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The curious case of Walmart and its venture into creating a stable of hot startup DTC brands has come to a close, with the 2023 sales of Moosejaw, Bonobos and Eloquii in quick succession. So it’s a fitting time to take a look at the six-year-plus journey that began with the massive $3.3 billi…
In the 1967 Mike Nichols film “The Graduate,” there’s an iconic scene where Dustin Hoffman’s character Benjamin Braddock is given one word of career advice by a well-meaning family friend at his college graduation party: plastics. Fast-forward more than 50 years, and there …
The California Privacy Rights Act (CPRA), an amendment to the 2018 California Consumer Privacy Act (CCPA), went into effect on Jan. 1, requiring publishers and advertisers to ensure compliance with new consumer data privacy guidelines. CPRA rulemaking is still in progress, and enforcement is set t…
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A new global study by IBM found that 61% of consumer goods and retail leaders are purposefully aligning their sustainability and operational goals, with 77% of the respondents agreeing that sustainability investments will accelerate business growth. The study, titled “Redesigning Brand Value…
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