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Peer influence is massively important in marketing, but what does it really mean — and how we can use it for good? First, HR tech guru Jessica Miller-Merrell tells us about what it's like to be a peer influencer (6:49). Then, designer Theresa Stewart joins co-host Elena Valentine for a discussion about how her Twitter thread about her experience working at Cards Against Humanity went viral — and what it's like to speak your truth and create change (14:18). For more context on Theresa's experience, be sure to read this in-depth article from Polygon.
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For our third season of Margins from Managing Editor, we're breaking down influence. In our season premiere, we examine what influence really means. First, we sit down with psychology professor and author Art Markman to learn how our minds perceive and process influence (7:20). Then, fundraising co…
There's a lot more to building a team than putting a bunch of people in a room together. A whole lot. On this episode, we talk with Offor CEO Ify Walker about transparency and setting expectations (5:09). Then, Aon content lead Deanna Erday joins us to discuss how she selects her creative tea…
In this episode of Margins, we examine the intersection of trust and influence from three different perspectives. First, we talk with SmartRecruiters CEO Jerome Ternyck about how his time in the French military shaped his views on trust (11:03). Then, M&A expert Jennifer J. Fondrevay discusses …
People have voices. Brands have voices. How do you find yours? We talked to voice coach Ita Olson, ghostwriter Cathie Ericson, and marketing consultant Katie Martell to find answers.
Margins from Managing Editor is hosted by Lee Price and Mary Ellen Slayter.
Learn more at http://www.managingedi…
Welcome to a new content marketing podcast from Managing Editor. On Season 1, we'll ask big questions about what it means to communicate in the digital age. Get a preview of the topics we'll cover, like: How do you find your voice? What does it really mean to be a thought leader? And in the age of …
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