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Many nonprofits focus only on digital or direct mail, but you don’t have to choose — nor should you. Donors crave cohesive, consistent experiences across multiple touchpoints, and getting your digital and direct mail efforts in sync can help you deliver.
In this episode of the Go Beyond Fundraising podcast, we’re talking with David Sacchetti, AVP of Client Strategy, about how a direct mail strategy backed by a complementary digital campaign can help solve the myriad challenges today’s fundraisers face. No matter where you are with each channel, David offers actionable advice for leveling up.
We discuss the importance of storytelling across channels to guide donors toward giving, with David sharing the digital trends that fit perfectly into a direct mail–first campaign. We also cover why your fundraising and marketing teams must work together to ensure brand impressions become donations.
In this episode of the Go Beyond Fundraising podcast, we’re talking with David Sacchetti, AVP of Client Strategy, about how a direct mail strategy backed by a complementary digital campaign can help solve the myriad challenges today’s fundraisers face. No matter where you are with each channel, David offers actionable advice for leveling up.
We discuss the importance of storytelling across channels to guide donors toward giving, with David sharing the digital trends that fit perfectly into a direct mail–first campaign. We also cover why your fundraising and marketing teams must work together to ensure brand impressions become donations.
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اپیزودهای قبلی Go Beyond Fundraising: The Podcast for Nonprofits را جستجو کن.
قسمت های دیگر در این پادکست
The challenges have come quickly in 2025, leaving many nonprofits at risk of losing funding. Donors could be impacted, too, amid job loss, tariffs, and inflation. The next step forward may not be obvious, but one thing is clear: this is no time to stand still.
On this episode of the Go Beyond …
Think about an exceptional experience you’ve had with a commercial brand. Did it seem to know precisely what you needed and when you needed it? Did its team go above and beyond to discover what you like for a more customized experience?
Most for-profits do an excellent job of providing a pers…
The recent sweeping cuts to USAID and other federal programs have rattled fundraisers across the country and in all sectors. Uncertainty is widespread as nonprofit leaders wait to see just what the fallout will be.
Whether your organization was impacted or is anticipating a budget shortfall, s…
Your organization’s mid-level donors are already fueling your mission by giving as much as 10x more than entry-level supporters. These donors are loyal, passionate, and just one intentional moment away from becoming major givers.
However, these donors often fall through the cracks. With donor ac…
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