Geoff Burch – Change Management | Expert Interview

Episode 16 - Change Management: Interview With Bestselling Author and BBC Television Personality Geoff Burch
Dynamic, exciting and fun, Geoff Burch is a business expert like no other. He is internationally known for taking a walk on the wild side of business and turning it into an engaging, entertaining and humorous presentation that will lift and delight your audience.
Geoff is the author of six best-selling business titles, is a regular presenter on BBC television and was voted Business Communicator of the Year by the Speechwriters’ Guild. Whether he is speaking on customers, sales, leadership, or change, once seen Geoff is never forgotten. Today, we discuss change management.
You Can Read the Transcript of Our Interview Below:
Nathan Simmonds:
Welcome to the MBM interview series. This is the sticky interviews. Today I've got the pleasure of interviewing Geoff Burch. He is a best selling author. He's got six books out already. He is a TV presenter for a business presenter for the BBC. He's got tailored presentations that have helped motivate and inspire change within organization, a blend of motivational message and humor. And I've had the pleasure of talking to him before. Yes, there was a lot of humor. I can't divulge a lot of what we talked about because the phrase effing and Geoffing may have been written about Geoff. So, we're going to try and keep it business correct.
Nathan Simmonds:
His demand as a speaker has been voted Business Communicator of the Year by the Speech Writers Guild. And amongst that, he makes time to make his delivery entertaining, funny, digestible so that the normal man in your business can understand what is happening and effect change for themselves from the inside out. Now, the quote that resonated with me, Geoff, when we spoke last, "A change inflicted is a change resisted." Geoff through his words makes change possible. So, thank you, Geoff, for being here. Welcome.
Geoff Burch:
Pleasure.
Nathan Simmonds:
First and foremost, why do you do what you do?
Geoff Burch:
Accident. No intention at all, absolutely not. Literally hurled into it. I feel like Brian in the Life of Brian, you know? I expect my mom to be at the window going, "He is not a guru. He's a very naughty boy," you know? Absolute total utter accident completely and utterly. And if I could understand how I do it and bottle it, I would be a lot richer than I am. But I have ... I travel. I sort of travel like a comet. I think all the ancients would sort of ... All the ancients would look at a comet and think that it imbued some sort of portent to something or other. But the comet is just a bit of frozen rock and frozen dinosaur poo sort of whistling through the universe. I feel like that, really. People interpret great portent from my things. And I'm just this piece of sort of deep frozen sort of archaeology hurtling about the place really.
Geoff Burch
 
Nathan Simmonds:
I thought you were going to say you were a piece of dinosaur poo then. I was going-
Geoff Burch:
I was going to say that. But I noticed your sort of reservations about bad language, so I'm being extremely careful. Yeah.
Nathan Simmonds:
It may happen. I think, to be honest, if we're working in business at some point, the swearing is a natural part of what we do.
Geoff Burch:
Yeah.
Nathan Simmonds:
Especially in times of crisis now. When you don't see these things happening, the first words that often come out of your mouth is, "Shit." That is just the way it is. You say that you got to where ... And I spoke about your speaking career because I'm avidly interested in a speaking career for myself in the future. And you said, again, it was accident. And I guess it's about being in the right place at the right time, saying the right words and having the right people to listen to you, which makes it happen. What inspired you then to keep going down this road, even by accident?
Geoff Burch:
Money. Lots and lots of money. I think, again,