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Biggest thing you need to do in
entrepreneurship is actually, like, manage your
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mind.
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It's like you will have these things come up on
a daily basis.
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You know, you will have clients leave you.
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You will have launches fail, you will have
people ghost you, like, of these things will
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happen, but what you have to do is make that
decision every single day.
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Like, where I could decide to spiral, make it
mean something about me, or I can decide that,
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like, I'm gonna be moving on to the next thing.
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Through this, I'm gonna strengthen my
conviction in myself.
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Hello, and welcome to the ignition path
podcast.
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I'm your host, Kyle Goodnight.
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I appreciate you being a part of this again.
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Been on a little bit of a of of a break on the
ignition path podcast with some personal
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things.
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Nothing bad.
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Just a lot really, really busy with, another
section of my life.
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A lot of you know me all as well and know that
I'm a paramedic and I'm doing a project right
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now that has been taking me to different
conferences and speaking on stage and speaking
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to medical directors and and it's taken away
from my ignition path podcast time.
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But that's okay because I'm building another
part of my of my of my entrepreneurial tree,
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which is public speaking in the medical world.
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So, you know, I'm getting back into it today.
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I've got a guest today that I'm super excited
to talk about because she is my very first
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guest that doesn't have the traditional
entrepreneurial path.
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We'll explain that here in a minute what that
means because, she she has been an entrepreneur
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since day one.
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So it is I I'm going to call her I'm labeling
her a career entrepreneur, meaning when she
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started her career, she started her
entrepreneurial path.
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Jenny Unsworth is with me today.
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Hi, Jenny.
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How are you doing?
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Hi, Kyle.
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Thank you so much for that introduction.
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It's so nice to be talking with you today.
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Yeah.
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I'm all the way over in The UK.
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We're having a beautiful day.
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Spring is arriving.
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You don't wanna know what's going on here then.
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We had our beautiful spring day three days ago.
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It was 77 degrees where I live.
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And then the next day, it was nine degrees in
the morning with snow.
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And it's cold out now.
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I think we're I think we get up to I think when
I looked at it today, I think we get up to a
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whopping 45 today.
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I woke up at 23 degrees this morning.
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So yeah.
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And, you know, first day of spring, we all
know, is in a couple of days.
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You know, this podcast, will go live after this
date of of what I'm gonna say.
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But March 20 is typically the first day of
spring, which is also my birthday.
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So if anybody would like to send, you know,
send support to the podcast for my birthday's
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sake, please do so.
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No.
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But usually by the time my birthday rolls
around, I'm done with those the cold.
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I'm like, okay.
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I'm done.
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First day of spring.
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That's the rules.
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Right?
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So
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Absolutely.
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Yes.
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So when it comes to your part of the country,
that you're in, so where where what, like,
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longitudinal line would you be equal to in The
States?
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Do you know?
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Like, what?
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I don't know.
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It's just I'm I'm curious.
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We never talked about that in the pre call, so
I'm just curious.
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I have no idea.
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So in terms of The UK, I am well, in terms of
England, I am right in the center in a town
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called Birmingham.
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But in terms of
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Oh, you're in Birmingham.
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Okay.
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Yes.
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In terms of how that correlates to US, I am not
so sure.
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I'll look.
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I'll look.
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I'll look.
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Yeah.
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I can look at the I'll look at a globe.
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Birmingham, England globe view because that's
where I can I I usually, like, associate things
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along the longitudinal lines, and I can see,
like, okay?
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Oh, you're equal with these type of states.
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So, like, if I look, you're oh, honestly,
you're up like, you're more, like, equal with
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Canada.
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Oh, okay.
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There you
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go.
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Like north you're like north of so you're like
more like middle, like, yeah.
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You're well into Canada when I look at the when
I look at the globe.
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Interesting.
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Yeah.
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You're like you're like north like Middle
Canada.
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Yeah.
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Crazy.
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Okay.
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So so you would typically have colder weather
up there.
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Yeah?
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You get a lot of snow?
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Not so much.
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You do get some snow daddy's for Christmas, but
yeah.
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But yeah.
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So once again, I'm gonna, I'm gonna ask Jenny
to explain her path here in a second, but she
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is my very first guest when I had that that has
not had some form of corporate job.
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You know, maybe a couple of one off, you know,
jobs in high school or something like that.
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But but for the most part, when she started her
entrepreneurial path, she was 17.
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So, not too many jobs you can have at least in
The States before 17.
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Maybe if you're working for your mom and dad or
something like that.
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But, you know, our our, age limit here, I
think, is 15 before you can get a job.
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And then some places you have to be more like
like, you can't, like, scan beer and alcohol
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until you're 18, you know, that kind of stuff.
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So you a lot of places, you you need to be a
little bit older before you have a job.
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I think usually by the time someone's 17, they
can get a job at, you know, Chick fil A or or
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any of the, like, fast food joints in in most
places.
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But but yeah.
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So Jenny is gonna talk about how her path
started from the word go.
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So tell us all about that, Jenny.
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You know, share share with, how you got into,
you know, what you were doing at at the age of
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17 and how you were making money at it.
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And then and then the process of realizing
that, hey, this is something I can do for the
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rest of my, maybe my life, my career, and stay
in this world.
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And then we'll get into some other questions
that I have too.
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So go ahead and tell us all about that, that
time and when you were 16, 17 years old and,
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and what, how you started your business.
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Yeah, absolutely.
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So I think I love how you worded it like a
career entrepreneur because this is so normal
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to me that I forget that not everybody goes on
this path almost.
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And that I have always, from a young age, just
been so infatuated by entrepreneurship and
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working for myself.
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When I was 17 years old, that wasn't even the
intention for what I was going through.
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But a family friend just said to me like, hey,
like you're into maths.
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I was doing a maths qualification at the time.
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I said, can you come and help my son out with
some of his tests that he's going through in
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school?
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And I was like, absolutely.
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I would love to do that.
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And I think I charged like £5, $6 for a session
because it wasn't really about the money.
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It was just, here's just an exchange, but I I'm
I'm a little bit of a geek.
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So I'm like, I love doing this stuff.
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Of course, I will come and help you out.
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So that started from there, and I had that
client for, like, the next five years, but we
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just started with one session.
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Wow.
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Did you raise your prices at least?
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No.
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Yes.
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Yes.
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Do not worry.
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And and then once I kinda figured out, oh, I
really enjoy this, like, actually teaching the
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element of teaching, I got my second client, I
think just through just like in my neighborhood
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sort of thing.
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And then COVID hit and I went to university in
the same year and I just thought, right, what
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can I do to still have my tutoring business
because that's kind of what it was turning into
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now, but actually have more impact, earn more
income so that I can support myself?
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So like through university I didn't have to get
an external job or, you know, spend, like, my
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nights doing things.
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Like, I wanted to you know, I I I loved how I
could teach and earn money through it and also
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get myself through university in that way.
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So it kinda spiraled from there where I took
my, like, two clients who I just built up a
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really strong because because I wasn't trying
to make it something, all I focused on was,
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like, client experience, like giving them the
best sessions ever so that, you know, they
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stayed with me for a long time, but also then
it was kind of word-of-mouth, so they would
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pass it on, they would pass it on, and then
fast forward to kind of just as I finished
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university, we were completely sold out of all
of our spaces, and I thought, do you know what,
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like because coupled with that and my degree
was in business and I've always been obsessed
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with marketing, like business and
entrepreneurship, all of my modules were in
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there and I knew that's what I wanted to do.
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So now that I'd really tried and tested what it
was to build a business from the ground up, I
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was like, I wanna teach people how to do this.
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And I wanna teach them in a way that they feel
so alive with what they're doing because I
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think entrepreneurship can be something that
completely drains you and that you're always
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aiming for the next goal, but I wanted to do it
in a way where you love what you're doing.
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So that's kind of what I do today is I help
people grow their businesses from like zero to
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inconsistent sales to fully booking out their
offers and doing it in a way where they feel
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like so behind and so happy with what they're
doing.
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That's fantastic.
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And and that was actually my next line of you
you kinda covered almost everything.
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I mean, I okay.
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We're done.
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Bye.
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No.
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Because I wanted to ask more about your
university time too.
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And so you you've dabbled in, and we're gonna
expand on it.
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But so one of my questions was when it comes to
your clients when you were at university, and
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did you go four years, or did you already have
some precollege stuff taken care of?
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Or how long were you in your university?
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That's three years.
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From 2020 to 2023.
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Three years.
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Look at the big brain on Jenny.
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Three years.
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I took I took six.
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No.
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I had I had it I had an off year, though.
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I didn't know what I wanted to do.
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So I took I went three years at Ohio State
University, took a year off, and then went to a
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a local area for a specific, my respiratory
therapy program.
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So I took a full six years total in school, but
it was really more like it was more like five
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total, right, because of the one year I took
off didn't count, but it was a true six years
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of real time.
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But yeah.
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So, no.
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Congratulations on getting through university
that that that way.
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So were you teaching university students, or
were you still dealing with, like, the high
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school or, you know, the grade school, you
know, the the what do you guys call it there?
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Not high school.
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What do you guys call it?
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Pre pre university.
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I'm not sure what you guys call it in The UK
when it's that sixth grade through twelfth
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grade for us, you know, those teenage years.
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What is that called for you guys?
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So it's most schools are secondary school, but
my school is actually a high school.
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So either one.
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A primary?
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Okay.
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Either one.
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Okay.
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So, yeah, so your secondary slash high school,
were you teaching those kind of students for
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because it was still word-of-mouth, and that's
who you were teaching the year before.
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And before you went to university, that's who
you were kinda teaching in the beginning.
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Did you stay with that clientele or did you
kind of move into teaching fellow, you know,
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university students that you were with or
younger groups when you started advancing more
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in the in the, you know, the time frame?
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Yeah.
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So I completely stuck to kind of age wise,
like, like 10 to 16.
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So I could just get so good at teaching that in
a way because like it's ten thousand hours,
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right?
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So I just got better and better and better at
doing that.
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And even though I did higher qualifications in
maths, I was like, this is what I know I'm good
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at, and I'm not gonna try and, like, tease my
brain out too much because it it gets very
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complex.
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So, no, I was very happy with doing those,
like, 10 to 16 year olds.
235
00:11:18,820 --> 00:11:18,899
Yeah.
236
00:11:19,745 --> 00:11:20,304
Gotcha.
237
00:11:20,304 --> 00:11:20,784
Right.
238
00:11:20,784 --> 00:11:24,304
And, another question about the university
days.
239
00:11:24,625 --> 00:11:27,825
You kinda dabbled in it, you said you were you
you got a degree in business.
240
00:11:27,825 --> 00:11:29,024
That was gonna be one of my questions.
241
00:11:29,024 --> 00:11:30,225
So you answered that question.
242
00:11:30,225 --> 00:11:30,625
Thank you.
243
00:11:30,625 --> 00:11:30,945
No.
244
00:11:30,945 --> 00:11:37,919
So so when, and I know here in like when my son
went to his university, Bowling Green State
245
00:11:37,919 --> 00:11:44,305
University, part of his part of his path, he
could have taken entrepreneurial classes that
246
00:11:44,305 --> 00:11:45,585
people like, I didn't know that.
247
00:11:45,585 --> 00:11:50,465
Like, when I when I went to college all the way
back in 1990, you know, back in I'm 54 in the
248
00:11:50,465 --> 00:11:52,384
two days, on the twentieth.
249
00:11:52,384 --> 00:11:53,185
Remember my birthday?
250
00:11:53,185 --> 00:11:55,745
Don't forget to to, you know, give me a
birthday present.
251
00:11:55,745 --> 00:11:57,264
Even you wanna just buy me a cup of coffee.
252
00:11:57,264 --> 00:11:57,425
No.
253
00:11:57,425 --> 00:11:58,545
The link will be in the bio.
254
00:11:58,620 --> 00:11:59,340
No.
255
00:12:00,940 --> 00:12:03,259
Not you specifically, but my listeners.
256
00:12:03,500 --> 00:12:07,820
But, well, I'm 54 on my birthday this year, so
I'm I'm an old fart.
257
00:12:07,820 --> 00:12:07,980
Right?
258
00:12:07,980 --> 00:12:09,899
That's why I consider myself an old fart.
259
00:12:09,899 --> 00:12:15,205
I saw a picture yesterday that showed these
famous actors, the times that they were acting
260
00:12:15,365 --> 00:12:18,245
in the shows that they were acting in, what
their ages were.
261
00:12:18,404 --> 00:12:21,524
And they were, like like, Blanche from the
golden girls.
262
00:12:21,524 --> 00:12:22,725
I don't know if you remember that show.
263
00:12:22,725 --> 00:12:25,045
I don't know if it made it across the pond to
for that.
264
00:12:25,045 --> 00:12:28,139
Was that four four or five women that lived
together that were elder.
265
00:12:28,700 --> 00:12:28,860
Yeah.
266
00:12:28,860 --> 00:12:32,860
They like, Blanche, one of the she was 52 years
old in that show.
267
00:12:32,860 --> 00:12:34,779
And I'm like, she looked like an old lady.
268
00:12:34,779 --> 00:12:35,340
You know what I mean?
269
00:12:35,340 --> 00:12:36,540
I'm like, oh my god.
270
00:12:36,540 --> 00:12:37,580
I'm like, I'm not gray yet.
271
00:12:37,580 --> 00:12:37,899
Thank god.
272
00:12:37,899 --> 00:12:38,139
You know?
273
00:12:38,139 --> 00:12:41,134
So I got a little bit of receding, you know,
but it it it's all good.
274
00:12:41,134 --> 00:12:47,215
But when I went to college in 1990, they had
zero support and classes for entrepreneurial
275
00:12:47,215 --> 00:12:47,695
ship.
276
00:12:47,695 --> 00:12:48,175
Right?
277
00:12:48,175 --> 00:12:53,829
So what you're telling me when you said I went
to school for business and they also had
278
00:12:53,829 --> 00:12:55,669
entrepreneurial stuff, you kinda mentioned
that.
279
00:12:55,669 --> 00:12:57,110
Is that something they truly had?
280
00:12:57,110 --> 00:13:00,789
Did they actually have classes for how to grow
an entrepreneurial business?
281
00:13:00,789 --> 00:13:04,549
If so, expand on that a little bit because I
don't think that people know, especially if
282
00:13:04,549 --> 00:13:08,394
you're younger listening to this and and
wanting to think about an entrepreneurial path,
283
00:13:08,394 --> 00:13:12,075
whether you're teenager or whether you're, you
know, you're in a corporate world and you
284
00:13:12,075 --> 00:13:16,154
really want to get out and you're listening to
this episode and you want to know more about
285
00:13:16,794 --> 00:13:21,670
about what you can do in college, whether
wherever you're at in the world for college and
286
00:13:21,670 --> 00:13:23,110
what courses to look for.
287
00:13:23,110 --> 00:13:24,710
So what were those courses called?
288
00:13:24,710 --> 00:13:28,950
And did they have an actual entrepreneurial,
like, teacher and teach you entrepreneurial
289
00:13:28,950 --> 00:13:29,670
things?
290
00:13:30,149 --> 00:13:33,670
So if I am so candid with me answering this,
yes.
291
00:13:33,670 --> 00:13:34,870
So it's yes and no.
292
00:13:34,870 --> 00:13:40,654
If I start with the yes, I, like, took modules
that were like entrepreneurship, digital
293
00:13:40,654 --> 00:13:44,095
marketing, you know, all the things that I now
do on a daily basis.
294
00:13:44,335 --> 00:13:49,129
But what I can tell you is that most of the
things they they spoke about was out of a
295
00:13:49,129 --> 00:13:54,410
textbook, was the slides that they were given
to talk about with the module, was very much
296
00:13:54,570 --> 00:13:55,049
theory.
297
00:13:55,049 --> 00:13:57,050
And antiquated, maybe.
298
00:13:57,210 --> 00:13:57,450
Yeah.
299
00:13:57,450 --> 00:13:58,009
Yes.
300
00:13:58,090 --> 00:14:03,735
And it was very much like, is a marketing model
from '19, you know, '80, and it's like, that's
301
00:14:03,735 --> 00:14:04,134
great.
302
00:14:04,134 --> 00:14:05,335
But actually now we Yeah.
303
00:14:05,174 --> 00:14:10,774
Can't get where we But if you think about even
in that space, think about how much has
304
00:14:10,774 --> 00:14:11,415
changed.
305
00:14:11,735 --> 00:14:14,455
You know, like, we everything is digital now.
306
00:14:14,455 --> 00:14:18,695
Everything is social media and content, and
everything changes so much.
307
00:14:18,855 --> 00:14:19,254
Yes.
308
00:14:19,230 --> 00:14:23,949
The The underlying principles of consumer
behavior do not change that much, but the way
309
00:14:23,949 --> 00:14:28,350
that you market them and the way that you
connect with your consumer and even some of the
310
00:14:28,350 --> 00:14:30,750
behavior in a way has completely shifted.
311
00:14:30,990 --> 00:14:35,995
So I went into university thinking like they
are going to teach me how to build a business
312
00:14:35,995 --> 00:14:37,674
because that's what I wanted.
313
00:14:37,914 --> 00:14:42,315
Like that was what I always knew that I was
going to end up doing at some point.
314
00:14:42,315 --> 00:14:46,235
I didn't think I'd go straight into it, but I
always knew I would at some point.
315
00:14:46,714 --> 00:14:52,100
But actually going through the classes, was
like, the these are people who are academics in
316
00:14:52,100 --> 00:14:57,460
business, not out there doing the stuff for
themselves and being in the field and learning
317
00:14:57,460 --> 00:14:58,500
it for themselves.
318
00:14:58,740 --> 00:15:03,779
So my biggest advice to people, if you are ever
like, right, how do I make the cut?
319
00:15:04,194 --> 00:15:09,475
Is actually go out and get some real life
experience because that is how I've learned
320
00:15:09,475 --> 00:15:09,954
everything.
321
00:15:10,995 --> 00:15:16,434
Like 99% of what I know through building my
first business, building my second business.
322
00:15:16,980 --> 00:15:23,139
And I invest heavily in mentorship with other
people who have already walked the path that I
323
00:15:23,139 --> 00:15:28,899
am going on that have learned firsthand what it
is because things change on literally a daily
324
00:15:28,899 --> 00:15:35,115
basis, And, like, doing the thing is how you
will learn a thousand times more than trying to
325
00:15:35,115 --> 00:15:37,355
study it and trying to prepare yourself.
326
00:15:38,554 --> 00:15:40,154
And this is what will come with it.
327
00:15:40,235 --> 00:15:40,554
You know?
328
00:15:40,554 --> 00:15:46,029
Like, if you my biggest advice is start a
business in something that you know you are so
329
00:15:46,029 --> 00:15:50,429
passionate about and that you can deliver on
and figure it out as you go.
330
00:15:50,669 --> 00:15:56,125
Like, on day one, you're not gonna know how to
maybe post a social media post, or you're not
331
00:15:56,125 --> 00:15:57,965
gonna know how to receive payment.
332
00:15:58,044 --> 00:16:03,325
But you figure these things out by going and
doing them, and you will get ahead so quickly
333
00:16:03,404 --> 00:16:07,884
compared to, like, trying to study these things
and get all these qualifications.
334
00:16:07,964 --> 00:16:08,284
Right.
335
00:16:09,950 --> 00:16:13,389
Well, you know, you you mentioned something
there, and the first thing that popped in two
336
00:16:13,389 --> 00:16:19,309
things that popped into mind was that, you
know, that that old saying, at least here, fail
337
00:16:19,309 --> 00:16:19,789
forward.
338
00:16:19,789 --> 00:16:22,990
You know, if you're gonna fail in
entrepreneurship, fail forward.
339
00:16:22,990 --> 00:16:23,950
Don't fail backwards.
340
00:16:24,044 --> 00:16:26,205
Fail, learn from it, change.
341
00:16:26,284 --> 00:16:27,804
So that's what fail forward mean.
342
00:16:27,804 --> 00:16:32,924
And and another one I learned too, and well,
first of all, the second thing was, you know,
343
00:16:32,924 --> 00:16:36,684
that that whole school of hard knocks is kinda
what you're you're describing.
344
00:16:36,684 --> 00:16:40,279
I don't know if you've ever heard that term in
this in, you know, in The UK.
345
00:16:40,360 --> 00:16:43,639
Hard knocks is kinda like that rough and tough.
346
00:16:43,639 --> 00:16:45,720
You like that that the school of hard knock.
347
00:16:45,720 --> 00:16:50,759
Oh, I learned how to become this type with from
the school of hard knocks is is a a saying here
348
00:16:50,759 --> 00:16:51,559
in The States.
349
00:16:51,799 --> 00:16:57,095
And, you know, that's that's okay because hard
knocks, you know, if you learn something
350
00:16:57,095 --> 00:17:00,375
through failure, it's it's they're very
synonymous together.
351
00:17:00,375 --> 00:17:03,254
Those two those two statements are are very
synonymous.
352
00:17:03,254 --> 00:17:07,220
And if you fail through the through the hard
knocks, you know, getting knocked down and
353
00:17:07,220 --> 00:17:10,820
getting the wind knocked out of you because you
thought something was gonna, succeed and it
354
00:17:10,820 --> 00:17:15,619
failed, you're gonna learn more from that
failure than you ever were would from someone
355
00:17:15,619 --> 00:17:18,740
telling you over and over again how the right
way to do it.
356
00:17:18,740 --> 00:17:18,900
Right?
357
00:17:19,214 --> 00:17:23,934
So another term that kind of really sticks with
me as I'm doing stuff, and and I've failed.
358
00:17:23,934 --> 00:17:31,054
I I will eventually have a wall and a and a
poster size frame with all of my business cards
359
00:17:31,054 --> 00:17:36,380
that I've ever done through my career stuff and
through my entrepreneurial path that I've
360
00:17:36,380 --> 00:17:37,740
gotten business cards with.
361
00:17:37,740 --> 00:17:41,900
So I looked I've stumbled across, and I started
saving those a couple of years ago.
362
00:17:41,980 --> 00:17:42,539
And I stumbled.
363
00:17:42,539 --> 00:17:46,539
I was cleaning up one of our our spare
bedrooms, and I stumbled across that box that
364
00:17:46,539 --> 00:17:48,460
I'm keeping them all in, and I started laying
them out.
365
00:17:48,460 --> 00:17:50,534
And I'm like, oh, I'm I'm really close.
366
00:17:50,615 --> 00:17:53,974
You know, I'm really close to putting my poster
up because I've got so many.
367
00:17:53,974 --> 00:17:56,134
I've failed so many times at different
businesses.
368
00:17:56,214 --> 00:17:59,174
Or I've not maybe I didn't fail, but it's like,
know what?
369
00:17:59,174 --> 00:18:00,614
I'm not passionate about this.
370
00:18:00,934 --> 00:18:05,019
Now the podcasting world and the voice over
world, you know, I was a voice over actor for
371
00:18:05,019 --> 00:18:05,820
the last nine years.
372
00:18:05,820 --> 00:18:09,580
I still do a little bit of voice over, but I'm
more about the podcasting stuff now and helping
373
00:18:09,580 --> 00:18:10,619
people podcast.
374
00:18:10,700 --> 00:18:14,779
That's what the entrepreneurial, ignition path
podcast is all about.
375
00:18:15,259 --> 00:18:19,255
I meet other entrepreneurs as they see how fun
it is to podcast.
376
00:18:19,255 --> 00:18:20,855
Maybe they wanna start their own podcast.
377
00:18:20,855 --> 00:18:22,134
And next thing you know, they're like, hey.
378
00:18:22,134 --> 00:18:22,454
Wait a second.
379
00:18:22,454 --> 00:18:23,255
You know how to podcast?
380
00:18:23,255 --> 00:18:24,134
I'm like, oh, yeah.
381
00:18:24,134 --> 00:18:26,214
I've cut I've I've I've canceled out.
382
00:18:26,214 --> 00:18:28,294
I've about I've made all the mistakes
podcasting.
383
00:18:28,534 --> 00:18:33,169
So I've took six or seven years to learn how to
podcast, you know, efficiently.
384
00:18:33,250 --> 00:18:38,049
I can show someone in a month or less how to
podcast efficiently and then grow on that.
385
00:18:38,049 --> 00:18:40,769
And will there be failures within that first
few months?
386
00:18:40,769 --> 00:18:46,205
Is there failures in the you know, like, we we
we have a technical issue right now, but I have
387
00:18:46,205 --> 00:18:49,484
a, you know, I have a device right now that is
going to fix our technical issue.
388
00:18:49,484 --> 00:18:50,605
We already tested that.
389
00:18:50,605 --> 00:18:55,404
So, you know, right now you're not hearing as a
listener, you're not hearing the major hiss
390
00:18:55,404 --> 00:19:00,924
that I'm hearing from her feed, but my audio
production on the back end, which is a click of
391
00:19:00,924 --> 00:19:04,980
a button actually will fix that and make her
sound like she's on a microphone.
392
00:19:05,059 --> 00:19:10,579
Those are the kind of things that my system has
actually fixed and actually help people podcast
393
00:19:10,579 --> 00:19:13,539
faster that they don't have to worry about the
back end time.
394
00:19:13,539 --> 00:19:13,619
Right?
395
00:19:13,954 --> 00:19:18,515
So when it comes to failing forward, another
thing that we that we talk about here in The
396
00:19:18,515 --> 00:19:21,795
States is called embrace the suck.
397
00:19:21,795 --> 00:19:23,075
Have you ever heard that term?
398
00:19:23,555 --> 00:19:24,035
No.
399
00:19:24,035 --> 00:19:25,394
I think yeah.
400
00:19:25,474 --> 00:19:25,954
Yeah.
401
00:19:25,954 --> 00:19:30,039
So I mean and and and I'll and please share
with me some some sayings that are local to you
402
00:19:30,039 --> 00:19:32,599
about when you're when you're in the middle of
the suck.
403
00:19:32,599 --> 00:19:36,200
You know, what that means is it my business
sucks right now.
404
00:19:36,200 --> 00:19:37,399
I can't stand it.
405
00:19:37,400 --> 00:19:38,679
I don't like it right now.
406
00:19:38,679 --> 00:19:41,079
I am I am I have had two clients leave me.
407
00:19:41,345 --> 00:19:45,184
You know, they haven't paid me for three months
when they promised me they would, you know,
408
00:19:45,184 --> 00:19:45,825
that kind of thing.
409
00:19:45,825 --> 00:19:49,105
And you're in the suck and you're like, you're
like, where can I find motivation?
410
00:19:49,105 --> 00:19:53,184
Where else can I go find someone else that's
motivated for themselves to help them out?
411
00:19:53,265 --> 00:19:55,105
Because your business and my business are very
similar.
412
00:19:55,259 --> 00:19:58,299
We're trying to help other people achieve more
in their business.
413
00:19:58,460 --> 00:20:04,779
That's what our business is, is to bring the
best out of other people who need a shortcut.
414
00:20:04,779 --> 00:20:07,099
They they have pitfalls, right?
415
00:20:07,180 --> 00:20:10,244
Your clients, my clients, they have pitfalls.
416
00:20:10,485 --> 00:20:13,765
My my clients pitfalls are learning all the
audio.
417
00:20:13,765 --> 00:20:18,005
My my clients pitfalls is not realizing what
podcasts can do to their business.
418
00:20:18,005 --> 00:20:20,805
They think it's just, you know, a time suck.
419
00:20:20,805 --> 00:20:21,845
It is not a time suck.
420
00:20:21,930 --> 00:20:24,730
It is actually the way to grow your business
through podcasting.
421
00:20:24,730 --> 00:20:27,369
Well, what I do is those pitfalls aren't there
with me.
422
00:20:27,769 --> 00:20:32,090
I build a bridge overall and you look down at
the pitfalls that I have learned over time.
423
00:20:32,090 --> 00:20:35,450
And I can imagine that that's the same thing
that you do for your clients that you have
424
00:20:35,450 --> 00:20:37,289
built that bridge to teach them.
425
00:20:37,289 --> 00:20:43,154
Hey, listen, if you do this on your own, it's
time and everything's time or money, right?
426
00:20:43,154 --> 00:20:46,115
So you build this on your own, it's time and
your money.
427
00:20:46,194 --> 00:20:49,474
You build this with me, it's money and a lot
less time.
428
00:20:49,634 --> 00:20:50,515
What do you want to do?
429
00:20:50,515 --> 00:20:51,474
You know, that kind of thing.
430
00:20:51,474 --> 00:20:57,559
So so talk about what other terms that you may
use in your country that are very similar to
431
00:20:57,559 --> 00:21:01,960
embrace the suck, you know, fail forward, and
the school of hard knocks.
432
00:21:01,960 --> 00:21:03,799
Like, what do you guys say in your country?
433
00:21:03,799 --> 00:21:04,999
I'm very interested.
434
00:21:05,880 --> 00:21:06,839
I love that.
435
00:21:06,839 --> 00:21:13,265
I think, you know, a lot of the language in The
UK, and I can't pinpoint exactly, you know,
436
00:21:13,265 --> 00:21:19,825
some some exact phrases, but a lot of the
language is very negative towards
437
00:21:19,825 --> 00:21:21,664
entrepreneurship and things like that.
438
00:21:22,019 --> 00:21:27,299
You know, in everyday life, it's just about
like, right, we'll just push through.
439
00:21:27,299 --> 00:21:28,900
Like, these things are happening.
440
00:21:28,980 --> 00:21:35,059
Like and and I think entrepreneurship is seen
as something that is unstable, that is you
441
00:21:35,059 --> 00:21:39,515
know, will happen for some people, but it's
like, you know, they'll always end up back in
442
00:21:39,515 --> 00:21:41,274
corporate or something like that.
443
00:21:41,275 --> 00:21:46,474
And I think for me, it's funny that you talk
about phrasing because I have a whole drawer to
444
00:21:46,474 --> 00:21:52,169
the left of me here that is full of basically
affirmations and the opposite of that.
445
00:21:52,329 --> 00:21:57,529
Because for me, the biggest thing you need to
do in entrepreneurship is actually, like,
446
00:21:57,529 --> 00:21:58,730
manage your mind.
447
00:21:59,049 --> 00:22:01,849
It's like you will have these things come up on
a daily basis.
448
00:22:02,325 --> 00:22:04,565
You know, you will have clients leave you.
449
00:22:04,565 --> 00:22:07,684
You will have launches fail.
450
00:22:07,684 --> 00:22:09,125
You will have people ghost you.
451
00:22:09,125 --> 00:22:10,724
Like, all of these things will happen.
452
00:22:10,724 --> 00:22:11,204
Right?
453
00:22:11,204 --> 00:22:14,724
But what you have to do is make that decision
every single day.
454
00:22:15,079 --> 00:22:21,240
Like, where I could decide to spiral, make it
mean something about me, or I can decide that,
455
00:22:21,240 --> 00:22:23,639
like, I'm gonna be moving on to the next thing.
456
00:22:23,960 --> 00:22:27,079
That through this, I'm gonna strengthen my
conviction in myself.
457
00:22:27,664 --> 00:22:33,105
That through this, I'm gonna learn that my
emotions are not impacted by something outside
458
00:22:33,105 --> 00:22:33,825
of me.
459
00:22:33,904 --> 00:22:37,984
And when you have this again and again and
again and again, this is where what is
460
00:22:37,984 --> 00:22:43,025
happening outside of you, the results, are not
actually impacting the decisions that you make,
461
00:22:43,660 --> 00:22:47,579
the way that you move, and also the way that
you feel about your business.
462
00:22:47,900 --> 00:22:50,299
Because this is where entrepreneurs pull the
plug.
463
00:22:50,460 --> 00:22:55,980
You know, whether they're in mentorship or not,
because I see it both ways, is they're trying
464
00:22:55,980 --> 00:22:57,339
something for x amount of time.
465
00:22:58,015 --> 00:23:02,494
It doesn't work out the way they want it to,
and so they pull the plug and they move on to
466
00:23:02,494 --> 00:23:03,134
the next thing.
467
00:23:03,134 --> 00:23:04,974
Well, they pull back energetically.
468
00:23:05,375 --> 00:23:10,414
And it's like, actually, when you can keep
being moved forward on a daily basis because
469
00:23:10,414 --> 00:23:15,619
you have this bigger vision that you're going
towards and that you know that failure is part
470
00:23:15,619 --> 00:23:20,900
of that, you know that people won't get it, you
know that people will ghost you, then you can
471
00:23:20,900 --> 00:23:23,700
almost normalize it and not take it personally.
472
00:23:23,859 --> 00:23:28,355
So it's almost being in control of your mind
when these things happen of, like, right.
473
00:23:28,355 --> 00:23:29,955
How do I wanna react to this?
474
00:23:29,955 --> 00:23:34,115
And then what is the way that I wanna move past
this or move with this?
475
00:23:35,154 --> 00:23:37,555
Well and and I'm gonna do something you may not
know of.
476
00:23:37,555 --> 00:23:38,914
It's called the slow clap.
477
00:23:39,235 --> 00:23:40,755
I don't if you ever heard of the slow clap.
478
00:23:43,029 --> 00:23:46,070
Because everything like the wisdom that is
inside of you.
479
00:23:46,070 --> 00:23:49,349
I mean, you're, you're not 17 anymore, but
you're still in your early twenties.
480
00:23:49,349 --> 00:23:49,589
Right?
481
00:23:49,589 --> 00:23:55,029
So the wisdom that you have from, from, from
you doing what you've done over the last few
482
00:23:55,029 --> 00:24:01,134
years with your business, with your, with your
first job, with building this new, business of
483
00:24:01,134 --> 00:24:03,054
helping other entrepreneurs.
484
00:24:03,295 --> 00:24:09,775
Like, you have you whatever you have done, you
have managed to have a lot more wisdom that is
485
00:24:10,015 --> 00:24:12,015
that supersedes your time on this earth.
486
00:24:12,015 --> 00:24:12,255
Right?
487
00:24:12,580 --> 00:24:16,660
Because those are some things that I talk about
that manage your mind.
488
00:24:16,660 --> 00:24:18,820
I mean, I got when you said that, I promise
you.
489
00:24:18,820 --> 00:24:20,099
I I'm not kidding, guys.
490
00:24:20,180 --> 00:24:23,619
I actually got chills when you said you've
gotta manage your mind because I'm in a bit of
491
00:24:23,619 --> 00:24:24,420
a suck right now.
492
00:24:24,420 --> 00:24:25,299
I'll be honest with you.
493
00:24:25,534 --> 00:24:28,414
I've got a I haven't had a new client in almost
three months.
494
00:24:28,654 --> 00:24:32,174
I still have some really good, you know,
existing clients, and that's okay because and
495
00:24:32,174 --> 00:24:36,815
it may be a timing thing because I am doing so
much with the medical stuff and the and the
496
00:24:36,815 --> 00:24:40,410
whole thing that we're trying to build for the
rest of the nation.
497
00:24:40,410 --> 00:24:45,609
I've actually talked to somebody in The UK
about the the the topic that that I am trying
498
00:24:45,609 --> 00:24:49,609
to get out to the rest of the nation to start
doing on our ambulances.
499
00:24:49,609 --> 00:24:54,505
It's actually a pediatric, it's a pediatric
therapy that nobody's really doing, but we're
500
00:24:54,505 --> 00:24:57,785
doing it in in in my area, and it's very
successful.
501
00:24:57,785 --> 00:25:02,984
So we're going through all the the the growing
pains of getting that to be more adopted to the
502
00:25:02,984 --> 00:25:03,785
pediatric patient.
503
00:25:04,269 --> 00:25:06,190
And there's some suck inside of that.
504
00:25:06,190 --> 00:25:08,109
Like, I've got people ghosting me now.
505
00:25:08,109 --> 00:25:12,990
You know, I've got I've got corporations that
are that make the products that were totally on
506
00:25:12,990 --> 00:25:16,990
board with wanting to help and support us that
are get putting this message out.
507
00:25:17,115 --> 00:25:18,394
It only benefits them.
508
00:25:18,394 --> 00:25:19,194
They're the product.
509
00:25:19,194 --> 00:25:20,394
I'm not selling anything.
510
00:25:20,554 --> 00:25:24,075
I'm just telling people, hey, listen, this is
how you save a kid's life, and this is a unique
511
00:25:24,075 --> 00:25:25,034
way of doing it.
512
00:25:25,355 --> 00:25:29,674
And they haven't they haven't called me after
multiple text messages and emails.
513
00:25:29,674 --> 00:25:31,434
They haven't reached back out to me for over a
month.
514
00:25:31,690 --> 00:25:34,490
It is, I'm in the middle of a suck there and
I'm in the middle of it.
515
00:25:34,490 --> 00:25:38,490
Like I said, this is my first ignition path
podcast in several months because of that
516
00:25:38,490 --> 00:25:39,049
project.
517
00:25:39,450 --> 00:25:44,410
But on the other hand, maybe I don't need and,
and that wisdom that you just dropped on me,
518
00:25:44,410 --> 00:25:45,690
I'm having an moment.
519
00:25:46,304 --> 00:25:49,505
I'm literally you're literally I don't know if
you realize this, but you're kinda coaching me
520
00:25:49,505 --> 00:25:49,904
right now.
521
00:25:49,904 --> 00:25:53,744
You're you're people that are watching this
actually saw a little bit of what Jenny is
522
00:25:53,744 --> 00:25:55,104
doing with her clients.
523
00:25:55,184 --> 00:25:59,825
Like how she explained all of that, how she
gave me chills of what I need to make sure that
524
00:25:59,825 --> 00:26:03,710
I have right on a daily basis meant so much to
me in this moment.
525
00:26:03,710 --> 00:26:05,549
And and I I wanna thank you, Jenny.
526
00:26:05,549 --> 00:26:07,789
You didn't even know you're gonna help me like
that, but you did.
527
00:26:07,869 --> 00:26:09,470
And I mean, don't get me wrong.
528
00:26:09,470 --> 00:26:10,429
I've gotta keep up with it.
529
00:26:10,429 --> 00:26:13,149
I've gotta make sure that when we get off this
call that I'm like, okay.
530
00:26:13,230 --> 00:26:18,235
Well, this is what I'm gonna do today to make
sure that my mindset is proper for today.
531
00:26:18,235 --> 00:26:21,515
And then tomorrow morning when I wake up, I'm
gonna have a different mindset to make sure
532
00:26:21,515 --> 00:26:26,875
that my mindset is proper for that day, no
matter what successes and failures that I've
533
00:26:26,875 --> 00:26:28,075
had in the day before.
534
00:26:28,075 --> 00:26:28,955
And don't get me wrong.
535
00:26:29,039 --> 00:26:34,880
I have had a lot of success of other things or
small little baby chunks of success both in my
536
00:26:34,880 --> 00:26:38,000
business and this pediatric project over the
time.
537
00:26:38,000 --> 00:26:42,240
It's just sometimes the suck overcomes the good
stuff.
538
00:26:42,544 --> 00:26:46,304
And you've got to remember that the good stuff
is actually way better than the suck.
539
00:26:46,304 --> 00:26:48,865
The suck is part of getting to the good stuff.
540
00:26:48,865 --> 00:26:49,345
Right?
541
00:26:50,065 --> 00:26:50,704
A 100%.
542
00:26:50,704 --> 00:26:51,104
Yeah.
543
00:26:52,065 --> 00:26:57,069
So tell us a little bit more about, you know,
and and because you kinda just gave a small
544
00:26:57,069 --> 00:27:01,869
little session without even knowing it of what
you do with people, talk to me about your your
545
00:27:01,869 --> 00:27:06,829
entrepreneurial mentorship business, what the
name of it is, you know, where people can find
546
00:27:06,829 --> 00:27:08,589
information, how you work with clients.
547
00:27:08,855 --> 00:27:09,894
Talk to me about that.
548
00:27:09,894 --> 00:27:11,654
I mean, it's the stage is yours.
549
00:27:11,654 --> 00:27:12,855
You know, pitch your business.
550
00:27:13,335 --> 00:27:18,134
Oh, well, I'm so happy that that landed for
you, Kyle, because I think that's the biggest
551
00:27:18,134 --> 00:27:22,375
thing is that that the kind of people that I
work with that always have to write, what is
552
00:27:22,375 --> 00:27:23,174
the strategy?
553
00:27:23,174 --> 00:27:24,055
What is the move?
554
00:27:24,055 --> 00:27:27,969
What is the thing I need to do to move my
business forward?
555
00:27:28,210 --> 00:27:32,929
And actually, when we are in the masculine of
that, we're in the, like, forward doing what
556
00:27:32,929 --> 00:27:33,969
else, what else?
557
00:27:34,049 --> 00:27:39,674
This is when actually we can start to run out
of puff a little bit, and that is when that
558
00:27:39,674 --> 00:27:45,035
suckers, you call it, like, starts to
completely override everything else because we
559
00:27:45,035 --> 00:27:49,994
lose that kind of initial spark and, like,
honeymoon phase of what it is that we did have
560
00:27:49,994 --> 00:27:50,795
right at the start.
561
00:27:51,210 --> 00:27:54,729
Because right at the start of your business,
you have no rejection.
562
00:27:55,049 --> 00:27:56,650
You have no one saying no.
563
00:27:56,650 --> 00:27:58,409
You have no one ghosting you.
564
00:27:58,490 --> 00:28:01,609
Like, you kinda don't know what is to come, so
everything is good.
565
00:28:01,609 --> 00:28:02,970
It is really nice and simple.
566
00:28:03,464 --> 00:28:08,025
But I think the biggest thing for me and the
biggest thing you will learn from business, and
567
00:28:08,025 --> 00:28:13,304
hopefully you can always see this in the way
that I talk about my work as well, is actually
568
00:28:13,304 --> 00:28:19,680
learning how to be so infatuated by what it is
you do despite anything that's happening
569
00:28:19,680 --> 00:28:20,960
external to that.
570
00:28:21,359 --> 00:28:25,279
And this isn't about going months and months
and months without anything happening and still
571
00:28:25,279 --> 00:28:30,799
feel great, but this is about how can you get
the support you need strategically so that the
572
00:28:30,799 --> 00:28:32,799
moves you're making actually compound.
573
00:28:33,265 --> 00:28:38,065
But at the same time, and this is the way I
think about it, you're having so much fun with
574
00:28:38,065 --> 00:28:43,264
what you do that you kind of forget that three
months has gone by, no one signed just yet.
575
00:28:43,664 --> 00:28:47,539
But it's not you know, it's the balance of,
like, not forgetting so much that you just go
576
00:28:47,539 --> 00:28:50,419
into, you know, la la land and nothing's
happening.
577
00:28:50,660 --> 00:28:55,700
But at the same time, it's not getting so stuck
in how can I quickly get there that you're not
578
00:28:55,700 --> 00:29:01,140
forgetting that actually people will buy from
you when you are so confident and about what
579
00:29:01,140 --> 00:29:01,539
you do?
580
00:29:02,154 --> 00:29:06,315
Because if you can hold yourself in that,
that's when people can feel that they can be
581
00:29:06,315 --> 00:29:07,754
held by you as well.
582
00:29:08,075 --> 00:29:13,914
So that's kind of the two things that I work on
with my clients is I really help you go from
583
00:29:13,914 --> 00:29:19,349
zero or inconsistent sales to selling out your
core offer in six months or less.
584
00:29:19,509 --> 00:29:24,950
You know, it took me three years, I think, and
I get to take all of that wisdom and now put it
585
00:29:24,950 --> 00:29:30,309
in a package that you can do it in a fifth of
the time, or a sixth of the time.
586
00:29:30,309 --> 00:29:30,390
Right.
587
00:29:30,434 --> 00:29:31,875
And it means that actually Time
588
00:29:32,035 --> 00:29:32,595
or money.
589
00:29:32,674 --> 00:29:33,154
Yeah.
590
00:29:33,634 --> 00:29:34,434
Exactly.
591
00:29:34,674 --> 00:29:39,795
You get to know that the moves you're making
are compounding into where you're going, but at
592
00:29:39,795 --> 00:29:43,315
the same time, you get to feel so alive whilst
you're doing it as well.
593
00:29:43,710 --> 00:29:46,349
So that's really the premise of my business.
594
00:29:46,349 --> 00:29:51,230
And I think, you know, if you can almost have a
think about for yourself when you are
595
00:29:51,230 --> 00:29:55,789
reflecting and watching this is, you know, am I
in a position where I feel like I've learned
596
00:29:55,789 --> 00:29:56,509
all the information?
597
00:29:57,034 --> 00:30:01,994
Like I've done the master classes, I've
researched myself, I've tried and tested, like
598
00:30:01,994 --> 00:30:03,755
I'm really bedded into my business.
599
00:30:03,755 --> 00:30:08,234
I know what I'm about, but I'm ready to do
stuff that drives real results.
600
00:30:08,234 --> 00:30:09,914
Like, this is where I come in for you.
601
00:30:10,750 --> 00:30:17,309
So the best place to find me is on Instagram, I
am iamjennieunsworth, I'm sure it will be
602
00:30:17,309 --> 00:30:21,950
written below somewhere as well, and you can
put me a message just saying that you're from
603
00:30:21,950 --> 00:30:27,805
this podcast and I would love to gift you all a
little free, value piece that can get you
604
00:30:27,805 --> 00:30:28,525
started.
605
00:30:30,765 --> 00:30:31,964
Oh, fantastic.
606
00:30:31,964 --> 00:30:33,724
So what's the name of your actual business?
607
00:30:33,724 --> 00:30:35,325
Is it is it Jenny Unsworth?
608
00:30:35,325 --> 00:30:35,724
Is it
609
00:30:36,365 --> 00:30:36,684
Yes.
610
00:30:36,660 --> 00:30:37,859
It's very boring.
611
00:30:37,859 --> 00:30:41,619
It's Jenny Unsworth Consulting, so nothing to
high five.
612
00:30:41,619 --> 00:30:42,500
Oh, no.
613
00:30:43,619 --> 00:30:47,700
Well, my the actual name of my business is
Goodnight Podcasting LLC.
614
00:30:47,700 --> 00:30:51,154
So, you know but I I just, you know, I just saw
I call it GPS.
615
00:30:51,154 --> 00:30:51,475
You know?
616
00:30:51,475 --> 00:30:55,475
Goodnight Podcasting Solutions LLC is what my
what my, business is called.
617
00:30:55,475 --> 00:30:56,835
But I don't I always just say, hey.
618
00:30:56,835 --> 00:30:57,555
It's GPS.
619
00:30:57,555 --> 00:30:57,875
You know?
620
00:30:57,875 --> 00:31:04,869
Because I my my GPS I and I did that on purpose
with with the word Goodnight and because it's I
621
00:31:04,869 --> 00:31:08,230
don't I I was told a long time ago, you know,
lean on your name.
622
00:31:08,230 --> 00:31:10,549
It's it's it a lot of people think it's a stage
name.
623
00:31:10,549 --> 00:31:11,190
It's not.
624
00:31:11,269 --> 00:31:11,909
It's real.
625
00:31:12,070 --> 00:31:13,910
And it's unique, so people remember it.
626
00:31:13,910 --> 00:31:15,190
So Goodnight podcasting.
627
00:31:15,190 --> 00:31:16,309
I'm like, well, that's what I'm doing.
628
00:31:16,309 --> 00:31:18,855
And then I so I make solutions for people.
629
00:31:18,855 --> 00:31:19,975
They're podcasting solutions.
630
00:31:19,975 --> 00:31:25,654
So GPS, which, you know, the tagline is is, you
know, guiding your entrepreneurial path.
631
00:31:25,894 --> 00:31:30,295
So because GPS, that's what we you know, that's
how we get around with maps nowadays.
632
00:31:30,295 --> 00:31:36,160
So so, know, keeping it simple, keeping it
simple using Jenny Unsworth Consulting.
633
00:31:36,160 --> 00:31:38,319
I mean, that is, that is exactly what you're
doing.
634
00:31:38,319 --> 00:31:40,559
You're consulting a business member on their
business.
635
00:31:40,559 --> 00:31:42,240
So, you know, it's all in the name.
636
00:31:42,240 --> 00:31:45,359
And it's sometimes simple is is the easiest
thing.
637
00:31:45,679 --> 00:31:52,125
So real quick before we jump off here, any so
you said that they've got a little free piece,
638
00:31:52,365 --> 00:31:56,045
and they can get get that through your
Instagram, which will be at the bottom of the
639
00:31:56,045 --> 00:31:57,164
screen as we talk.
640
00:31:57,404 --> 00:32:01,404
Once she said it, it'll it'll still be on here,
as I do it in post production.
641
00:32:01,900 --> 00:32:03,259
And, anything else?
642
00:32:03,259 --> 00:32:07,179
Do you have a website that you wanna make sure
that's in the links and stuff, or or is that
643
00:32:07,179 --> 00:32:08,619
pretty much the best way to get a hold of you?
644
00:32:08,619 --> 00:32:09,499
Is that Insta?
645
00:32:09,819 --> 00:32:10,299
Yes.
646
00:32:10,299 --> 00:32:11,500
That will be the best place.
647
00:32:11,500 --> 00:32:13,980
That's where all of my content is as well.
648
00:32:13,980 --> 00:32:18,994
So if you wanna come and have a store, get some
value, like, especially if you're in a place
649
00:32:18,994 --> 00:32:23,394
where you're feeling the same, where you're
like, I just I just wanna almost be lit up in
650
00:32:23,394 --> 00:32:26,194
my business again and feel that motivation
again.
651
00:32:26,194 --> 00:32:30,914
Like, come and binge my content for thirty
minutes, and I'm gonna move it for you.
652
00:32:31,474 --> 00:32:36,359
Well, you know, and each time I've talked to
you, you you are a you you uplift, like, just
653
00:32:36,359 --> 00:32:40,519
talking to you, and it may be the accent, you
know, because, you know, there's Americans are
654
00:32:40,519 --> 00:32:42,839
very suckers for foreign accents in general.
655
00:32:42,839 --> 00:32:43,080
You know?
656
00:32:43,080 --> 00:32:44,039
We we love them.
657
00:32:44,039 --> 00:32:48,184
And I'm sure they you guys say the same thing,
like, you know, when it comes to I know that,
658
00:32:48,184 --> 00:32:50,904
like, Australians really love the American
accent.
659
00:32:50,904 --> 00:32:55,225
So, you know, it's one of those things when
when, you know, anytime I've ever spoke with,
660
00:32:55,384 --> 00:33:00,049
you know, people from Great Britain or The UK
anywhere over there or Australia, They're just
661
00:33:00,049 --> 00:33:04,450
I'm more intrigued of hearing exactly their
next word because sometimes I'm I'm also
662
00:33:04,450 --> 00:33:09,170
deciphering what you're saying because because
you have a different accent and the way you
663
00:33:09,170 --> 00:33:10,130
pronunciate the word.
664
00:33:10,130 --> 00:33:12,929
I'm like, oh, they they she means aluminum, not
aluminium, you know?
665
00:33:12,929 --> 00:33:17,825
So even though he didn't say that, but those
are the fun things to do.
666
00:33:17,825 --> 00:33:21,424
But but every time I've spoke with you and and
we've talked a couple of times now now that
667
00:33:21,424 --> 00:33:25,345
we've now that you're on the podcast, man,
you're just you're you you you you make me
668
00:33:25,345 --> 00:33:25,744
smile.
669
00:33:25,744 --> 00:33:28,144
I I'm I'm interested in what the next words
you're gonna say.
670
00:33:28,144 --> 00:33:30,224
You keep people intrigued, and that's a hard
thing to do.
671
00:33:30,440 --> 00:33:31,160
That really is.
672
00:33:31,160 --> 00:33:35,480
You know, I I've I I try to keep people's
attention when I'm on the stage doing speeches
673
00:33:35,480 --> 00:33:39,799
and talks and and educating people because I'm
an educator too in the EMS world.
674
00:33:40,200 --> 00:33:45,464
You know, I educate our fellow EMS people and
not, you know, all the way down from the EMT
675
00:33:45,464 --> 00:33:50,104
basic person who's just an entry level EMT all
the way up to medical directors.
676
00:33:50,105 --> 00:33:56,119
Can I, you know, I have spoke in front of both
type of people, you know, which one person is
677
00:33:56,119 --> 00:33:57,319
really data driven?
678
00:33:57,319 --> 00:33:59,000
The other person is just, hey, give me the
information.
679
00:33:59,000 --> 00:34:00,440
Let me know how I save people's lives.
680
00:34:00,440 --> 00:34:03,719
So it's one of those things where keeping
people's attention is important.
681
00:34:03,720 --> 00:34:05,319
You do a wonderful job at that.
682
00:34:05,319 --> 00:34:07,880
I appreciate you coming on the ignition path
podcast.
683
00:34:08,085 --> 00:34:11,125
If there's anything else you wanna share that
you forgot to share that you would like to
684
00:34:11,125 --> 00:34:13,364
share, now's the time before I sign off.
685
00:34:13,364 --> 00:34:14,405
So let me know.
686
00:34:14,964 --> 00:34:19,445
Oh, I think, like, the main thing I want people
to take away from the Ifshino, especially if
687
00:34:19,445 --> 00:34:25,739
you are a business owner, is kind of getting
out of the every day and then looking at how
688
00:34:25,739 --> 00:34:30,380
the week's gone or the month's gone or the
year's gone and re remembering why you're doing
689
00:34:30,380 --> 00:34:30,859
it.
690
00:34:31,420 --> 00:34:35,260
What is the big thing that I would create and
move towards that?
691
00:34:35,260 --> 00:34:42,545
Start creating steps and strategies towards
that and knowing that I don't think any any big
692
00:34:42,545 --> 00:34:47,265
entrepreneur has ever had an autobiography
that's like, everything was just great the
693
00:34:47,265 --> 00:34:48,065
entire time.
694
00:34:48,065 --> 00:34:49,344
Like, everyone just said yes.
695
00:34:49,679 --> 00:34:54,480
Like, there's always stuff that's like, you
know, I I emailed 30 people, and one of them
696
00:34:54,480 --> 00:34:56,800
got back to me and told me to stop emailing
them.
697
00:34:56,800 --> 00:35:01,199
Like, that is how it always starts, and I think
it's it's quite cool that we get to be those
698
00:35:01,199 --> 00:35:01,440
people.
699
00:35:03,855 --> 00:35:04,255
Yeah.
700
00:35:04,255 --> 00:35:04,815
That's great.
701
00:35:04,815 --> 00:35:07,855
Well, thanks so much, Jenny, for coming on the
Ignition Path Podcast.
702
00:35:07,934 --> 00:35:11,535
Those of you who are listening, don't forget to
like, subscribe, and share.
703
00:35:11,614 --> 00:35:15,614
If you hear something during this podcast that
resonates with you and you have someone else
704
00:35:15,614 --> 00:35:20,440
that you know would that would benefit from
this conversation and and hear what what we
705
00:35:20,440 --> 00:35:21,480
have both had to say.
706
00:35:21,480 --> 00:35:24,199
We've we've both I always talk about dropping
little nuggets.
707
00:35:24,199 --> 00:35:25,079
Jenny dropped nuggets.
708
00:35:25,079 --> 00:35:26,119
I dropped nuggets.
709
00:35:26,359 --> 00:35:27,719
It it's it's a very good thing.
710
00:35:27,719 --> 00:35:31,855
That's one reason why I podcast because I want
I want my nuggets to be out there in the world,
711
00:35:31,855 --> 00:35:35,054
and I want the people that I interview as
nuggets to be out in the world because those
712
00:35:35,054 --> 00:35:39,855
are the small baby steps that get us to the
next step of that enthusiasm and that passion
713
00:35:39,855 --> 00:35:41,934
to keep us in our entrepreneurial path.
714
00:35:41,934 --> 00:35:44,494
So, like, subscribe, share, share it with
people.
715
00:35:44,949 --> 00:35:49,590
Jenny, thank you so much for coming on the
Ignition Path podcast, and, we'll get this out.
716
00:35:49,590 --> 00:35:51,030
Actually, I think I'm gonna get it out today.
717
00:35:51,030 --> 00:35:54,390
I mean, once we're done, I got a little bit of
a window here where I can get the production
718
00:35:54,390 --> 00:35:54,630
done.
719
00:35:54,630 --> 00:35:57,670
And and it's Tuesday, and I normally drop my
episodes on Tuesday.
720
00:35:57,670 --> 00:35:59,910
So you're gonna be my Tuesday episode before my
birthday.
721
00:35:59,910 --> 00:36:01,235
So we're not even waiting a week.
722
00:36:01,235 --> 00:36:03,954
It's gonna be up here in the next probably
twenty, thirty minutes.
723
00:36:03,954 --> 00:36:05,235
So Okay.
724
00:36:05,235 --> 00:36:09,394
Well, thank you so much, Cal, and happy
birthday for Thursday as well.
725
00:36:09,715 --> 00:36:11,075
Thank you so much.
726
00:36:11,235 --> 00:36:12,275
Jenny, thank you so much.
727
00:36:12,275 --> 00:36:12,594
Take care.
728
00:36:13,004 --> 00:36:13,564
Thanks.
729
00:36:13,564 --> 00:36:14,364
Take care.
730
00:36:14,364 --> 00:36:19,324
Thank you for listening to ignition path,
fueling the entrepreneurial fire.
00:00:00,160 --> 00:00:05,200
Biggest thing you need to do in
entrepreneurship is actually, like, manage your
2
00:00:05,200 --> 00:00:05,599
mind.
3
00:00:05,599 --> 00:00:08,719
It's like you will have these things come up on
a daily basis.
4
00:00:08,880 --> 00:00:11,119
You know, you will have clients leave you.
5
00:00:11,119 --> 00:00:16,795
You will have launches fail, you will have
people ghost you, like, of these things will
6
00:00:16,795 --> 00:00:20,875
happen, but what you have to do is make that
decision every single day.
7
00:00:20,875 --> 00:00:26,780
Like, where I could decide to spiral, make it
mean something about me, or I can decide that,
8
00:00:26,780 --> 00:00:29,019
like, I'm gonna be moving on to the next thing.
9
00:00:29,019 --> 00:00:31,980
Through this, I'm gonna strengthen my
conviction in myself.
10
00:00:38,085 --> 00:00:40,645
Hello, and welcome to the ignition path
podcast.
11
00:00:40,645 --> 00:00:41,924
I'm your host, Kyle Goodnight.
12
00:00:41,924 --> 00:00:43,924
I appreciate you being a part of this again.
13
00:00:44,244 --> 00:00:48,644
Been on a little bit of a of of a break on the
ignition path podcast with some personal
14
00:00:48,644 --> 00:00:48,965
things.
15
00:00:48,965 --> 00:00:49,524
Nothing bad.
16
00:00:49,524 --> 00:00:52,644
Just a lot really, really busy with, another
section of my life.
17
00:00:52,644 --> 00:00:58,309
A lot of you know me all as well and know that
I'm a paramedic and I'm doing a project right
18
00:00:58,309 --> 00:01:02,390
now that has been taking me to different
conferences and speaking on stage and speaking
19
00:01:02,390 --> 00:01:06,709
to medical directors and and it's taken away
from my ignition path podcast time.
20
00:01:06,709 --> 00:01:11,594
But that's okay because I'm building another
part of my of my of my entrepreneurial tree,
21
00:01:11,594 --> 00:01:13,754
which is public speaking in the medical world.
22
00:01:13,754 --> 00:01:15,914
So, you know, I'm getting back into it today.
23
00:01:15,914 --> 00:01:19,994
I've got a guest today that I'm super excited
to talk about because she is my very first
24
00:01:19,994 --> 00:01:24,640
guest that doesn't have the traditional
entrepreneurial path.
25
00:01:24,640 --> 00:01:29,519
We'll explain that here in a minute what that
means because, she she has been an entrepreneur
26
00:01:29,519 --> 00:01:30,799
since day one.
27
00:01:31,200 --> 00:01:38,325
So it is I I'm going to call her I'm labeling
her a career entrepreneur, meaning when she
28
00:01:38,325 --> 00:01:41,125
started her career, she started her
entrepreneurial path.
29
00:01:41,125 --> 00:01:42,885
Jenny Unsworth is with me today.
30
00:01:42,885 --> 00:01:43,364
Hi, Jenny.
31
00:01:43,364 --> 00:01:44,165
How are you doing?
32
00:01:44,564 --> 00:01:45,444
Hi, Kyle.
33
00:01:45,685 --> 00:01:47,364
Thank you so much for that introduction.
34
00:01:47,364 --> 00:01:49,125
It's so nice to be talking with you today.
35
00:01:49,600 --> 00:01:49,920
Yeah.
36
00:01:49,920 --> 00:01:51,439
I'm all the way over in The UK.
37
00:01:51,439 --> 00:01:52,959
We're having a beautiful day.
38
00:01:52,959 --> 00:01:54,159
Spring is arriving.
39
00:01:54,159 --> 00:01:56,719
You don't wanna know what's going on here then.
40
00:01:56,719 --> 00:01:59,200
We had our beautiful spring day three days ago.
41
00:01:59,280 --> 00:02:01,520
It was 77 degrees where I live.
42
00:02:01,965 --> 00:02:06,284
And then the next day, it was nine degrees in
the morning with snow.
43
00:02:09,564 --> 00:02:10,685
And it's cold out now.
44
00:02:10,685 --> 00:02:15,245
I think we're I think we get up to I think when
I looked at it today, I think we get up to a
45
00:02:15,245 --> 00:02:16,409
whopping 45 today.
46
00:02:16,409 --> 00:02:18,890
I woke up at 23 degrees this morning.
47
00:02:19,050 --> 00:02:20,250
So yeah.
48
00:02:20,250 --> 00:02:23,370
And, you know, first day of spring, we all
know, is in a couple of days.
49
00:02:23,370 --> 00:02:28,650
You know, this podcast, will go live after this
date of of what I'm gonna say.
50
00:02:28,650 --> 00:02:32,465
But March 20 is typically the first day of
spring, which is also my birthday.
51
00:02:32,465 --> 00:02:37,905
So if anybody would like to send, you know,
send support to the podcast for my birthday's
52
00:02:37,905 --> 00:02:38,944
sake, please do so.
53
00:02:38,944 --> 00:02:39,504
No.
54
00:02:39,504 --> 00:02:42,944
But usually by the time my birthday rolls
around, I'm done with those the cold.
55
00:02:42,944 --> 00:02:43,665
I'm like, okay.
56
00:02:43,665 --> 00:02:44,064
I'm done.
57
00:02:44,064 --> 00:02:44,865
First day of spring.
58
00:02:44,865 --> 00:02:45,504
That's the rules.
59
00:02:45,504 --> 00:02:45,745
Right?
60
00:02:45,745 --> 00:02:45,985
So
61
00:02:46,860 --> 00:02:47,900
Absolutely.
62
00:02:47,900 --> 00:02:48,620
Yes.
63
00:02:49,099 --> 00:02:54,860
So when it comes to your part of the country,
that you're in, so where where what, like,
64
00:02:54,860 --> 00:02:57,259
longitudinal line would you be equal to in The
States?
65
00:02:57,259 --> 00:02:57,819
Do you know?
66
00:02:57,819 --> 00:02:58,379
Like, what?
67
00:02:58,915 --> 00:02:59,314
I don't know.
68
00:02:59,314 --> 00:03:00,835
It's just I'm I'm curious.
69
00:03:00,835 --> 00:03:04,035
We never talked about that in the pre call, so
I'm just curious.
70
00:03:04,194 --> 00:03:05,474
I have no idea.
71
00:03:05,474 --> 00:03:10,355
So in terms of The UK, I am well, in terms of
England, I am right in the center in a town
72
00:03:10,355 --> 00:03:11,315
called Birmingham.
73
00:03:11,794 --> 00:03:13,075
But in terms of
74
00:03:13,235 --> 00:03:13,955
Oh, you're in Birmingham.
75
00:03:13,955 --> 00:03:14,115
Okay.
76
00:03:14,250 --> 00:03:14,889
Yes.
77
00:03:14,889 --> 00:03:19,530
In terms of how that correlates to US, I am not
so sure.
78
00:03:19,530 --> 00:03:20,009
I'll look.
79
00:03:20,009 --> 00:03:20,330
I'll look.
80
00:03:20,330 --> 00:03:20,969
I'll look.
81
00:03:21,370 --> 00:03:21,770
Yeah.
82
00:03:21,770 --> 00:03:23,930
I can look at the I'll look at a globe.
83
00:03:24,090 --> 00:03:29,465
Birmingham, England globe view because that's
where I can I I usually, like, associate things
84
00:03:29,465 --> 00:03:32,824
along the longitudinal lines, and I can see,
like, okay?
85
00:03:32,824 --> 00:03:35,465
Oh, you're equal with these type of states.
86
00:03:35,544 --> 00:03:39,705
So, like, if I look, you're oh, honestly,
you're up like, you're more, like, equal with
87
00:03:39,705 --> 00:03:40,025
Canada.
88
00:03:40,969 --> 00:03:41,610
Oh, okay.
89
00:03:41,610 --> 00:03:42,009
There you
90
00:03:42,009 --> 00:03:42,409
go.
91
00:03:42,330 --> 00:03:48,250
Like north you're like north of so you're like
more like middle, like, yeah.
92
00:03:48,250 --> 00:03:51,129
You're well into Canada when I look at the when
I look at the globe.
93
00:03:51,530 --> 00:03:52,330
Interesting.
94
00:03:53,849 --> 00:03:54,250
Yeah.
95
00:03:54,250 --> 00:03:57,425
You're like you're like north like Middle
Canada.
96
00:03:57,825 --> 00:03:58,305
Yeah.
97
00:03:58,305 --> 00:03:58,705
Crazy.
98
00:03:58,705 --> 00:03:59,185
Okay.
99
00:03:59,185 --> 00:04:01,425
So so you would typically have colder weather
up there.
100
00:04:01,425 --> 00:04:01,665
Yeah?
101
00:04:01,665 --> 00:04:02,705
You get a lot of snow?
102
00:04:04,064 --> 00:04:04,944
Not so much.
103
00:04:04,944 --> 00:04:07,825
You do get some snow daddy's for Christmas, but
yeah.
104
00:04:08,360 --> 00:04:08,919
But yeah.
105
00:04:08,919 --> 00:04:14,280
So once again, I'm gonna, I'm gonna ask Jenny
to explain her path here in a second, but she
106
00:04:14,280 --> 00:04:19,639
is my very first guest when I had that that has
not had some form of corporate job.
107
00:04:19,800 --> 00:04:24,805
You know, maybe a couple of one off, you know,
jobs in high school or something like that.
108
00:04:24,805 --> 00:04:28,725
But but for the most part, when she started her
entrepreneurial path, she was 17.
109
00:04:28,964 --> 00:04:32,884
So, not too many jobs you can have at least in
The States before 17.
110
00:04:32,884 --> 00:04:35,125
Maybe if you're working for your mom and dad or
something like that.
111
00:04:35,125 --> 00:04:38,910
But, you know, our our, age limit here, I
think, is 15 before you can get a job.
112
00:04:38,910 --> 00:04:43,149
And then some places you have to be more like
like, you can't, like, scan beer and alcohol
113
00:04:43,149 --> 00:04:44,990
until you're 18, you know, that kind of stuff.
114
00:04:44,990 --> 00:04:48,029
So you a lot of places, you you need to be a
little bit older before you have a job.
115
00:04:48,029 --> 00:04:52,824
I think usually by the time someone's 17, they
can get a job at, you know, Chick fil A or or
116
00:04:52,824 --> 00:04:55,464
any of the, like, fast food joints in in most
places.
117
00:04:55,464 --> 00:04:56,504
But but yeah.
118
00:04:56,504 --> 00:05:00,745
So Jenny is gonna talk about how her path
started from the word go.
119
00:05:00,745 --> 00:05:02,504
So tell us all about that, Jenny.
120
00:05:02,504 --> 00:05:08,550
You know, share share with, how you got into,
you know, what you were doing at at the age of
121
00:05:08,550 --> 00:05:11,110
17 and how you were making money at it.
122
00:05:11,110 --> 00:05:15,909
And then and then the process of realizing
that, hey, this is something I can do for the
123
00:05:15,909 --> 00:05:20,324
rest of my, maybe my life, my career, and stay
in this world.
124
00:05:20,324 --> 00:05:22,324
And then we'll get into some other questions
that I have too.
125
00:05:22,324 --> 00:05:26,645
So go ahead and tell us all about that, that
time and when you were 16, 17 years old and,
126
00:05:26,645 --> 00:05:28,245
and what, how you started your business.
127
00:05:28,245 --> 00:05:29,524
Yeah, absolutely.
128
00:05:29,524 --> 00:05:34,879
So I think I love how you worded it like a
career entrepreneur because this is so normal
129
00:05:34,879 --> 00:05:38,879
to me that I forget that not everybody goes on
this path almost.
130
00:05:39,360 --> 00:05:45,845
And that I have always, from a young age, just
been so infatuated by entrepreneurship and
131
00:05:45,845 --> 00:05:47,045
working for myself.
132
00:05:47,444 --> 00:05:52,564
When I was 17 years old, that wasn't even the
intention for what I was going through.
133
00:05:52,884 --> 00:05:57,045
But a family friend just said to me like, hey,
like you're into maths.
134
00:05:57,045 --> 00:05:59,365
I was doing a maths qualification at the time.
135
00:05:59,920 --> 00:06:03,759
I said, can you come and help my son out with
some of his tests that he's going through in
136
00:06:03,759 --> 00:06:04,319
school?
137
00:06:04,480 --> 00:06:05,759
And I was like, absolutely.
138
00:06:06,000 --> 00:06:07,360
I would love to do that.
139
00:06:07,600 --> 00:06:13,520
And I think I charged like £5, $6 for a session
because it wasn't really about the money.
140
00:06:13,520 --> 00:06:18,444
It was just, here's just an exchange, but I I'm
I'm a little bit of a geek.
141
00:06:18,444 --> 00:06:20,365
So I'm like, I love doing this stuff.
142
00:06:20,444 --> 00:06:22,285
Of course, I will come and help you out.
143
00:06:22,845 --> 00:06:28,360
So that started from there, and I had that
client for, like, the next five years, but we
144
00:06:28,360 --> 00:06:29,720
just started with one session.
145
00:06:29,720 --> 00:06:30,120
Wow.
146
00:06:30,120 --> 00:06:31,879
Did you raise your prices at least?
147
00:06:31,879 --> 00:06:32,279
No.
148
00:06:32,439 --> 00:06:33,240
Yes.
149
00:06:33,720 --> 00:06:33,879
Yes.
150
00:06:33,879 --> 00:06:35,000
Do not worry.
151
00:06:35,720 --> 00:06:42,439
And and then once I kinda figured out, oh, I
really enjoy this, like, actually teaching the
152
00:06:42,439 --> 00:06:48,775
element of teaching, I got my second client, I
think just through just like in my neighborhood
153
00:06:48,775 --> 00:06:49,735
sort of thing.
154
00:06:50,055 --> 00:06:55,415
And then COVID hit and I went to university in
the same year and I just thought, right, what
155
00:06:55,415 --> 00:07:01,379
can I do to still have my tutoring business
because that's kind of what it was turning into
156
00:07:01,379 --> 00:07:07,060
now, but actually have more impact, earn more
income so that I can support myself?
157
00:07:07,300 --> 00:07:13,375
So like through university I didn't have to get
an external job or, you know, spend, like, my
158
00:07:13,375 --> 00:07:14,654
nights doing things.
159
00:07:14,654 --> 00:07:20,894
Like, I wanted to you know, I I I loved how I
could teach and earn money through it and also
160
00:07:20,894 --> 00:07:23,294
get myself through university in that way.
161
00:07:23,779 --> 00:07:29,139
So it kinda spiraled from there where I took
my, like, two clients who I just built up a
162
00:07:29,139 --> 00:07:34,340
really strong because because I wasn't trying
to make it something, all I focused on was,
163
00:07:34,340 --> 00:07:39,204
like, client experience, like giving them the
best sessions ever so that, you know, they
164
00:07:39,204 --> 00:07:44,164
stayed with me for a long time, but also then
it was kind of word-of-mouth, so they would
165
00:07:44,164 --> 00:07:49,524
pass it on, they would pass it on, and then
fast forward to kind of just as I finished
166
00:07:49,524 --> 00:07:55,509
university, we were completely sold out of all
of our spaces, and I thought, do you know what,
167
00:07:55,509 --> 00:08:00,710
like because coupled with that and my degree
was in business and I've always been obsessed
168
00:08:00,710 --> 00:08:05,590
with marketing, like business and
entrepreneurship, all of my modules were in
169
00:08:05,590 --> 00:08:07,670
there and I knew that's what I wanted to do.
170
00:08:07,830 --> 00:08:13,714
So now that I'd really tried and tested what it
was to build a business from the ground up, I
171
00:08:13,714 --> 00:08:16,115
was like, I wanna teach people how to do this.
172
00:08:16,115 --> 00:08:22,160
And I wanna teach them in a way that they feel
so alive with what they're doing because I
173
00:08:22,160 --> 00:08:26,959
think entrepreneurship can be something that
completely drains you and that you're always
174
00:08:26,959 --> 00:08:31,600
aiming for the next goal, but I wanted to do it
in a way where you love what you're doing.
175
00:08:31,839 --> 00:08:37,584
So that's kind of what I do today is I help
people grow their businesses from like zero to
176
00:08:37,584 --> 00:08:42,544
inconsistent sales to fully booking out their
offers and doing it in a way where they feel
177
00:08:42,544 --> 00:08:46,065
like so behind and so happy with what they're
doing.
178
00:08:46,065 --> 00:08:47,024
That's fantastic.
179
00:08:47,024 --> 00:08:50,769
And and that was actually my next line of you
you kinda covered almost everything.
180
00:08:50,769 --> 00:08:51,570
I mean, I okay.
181
00:08:51,570 --> 00:08:51,970
We're done.
182
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Bye.
183
00:08:52,210 --> 00:08:52,610
No.
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00:08:52,929 --> 00:08:56,529
Because I wanted to ask more about your
university time too.
185
00:08:56,610 --> 00:08:59,169
And so you you've dabbled in, and we're gonna
expand on it.
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00:08:59,169 --> 00:09:04,995
But so one of my questions was when it comes to
your clients when you were at university, and
187
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did you go four years, or did you already have
some precollege stuff taken care of?
188
00:09:09,235 --> 00:09:11,394
Or how long were you in your university?
189
00:09:11,960 --> 00:09:12,840
That's three years.
190
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From 2020 to 2023.
191
00:09:15,080 --> 00:09:15,879
Three years.
192
00:09:16,840 --> 00:09:18,519
Look at the big brain on Jenny.
193
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Three years.
194
00:09:19,320 --> 00:09:20,840
I took I took six.
195
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No.
196
00:09:22,279 --> 00:09:24,360
I had I had it I had an off year, though.
197
00:09:24,360 --> 00:09:25,559
I didn't know what I wanted to do.
198
00:09:25,924 --> 00:09:30,644
So I took I went three years at Ohio State
University, took a year off, and then went to a
199
00:09:30,644 --> 00:09:34,884
a local area for a specific, my respiratory
therapy program.
200
00:09:34,884 --> 00:09:42,290
So I took a full six years total in school, but
it was really more like it was more like five
201
00:09:42,290 --> 00:09:47,970
total, right, because of the one year I took
off didn't count, but it was a true six years
202
00:09:47,970 --> 00:09:49,009
of real time.
203
00:09:49,009 --> 00:09:49,649
But yeah.
204
00:09:49,649 --> 00:09:50,529
So, no.
205
00:09:50,529 --> 00:09:53,730
Congratulations on getting through university
that that that way.
206
00:09:54,355 --> 00:09:59,875
So were you teaching university students, or
were you still dealing with, like, the high
207
00:09:59,875 --> 00:10:04,195
school or, you know, the grade school, you
know, the the what do you guys call it there?
208
00:10:04,195 --> 00:10:04,674
Not high school.
209
00:10:04,674 --> 00:10:05,475
What do you guys call it?
210
00:10:05,475 --> 00:10:06,995
Pre pre university.
211
00:10:06,995 --> 00:10:11,009
I'm not sure what you guys call it in The UK
when it's that sixth grade through twelfth
212
00:10:11,009 --> 00:10:13,570
grade for us, you know, those teenage years.
213
00:10:13,570 --> 00:10:15,090
What is that called for you guys?
214
00:10:15,570 --> 00:10:20,529
So it's most schools are secondary school, but
my school is actually a high school.
215
00:10:20,529 --> 00:10:21,410
So either one.
216
00:10:21,410 --> 00:10:21,889
A primary?
217
00:10:22,865 --> 00:10:23,345
Okay.
218
00:10:23,345 --> 00:10:23,904
Either one.
219
00:10:23,904 --> 00:10:24,144
Okay.
220
00:10:24,144 --> 00:10:28,865
So, yeah, so your secondary slash high school,
were you teaching those kind of students for
221
00:10:29,024 --> 00:10:32,065
because it was still word-of-mouth, and that's
who you were teaching the year before.
222
00:10:32,384 --> 00:10:35,424
And before you went to university, that's who
you were kinda teaching in the beginning.
223
00:10:35,639 --> 00:10:40,360
Did you stay with that clientele or did you
kind of move into teaching fellow, you know,
224
00:10:40,360 --> 00:10:44,600
university students that you were with or
younger groups when you started advancing more
225
00:10:44,600 --> 00:10:46,679
in the in the, you know, the time frame?
226
00:10:47,080 --> 00:10:47,559
Yeah.
227
00:10:47,559 --> 00:10:54,514
So I completely stuck to kind of age wise,
like, like 10 to 16.
228
00:10:54,914 --> 00:11:01,075
So I could just get so good at teaching that in
a way because like it's ten thousand hours,
229
00:11:01,075 --> 00:11:01,315
right?
230
00:11:01,315 --> 00:11:03,634
So I just got better and better and better at
doing that.
231
00:11:04,019 --> 00:11:09,779
And even though I did higher qualifications in
maths, I was like, this is what I know I'm good
232
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at, and I'm not gonna try and, like, tease my
brain out too much because it it gets very
233
00:11:14,500 --> 00:11:15,060
complex.
234
00:11:15,060 --> 00:11:18,820
So, no, I was very happy with doing those,
like, 10 to 16 year olds.
235
00:11:18,820 --> 00:11:18,899
Yeah.
236
00:11:19,745 --> 00:11:20,304
Gotcha.
237
00:11:20,304 --> 00:11:20,784
Right.
238
00:11:20,784 --> 00:11:24,304
And, another question about the university
days.
239
00:11:24,625 --> 00:11:27,825
You kinda dabbled in it, you said you were you
you got a degree in business.
240
00:11:27,825 --> 00:11:29,024
That was gonna be one of my questions.
241
00:11:29,024 --> 00:11:30,225
So you answered that question.
242
00:11:30,225 --> 00:11:30,625
Thank you.
243
00:11:30,625 --> 00:11:30,945
No.
244
00:11:30,945 --> 00:11:37,919
So so when, and I know here in like when my son
went to his university, Bowling Green State
245
00:11:37,919 --> 00:11:44,305
University, part of his part of his path, he
could have taken entrepreneurial classes that
246
00:11:44,305 --> 00:11:45,585
people like, I didn't know that.
247
00:11:45,585 --> 00:11:50,465
Like, when I when I went to college all the way
back in 1990, you know, back in I'm 54 in the
248
00:11:50,465 --> 00:11:52,384
two days, on the twentieth.
249
00:11:52,384 --> 00:11:53,185
Remember my birthday?
250
00:11:53,185 --> 00:11:55,745
Don't forget to to, you know, give me a
birthday present.
251
00:11:55,745 --> 00:11:57,264
Even you wanna just buy me a cup of coffee.
252
00:11:57,264 --> 00:11:57,425
No.
253
00:11:57,425 --> 00:11:58,545
The link will be in the bio.
254
00:11:58,620 --> 00:11:59,340
No.
255
00:12:00,940 --> 00:12:03,259
Not you specifically, but my listeners.
256
00:12:03,500 --> 00:12:07,820
But, well, I'm 54 on my birthday this year, so
I'm I'm an old fart.
257
00:12:07,820 --> 00:12:07,980
Right?
258
00:12:07,980 --> 00:12:09,899
That's why I consider myself an old fart.
259
00:12:09,899 --> 00:12:15,205
I saw a picture yesterday that showed these
famous actors, the times that they were acting
260
00:12:15,365 --> 00:12:18,245
in the shows that they were acting in, what
their ages were.
261
00:12:18,404 --> 00:12:21,524
And they were, like like, Blanche from the
golden girls.
262
00:12:21,524 --> 00:12:22,725
I don't know if you remember that show.
263
00:12:22,725 --> 00:12:25,045
I don't know if it made it across the pond to
for that.
264
00:12:25,045 --> 00:12:28,139
Was that four four or five women that lived
together that were elder.
265
00:12:28,700 --> 00:12:28,860
Yeah.
266
00:12:28,860 --> 00:12:32,860
They like, Blanche, one of the she was 52 years
old in that show.
267
00:12:32,860 --> 00:12:34,779
And I'm like, she looked like an old lady.
268
00:12:34,779 --> 00:12:35,340
You know what I mean?
269
00:12:35,340 --> 00:12:36,540
I'm like, oh my god.
270
00:12:36,540 --> 00:12:37,580
I'm like, I'm not gray yet.
271
00:12:37,580 --> 00:12:37,899
Thank god.
272
00:12:37,899 --> 00:12:38,139
You know?
273
00:12:38,139 --> 00:12:41,134
So I got a little bit of receding, you know,
but it it it's all good.
274
00:12:41,134 --> 00:12:47,215
But when I went to college in 1990, they had
zero support and classes for entrepreneurial
275
00:12:47,215 --> 00:12:47,695
ship.
276
00:12:47,695 --> 00:12:48,175
Right?
277
00:12:48,175 --> 00:12:53,829
So what you're telling me when you said I went
to school for business and they also had
278
00:12:53,829 --> 00:12:55,669
entrepreneurial stuff, you kinda mentioned
that.
279
00:12:55,669 --> 00:12:57,110
Is that something they truly had?
280
00:12:57,110 --> 00:13:00,789
Did they actually have classes for how to grow
an entrepreneurial business?
281
00:13:00,789 --> 00:13:04,549
If so, expand on that a little bit because I
don't think that people know, especially if
282
00:13:04,549 --> 00:13:08,394
you're younger listening to this and and
wanting to think about an entrepreneurial path,
283
00:13:08,394 --> 00:13:12,075
whether you're teenager or whether you're, you
know, you're in a corporate world and you
284
00:13:12,075 --> 00:13:16,154
really want to get out and you're listening to
this episode and you want to know more about
285
00:13:16,794 --> 00:13:21,670
about what you can do in college, whether
wherever you're at in the world for college and
286
00:13:21,670 --> 00:13:23,110
what courses to look for.
287
00:13:23,110 --> 00:13:24,710
So what were those courses called?
288
00:13:24,710 --> 00:13:28,950
And did they have an actual entrepreneurial,
like, teacher and teach you entrepreneurial
289
00:13:28,950 --> 00:13:29,670
things?
290
00:13:30,149 --> 00:13:33,670
So if I am so candid with me answering this,
yes.
291
00:13:33,670 --> 00:13:34,870
So it's yes and no.
292
00:13:34,870 --> 00:13:40,654
If I start with the yes, I, like, took modules
that were like entrepreneurship, digital
293
00:13:40,654 --> 00:13:44,095
marketing, you know, all the things that I now
do on a daily basis.
294
00:13:44,335 --> 00:13:49,129
But what I can tell you is that most of the
things they they spoke about was out of a
295
00:13:49,129 --> 00:13:54,410
textbook, was the slides that they were given
to talk about with the module, was very much
296
00:13:54,570 --> 00:13:55,049
theory.
297
00:13:55,049 --> 00:13:57,050
And antiquated, maybe.
298
00:13:57,210 --> 00:13:57,450
Yeah.
299
00:13:57,450 --> 00:13:58,009
Yes.
300
00:13:58,090 --> 00:14:03,735
And it was very much like, is a marketing model
from '19, you know, '80, and it's like, that's
301
00:14:03,735 --> 00:14:04,134
great.
302
00:14:04,134 --> 00:14:05,335
But actually now we Yeah.
303
00:14:05,174 --> 00:14:10,774
Can't get where we But if you think about even
in that space, think about how much has
304
00:14:10,774 --> 00:14:11,415
changed.
305
00:14:11,735 --> 00:14:14,455
You know, like, we everything is digital now.
306
00:14:14,455 --> 00:14:18,695
Everything is social media and content, and
everything changes so much.
307
00:14:18,855 --> 00:14:19,254
Yes.
308
00:14:19,230 --> 00:14:23,949
The The underlying principles of consumer
behavior do not change that much, but the way
309
00:14:23,949 --> 00:14:28,350
that you market them and the way that you
connect with your consumer and even some of the
310
00:14:28,350 --> 00:14:30,750
behavior in a way has completely shifted.
311
00:14:30,990 --> 00:14:35,995
So I went into university thinking like they
are going to teach me how to build a business
312
00:14:35,995 --> 00:14:37,674
because that's what I wanted.
313
00:14:37,914 --> 00:14:42,315
Like that was what I always knew that I was
going to end up doing at some point.
314
00:14:42,315 --> 00:14:46,235
I didn't think I'd go straight into it, but I
always knew I would at some point.
315
00:14:46,714 --> 00:14:52,100
But actually going through the classes, was
like, the these are people who are academics in
316
00:14:52,100 --> 00:14:57,460
business, not out there doing the stuff for
themselves and being in the field and learning
317
00:14:57,460 --> 00:14:58,500
it for themselves.
318
00:14:58,740 --> 00:15:03,779
So my biggest advice to people, if you are ever
like, right, how do I make the cut?
319
00:15:04,194 --> 00:15:09,475
Is actually go out and get some real life
experience because that is how I've learned
320
00:15:09,475 --> 00:15:09,954
everything.
321
00:15:10,995 --> 00:15:16,434
Like 99% of what I know through building my
first business, building my second business.
322
00:15:16,980 --> 00:15:23,139
And I invest heavily in mentorship with other
people who have already walked the path that I
323
00:15:23,139 --> 00:15:28,899
am going on that have learned firsthand what it
is because things change on literally a daily
324
00:15:28,899 --> 00:15:35,115
basis, And, like, doing the thing is how you
will learn a thousand times more than trying to
325
00:15:35,115 --> 00:15:37,355
study it and trying to prepare yourself.
326
00:15:38,554 --> 00:15:40,154
And this is what will come with it.
327
00:15:40,235 --> 00:15:40,554
You know?
328
00:15:40,554 --> 00:15:46,029
Like, if you my biggest advice is start a
business in something that you know you are so
329
00:15:46,029 --> 00:15:50,429
passionate about and that you can deliver on
and figure it out as you go.
330
00:15:50,669 --> 00:15:56,125
Like, on day one, you're not gonna know how to
maybe post a social media post, or you're not
331
00:15:56,125 --> 00:15:57,965
gonna know how to receive payment.
332
00:15:58,044 --> 00:16:03,325
But you figure these things out by going and
doing them, and you will get ahead so quickly
333
00:16:03,404 --> 00:16:07,884
compared to, like, trying to study these things
and get all these qualifications.
334
00:16:07,964 --> 00:16:08,284
Right.
335
00:16:09,950 --> 00:16:13,389
Well, you know, you you mentioned something
there, and the first thing that popped in two
336
00:16:13,389 --> 00:16:19,309
things that popped into mind was that, you
know, that that old saying, at least here, fail
337
00:16:19,309 --> 00:16:19,789
forward.
338
00:16:19,789 --> 00:16:22,990
You know, if you're gonna fail in
entrepreneurship, fail forward.
339
00:16:22,990 --> 00:16:23,950
Don't fail backwards.
340
00:16:24,044 --> 00:16:26,205
Fail, learn from it, change.
341
00:16:26,284 --> 00:16:27,804
So that's what fail forward mean.
342
00:16:27,804 --> 00:16:32,924
And and another one I learned too, and well,
first of all, the second thing was, you know,
343
00:16:32,924 --> 00:16:36,684
that that whole school of hard knocks is kinda
what you're you're describing.
344
00:16:36,684 --> 00:16:40,279
I don't know if you've ever heard that term in
this in, you know, in The UK.
345
00:16:40,360 --> 00:16:43,639
Hard knocks is kinda like that rough and tough.
346
00:16:43,639 --> 00:16:45,720
You like that that the school of hard knock.
347
00:16:45,720 --> 00:16:50,759
Oh, I learned how to become this type with from
the school of hard knocks is is a a saying here
348
00:16:50,759 --> 00:16:51,559
in The States.
349
00:16:51,799 --> 00:16:57,095
And, you know, that's that's okay because hard
knocks, you know, if you learn something
350
00:16:57,095 --> 00:17:00,375
through failure, it's it's they're very
synonymous together.
351
00:17:00,375 --> 00:17:03,254
Those two those two statements are are very
synonymous.
352
00:17:03,254 --> 00:17:07,220
And if you fail through the through the hard
knocks, you know, getting knocked down and
353
00:17:07,220 --> 00:17:10,820
getting the wind knocked out of you because you
thought something was gonna, succeed and it
354
00:17:10,820 --> 00:17:15,619
failed, you're gonna learn more from that
failure than you ever were would from someone
355
00:17:15,619 --> 00:17:18,740
telling you over and over again how the right
way to do it.
356
00:17:18,740 --> 00:17:18,900
Right?
357
00:17:19,214 --> 00:17:23,934
So another term that kind of really sticks with
me as I'm doing stuff, and and I've failed.
358
00:17:23,934 --> 00:17:31,054
I I will eventually have a wall and a and a
poster size frame with all of my business cards
359
00:17:31,054 --> 00:17:36,380
that I've ever done through my career stuff and
through my entrepreneurial path that I've
360
00:17:36,380 --> 00:17:37,740
gotten business cards with.
361
00:17:37,740 --> 00:17:41,900
So I looked I've stumbled across, and I started
saving those a couple of years ago.
362
00:17:41,980 --> 00:17:42,539
And I stumbled.
363
00:17:42,539 --> 00:17:46,539
I was cleaning up one of our our spare
bedrooms, and I stumbled across that box that
364
00:17:46,539 --> 00:17:48,460
I'm keeping them all in, and I started laying
them out.
365
00:17:48,460 --> 00:17:50,534
And I'm like, oh, I'm I'm really close.
366
00:17:50,615 --> 00:17:53,974
You know, I'm really close to putting my poster
up because I've got so many.
367
00:17:53,974 --> 00:17:56,134
I've failed so many times at different
businesses.
368
00:17:56,214 --> 00:17:59,174
Or I've not maybe I didn't fail, but it's like,
know what?
369
00:17:59,174 --> 00:18:00,614
I'm not passionate about this.
370
00:18:00,934 --> 00:18:05,019
Now the podcasting world and the voice over
world, you know, I was a voice over actor for
371
00:18:05,019 --> 00:18:05,820
the last nine years.
372
00:18:05,820 --> 00:18:09,580
I still do a little bit of voice over, but I'm
more about the podcasting stuff now and helping
373
00:18:09,580 --> 00:18:10,619
people podcast.
374
00:18:10,700 --> 00:18:14,779
That's what the entrepreneurial, ignition path
podcast is all about.
375
00:18:15,259 --> 00:18:19,255
I meet other entrepreneurs as they see how fun
it is to podcast.
376
00:18:19,255 --> 00:18:20,855
Maybe they wanna start their own podcast.
377
00:18:20,855 --> 00:18:22,134
And next thing you know, they're like, hey.
378
00:18:22,134 --> 00:18:22,454
Wait a second.
379
00:18:22,454 --> 00:18:23,255
You know how to podcast?
380
00:18:23,255 --> 00:18:24,134
I'm like, oh, yeah.
381
00:18:24,134 --> 00:18:26,214
I've cut I've I've I've canceled out.
382
00:18:26,214 --> 00:18:28,294
I've about I've made all the mistakes
podcasting.
383
00:18:28,534 --> 00:18:33,169
So I've took six or seven years to learn how to
podcast, you know, efficiently.
384
00:18:33,250 --> 00:18:38,049
I can show someone in a month or less how to
podcast efficiently and then grow on that.
385
00:18:38,049 --> 00:18:40,769
And will there be failures within that first
few months?
386
00:18:40,769 --> 00:18:46,205
Is there failures in the you know, like, we we
we have a technical issue right now, but I have
387
00:18:46,205 --> 00:18:49,484
a, you know, I have a device right now that is
going to fix our technical issue.
388
00:18:49,484 --> 00:18:50,605
We already tested that.
389
00:18:50,605 --> 00:18:55,404
So, you know, right now you're not hearing as a
listener, you're not hearing the major hiss
390
00:18:55,404 --> 00:19:00,924
that I'm hearing from her feed, but my audio
production on the back end, which is a click of
391
00:19:00,924 --> 00:19:04,980
a button actually will fix that and make her
sound like she's on a microphone.
392
00:19:05,059 --> 00:19:10,579
Those are the kind of things that my system has
actually fixed and actually help people podcast
393
00:19:10,579 --> 00:19:13,539
faster that they don't have to worry about the
back end time.
394
00:19:13,539 --> 00:19:13,619
Right?
395
00:19:13,954 --> 00:19:18,515
So when it comes to failing forward, another
thing that we that we talk about here in The
396
00:19:18,515 --> 00:19:21,795
States is called embrace the suck.
397
00:19:21,795 --> 00:19:23,075
Have you ever heard that term?
398
00:19:23,555 --> 00:19:24,035
No.
399
00:19:24,035 --> 00:19:25,394
I think yeah.
400
00:19:25,474 --> 00:19:25,954
Yeah.
401
00:19:25,954 --> 00:19:30,039
So I mean and and and I'll and please share
with me some some sayings that are local to you
402
00:19:30,039 --> 00:19:32,599
about when you're when you're in the middle of
the suck.
403
00:19:32,599 --> 00:19:36,200
You know, what that means is it my business
sucks right now.
404
00:19:36,200 --> 00:19:37,399
I can't stand it.
405
00:19:37,400 --> 00:19:38,679
I don't like it right now.
406
00:19:38,679 --> 00:19:41,079
I am I am I have had two clients leave me.
407
00:19:41,345 --> 00:19:45,184
You know, they haven't paid me for three months
when they promised me they would, you know,
408
00:19:45,184 --> 00:19:45,825
that kind of thing.
409
00:19:45,825 --> 00:19:49,105
And you're in the suck and you're like, you're
like, where can I find motivation?
410
00:19:49,105 --> 00:19:53,184
Where else can I go find someone else that's
motivated for themselves to help them out?
411
00:19:53,265 --> 00:19:55,105
Because your business and my business are very
similar.
412
00:19:55,259 --> 00:19:58,299
We're trying to help other people achieve more
in their business.
413
00:19:58,460 --> 00:20:04,779
That's what our business is, is to bring the
best out of other people who need a shortcut.
414
00:20:04,779 --> 00:20:07,099
They they have pitfalls, right?
415
00:20:07,180 --> 00:20:10,244
Your clients, my clients, they have pitfalls.
416
00:20:10,485 --> 00:20:13,765
My my clients pitfalls are learning all the
audio.
417
00:20:13,765 --> 00:20:18,005
My my clients pitfalls is not realizing what
podcasts can do to their business.
418
00:20:18,005 --> 00:20:20,805
They think it's just, you know, a time suck.
419
00:20:20,805 --> 00:20:21,845
It is not a time suck.
420
00:20:21,930 --> 00:20:24,730
It is actually the way to grow your business
through podcasting.
421
00:20:24,730 --> 00:20:27,369
Well, what I do is those pitfalls aren't there
with me.
422
00:20:27,769 --> 00:20:32,090
I build a bridge overall and you look down at
the pitfalls that I have learned over time.
423
00:20:32,090 --> 00:20:35,450
And I can imagine that that's the same thing
that you do for your clients that you have
424
00:20:35,450 --> 00:20:37,289
built that bridge to teach them.
425
00:20:37,289 --> 00:20:43,154
Hey, listen, if you do this on your own, it's
time and everything's time or money, right?
426
00:20:43,154 --> 00:20:46,115
So you build this on your own, it's time and
your money.
427
00:20:46,194 --> 00:20:49,474
You build this with me, it's money and a lot
less time.
428
00:20:49,634 --> 00:20:50,515
What do you want to do?
429
00:20:50,515 --> 00:20:51,474
You know, that kind of thing.
430
00:20:51,474 --> 00:20:57,559
So so talk about what other terms that you may
use in your country that are very similar to
431
00:20:57,559 --> 00:21:01,960
embrace the suck, you know, fail forward, and
the school of hard knocks.
432
00:21:01,960 --> 00:21:03,799
Like, what do you guys say in your country?
433
00:21:03,799 --> 00:21:04,999
I'm very interested.
434
00:21:05,880 --> 00:21:06,839
I love that.
435
00:21:06,839 --> 00:21:13,265
I think, you know, a lot of the language in The
UK, and I can't pinpoint exactly, you know,
436
00:21:13,265 --> 00:21:19,825
some some exact phrases, but a lot of the
language is very negative towards
437
00:21:19,825 --> 00:21:21,664
entrepreneurship and things like that.
438
00:21:22,019 --> 00:21:27,299
You know, in everyday life, it's just about
like, right, we'll just push through.
439
00:21:27,299 --> 00:21:28,900
Like, these things are happening.
440
00:21:28,980 --> 00:21:35,059
Like and and I think entrepreneurship is seen
as something that is unstable, that is you
441
00:21:35,059 --> 00:21:39,515
know, will happen for some people, but it's
like, you know, they'll always end up back in
442
00:21:39,515 --> 00:21:41,274
corporate or something like that.
443
00:21:41,275 --> 00:21:46,474
And I think for me, it's funny that you talk
about phrasing because I have a whole drawer to
444
00:21:46,474 --> 00:21:52,169
the left of me here that is full of basically
affirmations and the opposite of that.
445
00:21:52,329 --> 00:21:57,529
Because for me, the biggest thing you need to
do in entrepreneurship is actually, like,
446
00:21:57,529 --> 00:21:58,730
manage your mind.
447
00:21:59,049 --> 00:22:01,849
It's like you will have these things come up on
a daily basis.
448
00:22:02,325 --> 00:22:04,565
You know, you will have clients leave you.
449
00:22:04,565 --> 00:22:07,684
You will have launches fail.
450
00:22:07,684 --> 00:22:09,125
You will have people ghost you.
451
00:22:09,125 --> 00:22:10,724
Like, all of these things will happen.
452
00:22:10,724 --> 00:22:11,204
Right?
453
00:22:11,204 --> 00:22:14,724
But what you have to do is make that decision
every single day.
454
00:22:15,079 --> 00:22:21,240
Like, where I could decide to spiral, make it
mean something about me, or I can decide that,
455
00:22:21,240 --> 00:22:23,639
like, I'm gonna be moving on to the next thing.
456
00:22:23,960 --> 00:22:27,079
That through this, I'm gonna strengthen my
conviction in myself.
457
00:22:27,664 --> 00:22:33,105
That through this, I'm gonna learn that my
emotions are not impacted by something outside
458
00:22:33,105 --> 00:22:33,825
of me.
459
00:22:33,904 --> 00:22:37,984
And when you have this again and again and
again and again, this is where what is
460
00:22:37,984 --> 00:22:43,025
happening outside of you, the results, are not
actually impacting the decisions that you make,
461
00:22:43,660 --> 00:22:47,579
the way that you move, and also the way that
you feel about your business.
462
00:22:47,900 --> 00:22:50,299
Because this is where entrepreneurs pull the
plug.
463
00:22:50,460 --> 00:22:55,980
You know, whether they're in mentorship or not,
because I see it both ways, is they're trying
464
00:22:55,980 --> 00:22:57,339
something for x amount of time.
465
00:22:58,015 --> 00:23:02,494
It doesn't work out the way they want it to,
and so they pull the plug and they move on to
466
00:23:02,494 --> 00:23:03,134
the next thing.
467
00:23:03,134 --> 00:23:04,974
Well, they pull back energetically.
468
00:23:05,375 --> 00:23:10,414
And it's like, actually, when you can keep
being moved forward on a daily basis because
469
00:23:10,414 --> 00:23:15,619
you have this bigger vision that you're going
towards and that you know that failure is part
470
00:23:15,619 --> 00:23:20,900
of that, you know that people won't get it, you
know that people will ghost you, then you can
471
00:23:20,900 --> 00:23:23,700
almost normalize it and not take it personally.
472
00:23:23,859 --> 00:23:28,355
So it's almost being in control of your mind
when these things happen of, like, right.
473
00:23:28,355 --> 00:23:29,955
How do I wanna react to this?
474
00:23:29,955 --> 00:23:34,115
And then what is the way that I wanna move past
this or move with this?
475
00:23:35,154 --> 00:23:37,555
Well and and I'm gonna do something you may not
know of.
476
00:23:37,555 --> 00:23:38,914
It's called the slow clap.
477
00:23:39,235 --> 00:23:40,755
I don't if you ever heard of the slow clap.
478
00:23:43,029 --> 00:23:46,070
Because everything like the wisdom that is
inside of you.
479
00:23:46,070 --> 00:23:49,349
I mean, you're, you're not 17 anymore, but
you're still in your early twenties.
480
00:23:49,349 --> 00:23:49,589
Right?
481
00:23:49,589 --> 00:23:55,029
So the wisdom that you have from, from, from
you doing what you've done over the last few
482
00:23:55,029 --> 00:24:01,134
years with your business, with your, with your
first job, with building this new, business of
483
00:24:01,134 --> 00:24:03,054
helping other entrepreneurs.
484
00:24:03,295 --> 00:24:09,775
Like, you have you whatever you have done, you
have managed to have a lot more wisdom that is
485
00:24:10,015 --> 00:24:12,015
that supersedes your time on this earth.
486
00:24:12,015 --> 00:24:12,255
Right?
487
00:24:12,580 --> 00:24:16,660
Because those are some things that I talk about
that manage your mind.
488
00:24:16,660 --> 00:24:18,820
I mean, I got when you said that, I promise
you.
489
00:24:18,820 --> 00:24:20,099
I I'm not kidding, guys.
490
00:24:20,180 --> 00:24:23,619
I actually got chills when you said you've
gotta manage your mind because I'm in a bit of
491
00:24:23,619 --> 00:24:24,420
a suck right now.
492
00:24:24,420 --> 00:24:25,299
I'll be honest with you.
493
00:24:25,534 --> 00:24:28,414
I've got a I haven't had a new client in almost
three months.
494
00:24:28,654 --> 00:24:32,174
I still have some really good, you know,
existing clients, and that's okay because and
495
00:24:32,174 --> 00:24:36,815
it may be a timing thing because I am doing so
much with the medical stuff and the and the
496
00:24:36,815 --> 00:24:40,410
whole thing that we're trying to build for the
rest of the nation.
497
00:24:40,410 --> 00:24:45,609
I've actually talked to somebody in The UK
about the the the topic that that I am trying
498
00:24:45,609 --> 00:24:49,609
to get out to the rest of the nation to start
doing on our ambulances.
499
00:24:49,609 --> 00:24:54,505
It's actually a pediatric, it's a pediatric
therapy that nobody's really doing, but we're
500
00:24:54,505 --> 00:24:57,785
doing it in in in my area, and it's very
successful.
501
00:24:57,785 --> 00:25:02,984
So we're going through all the the the growing
pains of getting that to be more adopted to the
502
00:25:02,984 --> 00:25:03,785
pediatric patient.
503
00:25:04,269 --> 00:25:06,190
And there's some suck inside of that.
504
00:25:06,190 --> 00:25:08,109
Like, I've got people ghosting me now.
505
00:25:08,109 --> 00:25:12,990
You know, I've got I've got corporations that
are that make the products that were totally on
506
00:25:12,990 --> 00:25:16,990
board with wanting to help and support us that
are get putting this message out.
507
00:25:17,115 --> 00:25:18,394
It only benefits them.
508
00:25:18,394 --> 00:25:19,194
They're the product.
509
00:25:19,194 --> 00:25:20,394
I'm not selling anything.
510
00:25:20,554 --> 00:25:24,075
I'm just telling people, hey, listen, this is
how you save a kid's life, and this is a unique
511
00:25:24,075 --> 00:25:25,034
way of doing it.
512
00:25:25,355 --> 00:25:29,674
And they haven't they haven't called me after
multiple text messages and emails.
513
00:25:29,674 --> 00:25:31,434
They haven't reached back out to me for over a
month.
514
00:25:31,690 --> 00:25:34,490
It is, I'm in the middle of a suck there and
I'm in the middle of it.
515
00:25:34,490 --> 00:25:38,490
Like I said, this is my first ignition path
podcast in several months because of that
516
00:25:38,490 --> 00:25:39,049
project.
517
00:25:39,450 --> 00:25:44,410
But on the other hand, maybe I don't need and,
and that wisdom that you just dropped on me,
518
00:25:44,410 --> 00:25:45,690
I'm having an moment.
519
00:25:46,304 --> 00:25:49,505
I'm literally you're literally I don't know if
you realize this, but you're kinda coaching me
520
00:25:49,505 --> 00:25:49,904
right now.
521
00:25:49,904 --> 00:25:53,744
You're you're people that are watching this
actually saw a little bit of what Jenny is
522
00:25:53,744 --> 00:25:55,104
doing with her clients.
523
00:25:55,184 --> 00:25:59,825
Like how she explained all of that, how she
gave me chills of what I need to make sure that
524
00:25:59,825 --> 00:26:03,710
I have right on a daily basis meant so much to
me in this moment.
525
00:26:03,710 --> 00:26:05,549
And and I I wanna thank you, Jenny.
526
00:26:05,549 --> 00:26:07,789
You didn't even know you're gonna help me like
that, but you did.
527
00:26:07,869 --> 00:26:09,470
And I mean, don't get me wrong.
528
00:26:09,470 --> 00:26:10,429
I've gotta keep up with it.
529
00:26:10,429 --> 00:26:13,149
I've gotta make sure that when we get off this
call that I'm like, okay.
530
00:26:13,230 --> 00:26:18,235
Well, this is what I'm gonna do today to make
sure that my mindset is proper for today.
531
00:26:18,235 --> 00:26:21,515
And then tomorrow morning when I wake up, I'm
gonna have a different mindset to make sure
532
00:26:21,515 --> 00:26:26,875
that my mindset is proper for that day, no
matter what successes and failures that I've
533
00:26:26,875 --> 00:26:28,075
had in the day before.
534
00:26:28,075 --> 00:26:28,955
And don't get me wrong.
535
00:26:29,039 --> 00:26:34,880
I have had a lot of success of other things or
small little baby chunks of success both in my
536
00:26:34,880 --> 00:26:38,000
business and this pediatric project over the
time.
537
00:26:38,000 --> 00:26:42,240
It's just sometimes the suck overcomes the good
stuff.
538
00:26:42,544 --> 00:26:46,304
And you've got to remember that the good stuff
is actually way better than the suck.
539
00:26:46,304 --> 00:26:48,865
The suck is part of getting to the good stuff.
540
00:26:48,865 --> 00:26:49,345
Right?
541
00:26:50,065 --> 00:26:50,704
A 100%.
542
00:26:50,704 --> 00:26:51,104
Yeah.
543
00:26:52,065 --> 00:26:57,069
So tell us a little bit more about, you know,
and and because you kinda just gave a small
544
00:26:57,069 --> 00:27:01,869
little session without even knowing it of what
you do with people, talk to me about your your
545
00:27:01,869 --> 00:27:06,829
entrepreneurial mentorship business, what the
name of it is, you know, where people can find
546
00:27:06,829 --> 00:27:08,589
information, how you work with clients.
547
00:27:08,855 --> 00:27:09,894
Talk to me about that.
548
00:27:09,894 --> 00:27:11,654
I mean, it's the stage is yours.
549
00:27:11,654 --> 00:27:12,855
You know, pitch your business.
550
00:27:13,335 --> 00:27:18,134
Oh, well, I'm so happy that that landed for
you, Kyle, because I think that's the biggest
551
00:27:18,134 --> 00:27:22,375
thing is that that the kind of people that I
work with that always have to write, what is
552
00:27:22,375 --> 00:27:23,174
the strategy?
553
00:27:23,174 --> 00:27:24,055
What is the move?
554
00:27:24,055 --> 00:27:27,969
What is the thing I need to do to move my
business forward?
555
00:27:28,210 --> 00:27:32,929
And actually, when we are in the masculine of
that, we're in the, like, forward doing what
556
00:27:32,929 --> 00:27:33,969
else, what else?
557
00:27:34,049 --> 00:27:39,674
This is when actually we can start to run out
of puff a little bit, and that is when that
558
00:27:39,674 --> 00:27:45,035
suckers, you call it, like, starts to
completely override everything else because we
559
00:27:45,035 --> 00:27:49,994
lose that kind of initial spark and, like,
honeymoon phase of what it is that we did have
560
00:27:49,994 --> 00:27:50,795
right at the start.
561
00:27:51,210 --> 00:27:54,729
Because right at the start of your business,
you have no rejection.
562
00:27:55,049 --> 00:27:56,650
You have no one saying no.
563
00:27:56,650 --> 00:27:58,409
You have no one ghosting you.
564
00:27:58,490 --> 00:28:01,609
Like, you kinda don't know what is to come, so
everything is good.
565
00:28:01,609 --> 00:28:02,970
It is really nice and simple.
566
00:28:03,464 --> 00:28:08,025
But I think the biggest thing for me and the
biggest thing you will learn from business, and
567
00:28:08,025 --> 00:28:13,304
hopefully you can always see this in the way
that I talk about my work as well, is actually
568
00:28:13,304 --> 00:28:19,680
learning how to be so infatuated by what it is
you do despite anything that's happening
569
00:28:19,680 --> 00:28:20,960
external to that.
570
00:28:21,359 --> 00:28:25,279
And this isn't about going months and months
and months without anything happening and still
571
00:28:25,279 --> 00:28:30,799
feel great, but this is about how can you get
the support you need strategically so that the
572
00:28:30,799 --> 00:28:32,799
moves you're making actually compound.
573
00:28:33,265 --> 00:28:38,065
But at the same time, and this is the way I
think about it, you're having so much fun with
574
00:28:38,065 --> 00:28:43,264
what you do that you kind of forget that three
months has gone by, no one signed just yet.
575
00:28:43,664 --> 00:28:47,539
But it's not you know, it's the balance of,
like, not forgetting so much that you just go
576
00:28:47,539 --> 00:28:50,419
into, you know, la la land and nothing's
happening.
577
00:28:50,660 --> 00:28:55,700
But at the same time, it's not getting so stuck
in how can I quickly get there that you're not
578
00:28:55,700 --> 00:29:01,140
forgetting that actually people will buy from
you when you are so confident and about what
579
00:29:01,140 --> 00:29:01,539
you do?
580
00:29:02,154 --> 00:29:06,315
Because if you can hold yourself in that,
that's when people can feel that they can be
581
00:29:06,315 --> 00:29:07,754
held by you as well.
582
00:29:08,075 --> 00:29:13,914
So that's kind of the two things that I work on
with my clients is I really help you go from
583
00:29:13,914 --> 00:29:19,349
zero or inconsistent sales to selling out your
core offer in six months or less.
584
00:29:19,509 --> 00:29:24,950
You know, it took me three years, I think, and
I get to take all of that wisdom and now put it
585
00:29:24,950 --> 00:29:30,309
in a package that you can do it in a fifth of
the time, or a sixth of the time.
586
00:29:30,309 --> 00:29:30,390
Right.
587
00:29:30,434 --> 00:29:31,875
And it means that actually Time
588
00:29:32,035 --> 00:29:32,595
or money.
589
00:29:32,674 --> 00:29:33,154
Yeah.
590
00:29:33,634 --> 00:29:34,434
Exactly.
591
00:29:34,674 --> 00:29:39,795
You get to know that the moves you're making
are compounding into where you're going, but at
592
00:29:39,795 --> 00:29:43,315
the same time, you get to feel so alive whilst
you're doing it as well.
593
00:29:43,710 --> 00:29:46,349
So that's really the premise of my business.
594
00:29:46,349 --> 00:29:51,230
And I think, you know, if you can almost have a
think about for yourself when you are
595
00:29:51,230 --> 00:29:55,789
reflecting and watching this is, you know, am I
in a position where I feel like I've learned
596
00:29:55,789 --> 00:29:56,509
all the information?
597
00:29:57,034 --> 00:30:01,994
Like I've done the master classes, I've
researched myself, I've tried and tested, like
598
00:30:01,994 --> 00:30:03,755
I'm really bedded into my business.
599
00:30:03,755 --> 00:30:08,234
I know what I'm about, but I'm ready to do
stuff that drives real results.
600
00:30:08,234 --> 00:30:09,914
Like, this is where I come in for you.
601
00:30:10,750 --> 00:30:17,309
So the best place to find me is on Instagram, I
am iamjennieunsworth, I'm sure it will be
602
00:30:17,309 --> 00:30:21,950
written below somewhere as well, and you can
put me a message just saying that you're from
603
00:30:21,950 --> 00:30:27,805
this podcast and I would love to gift you all a
little free, value piece that can get you
604
00:30:27,805 --> 00:30:28,525
started.
605
00:30:30,765 --> 00:30:31,964
Oh, fantastic.
606
00:30:31,964 --> 00:30:33,724
So what's the name of your actual business?
607
00:30:33,724 --> 00:30:35,325
Is it is it Jenny Unsworth?
608
00:30:35,325 --> 00:30:35,724
Is it
609
00:30:36,365 --> 00:30:36,684
Yes.
610
00:30:36,660 --> 00:30:37,859
It's very boring.
611
00:30:37,859 --> 00:30:41,619
It's Jenny Unsworth Consulting, so nothing to
high five.
612
00:30:41,619 --> 00:30:42,500
Oh, no.
613
00:30:43,619 --> 00:30:47,700
Well, my the actual name of my business is
Goodnight Podcasting LLC.
614
00:30:47,700 --> 00:30:51,154
So, you know but I I just, you know, I just saw
I call it GPS.
615
00:30:51,154 --> 00:30:51,475
You know?
616
00:30:51,475 --> 00:30:55,475
Goodnight Podcasting Solutions LLC is what my
what my, business is called.
617
00:30:55,475 --> 00:30:56,835
But I don't I always just say, hey.
618
00:30:56,835 --> 00:30:57,555
It's GPS.
619
00:30:57,555 --> 00:30:57,875
You know?
620
00:30:57,875 --> 00:31:04,869
Because I my my GPS I and I did that on purpose
with with the word Goodnight and because it's I
621
00:31:04,869 --> 00:31:08,230
don't I I was told a long time ago, you know,
lean on your name.
622
00:31:08,230 --> 00:31:10,549
It's it's it a lot of people think it's a stage
name.
623
00:31:10,549 --> 00:31:11,190
It's not.
624
00:31:11,269 --> 00:31:11,909
It's real.
625
00:31:12,070 --> 00:31:13,910
And it's unique, so people remember it.
626
00:31:13,910 --> 00:31:15,190
So Goodnight podcasting.
627
00:31:15,190 --> 00:31:16,309
I'm like, well, that's what I'm doing.
628
00:31:16,309 --> 00:31:18,855
And then I so I make solutions for people.
629
00:31:18,855 --> 00:31:19,975
They're podcasting solutions.
630
00:31:19,975 --> 00:31:25,654
So GPS, which, you know, the tagline is is, you
know, guiding your entrepreneurial path.
631
00:31:25,894 --> 00:31:30,295
So because GPS, that's what we you know, that's
how we get around with maps nowadays.
632
00:31:30,295 --> 00:31:36,160
So so, know, keeping it simple, keeping it
simple using Jenny Unsworth Consulting.
633
00:31:36,160 --> 00:31:38,319
I mean, that is, that is exactly what you're
doing.
634
00:31:38,319 --> 00:31:40,559
You're consulting a business member on their
business.
635
00:31:40,559 --> 00:31:42,240
So, you know, it's all in the name.
636
00:31:42,240 --> 00:31:45,359
And it's sometimes simple is is the easiest
thing.
637
00:31:45,679 --> 00:31:52,125
So real quick before we jump off here, any so
you said that they've got a little free piece,
638
00:31:52,365 --> 00:31:56,045
and they can get get that through your
Instagram, which will be at the bottom of the
639
00:31:56,045 --> 00:31:57,164
screen as we talk.
640
00:31:57,404 --> 00:32:01,404
Once she said it, it'll it'll still be on here,
as I do it in post production.
641
00:32:01,900 --> 00:32:03,259
And, anything else?
642
00:32:03,259 --> 00:32:07,179
Do you have a website that you wanna make sure
that's in the links and stuff, or or is that
643
00:32:07,179 --> 00:32:08,619
pretty much the best way to get a hold of you?
644
00:32:08,619 --> 00:32:09,499
Is that Insta?
645
00:32:09,819 --> 00:32:10,299
Yes.
646
00:32:10,299 --> 00:32:11,500
That will be the best place.
647
00:32:11,500 --> 00:32:13,980
That's where all of my content is as well.
648
00:32:13,980 --> 00:32:18,994
So if you wanna come and have a store, get some
value, like, especially if you're in a place
649
00:32:18,994 --> 00:32:23,394
where you're feeling the same, where you're
like, I just I just wanna almost be lit up in
650
00:32:23,394 --> 00:32:26,194
my business again and feel that motivation
again.
651
00:32:26,194 --> 00:32:30,914
Like, come and binge my content for thirty
minutes, and I'm gonna move it for you.
652
00:32:31,474 --> 00:32:36,359
Well, you know, and each time I've talked to
you, you you are a you you uplift, like, just
653
00:32:36,359 --> 00:32:40,519
talking to you, and it may be the accent, you
know, because, you know, there's Americans are
654
00:32:40,519 --> 00:32:42,839
very suckers for foreign accents in general.
655
00:32:42,839 --> 00:32:43,080
You know?
656
00:32:43,080 --> 00:32:44,039
We we love them.
657
00:32:44,039 --> 00:32:48,184
And I'm sure they you guys say the same thing,
like, you know, when it comes to I know that,
658
00:32:48,184 --> 00:32:50,904
like, Australians really love the American
accent.
659
00:32:50,904 --> 00:32:55,225
So, you know, it's one of those things when
when, you know, anytime I've ever spoke with,
660
00:32:55,384 --> 00:33:00,049
you know, people from Great Britain or The UK
anywhere over there or Australia, They're just
661
00:33:00,049 --> 00:33:04,450
I'm more intrigued of hearing exactly their
next word because sometimes I'm I'm also
662
00:33:04,450 --> 00:33:09,170
deciphering what you're saying because because
you have a different accent and the way you
663
00:33:09,170 --> 00:33:10,130
pronunciate the word.
664
00:33:10,130 --> 00:33:12,929
I'm like, oh, they they she means aluminum, not
aluminium, you know?
665
00:33:12,929 --> 00:33:17,825
So even though he didn't say that, but those
are the fun things to do.
666
00:33:17,825 --> 00:33:21,424
But but every time I've spoke with you and and
we've talked a couple of times now now that
667
00:33:21,424 --> 00:33:25,345
we've now that you're on the podcast, man,
you're just you're you you you you make me
668
00:33:25,345 --> 00:33:25,744
smile.
669
00:33:25,744 --> 00:33:28,144
I I'm I'm interested in what the next words
you're gonna say.
670
00:33:28,144 --> 00:33:30,224
You keep people intrigued, and that's a hard
thing to do.
671
00:33:30,440 --> 00:33:31,160
That really is.
672
00:33:31,160 --> 00:33:35,480
You know, I I've I I try to keep people's
attention when I'm on the stage doing speeches
673
00:33:35,480 --> 00:33:39,799
and talks and and educating people because I'm
an educator too in the EMS world.
674
00:33:40,200 --> 00:33:45,464
You know, I educate our fellow EMS people and
not, you know, all the way down from the EMT
675
00:33:45,464 --> 00:33:50,104
basic person who's just an entry level EMT all
the way up to medical directors.
676
00:33:50,105 --> 00:33:56,119
Can I, you know, I have spoke in front of both
type of people, you know, which one person is
677
00:33:56,119 --> 00:33:57,319
really data driven?
678
00:33:57,319 --> 00:33:59,000
The other person is just, hey, give me the
information.
679
00:33:59,000 --> 00:34:00,440
Let me know how I save people's lives.
680
00:34:00,440 --> 00:34:03,719
So it's one of those things where keeping
people's attention is important.
681
00:34:03,720 --> 00:34:05,319
You do a wonderful job at that.
682
00:34:05,319 --> 00:34:07,880
I appreciate you coming on the ignition path
podcast.
683
00:34:08,085 --> 00:34:11,125
If there's anything else you wanna share that
you forgot to share that you would like to
684
00:34:11,125 --> 00:34:13,364
share, now's the time before I sign off.
685
00:34:13,364 --> 00:34:14,405
So let me know.
686
00:34:14,964 --> 00:34:19,445
Oh, I think, like, the main thing I want people
to take away from the Ifshino, especially if
687
00:34:19,445 --> 00:34:25,739
you are a business owner, is kind of getting
out of the every day and then looking at how
688
00:34:25,739 --> 00:34:30,380
the week's gone or the month's gone or the
year's gone and re remembering why you're doing
689
00:34:30,380 --> 00:34:30,859
it.
690
00:34:31,420 --> 00:34:35,260
What is the big thing that I would create and
move towards that?
691
00:34:35,260 --> 00:34:42,545
Start creating steps and strategies towards
that and knowing that I don't think any any big
692
00:34:42,545 --> 00:34:47,265
entrepreneur has ever had an autobiography
that's like, everything was just great the
693
00:34:47,265 --> 00:34:48,065
entire time.
694
00:34:48,065 --> 00:34:49,344
Like, everyone just said yes.
695
00:34:49,679 --> 00:34:54,480
Like, there's always stuff that's like, you
know, I I emailed 30 people, and one of them
696
00:34:54,480 --> 00:34:56,800
got back to me and told me to stop emailing
them.
697
00:34:56,800 --> 00:35:01,199
Like, that is how it always starts, and I think
it's it's quite cool that we get to be those
698
00:35:01,199 --> 00:35:01,440
people.
699
00:35:03,855 --> 00:35:04,255
Yeah.
700
00:35:04,255 --> 00:35:04,815
That's great.
701
00:35:04,815 --> 00:35:07,855
Well, thanks so much, Jenny, for coming on the
Ignition Path Podcast.
702
00:35:07,934 --> 00:35:11,535
Those of you who are listening, don't forget to
like, subscribe, and share.
703
00:35:11,614 --> 00:35:15,614
If you hear something during this podcast that
resonates with you and you have someone else
704
00:35:15,614 --> 00:35:20,440
that you know would that would benefit from
this conversation and and hear what what we
705
00:35:20,440 --> 00:35:21,480
have both had to say.
706
00:35:21,480 --> 00:35:24,199
We've we've both I always talk about dropping
little nuggets.
707
00:35:24,199 --> 00:35:25,079
Jenny dropped nuggets.
708
00:35:25,079 --> 00:35:26,119
I dropped nuggets.
709
00:35:26,359 --> 00:35:27,719
It it's it's a very good thing.
710
00:35:27,719 --> 00:35:31,855
That's one reason why I podcast because I want
I want my nuggets to be out there in the world,
711
00:35:31,855 --> 00:35:35,054
and I want the people that I interview as
nuggets to be out in the world because those
712
00:35:35,054 --> 00:35:39,855
are the small baby steps that get us to the
next step of that enthusiasm and that passion
713
00:35:39,855 --> 00:35:41,934
to keep us in our entrepreneurial path.
714
00:35:41,934 --> 00:35:44,494
So, like, subscribe, share, share it with
people.
715
00:35:44,949 --> 00:35:49,590
Jenny, thank you so much for coming on the
Ignition Path podcast, and, we'll get this out.
716
00:35:49,590 --> 00:35:51,030
Actually, I think I'm gonna get it out today.
717
00:35:51,030 --> 00:35:54,390
I mean, once we're done, I got a little bit of
a window here where I can get the production
718
00:35:54,390 --> 00:35:54,630
done.
719
00:35:54,630 --> 00:35:57,670
And and it's Tuesday, and I normally drop my
episodes on Tuesday.
720
00:35:57,670 --> 00:35:59,910
So you're gonna be my Tuesday episode before my
birthday.
721
00:35:59,910 --> 00:36:01,235
So we're not even waiting a week.
722
00:36:01,235 --> 00:36:03,954
It's gonna be up here in the next probably
twenty, thirty minutes.
723
00:36:03,954 --> 00:36:05,235
So Okay.
724
00:36:05,235 --> 00:36:09,394
Well, thank you so much, Cal, and happy
birthday for Thursday as well.
725
00:36:09,715 --> 00:36:11,075
Thank you so much.
726
00:36:11,235 --> 00:36:12,275
Jenny, thank you so much.
727
00:36:12,275 --> 00:36:12,594
Take care.
728
00:36:13,004 --> 00:36:13,564
Thanks.
729
00:36:13,564 --> 00:36:14,364
Take care.
730
00:36:14,364 --> 00:36:19,324
Thank you for listening to ignition path,
fueling the entrepreneurial fire.