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Alison Campbell built a 20-year corporate career, then a stress-driven medical crisis landed her in the emergency room and changed everything. Now she runs Unburnt, helping leaders and teams prevent burnout. In this episode she and Christine Hakkola get honest about the real mechanics of scaling a service business without breaking yourself in the process, from the weekly reset that beats any rigid routine to the moment you finally have to close a few doors.
If you're growing a business and quietly cutting your own recovery to keep up, this conversation is the wake-up call before the wall.
KEY TAKEAWAYS
👉🏻 A weekly reset beats a perfect routine. When the week falls apart, schedule recovery back into the next two instead of writing it off.
👉🏻 Keeping every offer open feels safe, but holding the doors open too long is what stalls a service business. Focus is what opens new growth.
👉🏻 Pushing through chronic stress puts you in survival mode, which quietly degrades your decisions and your work long before you hit a wall.
TIMESTAMPS
00:00 — Meet Alison Campbell
06:00 — The pandemic wake-up call
13:00 — Protecting your capacity while scaling
19:00 — Why you have to feel it to believe it
25:00 — When to niche down
30:00 — Delegating outside your zone of genius
CONNECT WITH ALISON CAMPBELL
Website: https://www.getunburnt.com
LinkedIn: https://www.linkedin.com/company/getunburnt/about/
Instagram: https://www.instagram.com/get_unburnt/
CONNECT WITH CHRISTINE HAKKOLA
Website: hakkolahorizons.com
LinkedIn: https://www.linkedin.com/in/christine-hakkola
Free Guide: From 10K to 40K Months. If you've hit consistent revenue but working harder isn't creating more growth, this guide breaks down what actually has to change. https://go.hakkolahorizons.com/opt-in-10kto40k-months-guide
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