32.639 --> 00:39:35.719
You need to surf and there's so many vehicles and
805
00:39:35.760 --> 00:39:39.000
so many platforms now that allows you to be able
806
00:39:39.039 --> 00:39:41.519
to do podcasts in a simple manner or a TV
807
00:39:41.599 --> 00:39:45.360
show in a simple manner. AI has changed everything. And
808
00:39:45.400 --> 00:39:47.800
there's there's vehicles out there that will literally do all
809
00:39:47.800 --> 00:39:50.800
your In fact, we have one of our members that
810
00:39:50.880 --> 00:39:53.599
will literally do all of your podcasting for you. You
811
00:39:53.599 --> 00:39:55.719
don't even have to be involved. AI will do it
812
00:39:55.840 --> 00:40:00.159
all and be you. That's incredible, wow, you know. And
813
00:40:00.199 --> 00:40:02.000
then you sit back and make money off of your
814
00:40:02.039 --> 00:40:05.360
podcast doing all the work and doing nothing. I think
815
00:40:05.360 --> 00:40:09.400
that's that's like super super incredible. But but we work
816
00:40:09.440 --> 00:40:11.320
with stream Yard as you know, and and a little
817
00:40:11.360 --> 00:40:13.920
bit of inside of information. I started with Zoom when
818
00:40:13.960 --> 00:40:15.719
it first started. I started with stream Yard when it
819
00:40:15.719 --> 00:40:17.960
first started. I work with a lot of the tops
820
00:40:17.960 --> 00:40:20.679
of stream Yard and and and we are helping a
821
00:40:20.679 --> 00:40:23.400
lot of people now utilize these platforms that a little
822
00:40:23.440 --> 00:40:27.039
virtual studio. And it's it's a lot of people now
823
00:40:27.079 --> 00:40:29.199
need income, you know, they really need income. With the
824
00:40:29.239 --> 00:40:32.639
economy and what's happening, and it is the best possible
825
00:40:32.679 --> 00:40:35.679
way to be able to provide a business for you
826
00:40:35.760 --> 00:40:39.199
and your family to make the income through using this
827
00:40:39.320 --> 00:40:42.840
software that literally gives you the click of a button
828
00:40:42.880 --> 00:40:45.280
to be able to pop a commercial on, you know.
829
00:40:45.440 --> 00:40:47.800
And and that's really what it boils down to is is
830
00:40:47.880 --> 00:40:49.719
if you find somebody that wants to get out there
831
00:40:49.760 --> 00:40:52.159
and you have an audience, and then you're I mean,
832
00:40:52.239 --> 00:40:55.199
our company does commercials too. If anybody needs any commercials done,
833
00:40:56.039 --> 00:40:58.599
you have a commercial and you press press the button
834
00:40:58.599 --> 00:41:01.679
and they're paying you a thousand dollars for pressing that
835
00:41:01.679 --> 00:41:03.519
button or two hundred dollars for press that button or
836
00:41:03.559 --> 00:41:05.679
whatever you want to charge. You know, are you getting
837
00:41:05.679 --> 00:41:08.800
a contract for a whole year. I mean, it's something
838
00:41:08.840 --> 00:41:10.920
I teach and if anybody wants to, I mean, you
839
00:41:10.960 --> 00:41:12.840
and I still need to do our mastermind together.
840
00:41:12.880 --> 00:41:14.320
And yeah, we do, we do.
841
00:41:14.199 --> 00:41:14.400
We do.
842
00:41:14.519 --> 00:41:17.159
We're just we're we got we got things to do.
843
00:41:17.280 --> 00:41:18.159
We got things to do.
844
00:41:18.559 --> 00:41:20.440
We'll be on it and people, we'll do it this way,
845
00:41:20.480 --> 00:41:22.880
we'll do it zoom, We'll do extreme ariort. But I
846
00:41:22.920 --> 00:41:25.519
think what we really did today was, first of all,
847
00:41:25.360 --> 00:41:28.760
I'll give insight into you, insight into what we're doing,
848
00:41:28.920 --> 00:41:33.920
but also making media very real. And I think it's
849
00:41:33.960 --> 00:41:36.960
important and very true because you are when you did
850
00:41:37.199 --> 00:41:39.480
when you cross your fingers, because some people are listening,
851
00:41:39.480 --> 00:41:42.639
not watching when you cross your fingers. About the social media,
852
00:41:43.039 --> 00:41:45.440
when I talk about media, I say to people, you know,
853
00:41:45.679 --> 00:41:48.679
social media is the outside of the orial cookie, but you're.
854
00:41:48.559 --> 00:41:49.800
Using it like it's the middle.
855
00:41:50.280 --> 00:41:52.920
You're using it like it's going to get everything out there,
856
00:41:52.960 --> 00:41:56.400
but really it's the carrier, you know. I put things
857
00:41:56.440 --> 00:42:01.639
on social media that is good media content that I
858
00:42:01.639 --> 00:42:05.079
think we really kind of broke some seedlings today and
859
00:42:05.159 --> 00:42:08.719
made some things possible todayred percent.
860
00:42:08.760 --> 00:42:11.280
I hope that your your two six y two viewer,
861
00:42:11.519 --> 00:42:15.199
your mission and mission accepted.
862
00:42:15.320 --> 00:42:18.440
So you're here today because you accepted the mission and
863
00:42:18.519 --> 00:42:20.199
you kept accepting the mission.
864
00:42:20.199 --> 00:42:21.159
You haven't left yet.
865
00:42:22.280 --> 00:42:24.599
I love it well, I hope, uh you know, in fact,
866
00:42:24.719 --> 00:42:27.039
I have I have a mission for all of all
867
00:42:27.079 --> 00:42:29.599
of your your viewers, should you choose to accept it.
868
00:42:29.679 --> 00:42:34.039
No, exactly, but we totally James bonded. Are you kidding?
869
00:42:34.480 --> 00:42:36.159
No? I love it. I really love the branding. I
870
00:42:36.199 --> 00:42:39.440
love the catchphrases that you came up with everybody that's
871
00:42:39.480 --> 00:42:43.360
watching under dab you use the invite code deb Drummond.
872
00:42:44.400 --> 00:42:46.639
At least create an account and set up your profile.
873
00:42:46.880 --> 00:42:49.000
Whether you have a podcast or a business or events
874
00:42:49.079 --> 00:42:51.440
or whatever, set up your profile. I promise you you'll
875
00:42:51.440 --> 00:42:54.719
love the platform, which is the platform that powers the
876
00:42:55.000 --> 00:42:57.519
Women's Channel, and we I am so excited to have
877
00:42:57.559 --> 00:43:00.000
I gotta tell you, I'm beyond and beyond excited about
878
00:43:00.039 --> 00:43:02.400
the Women's Channel and the meetings, the behind the curtain
879
00:43:02.480 --> 00:43:04.559
meetings that we're having right now, and how big this
880
00:43:04.599 --> 00:43:07.960
thing is growing every day. It seems like I know.
881
00:43:08.400 --> 00:43:11.519
So Carmel is going to have that in the show notes,
882
00:43:11.639 --> 00:43:12.800
the fantastic show notes.
883
00:43:12.840 --> 00:43:15.360
So that's all. That's all going to be there. Thank
884
00:43:15.440 --> 00:43:16.960
you so much for joining. I'm going to talk to
885
00:43:17.000 --> 00:43:19.480
the audience a little bit. Thank you so much for doing.
886
00:43:19.280 --> 00:43:19.800
What you do.
887
00:43:19.880 --> 00:43:24.119
You know, share, comment, call us back, email us back,
888
00:43:24.199 --> 00:43:25.599
let us know how you're doing. If you want to
889
00:43:25.639 --> 00:43:28.239
be sitting where Eric's sitting, it's super easy. We have
890
00:43:28.400 --> 00:43:30.679
three different ways to podcast. Come on in with your buddies.
891
00:43:30.719 --> 00:43:34.119
We do group shows. They are so incredible. I'm going
892
00:43:34.159 --> 00:43:35.280
to do a group show if you want to do
893
00:43:35.280 --> 00:43:36.880
a solo show like we're doing today, or if you want
894
00:43:36.880 --> 00:43:39.679
to do a three part mini series. And absolutely we
895
00:43:39.719 --> 00:43:44.360
are upcoming to yet another powerful summit. You know that
896
00:43:44.440 --> 00:43:47.280
we have an international party that goes on. You are
897
00:43:47.440 --> 00:43:50.880
always invited, bring your friends free. If it needs to
898
00:43:50.920 --> 00:43:52.400
be donation, please if you can.
899
00:43:52.760 --> 00:43:54.280
I I just got to say, you guys are going
900
00:43:54.320 --> 00:43:56.679
to be so excited about doctor Dante Siars coming on
901
00:43:56.679 --> 00:43:59.800
this event coming up. I'm very excited to watch her
902
00:43:59.880 --> 00:44:04.199
just rock your stage like the NASA rocket ship.
903
00:44:05.639 --> 00:44:06.159
That's awesome.
904
00:44:06.679 --> 00:44:11.280
We're very excited and very honored to have for the
905
00:44:09.639 --> 00:44:13.960
the the caliber of content you talked about the power
906
00:44:13.960 --> 00:44:18.039
of content, the caliber of content on the summits that
907
00:44:18.119 --> 00:44:21.320
are upcoming, and doctor Dante Siares is going to be
908
00:44:21.360 --> 00:44:24.880
one of those is so I can't even say it
909
00:44:24.920 --> 00:44:26.400
like I was talking to someone the other day and
910
00:44:26.440 --> 00:44:28.159
they looked at the lineup, they looked at the lineup
911
00:44:28.199 --> 00:44:30.079
that's coming from me, and they're like, how much.
912
00:44:29.960 --> 00:44:32.920
Does it for your summits? And I said, it's by donation.
913
00:44:33.079 --> 00:44:35.480
If you can donate, we expect you to so that
914
00:44:35.599 --> 00:44:37.000
we can allow it to be free for those that
915
00:44:37.079 --> 00:44:39.000
need it to be And she goes. I thought you
916
00:44:39.000 --> 00:44:42.119
were going to say five hundred dollars, I said, saying
917
00:44:42.119 --> 00:44:43.039
five hundred dollars.
918
00:44:43.239 --> 00:44:45.639
Well, you know what I love DEVI is you You really,
919
00:44:45.719 --> 00:44:48.760
you and your team really are working the platform. You're
920
00:44:48.800 --> 00:44:51.480
going through the directory, You're you're going through the profiles,
921
00:44:51.480 --> 00:44:53.079
You're meeting the members and stuff. You met a lot
922
00:44:53.079 --> 00:44:56.480
of people the ISA where wards we're providing whatever quality
923
00:44:56.480 --> 00:44:59.519
people we can doctor Mary and doctor Dante Siries and
924
00:44:59.519 --> 00:45:01.840
I know you having a meeting with Christine and the
925
00:45:02.599 --> 00:45:05.599
Dining Empire and the Dining Divas and you know, so
926
00:45:05.599 --> 00:45:08.400
so whatever we can do to support, but your network,
927
00:45:08.800 --> 00:45:11.639
I mean Kathy Holt for crying out loud, like like
928
00:45:11.719 --> 00:45:15.079
if anybody has not signed up honestly for this event
929
00:45:15.159 --> 00:45:17.159
coming up or anything that two six to two does,
930
00:45:17.199 --> 00:45:21.679
anything that Dev does, You're it's suicide. Do they get
931
00:45:21.719 --> 00:45:23.719
access to the people that are coming in, like when they.
932
00:45:23.679 --> 00:45:27.920
Actually absolute, here's people you guys want to meet?
933
00:45:28.119 --> 00:45:29.880
Wow, Yeah, that's our question.
934
00:45:29.960 --> 00:45:32.239
When we're talking to celebrities, when we're talking to women
935
00:45:32.280 --> 00:45:37.079
like Dante, we are inaccessible. So even anyone who's come on,
936
00:45:37.480 --> 00:45:41.760
we're like, are you accessible? And and that's the criteria
937
00:45:41.840 --> 00:45:46.000
you got you know, eleanor Pan You've got some Lanny Stross.
938
00:45:46.119 --> 00:45:47.480
She's like, I'll take the call.
939
00:45:47.719 --> 00:45:50.119
I love Laney. Lanny's awesome. And ik you, I got
940
00:45:50.119 --> 00:45:52.639
to tell you, dev you know, honestly, You're like, this
941
00:45:52.719 --> 00:45:55.000
is a great partnership. Like you give me one, I
942
00:45:55.039 --> 00:45:56.280
give you one. I give you one, and you give
943
00:45:56.320 --> 00:45:58.559
me one and and and every single person that we
944
00:45:58.599 --> 00:46:05.559
have brought into this collective conglomorate of like impact. Are
945
00:46:05.599 --> 00:46:08.119
are very very impactful people with a good heart to
946
00:46:08.199 --> 00:46:10.599
want to help others. And I'm really loving that it's
947
00:46:10.639 --> 00:46:14.079
growing so exponentially and any way that we can support
948
00:46:14.119 --> 00:46:16.599
in any possible way on whatever you're doing. I've been
949
00:46:16.599 --> 00:46:18.519
blowing up your event like crazy, even though I'm not
950
00:46:18.559 --> 00:46:21.239
even on it. Of course, my beautiful other half is
951
00:46:21.320 --> 00:46:24.119
so that as her other half, as her as her man,
952
00:46:24.840 --> 00:46:27.440
I'm obligated to make sure everybody knows about her being
953
00:46:27.480 --> 00:46:31.039
on your stage. But I support you wholeheartedly in the mission.
954
00:46:31.920 --> 00:46:33.760
And I love your book. By the way, I've actually
955
00:46:33.800 --> 00:46:40.280
been reading the book Dante. Yeah, but I've been reading
956
00:46:40.360 --> 00:46:43.199
Dante's book and and it's interesting learning about some of
957
00:46:43.199 --> 00:46:45.519
the two six two sisters and their stories and stuff
958
00:46:45.519 --> 00:46:45.800
like that.
959
00:46:46.360 --> 00:46:48.639
Yeah, no, it's really good. And look our channel.
960
00:46:48.679 --> 00:46:50.760
Everyone knows our channel or summits or this or that
961
00:46:52.000 --> 00:46:54.519
they are for women and those who support women. So
962
00:46:54.559 --> 00:47:00.159
our hope is that that's everybody. And you know it's
963
00:47:00.239 --> 00:47:02.519
better like this, you know, and for those of you
964
00:47:02.559 --> 00:47:03.079
that it's.
965
00:47:03.079 --> 00:47:03.800
Better like this.
966
00:47:04.400 --> 00:47:06.480
So with that being said, I've got to hop off
967
00:47:06.599 --> 00:47:08.119
and so to you because i know we both have
968
00:47:08.199 --> 00:47:11.440
something going on in a few minutes. And audience, if
969
00:47:11.440 --> 00:47:13.280
you want to be here, you know how to reach out.
970
00:47:13.320 --> 00:47:16.000
This is not difficult. I make it so easy. It's
971
00:47:16.000 --> 00:47:17.519
debit dev drummon dot com.
972
00:47:17.800 --> 00:47:20.639
Go to the site. There's aboute eight pages ten pages
973
00:47:20.639 --> 00:47:20.960
on there.
974
00:47:21.000 --> 00:47:23.320
You can hit a contact button and it goes directly
975
00:47:23.360 --> 00:47:26.440
to myself. So thank you so much for being loyal,
976
00:47:26.679 --> 00:47:29.239
dedicated rockstar podcast listeners.
977
00:47:29.320 --> 00:47:31.679
I told you would want to take action. I'm sure
978
00:47:31.719 --> 00:47:33.599
that's exactly what you're going to want to do. If
979
00:47:33.599 --> 00:47:34.639
you want to reach out to error.
980
00:47:34.719 --> 00:47:37.280
Please do all of the notes, have all of the
981
00:47:37.360 --> 00:47:39.440
access and pop on and visit us on.
982
00:47:39.400 --> 00:47:40.880
An easy way and then when its channel.
983
00:47:41.000 --> 00:47:44.000
So until we meet you again, be well and stay.
984
00:47:43.840 --> 00:47:44.880
Groupy by for now.
985
00:47:45.440 --> 00:47:45.679
Family,