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اپیزودهای قبلی List Building Lifestyle With Igor Kheifets را جستجو کن.

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Every piece of productivity advice tells you the same thing: try harder, be more disciplined, muscle through the distractions. Igor thinks that advice is a trap. In this episode, he argues that focus is not a willpower problem but an environment problem — and that fighting distraction with discipli…
Ask your audience what they want and they'll happily tell you — but what people say and what people actually buy are rarely the same thing. In this episode, Igor makes the case against the popular idea of "serving your list" by surveying it. Drawing on lessons from hunting, dating, and a …
Most people are taught that market research means guessing whether an idea has legs. Igor argues that guessing is the fastest way to get it wrong. In this episode, he breaks down why market research isn't gambling, why you should always start with the who instead of the what, and why the most profi…
Attention today is shredded across inboxes, feeds, headlines, and an endless stream of push notifications, and the old marketing math no longer holds. In this episode, Igor makes the case for sending more emails, not fewer — then flips the coin to explain why frequency alone is worthless. The numbe…
Most marketers believe a good story has to be dramatic — Hollywood dialogue, complex characters, edge-of-your-seat tension. Igor disagrees. In this episode, he breaks down why your marketing stories feel forced, and why the fix is almost always to make them simpler and shorter, not grander. From a …
سلب مسئولیت: پادکست و آثار هنری تعبیه شده در این صفحه متعلق به Igor Kheifets است که متعلق به صاحب آن است و به Listen Notes، Inc وابسته یا تایید نشده است.