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Talbert Building Supply’s “The Office” parody videos have become some of the company’s most engaging content on Facebook and Instagram.
Sally talks with Talbert marketing specialist Jason McGhan about how the series came together, why keeping it unscripted helps employees’ personalities come through, and how it fits into a larger shift toward more people-focused content. They also discuss showcasing customers and jobsites, balancing humor with professionalism, and experimenting to find what works on social media.
Watch one of the parody videos: https://www.facebook.com/share/v/1K9b7EaqJB/
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