WEBVTT
1
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Now we get into how you take 10 unreleased recordings sitting for decades in the vault of Shell Tommy, my friend, the producer of The Kings and the Who, and do something with them.
2
00:00:19.510 --> 00:00:23.031
When Shell told me about these recordings, I had no idea what to do.
3
00:00:23.871 --> 00:00:25.512
I literally did not have any idea.
4
00:00:27.402 --> 00:00:28.603
Maybe a year went by.
5
00:00:28.623 --> 00:00:30.944
And then finally, I give Shell a call.
6
00:00:30.964 --> 00:00:36.747
I say, Shell, I have an idea for the recordings.
7
00:00:38.108 --> 00:00:41.990
Because what had happened was that the NFT market had emerged.
8
00:00:42.930 --> 00:00:45.972
And as it emerged, I saw the growth of it.
9
00:00:46.272 --> 00:00:54.937
And I saw all these artists converging to it, including Tom Brady, including the CEO of Live Nation, getting on the board of Tom Brady's company.
10
00:00:55.297 --> 00:00:56.678
And I'm like, something's up.
11
00:00:58.712 --> 00:01:01.033
And if Bowie was around, he'd probably want to do this.
12
00:01:03.754 --> 00:01:06.696
So I say to Shell, you know those Bowie recordings?
13
00:01:08.436 --> 00:01:10.757
I think we could take them on the NFT market.
14
00:01:12.278 --> 00:01:15.219
And I propose Shell a whole game plan, as you will see below.
15
00:01:16.180 --> 00:01:16.760
Or beside.
16
00:01:18.741 --> 00:01:20.161
And in these email exchanges.
17
00:01:21.962 --> 00:01:25.604
Bring in my friend Tim Thorne, who brought Alanis Morissette to LA to meet me.
18
00:01:25.724 --> 00:01:27.505
Show her album, Jagged Pill.
19
00:01:28.223 --> 00:01:29.564
which I thought was going to be a hit.
20
00:01:30.025 --> 00:01:32.827
And he asked these questions, as you see in the emails.
21
00:01:34.008 --> 00:01:35.669
What shape are these recordings in?
22
00:01:37.271 --> 00:01:38.492
Then I bring in Marianne.
23
00:01:38.992 --> 00:01:41.114
My friend Marianne worked with Death Row Records.
24
00:01:41.674 --> 00:01:45.458
She is very knowledgeable about this subject, and she has a connect.
25
00:01:45.938 --> 00:01:48.040
And she thinks there might be something to do.
26
00:01:50.518 --> 00:01:56.421
Now, as this all emerged, then I bring in an attorney that would understand the nuances of taking this to the NFT market.
27
00:01:56.721 --> 00:02:12.130
But before I do any of that, I want to make sure I protect myself and make my role very clear and have it documented in a consultancy agreement, which you will see.
28
00:02:14.193 --> 00:02:32.298
This consultancy agreement allowed me to take the recordings to wherever I wanted to, to bring them to the market so the fans could hear David's music and also organize its marketing and distribution and how that would take place.
29
00:02:36.039 --> 00:02:41.880
In the next episode, how I walk Shel Ptolemy,
30
00:02:42.493 --> 00:02:55.522
and these recordings into Authentic Brands Group, a multi-billion dollar company who just acquired, recently, a majority stake in Drake's OVO.
31
00:02:56.803 --> 00:02:57.263
That's next.
1
00:00:01.002 --> 00:00:17.849
Now we get into how you take 10 unreleased recordings sitting for decades in the vault of Shell Tommy, my friend, the producer of The Kings and the Who, and do something with them.
2
00:00:19.510 --> 00:00:23.031
When Shell told me about these recordings, I had no idea what to do.
3
00:00:23.871 --> 00:00:25.512
I literally did not have any idea.
4
00:00:27.402 --> 00:00:28.603
Maybe a year went by.
5
00:00:28.623 --> 00:00:30.944
And then finally, I give Shell a call.
6
00:00:30.964 --> 00:00:36.747
I say, Shell, I have an idea for the recordings.
7
00:00:38.108 --> 00:00:41.990
Because what had happened was that the NFT market had emerged.
8
00:00:42.930 --> 00:00:45.972
And as it emerged, I saw the growth of it.
9
00:00:46.272 --> 00:00:54.937
And I saw all these artists converging to it, including Tom Brady, including the CEO of Live Nation, getting on the board of Tom Brady's company.
10
00:00:55.297 --> 00:00:56.678
And I'm like, something's up.
11
00:00:58.712 --> 00:01:01.033
And if Bowie was around, he'd probably want to do this.
12
00:01:03.754 --> 00:01:06.696
So I say to Shell, you know those Bowie recordings?
13
00:01:08.436 --> 00:01:10.757
I think we could take them on the NFT market.
14
00:01:12.278 --> 00:01:15.219
And I propose Shell a whole game plan, as you will see below.
15
00:01:16.180 --> 00:01:16.760
Or beside.
16
00:01:18.741 --> 00:01:20.161
And in these email exchanges.
17
00:01:21.962 --> 00:01:25.604
Bring in my friend Tim Thorne, who brought Alanis Morissette to LA to meet me.
18
00:01:25.724 --> 00:01:27.505
Show her album, Jagged Pill.
19
00:01:28.223 --> 00:01:29.564
which I thought was going to be a hit.
20
00:01:30.025 --> 00:01:32.827
And he asked these questions, as you see in the emails.
21
00:01:34.008 --> 00:01:35.669
What shape are these recordings in?
22
00:01:37.271 --> 00:01:38.492
Then I bring in Marianne.
23
00:01:38.992 --> 00:01:41.114
My friend Marianne worked with Death Row Records.
24
00:01:41.674 --> 00:01:45.458
She is very knowledgeable about this subject, and she has a connect.
25
00:01:45.938 --> 00:01:48.040
And she thinks there might be something to do.
26
00:01:50.518 --> 00:01:56.421
Now, as this all emerged, then I bring in an attorney that would understand the nuances of taking this to the NFT market.
27
00:01:56.721 --> 00:02:12.130
But before I do any of that, I want to make sure I protect myself and make my role very clear and have it documented in a consultancy agreement, which you will see.
28
00:02:14.193 --> 00:02:32.298
This consultancy agreement allowed me to take the recordings to wherever I wanted to, to bring them to the market so the fans could hear David's music and also organize its marketing and distribution and how that would take place.
29
00:02:36.039 --> 00:02:41.880
In the next episode, how I walk Shel Ptolemy,
30
00:02:42.493 --> 00:02:55.522
and these recordings into Authentic Brands Group, a multi-billion dollar company who just acquired, recently, a majority stake in Drake's OVO.
31
00:02:56.803 --> 00:02:57.263
That's next.
