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Today on In Plain Cite, we explore the integration of social media into medical communication strategies, addressing how social media serves as an "additional channel" in publication planning, enabling the rapid dissemination of critical scientific data to healthcare professionals.  Our guests…
Publication professionals face many challenges during the development and execution of a publication plan. These challenges differ based on the size of the pharma company, product lifecycle, SOPs and infrastructure. Today, we bring together three seasoned publication pros from small, mid-size, and …
You don’t need to master complicated prompts to get great results from generative AI. Today, Conor Grennan, Chief AI Architect at NYU Stern and CEO of AI Mindset, shares a refreshing perspective: the key to working effectively with tools like ChatGPT is to treat them less like machines and more lik…
Today, we dive into one of the most pressing and polarizing questions in medical publishing today: Should patients who contribute as co-authors be compensated? Joining us are Veronica Porkess of UCB Pharma and Simon Stones of Amica Scientific, two voices at the forefront of patient engagement. Toge…
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