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What does it take to build a more profitable and robust farming industry in New Zealand?
In this episode of From the Soil Up, I sit down with Groundshift co-founders Sam Lang and Chanelle O’Sullivan to explore what needs to change in agriculture, why biological farming is about more than just practices, and how we can support farmers to build better farm systems and businesses.
We discuss the thinking behind Groundshift, our approach to whole-farm advisory and coaching, and why the goal should be to help farmers understand their own systems, make better decisions and become more independent over time.
We also unpack some of the biggest opportunities facing New Zealand agriculture, from improving soil health and nutrient cycling to building farm profitability, strengthening resilience and creating farming communities where people can challenge conventional thinking and learn from one another.
In this conversation, we cover:
- Why profitability has to sit at the heart of sustainable agriculture.
- What regenerative farming looks like when we focus on outcomes rather than prescribed practices.
- How soil biology, nutrient cycling and diverse farming systems can contribute to better farm performance.
- Why farmer confidence, mindset and culture are critical to changing agricultural systems.
- The role of peer networks, coaching and farmer-led learning in driving change.
- How whole-farm thinking can help farmers make better decisions across soils, pastures, animals, people and business.
- The biggest opportunities for New Zealand agriculture over the next decade.
- Why reconnecting with nature and challenging our own assumptions are essential to progress.
https://www.instagram.com/samontheland/
https://www.instagram.com/chanelle.osullivan/